Midnight Productions

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Channel • 4 Shows

Visual Arts

Visual Arts

Updated Bimonthly
Entrepreneurship

Entrepreneurship

Updated Weekly
Mental Health

Mental Health

Updated Feb 11
Spirituality

Spirituality

Series

FEB 10

Strategic Marketing for Photographers Who Hate Selling

Selling doesn’t have to feel awkward or pushy. In this episode, we talk about how photographers can turn sales into conversations by building real relationships, showing up consistently, and being clear about what they offer. We cover sales language, asking for the sale without pressure, helping clients understand their “why,” and preparing them for the process so nothing feels surprising later. When trust comes first and expectations are clear, selling stops feeling like selling and starts feeling like good client care.

Feb 10

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24 min
JAN 27

Make Pictures, Don’t Just Take Them

Making pictures isn’t about shooting more. It’s about seeing better. In this episode of Cowgirls with Cameras, we talk about moving from reacting to a scene to photographing with intention. When things feel busy or overwhelming, it’s easy to default to nonstop shooting and familiar habits. But efficiency isn’t the same as creativity. This conversation is a reminder to slow down, pay attention to light, energy, and emotion, and question the shot list you’ve always relied on. Strong images come from making choices. What matters? What doesn’t? What do you want the image to feel like? If your work has started to feel automatic, this episode will help you step out of autopilot and get back to making pictures with purpose.

Jan 27

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29 min
1D AGO

How to Stand Out in a Crowded Local Market

Feeling like just another business in a sea of competitors? In this episode of The Business Animal Podcast, Kim and Betsy break down three powerful ways to stand out in your local market without shouting louder or discounting deeper. We explore: • What a value proposition really is and how to define yours clearly • Why your brand is more than a logo and how it shapes client experience • How to define your niche and persona without boxing yourself in If you want the right clients to find you, recognize themselves in your work, and happily refer their friends, this episode gives you the framework.

1d ago

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21 min
FEB 3

Is Your Marketing Actually Working? How to Stop Guessing and Start Knowing

How do you know if your marketing is actually working or if you’re just guessing and hoping for the best? In this episode of The Business Animal Podcast, Betsy and I break down three practical ways to tell what’s really happening with your marketing without spiraling into overwhelm. We talk about why looking at analytics feels scary (and why it doesn’t have to be), how asking your customers a few simple questions can reveal more than any dashboard, and how to evaluate email and social media performance in a way that actually makes sense for small businesses. This episode is about replacing anxiety with information, guessing with clarity, and making marketing decisions that feel grounded instead of reactive. Links: Google Analytics (GA4)👉 https://analytics.google.comWebsite traffic, user behavior, pages, sources, conversions Google Search Console 👉 https://search.google.com/search-console Search queries, impressions, clicks, indexing, SEO health Links referenced in this episode: analytics.google.comscore.orgbemorebusiness.comyoutube.com/kimberlybeer Companies mentioned in this episode: CSI Saddle PadsWestern HorsemanGoogleGoogle AnalyticsGoogle Search ConsoleFacebookInstagramYouTubeRide the Sky Equine PhotographyBe More BusinessScore

Feb 3

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47 min
JAN 6

Building a Work Week With Realistic Energy, Not Wishful Thinking

In this episode of The Business Animal Podcast, Kim Beer and Betsy Bird tackle a familiar frustration for entrepreneurs: why carefully planned work weeks fall apart the moment real life shows up. From migraines and puppies with a death wish to colicking ponies and recording gremlins, this conversation explores how to build a work week based on realistic energy, not wishful thinking. Kim and Betsy compare radically different temperaments, challenge productivity dogma like “eat the frog,” and share practical ways to audit your actual schedule without turning your life into a spreadsheet. You’ll hear why systems should support your nervous system, how boundaries protect your energy, and how AI tools can help you design a week that works with your temperament, your environment, and the chaos that comes with animal-centered businesses. If you’ve ever felt broken because traditional productivity advice doesn’t work for you, this episode offers permission, perspective, and practical alternatives. https://thebusinessanimal.com Kim: https://bemorebusiness.com | https://liveinsynchronicity.com Betsy: https://ridetheskyequine.com

Jan 6

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41 min
JAN 20

Building a Real Marketing Ecosystem Instead of Piecemeal Effort

Marketing isn’t a random act of posting when the mood strikes. In this episode, Kim Beer and Betsy Bird break down what it actually means to build a real marketing ecosystem. One that supports your business over time instead of draining it. They explore why social media is only a small piece of the puzzle, how to create repeatable marketing rhythms that your nervous system can tolerate, and how systems and automation can carry the heavy lifting so you don’t have to. This is a grounded, real-world conversation for business owners who want marketing that works with their life, not against it. Parts of a Marketing Plan (for reference): Executive SummaryMarket & Audience AnalysisCompetitive AnalysisValue Proposition & MessagingGoals & ObjectivesMarketing Channels & TacticsBudget & ResourcesTimeline & Campaign CalendarMetrics & MeasurementReview & Optimization Plan Metricool social scheduling tool affiliate link: https://f.mtr.cool/LUHXXL Links referenced in this episode: thebusinessanimal.comridetheskyequine.combemorebusiness.com Companies mentioned in this episode: Mona PlannerMacChatGPTMetricoolE. Myth RevisitedRide the Sky EquineBe More Business

Jan 20

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44 min
12/30/2025

What We’re Leaving Behind in 2025

In this episode, we talk about what we’re intentionally leaving behind in 2025 and what we’re choosing to replace it with moving forward. From letting go of the belief that ease has to be earned, to releasing the pressure to be everything all at once, to showing up more visibly and confidently in our work, this is an honest conversation about growth, boundaries, and choosing a healthier way forward. We share the mindset shifts we’re making around creativity, validation, self-talk, and how we want to show up for ourselves and our community in the year ahead.

12/30/2025

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36 min
JAN 13

Protecting Your Creative Voice in a Client-Driven Business

Keeping up with your creativity is great… until life, clients, deadlines and expectations begin pulling you in every direction at once. In this episode, we discuss how you can safeguard your creative energy while also showing up professionally for your clients. From honoring your own style inside your client work, to understanding what projects will fill your tank, to the tiny habits that keep your artistic brain from melting down. This episode is about sustainability... not hustle and perfection. Just staying creatively alive in a service-based business.

Jan 13

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36 min
11/18/2025

Conquering Resistance: The Art of Doing Hard Things in Photography

In this episode, we saddle up and ride straight into the wild territory of doing the “hard things” — the ones that stretch you, scare you a little, and make you a better photographer and a stronger human. We talk about choosing the right kind of hard… the kind that calls to you from deep inside, not the kind the world thinks you should be doing. You’ll hear how breaking big, intimidating goals into bite-sized trail markers makes the journey not just doable, but actually fun. And we share why having a loyal posse — whether it’s a mastermind group, your creative herd, or your trail-ride buddies — can make the difference between stalling out at the gate and crossing the finish line with dusty boots and a victory grin. This one’s all about honest mindset discussions, real-talk photography growth, and finding the courage to chase the challenges that light you up. So grab your hat, tighten your cinch, and let’s ride into the good kind of hard together. Takeaways Mindset is your saddle: if it’s not cinched up right, nothing else is going to sit comfortably — in photography or business.Not all “hard things” are worth your energy. Learning to pick the ones your soul is actually craving is part of the adventure.Perfectionism? She’s the dusty outlaw trying to slow you down. Progress — even messy, crooked, imperfect progress — is what gets you across the prairie.A supportive community is your herd. Big challenges get a whole lot easier when you’re not riding that trail alone. Links referenced in this episode: cowgirlswithcameras.comcowgirlswithcameras.community

11/18/2025

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40 min
12/18/2025

Your Guide to Our 2026 Equine Photography Experiences - Bonus Episode!

This bonus episode is your full rundown of everything we’re hosting in 2026. We’re walking through each equine photography event, where we’re going, what you’ll photograph, and who each experience is best for. From iconic ranch locations to mountain scenes and wide-open landscapes, we share what makes each event unique, how they’re structured, and what you’ll walk away with beyond just pretty pictures. If you’ve been eyeing our 2026 calendar or trying to decide which adventure fits your goals, this episode will help you plan ahead and get excited.

12/18/2025

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33 min

A podcast network for creative adventurers, entrepreneurs, and those choosing to make their own happiness.

Midnight Productions

Top Shows

Strategic Marketing for Photographers Who Hate Selling

Make Pictures, Don’t Just Take Them

How to Stand Out in a Crowded Local Market

Is Your Marketing Actually Working? How to Stop Guessing and Start Knowing

Building a Work Week With Realistic Energy, Not Wishful Thinking

Building a Real Marketing Ecosystem Instead of Piecemeal Effort

What We’re Leaving Behind in 2025

Protecting Your Creative Voice in a Client-Driven Business

Conquering Resistance: The Art of Doing Hard Things in Photography

Your Guide to Our 2026 Equine Photography Experiences - Bonus Episode!

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Midnight Productions

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