Rochelle Humes

Shows

Episodes

  1. Emma Grede, Jo Malone, Sam Faiers & Perrie Sian On The Advice Every Founder Needs | Ladies Who Launch

    5d ago

    Emma Grede, Jo Malone, Sam Faiers & Perrie Sian On The Advice Every Founder Needs | Ladies Who Launch

    This week on Ladies Who Launch, we’re taking a break from regular scheduled programming to revisit some of the most iconic moments of honesty, vulnerability, and advice from previous powerhouse founders, including Emma Grede, Ella Mills, Sabrina Elba, Sam Faiers, Mona Kattan, Amy Liu, Perrie Sian, Conna Walker, Frankie James, Vivien Wong, Aimee Smale, Penelope Cheshire, Ama Hill, Jessica Sepel and Jo Malone. This mastermind compilation is your spark and start to finding your idea and taking the first leap to building the business of your dreams. It includes all of those golden nuggets of advice from our Ladies who’ve Launched; from how to take the first leap, and turn personal problems and passion into purpose-led businesses, to building resilience through startup struggles, influencer growth and unwavering self-belief. In this episode, we cover: Taking the leap & founding from a personal problemTurning your passion into a careerNavigating early startup strugglesThe moment you truly ‘launch’Embracing failure and backing yourself through itIf you’re in need of a reminder of why you started and why you shouldn’t give up, this one’s for you. We Are Ladies Who Launch!  Chapters 00:00 From Fear to First Leap 00:31 Why Founders Start 01:05 How Personal Experience Sparks Ideas 03:05 Believing in Your Product Vision 04:20 Quitting and Going All In 06:18 Starting Small Operations 06:50 Bootstrapping, Solo Hustle and Managing It All 08:34 Launch Breakthrough Moment 09:11 Advice for New Founders 11:03 Why Not Me  🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  2. She's Making AI-Generated Foundation In 90 Seconds | Ruth De Leo, DCYPHER Beauty

    Aug 19

    She's Making AI-Generated Foundation In 90 Seconds | Ruth De Leo, DCYPHER Beauty

    Have you ever experienced having to mix 3 different foundations just to find your shade? Well your problems have been sold because DCYPHER Beauty is the World’s first beauty tech brand creating formulations from scratch, one at a time, personalised in minutes.  In this week's episode, Rochelle sits down with Ruth De Leo, skincare founder of DCYPHER and mentee of Charlotte Tilbury, to share how AI-powered shade-matching is solving the personalisation problem no beauty giant could crack.  We discuss the real expectations vs reality of launching a brand, learning from the best brands in the industry, and the non-negotiables that keep DCYPHER running. Ruth gets honest about founder life, unexpected customer feedback, and the advice she wishes she never listened to. In this episode, we cover: Ruth’s beauty-industry background and discovering the gap in the market that sparked the brand.Charlotte Tilbury mentorship that impacted her career.How AI and personalisation formulas solved the universal shade-match struggle.The expectations vs reality of starting up, and how she switches off.Business non-negotiables, the advice she ignores, and Ruth’s top tip. If you’ve ever wanted to learn how technology can benefit skincare, this one’s for you. We Are Ladies Who Launch!  Chapters 00:00 Industry Meets Problem 01:59 Pain Points & Waste In Makeup And Waste 06:33 Scaling Brands And Building Confidence 07:44 Charlotte Tilbury Lessons On Trust 17:49 DCYPHER Tech Explained 26:08 Launching In John Lewis 34:55 Data Driven Foundation Formulas 36:49 Fast Track Personalised Lip Products 41:02 Switching Off As A Founder 43:31 Learning To Let Go 48:35 John Lewis Launch Moment 51:45 Advice Regrets And Lessons 57:30 Why Its Important To Obsess Over The Problem 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW RUTH  Instagram: https://www.instagram.com/ruthxdcypher/ DCYPHER: https://www.instagram.com/dcypherbeauty/ FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  3. Rochelle's Branding Masterclass: How To Build A Brand People Obsess Over

    Jul 22

    Rochelle's Branding Masterclass: How To Build A Brand People Obsess Over

    In this week's episode of Ladies Who Launch, Rochelle breaks down why the brands that win don't just sell products, they build worlds. This solo branding masterclass covers the full journey, from defining the consumer experience you want to create, to showing up consistently as the brand you've built, and learning when to ignore outside noise versus when a trend is actually worth your energy.  Rochelle walks through finding your creative direction, choosing a brand colour that carries meaning, getting fonts and typography right, and the principle that anchors it all; branding for the customer you want, not the one you already have. In this episode, we cover: Building a world, not just a brand Showing up consistently as the brand you've createdIgnoring outside noise and knowing when a trend is actually worth your energyHow to find your creative and visual direction through brand colour, fonts, and typographyBranding for the customer you want, not the one you already have If you’ve always dreamed of creating a brand but don’t know where to start, this one’s for you. We Are Ladies Who Launch!  CHAPTERS 00:00 Branding Masterclass Intro 01:01 World Building Basics 03:41 Prioritising Feelings Before Design 04:34 Consistency Over Trends 09:00 Founder Storytelling 10:38 Colors, Fonts, and Copy 14:00 How To Design For Your Future Customer 16:14 Final Thoughts 🔔 New episodes every Wednesday — subscribe so you never miss a launch. #AD Powered by @starlingbankapp FOLLOW ROCHELLE  Instagram: https://www.instagram.com/rochellehumes/ TikTok: https://www.tiktok.com/@rochellehumes?lang=en-GB FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  4. Why Every Entrepreneur Needs Better Friends | Frankie James Founder of Ideas Fest

    Jul 29

    Why Every Entrepreneur Needs Better Friends | Frankie James Founder of Ideas Fest

    In this week's episode of Ladies Who Launch, Frankie James unpacks her founder story, from the uncertainty of figuring out a career path as a young adult to building Ideas Fest into a must-attend industry event. We get into turning setbacks into strategy, mastering assertive communication, navigating the grey area between business and friendship, and the financial tools every founder needs to know. In this episode, we cover: Frankie's founder journey from career uncertainty to building Ideas FestHow to turn setbacks into strategic opportunitiesNetworking, rapport-building, and navigating the blurred lines between business and relationshipsGaining the confidence to be assertive in the business worldFinancial support tools, top tips, and how to be a strong team player If you’ve ever wanted to start a business but don’t know where to begin, this one’s for you. We Are Ladies Who Launch!  CHAPTERS 00:00 Meet Frankie James 02:33 Finding Your Path 12:44 Family Business Dynamics 15:31 An Intro To Ideas Fest  17:08 Pandemic Spark & First Festival Launch 21:53 Building A Founder Community 31:55 What’s Next For Ideas Fest 35:59 Rocket Round  36:11 Community Non Negotiables  39:31 Hiring For Vibe, Not Titles 43:45 Adopting The ‘Why Not Me’ Mindset 54:48 Frankie’s Top Tips 🔔 New episodes every Wednesday — subscribe so you never miss a launch. #AD Powered by @StarlingBankApp   Find out more about Starling Business here: https://bit.ly/44sEaMf:  FOLLOW FRANKIE  Instagram: https://www.instagram.com/frankie_j4y/ Ideas Fest: https://www.instagram.com/ideas_fest/ FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  5. Gigi & Olive: How 4 Business Pivots Built a Seven-Figure Brand

    Aug 5

    Gigi & Olive: How 4 Business Pivots Built a Seven-Figure Brand

    This week, we’re joined by Georgie Le Roux, founder and CEO of Gigi & Olive, the luxury bridal and personalised gifting brand that has grown through four major business pivots and over 85% year-on-year growth. In this episode, Georgie shares the behind-the-scenes reality of building a product based business from manually managing personalised orders in Google Sheets to scaling a luxury brand, navigating operational chaos, and the £30,000 Meta Ads mistake that nearly derailed Black Friday. We also dive into why profit matters more than revenue, how to know when it's time to pivot, building a community-first brand, and the founder lessons no one talks about. In this episode, we cover: The £30,000 Meta Ads horror story every founder should hearWhy Gigi & Olive pivoted four times before finding its winning modelThe operational reality of running a personalised product businessWhy chasing revenue can be a dangerous growth strategyHow customer obsession became Gigi & Olive's biggest competitive advantageThe Gigi & Olive podcast is launching September 2026Building a luxury brand through community, not just marketingThe mindset shifts every founder needs to scale with confidence Whether you're building an e-commerce brand, scaling a business, or simply love hearing the real stories behind successful founders, this episode is packed with honest lessons and practical insights. We Are Ladies Who Launch!  CHAPTERS 00:00 Meet Georgie Le Roux, founder of Gigi & Olive 01:57 Introducing Gigi & Olive 05:47 How to Track Trends in Products 07:31 First Big Pivot to Own Designs 09:25 Building Personalisation Operations 14:06 Scaling Without Chaos 19:46 Serving the Same Customer in Multiple Ways 26:49 Meta Ads Horror Story 28:43 Building Brand Through Word Of Mouth 30:40 Next Business Pivots & Mindset 33:15 Building Luxury in Crowded Market 40:30 Building a Strong Brand Intentionally  41:24 The Gigi & Olive Podcast 43:35 Rocket Round  46:01 Phone Habits And Sleep 47:30 Profit Over Top Line 53:56 Financial Priorities And AI 56:47 Founder Boundaries As A Mum 59:32 Niche Brand Power Move 🔔 New episodes every Wednesday — subscribe so you never miss a launch. #AD Powered by  @StarlingBankApp   Find out more about Starling Business here: https://bit.ly/44sEaMf:  FOLLOW GEORGIE  Instagram: https://www.instagram.com/georgieleroux/ Gigi and Olive: https://www.instagram.com/gigiandolive_/ FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  6. How To Communicate Your Needs In Business | Amira Quaye

    Jul 15

    How To Communicate Your Needs In Business | Amira Quaye

    In this week's episode of Ladies Who Launch, Rochelle sits down with communication expert Amira Quaye to unpack why so many women struggle to hold their own in high-stakes rooms. From being labelled "bossy" versus "headstrong" to the exhaustion of over-explaining and the quiet friction between male and female language.  Amira breaks down how to unlearn old habits, reduce filler words, reframe your email language, and navigate difficult conversations without shrinking. Plus, her six fundamentals of communication for finding your voice in any environment. In this episode, we cover: Owning your voice in high-stakes rooms; why women get labelled "bossy", and how to hold your own without shrinkingUnlearning old habits, over-explaining, filler words, and the tension between male vs female languageReframing your written communication by stripping apologetic language from emails and finding authorityNavigating difficult conversations and managing the feelings that come with confrontation in both personal and professional lifeAmira's six fundamentals of communication for finding and projecting your voice  If you’ve ever struggled to find your voice and speak your truth, this one’s for you. We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction to Amira 01:08 What is a Communication Expert? 06:01 Understanding your communication style 12:12 Unlearning Needs and Emotions 14:58 Why We Over Explain  19:50 Male vs Female communication stigmas 24:23 Filler Words and Rephrasing Your tone on email 31:57 Holding Your Own in a room 38:00 Handling Awkward Silences 40:43 Why We Avoid Conflict 44:23 How to approach Difficult Conversations  49:03 Assertive vs Defensive 52:09 Difficult Talk No Nos 57:03 Amira’s 6 Communication Fundamentals 01:03:48 Top Communication Tip 01:05:32 Wrap Up 🔔 New episodes every Wednesday — subscribe so you never miss a launch. #AD Powered by @starlingbankapp FOLLOW AMIRA  Instagram: https://www.instagram.com/the_communicationexpert/ TikTok: https://www.tiktok.com/@the_communicationexpert FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  7. From Launch to SpaceNK in 3 years: Behind the Growth of Mimétique

    Aug 12

    From Launch to SpaceNK in 3 years: Behind the Growth of Mimétique

    Ever wondered how to launch a skincare brand? This week’s episode is with Fabienne Sebaoun, founder of Mimétique, who unpacks the raw reality of building a self-funded beauty brand from scratch. We then go into how Fabienne tapped into her science based roots to build a niche within an overcrowded space. From facing university as a mature student to navigating the chaos of a first launch, Fabienne shares the do's, don'ts, and business non-negotiables that shaped Mimétique into a brand built on storytelling and substance. In this episode, we cover: How Fabienne’s science-based background led her to launching building a niche in the crowded beauty space Lesson from building Mimétique completely self fundedHow storytelling and brand identity became her edge in an oversaturated marketDo's and don'ts of launching a modern brand and managing the conflict that comes with itFabienne’s top tip for solo founders If you’re an aspiring founder looking to launch in the beauty space, this one’s for you. We Are Ladies Who Launch!  CHAPTERS 00:00 Meet The Mimétique Founder 01:55 Dermatology Family Roots 07:16 Going Back to University at 40 13:03 From Lab Vials to Le Bon Marché 15:38 The Challenges Of A Self Funded Launch  17:44 Building the Team  23:27 Designing the French Pharmacy Look 27:00 Founder Dos and Donts 33:06 Letting Go to Grow 35:18 Fabienne’s Five Year Vision 41:49 Rocket Round  47:46 Mentors And Dream Collaborations 50:22 Wrap Up 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW FABIENNE  Instagram: https://www.instagram.com/fabienne_sebaoun/ Mimétique: https://www.instagram.com/mimetiqueskin/ FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  8. Rochelle Humes: Learning To Be At Peace With Uncertainty

    02/07/2022

    Rochelle Humes: Learning To Be At Peace With Uncertainty

    Rochelle Humes is a television presenter, entrepreneur behind innovative hair and skincare brand My Little Coco, and a former singer. Rochelle has been performing professionally and presenting television since she was in school, and in this episode she opens up on a lifetime chasing the highest goals like never before. It hasn’t always been easy for Rochelle. Growing up in a single parent household, nothing was handed to her on a plate. When she tried to launch a hair and skincare business which had some products marketed at people of colour, stores didn’t want to stock it. But in all these parts of her life Rochelle has found success by staying true to herself. Hers is a story of real perseverance. The new collection from My Little Coco is available now in Boots.  Follow Rochelle:  Instagram - https://www.instagram.com/rochellehumes My Little Coco (Rochelle's Business) - https://mylittlecoco.co.uk Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

  9. Emma Grede: Businesses’ Ultimate Girls’ Girl

    12/31/2024

    Emma Grede: Businesses’ Ultimate Girls’ Girl

    Emma Grede is a powerhouse entrepreneur and the CEO behind billion-dollar brands like Good American and Skims. From growing up in East London to attending the London College of Fashion, Emma’s journey is a testament to resilience and ambition. After starting her career in retail and styling, she launched her own talent management and marketing agency, paving the way for her meteoric rise in the business world. In this episode, we explore the pivotal moments that defined her career, her mindset for scaling globally recognised brands, her approach to building viral products and the idea of having it all. If you’re interested in entrepreneurship, brand building, or hearing how women are dominating the business world, this episode is for you. FOLLOW EMMA https://www.instagram.com/emmagrede Good American: https://www.instagram.com/goodamerican Skims: https://www.instagram.com/skims Get Safely: https://www.instagram.com/getsafely/ 15 Percent Pledge: https://www.instagram.com/15percentpledge/ FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch TikTok: https://www.tiktok.com/@weareladieswholaunch?_t=8sJkmbK9JlQ&_r=1 Youtube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  10. Jo Malone CBE: Rebuilding and starting again

    01/07/2025

    Jo Malone CBE: Rebuilding and starting again

    Jo Malone C.B.E. is a globally renowned entrepreneur and fragrance designer who transformed her passion for scent into an empire. From humble beginnings on a council estate in Bexleyheath to creating a brand that redefined the fragrance industry, Jo’s journey is one of resilience, creativity and visionary thinking. In this episode, we explore how she started blending scents in her kitchen, scaled her business into an astronomical household name and became a symbol of success in entrepreneurship. If you’re interested in brand building, the fragrance business, or inspiring stories of overcoming adversity, this episode is a must-listen. FOLLOW JO https://www.instagram.com/jomalonecbe/?hl=en Jo Loves: https://www.instagram.com/jolovesofficial/?hl=en BBC Maestro with Jo Malone: https://www.bbcmaestro.com/courses/jo-malone-cbe/think-like-an-entrepreneur FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch TikTok: https://www.tiktok.com/@weareladieswholaunch?_t=8sJkmbK9JlQ&_r=1 Youtube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  11. Lorna Luxe: A lesson in authenticity

    05/21/2025

    Lorna Luxe: A lesson in authenticity

    In this episode of Ladies Who Launch, we’re joined by the incredible Lorna Luxe… fashion influencer, entrepreneur, and founder of her own successful brands. With a passion for timeless, sophisticated style, Lorna has built a career that blends fashion blogging, content creation, and brand ownership. From growing her influence on social media to launching her own collections, Lorna has truly mastered the art of personal branding. We dive into her entrepreneurial journey, discussing the highs and lows of building a fashion empire, how she stays ahead in the fast-paced influencer industry, and the importance of staying authentic while navigating a career in the spotlight.  Whether you’re a fashion lover or aspiring entrepreneur, Lorna’s story will inspire you to launch with authenticity. ** TRIGGER WARNING** This episode includes discussion around eating disorders. We understand this may be a sensitive topic for some, so please take care when listening. FOLLOW LORNA https://www.instagram.com/lornaluxe/ L.A - Space: https://www.instagram.com/l_a_space/?hl=en FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch/ TikTok: https://www.tiktok.com/@weareladieswholaunch YouTube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  12. 3 Mindset Shifts To Rewire Your Brain For Success ft Izzy Utterson

    Jan 21

    3 Mindset Shifts To Rewire Your Brain For Success ft Izzy Utterson

    This week, Rochelle Humes sits down with mindset coach Izzy Utterson for a much-needed conversation about the person behind the performance, especially for founders, business owners, and women constantly on the go. Together, we break down why self-care is so often put on the back burner, the myths around what self-care “should” actually look like, and the trap of chasing productivity at the expense of your well-being. Izzy shares actionable tips for building sustainable habits that nourish your body and mind. We dive deep into setting boundaries, protecting your energy, and how to find time in your day for you. We also chat about digital boundaries, the power of positive self-talk, and why progress starts with tiny, realistic steps.  In this episode, we cover: Why “self-care isn’t just a face mask” and what’s actually essentialManaging burnout and energy for founders & busy womenSetting boundaries (without the guilt) in business and lifeMicro-habits and practical rituals to reset your mindsetBuilding a Positive Self-Concept and Protecting Your EnergyBook recommendations including “The Mountain Is You” and “Atomic Habits”Morning and evening routines that really work Whether you’re feeling burned out or just want to find practical ways to fill up your cup, this episode is packed with wisdom, helpful hacks, and accessible tips. Get ready to rethink your approach to self-care and pick up some small but mighty changes you can make today. We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction 01:05 The Importance of Self-Care for Founders 03:21 The Evolution of Self-Care and Modern Challenges 09:30 The Impact of Social Media on Self-Perception 12:02 Practical Tips for Maintaining Mental Health 16:54 Setting Boundaries and Digital Detox 33:21 Digital Boundaries and Dopamine Hits 34:04 Top Three Priorities for Women This Year 38:50 Practical Tips for Habit Formation 45:05 The Power of Books and Journaling 50:49 Manifesting and Positive Mindset 54:36 Nourishing Your Body and Morning Rituals 58:44 Small Changes for Big Impact 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW IZZY Instagram:https://www.instagram.com/izzyutterson/ TikTok: https://www.tiktok.com/@izzyutterson FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  13. MERIT Beauty CMO: Behind the brand

    Apr 1

    MERIT Beauty CMO: Behind the brand

    In this episode of Ladies Who Launch, Rochelle sits down with Aila Morin, CMO of MERIT Beauty, the clean, minimalist brand that's redefining what "effortless" really means in beauty. This episode isn't just a brand story, it’s an original narrative of how to stay true to yourself while building a business with purpose and impact.  Aila opens up about the why behind MERIT, the purpose that shaped every product decision, every campaign, and every community touchpoint from day one.  What we cover:  How MERIT built a narrative that resonates far beyond the productHow new product development becomes a brand-building tool, not just a revenue playWhat real brand loyalty looks like and how to cultivate it without gimmicksHow Aila stays focused in one of the most competitive industriesThe messy, real, unglamorous side of scaling a team and a brand  Whether you're a founder in the thick of it or a marketer obsessed with building a brand, this episode will challenge the way you think about building something with real meaning & clarity. We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction 04:57 Designing Brand DNA 07:53 The Five Minute Morning 12:49 The No-Hero Product Strategy 18:26 Building Hype Around Brand & Product 24:26 Scaling Profitably To $200M 29:41 Multichannel Brand Building 32:25 Creative A North Star 38:31 Anti Advice And Comparison 41:53 Work Identity Boundaries 45:18 Mentors And Leadership Energy 47:00 One Tip For Founders 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW AILA Instagram: ​​https://www.instagram.com/ailamorin/ MERIT Instagram: https://www.instagram.com/merit/ MERIT TikTok: https://www.tiktok.com/@merit FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  14. From Bank Job to Beauty Mogul: How Mona Kattan Built a Fragrance Empire

    07/16/2025

    From Bank Job to Beauty Mogul: How Mona Kattan Built a Fragrance Empire

    Mona Kattan - entrepreneur, fragrance fanatic, and founder of Kayali - joins us for an unfiltered conversation on building a beauty business with soul. In this episode, Mona shares how she went from working in finance to launching one of the fastest-growing perfume brands in the world. We dive deep into her founder journey: the early scrappy days, launching Kayali before the fragrance boom, scaling with limited resources, and what it really takes to lead a brand with clarity, emotion, and conviction. Mona opens up about family dynamics, therapy, building her team, and why obsession is the secret to success. Whether you’re a beauty lover, aspiring founder, or creative entrepreneur, this episode is packed with insights on product development, brand storytelling, and staying resilient through it all. FOLLOW MONA https://www.instagram.com/monakattan/ Kayali: https://www.instagram.com/kayali/ FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch/ TikTok: https://www.tiktok.com/@weareladieswholaunch YouTube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  15. How I Turned Instagram Followers Into A Global Fashion Empire ft Matilda Djerf

    Feb 11

    How I Turned Instagram Followers Into A Global Fashion Empire ft Matilda Djerf

    How did Matilda Djerf go from posting outfit photos in her bedroom to launching a global fashion brand in Selfridges? In this episode of Ladies Who Launch, she sits down with Rochelle Humes to reveal the reality behind the "influencer to founder" pipeline. They pull back the curtain on the reality of the "influencer to founder" pipeline. Matilda opens up about the early days of building her profile online, the vulnerability of sharing personal struggles with millions of followers, and exactly how she launched Djerf Avenue with a lean team during a global pandemic. In this episode, we cover: How Matilda recognised the opportunity to build an online profileThe balance of sharing personal struggles while building an online profile and running a businessLaunching Djerf Avenue with a small team during the pandemicHow to hire the right people who protect your cultureKnowing when to step away and hire for the role of CEOThe journey to launching Djerf Avenue in Selfridges If you are an aspiring founder or content creator, this conversation is a masterclass in staying true to your vision while scaling a business. We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction to Matilda Djerf 06:49 Early Influences and Aspirations 13:59 Discovering Social Media 16:21 Building an Online Presence 20:58 Transitioning to a Full-Time Influencer 30:14 Founding a Business 30:47 The Birth of Djerf Avenue 34:46 The Big Idea: Starting Our Own Brand 44:35 Navigating a New Business in the Pandemic 48:28 Building a Strong Team 52:58 Hiring a CEO 58:03 Entering Retail: The Selfridges Launch 01:02:24 Balancing Personal and Professional Life 01:04:00 The Importance of Authenticity and Brand DNA 01:09:07 Future Plans and Exciting Collaborations 01:12:09 Rocket Round: Insights and Reflections 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW MATILDA  Instagram: https://www.instagram.com/matildadjerf/ TikTok: https://www.tiktok.com/@matildadjerf DJerf Avenue: https://www.instagram.com/djerfavenue/ FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  16. Behind JSHealth: Jessica Sepel on Bootstrapping, Vitamins & Protecting Women's Trust

    Jul 8

    Behind JSHealth: Jessica Sepel on Bootstrapping, Vitamins & Protecting Women's Trust

    Rochelle Humes sits down with JSHealth founder, Jessica Sepel, to unpack her experience of diet culture and how it failed an entire generation of women. She built JSHealth to offer women access to nutrition in a healthy way. From her first experience with nutrition to building a global, female-first supplement company without investment, Jessica shares the untold story behind the brand that put women's health first. This conversation covers the real work behind building a brand that puts quality first. We cover everything from ingredients, building a community of trusted women and what she’s learnt about leading a growing team. In this episode, we cover: Jessica's first experience with nutrition, how diet culture failed women and teenagers, and where JSHealth was rooted fromStarting JSHealth as a first-to-market, female-first vitamin company, bootstrapped from day one with no investorsGenerating hype, protecting customer trust in an unregulated industry, and enforcing quality control from the startDeveloping the skills to lead, setting boundaries as a founder, and the morning and evening routines that keep her groundedThe evolution of science for women's health and Jessica's financial advice for founders If you've ever felt let down by the wellness industry, this one's for you. We Are Ladies Who Launch!  CHAPTERS 00:00 Introducing Jessica Sepel 01:32 Early Diet Struggles 07:22 Choosing Your Nutrition Path 12:34 Spotting The Supplements Gap  21:06 First 2000 Bottles Sold 24:09 Scaling Without Pressure 27:14 From Local To Global 29:45 Build Through Quality 33:30 Bootstrapped Scrappy Growth 39:31 Nighttime Switch Off Routine 44:17 Creating Mornings Without Chaos 47:34 Boundaries For Founders 49:57 Future Of Women’s Health 54:19 Rocket Round  01:01:17 Mentors And Box On 01:03:00 Confidence Around Money  01:10:37 Prioritising Customer Retention 01:19:17 Wrap Up 🔔 New episodes every Wednesday — subscribe so you never miss a launch. #AD Powered by Starling Bank Access Starling Bank here: https://bit.ly/44sEaMf FOLLOW JESSICA  Instagram: https://www.instagram.com/jshealth/reels/?hl=en JSHealth: https://www.instagram.com/jshealthvitamins/?hl=en TikTok: https://www.tiktok.com/@jshealthvitamins https://uk.jshealthvitamins.com/ FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Disclaimer: JSHealth Vitamins formulas vary by region Ladies Who Launch listeners get 20% off JSHealth. Use the code LWL at checkout: https://uk.jshealthvitamins.com/?utm_source=UKTalent&utm_medium=LadiesWhoLaunch&utm_campaign=LadiesWhoLaunchadd Hosted on Acast. See acast.com/privacy for more information.

  17. “Go After Your Dreams” Bernicia Boateng on Building Enoléh and Never Holding Back

    Apr 15

    “Go After Your Dreams” Bernicia Boateng on Building Enoléh and Never Holding Back

    In this episode of Ladies Who Launch, Rochelle sits down with Bernicia Boateng, makeup artists to the stars to go behind the scenes of her incredible journey, from the makeup chair to founding Enoléh, the hair brand redefining what it means for Black women to feel seen, celebrated, and authentic in the beauty space. In this episode, we cover: The mission behind Bernicia's work and why authentic representation in skincare and makeup matters more now than ever beforeWhat self-belief actually looks like in practice The beauty and power of women wearing wigs and hair extensions, and why it's so much more than aestheticsThe behind-the-scenes of building Enoléh, the team, the challenges, and the dream Whether you're a founder, a dreamer, or someone who's been holding back, this one is for you. We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction to Bernicia  02:05 From makeup to wider mission 06:22 Gaining confidence  11:25 Building repeat customers and loyalty 13:56 Why wigs matter 20:45 Building a fashion forward brand 25:42 Launching with a business partner 31:51 The ‘Just Do It’ mission 40:13 Smart category strategy 41:22 Quality over ego 43:30 Bernicia’s 2 year vision  45:58 Dream retail partners  47:23 Business non-negotiables 49:30 Quickfire habits & lessons 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW BERNICIA Instagram: https://www.instagram.com/berniciaboateng/ TikTok: https://www.tiktok.com/@realberniciaboateng Enoléh: https://www.instagram.com/enoleh/ FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  18. The Truth About What Really Happened with Plantmade ft Ama Hill

    Mar 4

    The Truth About What Really Happened with Plantmade ft Ama Hill

    In this episode of Ladies Who Launch, Rochelle sits down with Ama Hill, the founder of Plantmade, to finally share her side of the story. From rapid growth to going to business administration, this is the raw, unfiltered truth behind one of the most talked-about brand controversies in recent years. Ama opens up about what was really happening behind the scenes as Plantmade scaled, the cashflow pressures that many founders underestimate, and the exact moment she realised the business was in serious trouble. She breaks down the realities of administration, what actually happened when the new owner took over Plantmade, and how it feels to watch the company you built be run without you. This conversation goes beyond the headlines and social media speculation. It’s an honest look at the emotional, legal and financial realities of losing Plantmade and what it takes to rebuild your identity and confidence as a founder afterwards. We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction 03:02 Rewinding to March pressure 05:44 Administration day  09:13 How the debt started 15:35 Falling into the scale trap 25:38 Failed promises and roles of the restructure  32:21 Choosing administrators and buyers 38:52 The uncertainty post business sale 40:29 Relaunch red flags 43:03 Contracts, equity and legal 49:58 Communication failures  52:57 Juggling a wedding and business breakdown 58:36 Responding to ownership claims 01:02:31 Moving on to what’s next 01:09:36 Founder advice and self trust 01:14:35 Lessons from Plantmade 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW AMA Instagram: https://www.instagram.com/amaa__official/ TikTok: https://www.tiktok.com/@amaamoagyei FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  19. How Anastasia Soare Turned $5,000 into a $3 Billion Brow Empire

    10/29/2025

    How Anastasia Soare Turned $5,000 into a $3 Billion Brow Empire

    Discover how Anastasia Soare turned one brilliant idea — the perfect brow — into a global beauty powerhouse. When Anastasia Soare arrived in America, she barely spoke English and had $200 to her name. Today, she’s the founder of Anastasia Beverly Hills, one of the most influential beauty brands on the planet. In this episode, Rochelle Humes uncovers the incredible journey behind the woman who redefined eyebrows and built a $3 billion business from the ground up. Anastasia opens up about her early days as an immigrant, the moment she spotted an untapped opportunity in the beauty industry, and the powerful lessons she learned about resilience, self-belief, and doing every job in your business. This is more than a beauty story — it’s a masterclass in building something iconic from nothing. Tune in for real talk, raw lessons, and inspiration to build your own version of success. Key Talking Points 1. Early Life in Romania & Lessons in Resilience 00:01:25 – 00:07:22 2. Immigrating & Adapting to Life in America 00:11:08 – 00:15:32 3. Entering the Beauty Industry 00:17:23 – 00:19:45 4. Eyebrow Technique & Business Foundation 00:19:45 – 00:22:30 5. Starting and Growing Her Own Salon 00:23:05 – 00:27:56 6. Press, Celebrities & Oprah Winfrey Moment 00:30:01 – 00:33:01 7. Launching Products & Scaling 00:33:21 – 00:43:05 8. Advice for Entrepreneurs 00:53:31 – 00:54:39 FOLLOW ANASTASIA https://www.instagram.com/anastasiasoare/ https://raisingbrowsbook.com/  Anastasia Beverly Hills: https://www.instagram.com/anastasiabeverlyhills/  FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch/ TikTok: https://www.tiktok.com/@weareladieswholaunch YouTube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

  20. Fisayo Longe on Building KAI Collective: Culture, Confidence & Growing a Fashion Community

    10/15/2025

    Fisayo Longe on Building KAI Collective: Culture, Confidence & Growing a Fashion Community

    What does it really take to launch a fashion brand that stands out? Fisayo Longe, founder of KAI Collective, joins Rochelle Humes to share her remarkable journey from entrepreneurial beginnings in Nigeria to becoming one of London’s most innovative fashion voices. Fisayo talks openly about her culture-driven confidence, pivoting from accounting to style, and the product flops and viral moments that shaped her brand. She reveals the lessons she learned about asking the right questions, building community, and the importance of having a unique selling point. Rochelle and Fisayo discuss overcoming burnout, trusting your instincts, and how empowering women starts with telling bold stories. Packed with real talk, honest advice, and insider perspective, this episode is a must for anyone wanting to launch on their own terms—and build something unforgettable. FOLLOW FISAYO https://www.instagram.com/fisayolonge/ https://www.tiktok.com/@fisayolonge KAI Collective: https://kaicollective.com/  https://www.instagram.com/kaicollective/  FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch/ TikTok: https://www.tiktok.com/@weareladieswholaunch YouTube: https://www.youtube.com/@Weareladieswholaunch KEY TALKING POINTS 1. Early Life and Entrepreneurial Spirit [00:00:15] – [00:03:21] 2. Academic Journey and Switch to Fashion [00:07:22] – [00:10:43] 3. Starting the KAI Collective [00:11:02] – [00:14:38] 4. Learning from Failure and Product Validation [00:14:47] – [00:19:44] 5. Business Growth, the Gaia Dress, and Product Breakthroughs [00:22:38] – [00:25:38] 6. Finding Hero Products & Listening to Your Audience [00:26:15] – [00:28:24] 7. Empowerment, Community, and Brand Storytelling [00:30:49] – [00:33:54] 8. From Founder-Led to Brand-Led [00:33:54] – [00:36:42] 9. Direct-to-Consumer vs. Retail: Scaling Sustainably in Fashion [00:41:46] – [00:46:31] 10. Leadership, Building Teams, and Company Culture [00:47:19] – [00:52:57] 11. Burnout and High Achiever Mentality [00:54:53] – [01:02:22] 12. What’s Next for KAI Collective [01:02:35] – [01:04:43] 13. Rocket Round [01:04:51] – [01:15:08] Hosted on Acast. See acast.com/privacy for more information.

Rochelle Humes on Apple