Rochelle Humes

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  1. Ep 70: MERIT Beauty CMO: Behind the brand

    ١ أبريل

    Ep 70: MERIT Beauty CMO: Behind the brand

    In this episode of Ladies Who Launch, Rochelle sits down with Aila Morin, CMO of MERIT Beauty, the clean, minimalist brand that's redefining what "effortless" really means in beauty. This episode isn't just a brand story, it’s an original narrative of how to stay true to yourself while building a business with purpose and impact.  Aila opens up about the why behind MERIT, the purpose that shaped every product decision, every campaign, and every community touchpoint from day one.  What we cover:  How MERIT built a narrative that resonates far beyond the productHow new product development becomes a brand-building tool, not just a revenue playWhat real brand loyalty looks like and how to cultivate it without gimmicksHow Aila stays focused in one of the most competitive industriesThe messy, real, unglamorous side of scaling a team and a brand  Whether you're a founder in the thick of it or a marketer obsessed with building a brand, this episode will challenge the way you think about building something with real meaning & clarity. We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction 04:57 Designing Brand DNA 07:53 The Five Minute Morning 12:49 The No-Hero Product Strategy 18:26 Building Hype Around Brand & Product 24:26 Scaling Profitably To $200M 29:41 Multichannel Brand Building 32:25 Creative A North Star 38:31 Anti Advice And Comparison 41:53 Work Identity Boundaries 45:18 Mentors And Leadership Energy 47:00 One Tip For Founders 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW AILA Instagram: ​​https://www.instagram.com/ailamorin/ MERIT Instagram: https://www.instagram.com/merit/ MERIT TikTok: https://www.tiktok.com/@merit FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  2. Ep 69: Building Ru & Rocka: From Ideation to Selfridges Launch

    ٢٥ مارس

    Ep 69: Building Ru & Rocka: From Ideation to Selfridges Launch

    In this episode of Ladies Who Launch, Rochelle sits down with Katherine Barlow, founder of Ru & Rocka, for an honest, unfiltered conversation about what it really takes to build a fashion brand from scratch. From the spark of an idea to building a team and letting others into her business, Katherine shares the real founder story behind one of the most original brands in the space today. We cover: How Ru & Rocka started and the moment it became realBeing responsible with money and navigating small business financesHow to build a brand that's truly original in a crowded marketBuilding the Ru & Rocka team and knowing when to hireBuilding a true brand identity & DNALaunching in Selfridges  Whether you're in the early stages of building your brand or scaling your team, this one is packed with lessons you won't want to miss. We Are Ladies Who Launch!  CHAPTERS 00:00 Introducing Katherine Barlow 04:56 Instagram Side Hustle 07:16 Finance Lessons Learned 09:47 Building A Brand Solo 12:51 From The Studio to Ru & Rocka 30:11 Scaling Without Fear 32:37 Brand DNA Matters 33:41 When Big Brands Copy 38:32 Building Thick Skin In Business  40:52 Launching In Selfridges  46:57 Scrappy Startup Lessons 48:12 What’s Next For Ru & Rocka  58:09 Final Advice For Business Owners 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW KATHERINE Instagram: ​​https://www.instagram.com/kb.barlow/ Ru & Rocka: https://www.instagram.com/ruandrocka/ FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  3. Ep 59: 3 Mindset Shifts To Rewire Your Brain For Success ft Izzy Utterson

    ٢١ يناير

    Ep 59: 3 Mindset Shifts To Rewire Your Brain For Success ft Izzy Utterson

    This week, Rochelle Humes sits down with mindset coach Izzy Utterson for a much-needed conversation about the person behind the performance, especially for founders, business owners, and women constantly on the go. Together, we break down why self-care is so often put on the back burner, the myths around what self-care “should” actually look like, and the trap of chasing productivity at the expense of your well-being. Izzy shares actionable tips for building sustainable habits that nourish your body and mind. We dive deep into setting boundaries, protecting your energy, and how to find time in your day for you. We also chat about digital boundaries, the power of positive self-talk, and why progress starts with tiny, realistic steps.  In this episode, we cover: Why “self-care isn’t just a face mask” and what’s actually essentialManaging burnout and energy for founders & busy womenSetting boundaries (without the guilt) in business and lifeMicro-habits and practical rituals to reset your mindsetBuilding a Positive Self-Concept and Protecting Your EnergyBook recommendations including “The Mountain Is You” and “Atomic Habits”Morning and evening routines that really work Whether you’re feeling burned out or just want to find practical ways to fill up your cup, this episode is packed with wisdom, helpful hacks, and accessible tips. Get ready to rethink your approach to self-care and pick up some small but mighty changes you can make today. We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction 01:05 The Importance of Self-Care for Founders 03:21 The Evolution of Self-Care and Modern Challenges 09:30 The Impact of Social Media on Self-Perception 12:02 Practical Tips for Maintaining Mental Health 16:54 Setting Boundaries and Digital Detox 33:21 Digital Boundaries and Dopamine Hits 34:04 Top Three Priorities for Women This Year 38:50 Practical Tips for Habit Formation 45:05 The Power of Books and Journaling 50:49 Manifesting and Positive Mindset 54:36 Nourishing Your Body and Morning Rituals 58:44 Small Changes for Big Impact 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW IZZY Instagram:https://www.instagram.com/izzyutterson/ TikTok: https://www.tiktok.com/@izzyutterson FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  4. Ep 61: The Truth Behind My Perfect Feed: Imposter Syndrome, Debt and Doubt

    ٤ فبراير

    Ep 61: The Truth Behind My Perfect Feed: Imposter Syndrome, Debt and Doubt

    In this episode of Ladies Who Launch, we celebrate one of the most incredible "glow-up" stories in the influencer industry. From humble beginnings to becoming a powerhouse brand founder, Perrie Sian reveals the blueprint behind her success. This conversation isn't just about making money; it's about dreaming big, showing up relentlessly, and proving that where you start doesn't dictate where you finish. Perrie opens up about the transformative power of consistency and how she turned a passion for fashion into a multi-million pound empire. She shares the pivotal moments of her career from landing her first game-changing brand collaboration to the exact mindset that helped her sell out collections in minutes. In this episode, we cover: The incredible journey from humble beginnings to industry icon.Why showing up every day is the secret to building an empire.Perrie’s secrets to connecting deeply with millions of people.Finding the right Co-Founder in Adam FrisbyHow Perrie achieved the "impossible" £1M revenue in 20 minutes.How to turn self-doubt into fuel for your ambition.Learning to accept compliments and enjoy the journey. If you’ve ever felt like you’re "faking it" despite your hard work, or you want to know what it really takes to scale a personal brand to 7 figures, this conversation is for you. We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction to Perrie Sian 06:17 Career Beginnings and Retail Experience 09:23 Transition to Content Creation 12:40 Rise to Social Media Fame 16:24 Navigating Influencer Life 31:23 Overcoming Imposter Syndrome 33:02 The Journey to Founding a Brand 37:12 The Challenges of Launching a Fashion Brand  38:44 Running reasn with Adam Frisby 45:05 Reflecting on Personal and Professional Growth 59:07 Perrie Sian’s Primark Partnership 01:03:28 Redefining Success and Personal Growth 01:15:55 The Dream Collaboration and Future Plans 01:18:13 Mentorship and Inspiration from Taylor Swift 01:24:53 Perrie’s Lunch Hour and Daily Routine 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW PERRIE Instagram: ​​https://www.instagram.com/perriesian/ TikTok: https://www.tiktok.com/@perriesian reasn: https://www.instagram.com/reasn/ FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  5. Ep 63: From L’Oréal to Glow Recipe | Sarah Lee’s Exact Path to a $300M Beauty Empire

    ١٨ فبراير

    Ep 63: From L’Oréal to Glow Recipe | Sarah Lee’s Exact Path to a $300M Beauty Empire

    Glow Recipe co-founder, Sarah Lee, joins Ladies Who Launch to share how she built a $300M beauty brand by rewriting the rules of Korean skincare. From landing her dream first job at L’Oréal and moving to NYC, to navigating intense work culture and building the foundations of her career, Sarah breaks down the pivotal experiences that prepared her to become a founder.  Inside the episode, Sarah opens up about the exact path to starting Glow Recipe, their journey on Shark Tank, finding the right Co-Founder and how they set out to change the global narrative around K-beauty. In this episode, we cover:  Key insights from working inside a legacy beauty giant (L’Oreal) to building a startupHow Sarah identified white space in the U.S. market for Korean skincareTaking the Leap: Leaving L’Oréal & Launching Glow RecipeGlow Recipe's Shark Tank JourneyGoing from DTC to Sephora ShelvesEvolving the Glow Recipe Brand & Category Leadership If you’re curious about building a beauty, consumer or community-led brand, this conversation is packed with honest and relatable formulas and behind-the-scenes insight that you can adopt and feed into your strategy. We Are Ladies Who Launch!  CHAPTERS 00:00 Meet Sarah Lee: Glow Recipe Co-Founder & Co CEO 03:17 From Watermelon Rind to Watermelon Glow: Ingredient Inspiration 05:27 Landing the Dream Job at L’Oréal Korea & Learning the Beauty Business 16:56 Finding her Co-Founder & Spotting the K-Beauty Gap in the US Market 22:22 Quitting L’Oréal & Taking The Leap 29:42 The Shark Tank Experience 41:05 Choosing Mentorship vs. Money 45:44 Dealing with Sell Out Product 47:07 The Glow Recipe Partnership with Sephora 54:18 Reacting to Viral Product Moments 01:00:37 How the Co-CEO System Works 01:06:15 $300M Business & What’s Next 01:17:31 Founder Advice & How to Build Good Company Culture 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW GLOW RECIPE Instagram: ​​www.instagram.com/sarah_glow Glow Recipe Instagram: www.instagram.com/glowrecipe Glow Recipe TikTok: https://www.tiktok.com/@glowrecipe FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  6. Ep 57: Iskra Lawrence: Why I Quit Modelling to Build Saltair

    ٧ يناير

    Ep 57: Iskra Lawrence: Why I Quit Modelling to Build Saltair

    Join Rochelle as she sits down with model, entrepreneur, and founder of Saltair, Iskra Lawrence, for an inspiring and empowering conversation. In this episode, Iskra Lawrence opens up about her journey from growing up in Kidderminster and her early entrepreneurial spirit to breaking barriers in the modeling industry. She shares personal stories of overcoming body image struggles, dealing with rejection, and finding her mission to create change in the world of fashion and beauty. Discover how Iskra turned internet trolling into a viral moment of empowerment, and how becoming a mother transformed her approach to business and self-care. We discuss real-life lessons about resilience, taking risks, building boundaries, and the realities of launching a successful brand. Plus, Iskra reveals the inspiration behind creating Saltair, a body care brand that champions inclusivity and daily moments of luxury. In this episode, we cover:  • Early Life and Family Influences  • Body Image and Industry Standards  • Motherhood and Career Balance  • The Vision and Growth of Saltaire  • Empowering Customers and Authentic Marketing We Are Ladies Who Launch!  CHAPTERS 0:00 Introduction 01:02 Early Life and Family Influences 02:38 Entrepreneurial Beginnings 10:58 Body Image and Model Industry Standards 13:19 Turning Point and Self-Empowerment 19:19 Experience in Social Media 26:57 Motherhood and Career Balance 39:51 The Brand Incubator Experience 41:48 The Vision and Growth of Saltair 43:06 Product Development and Market Success 47:38 Empowering Customers and Authentic Marketing 53:51 Quickfire Round and Final Thoughts 01:02:53 The Power of Pivoting and Future Plans 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW ISKRA Instagram: www.instagram.com/iskra/ TikTok: www.tiktok.com/@iskra Saltair: www.instagram.com/saltair/ FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  7. Ep 66: Scaling, Pregnancy & Endometriosis: The Reality of Being Stef Williams

    ١١ مارس

    Ep 66: Scaling, Pregnancy & Endometriosis: The Reality of Being Stef Williams

    Stef Williams transitioned from a macro fitness influencer with over 2.2M followers to a serious tech founder building for a huge exit. She is the founder of WeGlow and SEFI, and reveals the unfiltered reality of scaling a digital empire while navigating severe endometriosis and pregnancy. In this episode of Ladies Who Launch, we dive deep into the build of Stef’s business, unpacking exactly how she evolved her relationship with social media to stay relevant in an ever-shifting digital landscape.  What we cover: Staying relevant in the ever evolving world of social mediaAdapting to training and lifestyle with Endemetriosis The journey of how WeGlow started Stef’s evolving relationship with social media Building business for an exit Balancing pregnancy with career & business  We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction to Stef Williams 02:01 Early Instagram Fitness Era 06:34 Branching Beyond Workouts 12:27 Endometriosis and Body Pressures 18:45 From Creator to Founder 23:53 Building Teams and Hiring Lessons 30:17 Product Business Hard Lessons 38:09 Why Subscription Business Models Win 43:43 WeGlow Vision and Women’s Health 45:15 Cycle Syncing Workouts 51:29 Building A Brand Beyond You 55:47 Pregnancy Pressures 01:10:59 Trust Your Gut When Hiring 01:13:37 Dream Collabs And Mentors 01:19:16 Stef’s Dream Lunch Whether you are a marketer trying to understand community-led growth or a founder designing a business to sell, Stef shares the realities of what it’s like to build at scale.  🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW STEF Instagram: https://www.instagram.com/stef.williams/ TikTok: https://www.tiktok.com/@stefanie_williams FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  8. Ep 60: Inside ILIA’s Growth: The Realities Of Building A Beauty Brand

    ٢٨ يناير

    Ep 60: Inside ILIA’s Growth: The Realities Of Building A Beauty Brand

    When is the bravest move as a founder to step back instead of push harder? In this episode, ILIA cosmetics founder, Sasha Plavsic, shares how letting go of the CEO role became the key to truly scaling the brand and what that decision revealed about growth, control, and identity as a founder. We go behind the scenes of ILIA’s journey from early experiments in “clean beauty” to becoming one of the most recognisable brands in the category. Sasha opens up about the unglamorous realities of building a beauty business, the emotional cost of growth, and what it actually looks like to hand over the reins to someone else. In this episode, we cover: How Sasha’s formative years shaped the vision for ILIAThe beginning of clean beauty and what it took to stand out in a new categoryThe realities of scaling a beauty brand Raising money as a female founder Why Sasha decided to bring in a CEO, and how she knew it was time to step backNavigating balance as a woman in business, leadership, and life If you’re a founder, entrepreneur or brand builder who’s ever wondered whether holding on is secretly holding you back, this conversation is for you. We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction to Sasha Plasic and ILIA Beauty 05:17 School Years and Early Career Aspirations 11:24 The Birth of ILIA Beauty 19:14 Early Business Challenges and Breakthroughs 26:10 Scaling Challenges and Operational Growth 32:49 Balancing Personal Life and Business 35:24 Selling ILIA Beauty 37:03 Bringing In a CEO 44:16 Future Plans and Product Development 46:31 Rapid Fire Questions 56:11 Final Thoughts and Advice for Entrepreneurs 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW SASHA Instagram: https://www.instagram.com/sashaplavsic/ https://www.instagram.com/iliabeauty/ TikTok: https://www.tiktok.com/@iliabeauty?lang=en-GB FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  9. Ep 64: Behind Atlantis The Royal’s Beyoncé Launch ft Hanan Eissa

    ٢٥ فبراير

    Ep 64: Behind Atlantis The Royal’s Beyoncé Launch ft Hanan Eissa

    In this week's Ladies Who Launch episode, Rochelle sits down with Hanan Eissa, the powerhouse Marketing Director behind some of the most iconic moments in hospitality history including launching Dubai’s Atlantis The Royal with Beyoncé, unveiling the hotel to the world. Together, they unpack what it really takes to build and launch a world-class destination brand that never blends into the noise. In this episode, we cover: • The behind-the-scenes of launching Atlantis with Beyoncé – from concept to global headlines • The exact principles behind marketing a world-class launch and how you can apply them to your own brand, product, or campaign • How to scale your brand Globally • Why having the right team is non-negotiable for high-stakes launches • How to get brand partnerships right and the common mistakes brands still make If you’re a founder, marketer, or brand leader looking to elevate your launch strategy, secure meaningful partnerships, and build campaigns that people actually talk about, this episode is your new masterclass. We Are Ladies Who Launch! CHAPTERS 00:00 Introduction 06:56 Inside Atlantis The Royal Launch 10:25 The Moment Beyonce Said Yes 15:16 How To Create A Global Story 17:42 Marketing Principles for Startups 20:10 Creating An Authentic Brand 23:15 Launch Lessons Learned 30:32 Enjoy Success Milestones 36:58 How To Pitch Like An Underdog 39:50 What’s Next For Atlantis 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW HANAN Instagram: https://www.instagram.com/hananeissa?igsh=OWw0azBvazhsdWt0 LinkedIn: https://www.linkedin.com/in/hananeissa/ FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  10. Ep 68: Inside Rochelle Humes' Skincare Brand Launch: The Journey Starts Now

    ٢٢ مارس ·  إضافة

    Ep 68: Inside Rochelle Humes' Skincare Brand Launch: The Journey Starts Now

    In this exclusive solo episode of Ladies Who Launch, Rochelle shares something she's been quietly building behind the scenes, the launch of her very own skincare brand. This isn't a brand born from trend-chasing. It's rooted in a deeply personal vision for what Rochelle believes has been missing from the market all along: quality skincare at a price point that feels accessible. Rochelle opens up about her ambitions for the brand, her plan to build it at scale, and more importantly why she's decided to bring you along for the entire ride. We don't know exactly where this journey ends. But we're starting it right here, right now. Together. We Are Ladies Who Launch.  🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch/ TikTok: https://www.tiktok.com/@weareladieswholaunch YouTube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  11. Ep 65: The Truth About What Really Happened with Plantmade ft Ama Hill

    ٤ مارس

    Ep 65: The Truth About What Really Happened with Plantmade ft Ama Hill

    In this episode of Ladies Who Launch, Rochelle sits down with Ama Hill, the founder of Plantmade, to finally share her side of the story. From rapid growth to going to business administration, this is the raw, unfiltered truth behind one of the most talked-about brand controversies in recent years. Ama opens up about what was really happening behind the scenes as Plantmade scaled, the cashflow pressures that many founders underestimate, and the exact moment she realised the business was in serious trouble. She breaks down the realities of administration, what actually happened when the new owner took over Plantmade, and how it feels to watch the company you built be run without you. This conversation goes beyond the headlines and social media speculation. It’s an honest look at the emotional, legal and financial realities of losing Plantmade and what it takes to rebuild your identity and confidence as a founder afterwards. We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction 03:02 Rewinding to March pressure 05:44 Administration day  09:13 How the debt started 15:35 Falling into the scale trap 25:38 Failed promises and roles of the restructure  32:21 Choosing administrators and buyers 38:52 The uncertainty post business sale 40:29 Relaunch red flags 43:03 Contracts, equity and legal 49:58 Communication failures  52:57 Juggling a wedding and business breakdown 58:36 Responding to ownership claims 01:02:31 Moving on to what’s next 01:09:36 Founder advice and self trust 01:14:35 Lessons from Plantmade 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW AMA Instagram: https://www.instagram.com/amaa__official/ TikTok: https://www.tiktok.com/@amaamoagyei FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  12. Ep 62: How I Turned Instagram Followers Into A Global Fashion Empire ft Matilda Djerf

    ١١ فبراير

    Ep 62: How I Turned Instagram Followers Into A Global Fashion Empire ft Matilda Djerf

    How did Matilda Djerf go from posting outfit photos in her bedroom to launching a global fashion brand in Selfridges? In this episode of Ladies Who Launch, she sits down with Rochelle Humes to reveal the reality behind the "influencer to founder" pipeline. They pull back the curtain on the reality of the "influencer to founder" pipeline. Matilda opens up about the early days of building her profile online, the vulnerability of sharing personal struggles with millions of followers, and exactly how she launched Djerf Avenue with a lean team during a global pandemic. In this episode, we cover: How Matilda recognised the opportunity to build an online profileThe balance of sharing personal struggles while building an online profile and running a businessLaunching Djerf Avenue with a small team during the pandemicHow to hire the right people who protect your cultureKnowing when to step away and hire for the role of CEOThe journey to launching Djerf Avenue in Selfridges If you are an aspiring founder or content creator, this conversation is a masterclass in staying true to your vision while scaling a business. We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction to Matilda Djerf 06:49 Early Influences and Aspirations 13:59 Discovering Social Media 16:21 Building an Online Presence 20:58 Transitioning to a Full-Time Influencer 30:14 Founding a Business 30:47 The Birth of Djerf Avenue 34:46 The Big Idea: Starting Our Own Brand 44:35 Navigating a New Business in the Pandemic 48:28 Building a Strong Team 52:58 Hiring a CEO 58:03 Entering Retail: The Selfridges Launch 01:02:24 Balancing Personal and Professional Life 01:04:00 The Importance of Authenticity and Brand DNA 01:09:07 Future Plans and Exciting Collaborations 01:12:09 Rocket Round: Insights and Reflections 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW MATILDA  Instagram: https://www.instagram.com/matildadjerf/ TikTok: https://www.tiktok.com/@matildadjerf DJerf Avenue: https://www.instagram.com/djerfavenue/ FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  13. Ep 67: Everything you need to know about tax ft The London Accountant

    ١٨ مارس

    Ep 67: Everything you need to know about tax ft The London Accountant

    Managing business finances doesn't have to be overwhelming, it can actually be your most powerful tool for growth, if you invest in it from the start. In this episode of Ladies Who Launch, we sit down with Nicole Zalys also known as The London Accountant to demystify the day-to-day of running your business accounts and take the panic out of tax season. We are stripping away the heavy financial jargon to give you a foundational, empowering masterclass in money management. Whether you are a solo founder or scaling a growing team within a limited company, we break down the exact financial moves you need to make to protect your profit and scale with confidence. In this episode, we cover:  The perks of registering as a limited companyExpense pro’s and con’sEffective tax management How to save for taxHow to price yourself effectively  We Are Ladies Who Launch!  CHAPTERS 00:00 Introduction 04:53 Director Perks and Trivial Benefits of a Limited Company 10:02 Childcare Costs and Tax Free Scheme 15:00 Travel Overseas and Client Entertainment 18:01 Clothing Expenses and Case Law 22:45 Business Entertainment And Promotions 24:24 Wealth Building Basics 27:44 Common Tax Mistakes 30:50 Pricing Your Time 34:25 Travel And Company Cars 36:18 Final Limited Company Tips If you want to build a sustainable, profitable business and take control of your financial narrative, this episode is for you. 🔔 New episodes every Wednesday — subscribe so you never miss a launch. FOLLOW NICOLE Instagram: https://www.instagram.com/thelondonaccountant_/ TikTok: https://www.tiktok.com/@thelondonaccountant FOLLOW US Instagram: www.instagram.com/weareladieswholaunch/ TikTok: www.tiktok.com/@weareladieswholaunch YouTube: www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  14. Rochelle Humes: Learning To Be At Peace With Uncertainty

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    Rochelle Humes: Learning To Be At Peace With Uncertainty

    Rochelle Humes is a television presenter, entrepreneur behind innovative hair and skincare brand My Little Coco, and a former singer. Rochelle has been performing professionally and presenting television since she was in school, and in this episode she opens up on a lifetime chasing the highest goals like never before. It hasn’t always been easy for Rochelle. Growing up in a single parent household, nothing was handed to her on a plate. When she tried to launch a hair and skincare business which had some products marketed at people of colour, stores didn’t want to stock it. But in all these parts of her life Rochelle has found success by staying true to herself. Hers is a story of real perseverance. The new collection from My Little Coco is available now in Boots.  Follow Rochelle:  Instagram - https://www.instagram.com/rochellehumes My Little Coco (Rochelle's Business) - https://mylittlecoco.co.uk Follow me: https://beacons.ai/diaryofaceo Learn more about your ad choices. Visit megaphone.fm/adchoices

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  15. Ep 36: From The Ordinary to Extraordinary: Nicola Kilner’s Journey Building a $3.6 Billion Beauty Empire

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    Ep 36: From The Ordinary to Extraordinary: Nicola Kilner’s Journey Building a $3.6 Billion Beauty Empire

    Nicola Kilner, co-founder of DECIEM and The Ordinary, joins Rochelle Humes to share how she helped turn a disruptive idea into a global beauty powerhouse. In this episode, Nicola reveals how her upbringing shaped her drive, the secrets behind The Ordinary’s cult-favorite success, and what it took to lead through incredible highs and heartbreaking lows. From navigating rapid career growth, motherhood, and personal loss, to redefining skincare with science and honesty, Nicola’s story is one of courage, inspiration, and packed with advice. If you’re an aspiring founder, a beauty lover, or searching for a story of grit and growth, this episode is packed with candid conversation and startup wisdom. FOLLOW NICOLA https://www.instagram.com/nicolakilner/ The Ordinary: https://www.instagram.com/theordinary/ Deciem: https://www.instagram.com/deciem/ FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch/ TikTok: https://www.tiktok.com/@weareladieswholaunch YouTube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  16. Ep 47: Fisayo Longe on Building KAI Collective: Culture, Confidence & Growing a Fashion Community

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    Ep 47: Fisayo Longe on Building KAI Collective: Culture, Confidence & Growing a Fashion Community

    What does it really take to launch a fashion brand that stands out? Fisayo Longe, founder of KAI Collective, joins Rochelle Humes to share her remarkable journey from entrepreneurial beginnings in Nigeria to becoming one of London’s most innovative fashion voices. Fisayo talks openly about her culture-driven confidence, pivoting from accounting to style, and the product flops and viral moments that shaped her brand. She reveals the lessons she learned about asking the right questions, building community, and the importance of having a unique selling point. Rochelle and Fisayo discuss overcoming burnout, trusting your instincts, and how empowering women starts with telling bold stories. Packed with real talk, honest advice, and insider perspective, this episode is a must for anyone wanting to launch on their own terms—and build something unforgettable. FOLLOW FISAYO https://www.instagram.com/fisayolonge/ https://www.tiktok.com/@fisayolonge KAI Collective: https://kaicollective.com/  https://www.instagram.com/kaicollective/  FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch/ TikTok: https://www.tiktok.com/@weareladieswholaunch YouTube: https://www.youtube.com/@Weareladieswholaunch KEY TALKING POINTS 1. Early Life and Entrepreneurial Spirit [00:00:15] – [00:03:21] 2. Academic Journey and Switch to Fashion [00:07:22] – [00:10:43] 3. Starting the KAI Collective [00:11:02] – [00:14:38] 4. Learning from Failure and Product Validation [00:14:47] – [00:19:44] 5. Business Growth, the Gaia Dress, and Product Breakthroughs [00:22:38] – [00:25:38] 6. Finding Hero Products & Listening to Your Audience [00:26:15] – [00:28:24] 7. Empowerment, Community, and Brand Storytelling [00:30:49] – [00:33:54] 8. From Founder-Led to Brand-Led [00:33:54] – [00:36:42] 9. Direct-to-Consumer vs. Retail: Scaling Sustainably in Fashion [00:41:46] – [00:46:31] 10. Leadership, Building Teams, and Company Culture [00:47:19] – [00:52:57] 11. Burnout and High Achiever Mentality [00:54:53] – [01:02:22] 12. What’s Next for KAI Collective [01:02:35] – [01:04:43] 13. Rocket Round [01:04:51] – [01:15:08] Hosted on Acast. See acast.com/privacy for more information.

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  17. Ep 52: From Beauty Salons to Pilates Apps: Bryony Basse's Journey to Building Her Wellness Empire

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    Ep 52: From Beauty Salons to Pilates Apps: Bryony Basse's Journey to Building Her Wellness Empire

    In this powerful episode of Ladies Who Launch, Rochelle sits down with Bryony Basse (neé Deery), her Cloucha matcha co-founder, wellness expert, podcaster, and founder and creator of Pilates By Bryony — the global wellness platform transforming how women move, strengthen, and reconnect with themselves. Bryony shares her deeply personal story: • Growing up with instability and anxiety • Her life-changing accident which led her to Pilates • Navigating burnout in her corporate years • How Pilates became her anchor, and then her calling • Building a digital wellness brand with global impact • The discipline and mindset behind her success • The truth about wellness, routine, and inner work This episode is raw, grounding, and inspiring — the kind of conversation that reminds you it’s never too late to rebuild, reroute, or rise. 🎙️ Listen now on Ladies Who Launch — new episodes every week. Main Topics & TimestampsEarly Entrepreneurship & Independence [00:00:56] Family Influence & Work Ethic [00:03:15] Discovering Pilates & Turning Point [00:12:13] Building the Business from Scratch [00:19:01] Breakthrough Moment: January Challenge [00:24:39]Transition to the App Model [00:30:43]Brand, Community, and Team Building [00:34:26] Future Vision & Wellness Expansion [00:56:13] FOLLOW BRYONY https://www.instagram.com/bryonydeery/ https://www.instagram.com/beyondthemat.podcast/ https://www.instagram.com/pilatesbybryony/ https://www.pilatesbybryony.com/  podcasts.apple.com/gb/podcast/beyond-the-mat/id1747375211  FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch/ TikTok: https://www.tiktok.com/@weareladieswholaunch YouTube: https://www.youtube.com/@Weareladieswholaunch www.weareladieswholaunch.com Hosted on Acast. See acast.com/privacy for more information.

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  18. Ep 53: From Journalism to Skincare: Susan Yara on Launching Naturium & Selling For $355 Million

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    Ep 53: From Journalism to Skincare: Susan Yara on Launching Naturium & Selling For $355 Million

    In this episode of Ladies Who Launch, Rochelle Humes down with Susan Yara — journalist, beauty editor, YouTube creator, and founder of Naturium, acquired for $355 million — to unpack the extraordinary journey behind one of the most influential women in modern beauty. Susan opens up about her upbringing in rural New Mexico, how being “the good kid” shaped her self-worth, and what it really took to break away from expectations to build a life on her own terms. From studying journalism to becoming one of the original beauty creators on YouTube, Susan shares the lessons, mistakes, and mindset shifts that helped her evolve through multiple career chapters. We dive into: • How Susan navigated identity, family pressure, and ambition • The shift from traditional media to online video and influence • Why transparency and accountability matter in beauty • The reality of pitching, building, and scaling a brand • The mindset that led to Naturium's $355M acquisition • Motherhood, burnout, and choosing yourself • Why women should “live in the cringe” and take up more space • Her advice for aspiring founders and creators feeling stuck or scared to start This episode is filled with honesty, depth, and the kind of perspective you only get from a woman who’s lived multiple lives — and reinvented herself every time. Perfect for: aspiring female founders, corporate women contemplating a pivot, content creators, beauty lovers, and anyone who needs permission to be bold, imperfect, and unapologetically ambitious. KEY TOPICS AND TIMECODES Early Life & Family Values: 00:02:06 - 00:05:09Work Ethic & Parenting Philosophy: 00:05:09 - 00:07:12Education & Journalism Career: [00:07:51 - 00:11:16Digital Media & Beauty Industry Insights: 00:12:03 - 00:18:41Honest Content & Community Trust: 00:18:41 - 00:24:55Naturium: Launch & Growth Story: 00:26:02 - 00:42:30Brand Acquisition & Leadership: 00:42:57 - 00:47:42Accessible Skincare Philosophy: 00:48:13 - 00:51:24Founder Role Evolution: 00:51:45 - 00:55:27Success, Self-Care & Advice: 00:56:03 FOLLOW SUSAN https://www.instagram.com/susanyara/ https://www.instagram.com/naturium/ https://www.instagram.com/mixedmakeup/  www.naturium.com  FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch/ TikTok: https://www.tiktok.com/@weareladieswholaunch YouTube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  19. Ep 46: How Sarah Chapman Built a Skincare Empire: From Facials at Home to Industry Leader

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    Ep 46: How Sarah Chapman Built a Skincare Empire: From Facials at Home to Industry Leader

    From collecting rose petals as a child to creating one of the UK’s most iconic skincare brands, Sarah Chapman's path is all about passion, innovation, and grit. In this episode of Ladies Who Launch, Rochelle Humes chats with Sarah about her journey from experimenting with homemade face masks to delivering sought-after facials and developing her Skinesis range. Sarah reveals how moving around the world shaped her adaptable mindset, why she studied everything from makeup to cosmetic science, and how she accidentally launched her own clinic from her living room. She opens up about overcoming setbacks, sticking to her vision, and blending luxury with efficacy in her products. If you’re interested in launching your own business, love beauty, or want an inside look at what it really takes to succeed, you’ll find practical insights, honest advice, and inspiration in Sarah’s story. Don’t miss this episode about believing in yourself, redefining success, and building a brand that stands the test of time. FOLLOW SARAH https://www.instagram.com/sarahchapmanlondon/  FOLLOW US Instagram: https://www.instagram.com/weareladieswholaunch/ TikTok: https://www.tiktok.com/@weareladieswholaunch YouTube: https://www.youtube.com/@Weareladieswholaunch Hosted on Acast. See acast.com/privacy for more information.

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  20. Moment 54 - How You Should Make Every Big Decision: Rochelle Humes

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    Moment 54 - How You Should Make Every Big Decision: Rochelle Humes

    In these ‘Moment’ episodes of my podcast, I’ll be selecting my favourite moments from previous episodes of The Diary Of A CEO. This week, I have chosen a clip from my episode with Rochelle Humes, who spoke to me so openly about her life, chasing the highest goals like never before. Rochelle has been performing professionally and presenting television since she was in school, and is also the entrepreneur behind innovative hair and skincare brand My Little Coco. Rochelle found success by being true to herself, and following her instincts. We all know this can be hard to do, so here we talk about how to make those decisions easier. The 51% theory is something that I learnt off Barack Obama at a talk we both did in Brazil. It comes down to if we are always looking for 100% of the facts, data and certainty to get our decisions over the line, it leads to huge procrastination and time-wasting. Getting to that 51% is a much more efficient system, and it reassures us that it will be the right decision to make. Listen to the full episode here - https://g2ul0.app.link/6bwLmjTyppb Rochelle - https://twitter.com/rochellehumes?lang=en https://www.instagram.com/rochellehumes/ Watch the Episodes On Youtube - https://www.youtube.com/c/TheDiaryOfACEO/videos Learn more about your ad choices. Visit megaphone.fm/adchoices

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