AdExchanger

AdExchanger Talks
  • 4.5 (70)
  • MARKETING
  • UPDATED WEEKLY
AdExchanger

AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger’s award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.

  1. 3 DAYS AGO

    Back To Marketing Basics, With Back Market’s New CMO

    As the former CMO of Sonos, Joy Howard’s job was to make people want to buy new electronics. Now, as the recently appointed CMO of Back Market – an online marketplace for refurbished electronics – it’s her job to convince them not to.

    52 min

  2. OCT 15

    Pitching Performance, With Pinterest’s CRO

    Having nipped at Meta’s and Google’s heels for years, Pinterest is finished with being the underdog. It’s been getting very “serious” about its investments in lower-funnel advertising products, says Pinterest CRO Bill Watkins.

    45 min

  3. OCT 8

    Context Vs. Cookies With Dotdash Meredith's D/Cipher Lead

    Dotdash Meredith’s Lindsay Van Kirk says the cookie-based buying tools she helped develop in her early career at AppNexus placed too much value on unreliable third-party audiences. But contextual tools like DDM’s D/Cipher, which she now oversees, can build a better ad ecosystem for buyers and sellers.

    45 min

  4. OCT 1

    Oracle Memories, With Omar Tawakol

    Omar Tawakol is a serial entrepreneur. He sold two companies in five years, including BlueKai to Oracle in 2014. But he’s in no rush with his new virtual product placement startup Rembrand. He says he’s having too much fun. Plus: Meditating on the end of Oracle Advertising.

    51 min

  5. SEP 24

    Ari Paparo, On The Ground In Virginia

    Covering Google’s ad tech antitrust trial in Virginia is surreal for anyone who’s been in ad tech as long as Ari Paparo. He knows most of the people on the stand.

    53 min

  6. SEP 17

    Adam Heimlich, Ad Tech Time Traveler

    If Adam Heimlich could travel back in time to alter the future of online advertising, he would go to Google’s acquisition of DoubleClick in 2007, but not necessarily to stop it.

    52 min

  7. SEP 10

    Talking Advanced Audiences With NBCU’s Alison Levin

    Advanced audience targeting is perhaps the most significant change in TV ad buying structures, says Alison Levin, NBCUniversal’s president of advertising and partnerships, on this week’s episode of AdExchanger Talks.

    46 min

  8. SEP 3

    An AMA With Reddit’s New VP Of Ad Product

    It’s a misconception that Redditors categorically dislike advertising, says newly hired VP of Ad Product Management Jyoti Vaidee. In fact, 60% of Reddit users want brands to participate in communities, she says, so long as their interactions are relevant and respectful.

    53 min
See All (100)

4.5
out of 5
70 Ratings

About

AdExchanger Talks is an advertising and marketing technology podcast from AdExchanger, the leading voice in ad tech. Listen in as AdExchanger’s award-winning editorial team, led by Managing Editor Allison Schiff, interviews industry leaders and explores the issues and trends that matter to brand marketers, ad agencies, publishers, media companies and technology providers.

Information

  • Creator
    AdExchanger Talks
  • Years Active
    2016 - 2024
  • Episodes
    100
  • Rating
    Clean
  • Copyright
    © Copyright 2016, AdExchanger
  • Show Website
    AdExchanger

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