Beyond A Million

Brad Weimert
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Brad Weimert, founder of Easy Pay Direct, interviews world-class entrepreneurs to explore tactics & strategies to build 8, 9, and 10-figure brands. Learn more at: https://beyondamillion.com/ All business is the same… but nobody really feels that way. The truth is – the BUILDING blocks of business are consistent across the board. Marketing, Sales, Operations, Finance, and Taxes... Apply to all businesses. With more than 30,000 businesses flowing through Easy Pay Direct (and the data behind them), Brad Weimert has found a litany of world-class experts to break down what's working - and what's not. With clients like Tony Robbins, Dean Graziosi, Hal Elrod and Grant Cardone, Easy Pay Direct is an amazing pool of knowledge and experience to pull from. Watch, Listen, and learn while you hear experts pull back the curtain and share cutting-edge marketing strategies, the latest sales techniques, the operational tools and tactics that make it all work, and the tax strategies that keep your money in your pocket. Whether you're pushing through your first startup and learning the ropes, you're an established 8 or 9-figure brand, or you've made an exit and are thinking about your next chapter… Beyond a Million will stretch your mind. Be sure to follow us wherever you get your podcasts so you never miss a new episode!

  1. 6D AGO

    How He Scaled to $30M ARR (While Living a Life of Extreme Adventure) with Jonathan Ronzio

    I'm sitting down with Jonathan Ronzio, who scaled Trainual from an idea to $30M ARR—while building a company known for its culture and still finding time to climb mountains, run marathons, and live a full life outside of work. What stood out to me in this conversation is how intentional he's been about building systems—not just in the business, but in his life. We talk about why most founders document the wrong things early, how structure actually creates freedom, and how AI is completely reshaping how companies build, sell, and operate. We also get into how he thinks about balance versus alignment, what changes (and what doesn't) after raising capital, and why the most defining moments in business are usually the ones you never planned for. If you're trying to scale without becoming consumed by your business, there's a lot here worth paying attention to. Key Takeaways  (00:00) Introduction (01:28) Summiting Aconcagua vs Closing a Series B (03:01) What Is Trainual and Why It Exists (03:52) The #1 Thing SaaS Founders Document Too Late (04:59) When to Create Company Core Values? (06:48) Why Structure Actually Creates Freedom (09:57) Which Processes Deserve SOPs? (11:43) How AI Transformed Trainual's Product Roadmap (15:16) Will AI Kill SaaS? His Honest Take (18:49) Figure Out How to Disrupt Your Business (20:38) Agentic AI and the New Outbound Playbook (22:34) The Exact AI Tech Stack His Team Uses (26:05) Data Security in the Age of AI (30:11) $400K in Credit Card Debt for FB Ads  (32:27) Balance vs. Alignment  (34:31) Why Daymond John Joined the Cap Table (38:05) Cultural Practices That Actually Work (39:48) Project Management & Communication Tools (43:36) How to Define Culture at Scale (46:30) Mountaineering Lessons That Made Him a Better Leader (53:08) Living an Adventurous Life  (58:50) Obsessive Compulsive Creative Disorder (59:43) Advice for Founders Torn Between Focus and Exploration   Watch on YouTube: https://youtu.be/q17qPXHSEC0     Let's Connect: Website | Instagram | YouTube | TikTok | Twitter | Facebook

    1h 2m

  2. APR 23

    Selling for 10x by Building What Customers Have to Buy with Will Caldwell

    You don't need to create demand if demand is mandated. That's the insight Will Caldwell used to build and sell his company. Will discovered that inside the mortgage industry, banks are legally required to buy flood certificates on every loan. So, he started Snap — a platform that makes it faster and cheaper for banks to do exactly that. Then he partnered with Intercontinental Exchange, the $95 billion company that owns the New York Stock Exchange, plugged into their existing infrastructure, scaled quickly, and eventually sold 51% of the company for 10x. In this episode, we break down how to build within regulated industries, tap into existing demand, and scale without chasing customers. Key Takeaways (00:00) Small Teams Beat Large Companies (01:52) Why "Fat Cats Don't Hunt" (03:13) Starting His First Tech Company (06:09) Knowing When to Shut Down a Business (06:51) Turning a $100 Compliance Headache Into a Startup (09:03) Finding Opportunity in Regulated Industries (16:58) AI Underwriting  (21:09) Scaling via Strategic Partnerships (24:00) Selling 45 Banks in One Month (30:56) Selling to  Intercontinental Exchange for 10x  (32:31) Why He Sold Only 51% of the Company (36:10) Don't Build the Tech Until You Have THIS (37:44) What Post-Exit Life is Like (38:41) What Will is Investing In Right Now (40:00) Advice for Entrepreneurs Starting Today (40:27) Books That Have Shaped His Thinking   Watch on YouTube: https://youtu.be/UmihuBdZByU     Let's Connect: Website | Instagram | YouTube | TikTok | Twitter | Facebook

    42 min

  3. APR 16

    How One Consulting Client Led to an 8-Figure SaaS Product with Chris Taylor

    Today I'm talking with Chris Taylor, an entrepreneur who turned a consulting engagement with Nissan into a software company serving half the automotive industry—then sold the business for multiple eight figures without ever raising outside capital. In this conversation, Chris shares how a consulting project with Nissan became the foundation of his company, how that journey ultimately led to an acquisition, and the earn-out lessons every founder should understand before selling their business. We also talk about building culture, why founder communities like YPO and EO can accelerate growth, and how AI is changing the economics of software and services.   Key Takeaways with Chris Taylor (00:00) Intro (01:23) Bootstrapping vs Venture Capital (02:17) Is Every Growth Stage Equally Hard? (04:26) Why Founder Communities Change Everything (09:41) Is SaaS Dead in the Age of AI? (12:30) Why Outcome-Based Billing Could Kill SaaS Seats (15:28) How Chris Got Nissan to Fund His Next Startup (23:09) Turning Consulting Into a Scalable Product (33:11) Why Everything in Business Is Negotiable (40:43) The Real Path to Getting Acquired (48:30) Building Culture in an Unconventional Office (59:20) Earn-Out Lessons Every Founder Should Know   Watch on YouTube: https://youtu.be/Vca63g-kq7k      Let's Connect: Website | Instagram | YouTube | TikTok | Twitter | Facebook

    1h 4m

  4. APR 9

    Turning a Luggage Problem Into a $32M Apparel Brand with Dan Demsky

    Today I'm talking to Dan Demsky, who turned the frustration of trying to pack light while traveling into an 8-figure e-commerce business. He discovered that merino wool clothing lets you pack far fewer items for a trip. The problem was, most of the brands were focused on outdoor gear—not something everyday travelers would actually wear. So Dan and his buddies built Unbound Merino, a fully remote apparel brand doing $32M a year. In this episode, you'll hear how they used crowdfunding to validate product-market fit and scale without investors, how tariffs nearly wiped out their business overnight, and what it actually takes to run a fully remote team.   Key Takeaways with Dan Demsky (00:00) Starting an Apparel Brand (04:23) Crowdfunding as Product-Market Validation (05:27) Ecommerce's Hardest Problem (06:52) When Tariffs Nearly Killed their Business (13:09) 30% Repeat Buyers in 30 Days (15:29) Using Crowdfunding as a Growth Engine (28:20) Running a Fully Remote Team (39:41) Should You Do Business with Best Friends?  (51:17) Advice to New Entrepreneurs   Watch on YouTube:      Let's Connect: Website | Instagram | YouTube | TikTok | Twitter | Facebook

    52 min

  5. APR 2

    From Selling Weed to $1B in Real Estate Sales with Suneet Agarwal

    Suneet Agarwal got raided by federal marshals in his underwear, lost everything from his cannabis business, sat on the couch breeding bulldogs for two years, and then built the #1 real estate team in California, selling more than $1B in a single year. In this episode we unpack that journey. We dig into the realities of building culture in a commission-based business, why personal brand is the biggest opportunity right now, and how AI-driven content helped Suneet build and sell a high-ticket coaching business. Key Takeaways with Suneet Agarwal (00:00) Intro (01:41) From Hippie Dispensary to Real Business (05:50) The Federal Raid That Took Everything (08:06) Home Invaded With a Gun to His Head (12:12) From Breeding Bulldogs to $1B in a Single Year (17:47) Are Real Estate Agents Overpaid? (22:44) Building Culture With 1099 Contractors (25:01) Leading from the Front (28:12) Are Real Estate Brokerages Dying? (30:22) Will AI Replace Real Estate Agents? (30:28) Launching One Of The First ChatGPT Courses (34:27) Using AI To Scale Content Creation (37:53) Will AI Kill the Coaching Industry? (38:43) Selling a Coaching Company Built on Organic (42:25) Straight To High-Ticket Offers (47:00) The Personal Brand Gold Rush (48:41) 95% AI Content That Doesn't Feel Like Slop (51:22) Advice for New Entrepreneurs   Watch on YouTube: https://youtu.be/FfcKI7VQgJQ      Let's Connect: Website | Instagram | YouTube | TikTok | Twitter | Facebook

    54 min

  6. MAR 26

    How Jack Zimmermann Built 7 Hospitality Brands in One of the Hardest Industries

    Opening a night club or restaurant looks fun from the outside, but behind the scenes it's one of the most operationally complex businesses you can start. That's why I was interested in speaking with Jack Zimmermann. After managing a team of over 200 people at XS in Las Vegas during its $100M peak, he returned to Austin to build Nova Hospitality, a portfolio of hospitality concepts including TenTen, Devil May Care, The Well, Mayfair, Neptune Sushi, LZR, and Coffee & Chill Austin. Most founders in this space struggle to make even a single concept work, and somehow Jack's been able to start and scale 7.  I wanted to find out how he decides which concepts to launch, how he funds them, and how he manages the risk and pressure that comes with leading hundreds of people. You don't have to be a restaurateur to get value from this one. Let's get into it!  Key Takeaways with Jack Zimmermann (00:00) Running A $100M Vegas Nightclub (06:16) Why Clubs Must Constantly Find New Customers (07:00) Running Multiple Hospitality Concepts Successfully (11:02) The Shift In Alcohol Consumption (13:11) Taking Big Swings in Austin  (15:07) New Locations vs Brand New Concepts (19:58) Using Partnerships To Expand Faster (22:27) Why Hospitality is So Hard (25:04) Staying Healthy in the Hospitality Industry (26:20) Letting Your Team Put Out the Fires  (28:06) Funding Through Strategic Partnerships (31:42) How To Build A Hospitality Concept (36:47) What He Personally Refuses To Delegate (40:50) Leadership Advice That Stuck (41:45) Non-Negotiable Operating Principle (42:55) Where Austin Hospitality Is Headed (47:05) Advice For New Entrepreneurs   Watch on YouTube: https://youtu.be/qAsdI6N1vrE     Let's Connect: Website | Instagram | YouTube | TikTok | Twitter | Facebook

    49 min

  7. MAR 19

    Michael Chu on The Client Retention System That Prints Profit (LTV Framework)

    Today, I'm joined by Michael Chu — a five-time 7-figure founder who's built over $100M in sales by focusing on one thing: retention. He believes churn isn't a marketing problem, it's a transformation problem. If you don't change who your clients become, they won't stay. In this episode, we break down the identity shifts, expectation gaps, and retention frameworks that turn short-term customers into long-term profit. And stay to the end, because we also unpack why retention in the AI era won't be built on information, but on something far harder to replicate.    Key Takeaways (00:00) Intro (01:13) Who Is Actually Qualified to Coach Anybody? (03:57) Why Great Sales Reps Fail As Managers (07:28) Teaching to Learn vs. Teaching Once You've Learned (09:57) Will AI Kill the Coaching Industry? (13:24) How He Went from 2 Clients to $250K/Month with No Ads (21:17) The First 72 Hours That Determine Customer LTV (26:20) Why McDonald's Never Gets Chargebacks (31:53) The Somatic Session That Unlocked $100K Months (38:18) LTV Built on Transformation, Not Revenue (44:01) The Framework for Employee and Client Retention (46:27) Why Belonging Beats Curriculum in the AI Era (50:45) The Framework Behind Every Great Training   Watch on YouTube: https://youtu.be/eWbDOmSPHH8      Let's Connect: Website | Instagram | YouTube | TikTok | Twitter | Facebook

    1h 1m

  8. MAR 12

    How He Built & Sold Two Companies for $550M with Ben Reubenstein

    Ben Rubenstein has built and sold two companies: Yodle for $342M and OpCity for $210M. In this episode, we break down the operating decisions behind those outcomes. We talk about when venture capital accelerates growth and when it can quietly kill your business. Ben explains why ideas are worthless without execution, how he scaled a 1,000-person sales organization, and the hiring filters that consistently produced top performers. We also get into culture, retention, speed-to-lead systems, and the strategic decisions that position companies for 9-figure exits. If you're building and thinking about capital, hiring, churn, or long-term optionality, this conversation is a masterclass in how experienced operators think.   Key Takeaways 02:10 When to Raise VC? 04:25 Ideas Are Worthless 09:36 The 3 Traits of Elite Salespeople 14:13 Culture Doesn't Happen by Accident 24:35 How to Sell – Scripts vs Talk Tracks 25:17 Yodel – From Air Mattress to $342M 29:27 Op City – Selling for Real Estate Brokerages 32:41 Are Real Estate Agents Overpaid? 38:45 Calling Leads within 4 Seconds 42:57 The Algorithm That Became their Competitive Moat 45:25 Why Most Founders Can't Scale 46:43 Setting Expectations with Your Team 48:38 Hiring Top Talent 53:34 9-Figure Exit Strategies 58:30 The 80/20 Rule That Saves Startups 01:01:02 Setpoint – Private Capital for Asset-Backed Innovators 01:06:45 Advice to New Entrepreneurs      Watch on YouTube: https://youtu.be/wyPSp0_RV3g     Let's Connect: Website | Instagram | YouTube | TikTok | Twitter | Facebook

    1h 9m
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5
out of 5
89 Ratings

About

Brad Weimert, founder of Easy Pay Direct, interviews world-class entrepreneurs to explore tactics & strategies to build 8, 9, and 10-figure brands. Learn more at: https://beyondamillion.com/ All business is the same… but nobody really feels that way. The truth is – the BUILDING blocks of business are consistent across the board. Marketing, Sales, Operations, Finance, and Taxes... Apply to all businesses. With more than 30,000 businesses flowing through Easy Pay Direct (and the data behind them), Brad Weimert has found a litany of world-class experts to break down what's working - and what's not. With clients like Tony Robbins, Dean Graziosi, Hal Elrod and Grant Cardone, Easy Pay Direct is an amazing pool of knowledge and experience to pull from. Watch, Listen, and learn while you hear experts pull back the curtain and share cutting-edge marketing strategies, the latest sales techniques, the operational tools and tactics that make it all work, and the tax strategies that keep your money in your pocket. Whether you're pushing through your first startup and learning the ropes, you're an established 8 or 9-figure brand, or you've made an exit and are thinking about your next chapter… Beyond a Million will stretch your mind. Be sure to follow us wherever you get your podcasts so you never miss a new episode!

Information

  • Creator
    Brad Weimert
  • Years Active
    2022 - 2026
  • Episodes
    236
  • Rating
    Explicit
  • Copyright
    © Copyright 2024 and beyond - All Rights Reserved, Beyond a Million Podcast
  • Show Website
    Beyond A Million

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