Creatives on Camera: Artists and Crafters Using Video to Teach, Sell and Inspire Online

Lyric Kinard
  • 5.0 (9)
  • ARTS
  • UPDATED WEEKLY

Creatives on Camera explores how artists, makers, and creative educators turn what they know into workshops, courses, and income. Host Lyric Montgomery Kinard shares real conversations about teaching online, finding students, pricing, simple tech, and building a business that works in the real world. If you want to teach your craft but feel stuck on where to start—or how to make it sustainable—this podcast shows you what’s actually involved.

  1. 6D AGO

    How Artists Can Build a Career Through Connection and IG Live: Michele Muska’s Creative Journey

    In this episode, I sit down with Michele Muska, a textile artist, craft industry connector, and the face of the iron brand Oliso. Michele has spent decades doing many things at once: painting, art therapy, product development, publishing, hand stitching, and now custom stitching on clothing. Her career has always been shaped more by curiosity and connection than by a tidy plan. She and her friend Leslie Tucker Jenison have been hosting a weekly Instagram Live since August 2020 (phone-only, low-tech, low-pressure), and their Wednesday Afternoon Chats have become a quiet cornerstone of community for artists and makers. Michele reflects on why engagement matters more than follower count, how lifting other creatives is always worth it, and why a small, loyal audience is a real business asset. This conversation is a gentle reminder that creative lives don't have to look a certain way. They just have to be yours. Learn more about The Academy for Virtual Teaching here. Let's Connect! Join The Academy for Virtual TeachingInstagramFacebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!

    37 min

  2. APR 14

    YouTube Should Be Your Main Social Media Channel

    If social media has been feeling like a constant pressure… like you’re always behind, always needing to post more, but not really seeing the results you hoped for, you’re not alone. I’ve been feeling that too. In this episode, I wanted to have a real conversation about a different way to approach content as a creator. Not doing more, not being everywhere, but choosing one platform that actually works with you, not against you. For me, that platform is YouTube. Not because it’s trendy, but because it gives your work a longer life. It lets your content be found when someone actually needs it. It allows you to teach, share, and connect more deeply without constantly chasing the next post. I talk about why YouTube works differently, how to think about creating content based on what people are already searching for, and why you don’t need to show up every day to grow something meaningful. If you’ve been feeling stretched thin or wondering if there’s a more sustainable way to build your audience, this episode is for you. It might just change how you think about content altogether. Let's Connect! Join The Academy for Virtual TeachingInstagramFacebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!

    18 min

  3. MAR 31

    How to Turn a Handmade Hobby into a Profitable Creative Brand with Jackie Huang

    What happens when a 3D artist from Lucasfilm sells out at Comic-Con and realizes he might have a business? In this episode, Jackie Huang, founder of Woolbuddy, shares how a handmade toy for his daughter grew into an international needle felting brand sold in museums and online worldwide. We talk about failing faster, breaking the “invisible wall” between buying and doing, scaling from garage production to outsourced fulfillment, and why teaching your craft does not create competition. Jackie’s story is a masterclass in turning creativity into community, product into experience, and failure into fuel. If you are a creative entrepreneur trying to grow beyond trading time for money, this conversation will open your mind. Learn more about The Academy for Virtual Teaching here. Let's Connect! Join The Academy for Virtual TeachingInstagramFacebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!

    48 min

  4. MAR 17

    Crack the Color Code: Teaching Creativity with Confidence with MJ Kinman

    What if you don’t have to eliminate fear before you start teaching? In today’s episode on Creatives on Camera with MJ Kinman, we talk about acting “as if,” pivoting boldly, and choosing joy in your creative business. MJ shares how she left a corporate IT career to build a thriving art practice, how coaching helped her move through imposter syndrome, and why flexibility matters more than perfection, especially when teaching online. We also talk about diversifying income with patterns, books, lectures, and classes, navigating tech fears, and giving yourself permission to evolve. If you’ve ever wondered whether you’re “ready” to teach online, this episode is your reminder that confidence is built through action, not before it. Learn more about The Academy for Virtual Teaching here. Let's Connect! Join The Academy for Virtual TeachingInstagramFacebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!

    53 min

  5. MAR 3

    Let Go of Perfectionism and Heal Through Watercolor with Madhu Srinivasan

    In this episode, Lyric Kinard talks with watercolor artist and educator Madhu Srinivasan about what happens when we stop trying to control our creativity. Once driven by perfectionism, Madhu shares how watercolor taught her to slow down, trust the process, and create from a place of presence rather than pressure. This conversation explores how art can become a healing practice, especially for creatives who feel burned out, stuck, or disconnected from joy. Madhu reflects on how letting go transformed not only her painting style but also her sense of self, and how she now helps others rediscover creativity through gentle, playful watercolor. Learn more about The Academy for Virtual Teaching here. Let's Connect! Join The Academy for Virtual TeachingInstagramFacebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!

    53 min

  6. FEB 17

    Why Substack Works for Artists Who Teach Online and Value Community

    In this episode, Lyric Kinard talks with Kelly Feltault, an artist, social scientist, and certified therapeutic arts facilitator, about building a creative business that honors the realities of chronic illness rather than pushing against them. Kelly shares how living with Mast Cell Activation Syndrome and sarcoidosis reshaped her identity, her relationship with art, and ultimately the way she teaches. She explains why most online courses are inaccessible to people with fluctuating energy, and how she designed Crooked Path Studios as a community-first, “spoon-friendly” creative space focused on presence, nervous system regulation, and connection, not productivity. This conversation explores art as a tool for emotional processing, identity rebuilding, and social connection, as well as practical decisions around simple tech, community platforms like Substack, and sustainable online teaching for both creators and students. Learn more about The Academy for Virtual Teaching here. Let's Connect! Join The Academy for Virtual TeachingInstagramFacebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!

    55 min

  7. FEB 3

    How a Weaving Teacher Built a Simple Online Business with Kits, Courses, and YouTube

    What if growing your creative business didn’t mean doing more, scaling bigger, or teaching everything you know? In this episode, Lucy Jennings shares how she built a calm, sustainable online teaching business by simplifying her offers, focusing on beginner wins, and letting her content work smarter, not harder. From weaving kits paired with mini courses to using YouTube and Pinterest as long-term discovery tools, Lucy walks through the real decisions that helped her grow without burnout. This conversation is a reminder that small, focused, and intentional can be powerful and profitable. Learn more about The Academy for Virtual Teaching here. Let's Connect! Join The Academy for Virtual TeachingInstagramFacebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!

    43 min

  8. JAN 20

    Launch Before You Build Debrief

    In this solo episode, I walk you through the real results of our first Workshop Pre-Sell Challenge at the Academy for Virtual Teaching. If you have ever delayed teaching because your course “isn’t ready yet,” this is your invitation to do things differently. I share what actually happened when a group of creative teachers launched their workshops before building a single lesson. We talk about market testing, momentum, student feedback, tiny daily tasks, and the magic of building inside a supportive cohort. If you want a smarter, more joyful way to launch your next workshop, this debrief will give you clarity and confidence. Let's Connect! Join The Academy for Virtual TeachingInstagramFacebook >> Register for the FREE webinar: Make an Effective Promotional Video in 3 Easy Steps! You will learn how to get conversions with authentic connections instead of pushy sales!

    21 min
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About

Creatives on Camera explores how artists, makers, and creative educators turn what they know into workshops, courses, and income. Host Lyric Montgomery Kinard shares real conversations about teaching online, finding students, pricing, simple tech, and building a business that works in the real world. If you want to teach your craft but feel stuck on where to start—or how to make it sustainable—this podcast shows you what’s actually involved.

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