CEO Conversations™: The Private Practice Podcast with Brandy Mabra

Brandy Mabra

Are you tired of being on the hamster wheel in your practice? Doing all the things? Not making the money you want? Working late nights, early mornings and weekends because "if I don't do it, it doesn't get done"? It's time to take back your practice and own your CEO status. In this podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. It's time to own your CEO status. Let's start these CEO Conversations™.

  1. 7H AGO

    Ep. 104 - Getting Buy-In from Your Team on AI | What to Say When They’re Not On Board

    You’re exploring AI for your practice, but your team isn’t exactly cheering you on. Maybe they’re worried, confused, or just flat-out resistant. Sound familiar? In this episode, I’m breaking down how to lead your team through the AI transition with clarity and integrity. You’ll learn how to manage fear around job security, communicate your vision without overexplaining, and leverage the right team members as “ambassadors” to support the rollout. If you're trying to implement AI but feeling the friction, this episode will help you shift from overwhelm to confident leadership.   ➡️Coming this October: The Private Practice CEO® Bootcamp – Oct 13–17 It’s time to stop solving the same problems twice. Join the waitlist now.   Some key takeaways from this episode include: The first question to ask your team before implementing AI Why AI fear is really a culture issue (and what to do about it) How to identify and empower your “AI ambassadors” The leadership phrase that builds more trust than a perfect answer Why one conversation isn’t enough, and what to expect instead How to create a rollout plan that your team can actually follow   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

    14 min
  2. SEP 12

    Re-Release: How to Implement a Bonus Structure For Your Team

    As we get closer to the holidays, you may be wondering how you can pay your team a holiday bonus for their performance this year. Bonuses are an amazing way to incentivize your team to hit their goals and reward them for hitting their marks. In this episode, I share the logistics of creating a bonus structure for your team members, what I’ve seen done well (and not well) when it comes to bonuses, and how to incentivize team members that aren’t money-motivated.   ➡️ The next FREE Private Practice CEO Masterclass is happening September 17 at 12pm EST. If Q3 felt like chaos, Q4 doesn’t have to. In just 60 minutes, we’ll have a real conversation, do real strategy, and walk through the shifts you need to make to lead with more clarity, confidence, and innovation. Some key takeaways from this episode will include: The benefits of implementing a bonus structure in your business Deciding what the performance goals will be for bonuses Why your bonus structure should be a win-win scenario, not a loss Who should get a bonus in a private practice How to incentivize team members who aren’t motivated by money Ranges for bonuses based on the caliber of the position What I recommend for how often bonuses should be paid out Factoring how bonuses are taxed into the overall amount How to utilize ChatGPT to write your bonus structure   ChatGPT prompts to try: Create a bonus structure for a [practice specialty] private practice that will reward team members who work in the [fill-in-the-blank] department? Create a bonus structure for a [position/title] of a private practice in [insert specialty] that has financial oversight. Create a bonus structure for a [provider] who sees 25 patients per day in [X] specialty. Create a bonus structure for a [provider] who sees 25 sessions per week and is wanting a portion of the profit at $50,000 per year.   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

    26 min
  3. SEP 5

    Re-Release: Creating a Sales System for Your Practice | Lead Generation & Nurturing Leads

    “Oh, I don’t want to bother them!” Have you found yourself or an employee use this phrase to escape following up with a client? We’ve all been there and it’s time to shake the feeling. Sales systems are critical not only for your practice but for the health and well-being of your clients. Today we’re talking about the stages of marketing that can help you attract more clients, engage and nurture those relationships, and keep them coming back for more. ➡️ The next FREE Private Practice CEO Masterclass is happening September 17 at 12pm EST. If Q3 felt like chaos, Q4 doesn’t have to. In just 60 minutes, we’ll have a real conversation, do real strategy, and walk through the shifts you need to make to lead with more clarity, confidence, and innovation. Resources mentioned: Ep. 31 - Marketing Conversations You and Your Team Need to Have to Keep Your Money Coming in the Door Ep. 68 - How a Luxury Brand Can Help You Elevate Your Practice Ep. 71 - $10,000 Tasks   Some key takeaways from this episode include: The secret to building a patient pipeline What your sales and your clients’ health  have in common What it’s really like to build a community around your practice What Brandy really thinks about getting reminders from her providers A peek into how to get the marketing work done without burning out The real, behind-the-scenes of following up effectively Brandy’s unexpected perspective on sales and why yours are important How to identify when you’re on the verge of losing engagement What you can do right now to to better understand your clients   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

    19 min
  4. AUG 29

    Ep. 103 - How to Survive the Healthcare Shift and Keep Your Practice Growing | Why Innovation Can’t Wait

    If you’re still running your practice like it’s 2025, you’re already behind. Being innovative isn’t about being trendy, it’s about survival. In this episode, I’m continuing our conversation around leading through the healthcare shifts we know are coming like Medicaid changes to AI adoption to the evolving demands of modern patients. We’re talking about what it really means to stay open to innovation, why “comfortable” is no longer a growth strategy, and how to build a business that actually lasts. This one will stretch how you think and challenge you to lead with vision and creativity - not just react to what’s happening around you.   ➡️The next FREE Private Practice CEO Masterclass is happening September 17 at 12pm EST. If Q3 felt like chaos, Q4 doesn’t have to. In just 60 minutes, we’ll have a real conversation, do real strategy, and walk through the shifts you need to make to lead with more clarity, confidence, and innovation.   Resources mentioned: Good to Great: Why Some Companies Make the Leap...And Others Don't by Jim Collins  Jeff Bezos: The Beginning biopic on Prime Video   Some key takeaways from this episode include: What Blockbuster and Best Buy can teach you about how to run your practice Why innovation is not about strategy and how it’s all about survival How to carve out CEO time that actually leads to breakthrough ideas   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

    17 min
  5. AUG 22

    Ep. 102 - How Big Is Too Big? Breaking Through Your Private Practice Revenue Ceiling

    Have you ever said you didn’t want a million-dollar practice, but deep down you’re not sure that’s true?  Maybe it’s not that you don’t want more, it’s that you don’t know how to get there. In this episode, I’m walking you through what it really takes to grow from $20K to $300K months. We’ll talk about the mindset shifts, structure, and leadership required to scale, plus why so many practice owners limit their revenue without even realizing it. Even if 7-figures isn’t your goal, you’ll learn how to grow in a way that feels aligned, profitable, and on purpose.  If you’re ready to lead like a CEO, this episode will help you think bigger and build smarter.   ➡️ Need clarity around what’s really possible for your private practice? Join the FREE Masterclass on August 21 at 11am ET. This isn’t a slideshow or a sales pitch. It’s a real-time, organic, 60-minute CEO conversation about leadership, business, and team culture in private practice.    Resources mentioned: 10x Is Easier Than 2x by Dan Sullivan & Dr. Benjamin Hardy   Some key takeaways from this episode include: Why revenue is a vanity metric, and what you should prioritize instead The difference between $20K/month and $300K/month practices What your baked bean story has to do with your money mindset (yes, really) The powerful “gap check” you unlock when you 10x your goals The CEO-level visioning exercise to define your version of wealthy (and why it will change everything) The leadership shifts needed for scaling a profitable, purpose-filled business   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

    20 min
  6. AUG 15

    Ep. 101 - You Need to Break Your Bubble: How Diversifying Your Circle Can Transform Your Healthcare Business

    Have you ever looked around your circle and realized… everyone thinks like you, leads like you, and runs their business just like you? What if that comfort zone is actually the thing keeping you stuck? In this episode, I’m breaking down why cliquishness in healthcare is holding so many CEOs back—and how diversifying your circle can unlock new strategy, leadership, and income. After nearly two decades in healthcare, across a wide range of specialties and settings, I’ve seen firsthand how powerful it is to think beyond your credentials—and I want the same for you. If you’re ready for fresh ideas, stronger strategy, and real industry impact—it starts with who you’re learning from.   ➡️ If your team, time, or systems are still draining you, let’s fix that. Join my next FREE Masterclass on August 21 at 11am ET. This is your first step toward leading with more clarity, structure, and confidence. Resources mentioned: Ep. 100 – The Future of Healthcare: Are You Ready for the Shift?   Some key takeaways from this episode include: Why cliquishness is quietly killing innovation in private practices How working across 10+ specialties reshaped my own business strategy What healthcare entrepreneurs can learn from industries outside of healthcare One simple challenge to help you expand your circle—starting today Why broadening your perspective leads to more money, more impact, and more freedom   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

    14 min
  7. AUG 8

    Ep. 100 - The Future of Healthcare | Are You Ready for the Shift?

    What happens when 12 million people lose their insurance overnight? Are you paying attention to what that means for your business model? In this 100th episode, I’m unpacking the two industry shifts every healthcare CEO needs to understand right now: the One Big, Beautiful Bill and the rise of AI. I share how policy and tech are reshaping patient access, hiring trends, and reimbursement—and what that means for how you run your business. This is the episode for CEOs who want to be ahead of the curve—not crushed by it.   ➡️My next Private Practice CEO Lunch & Learn Series is August 25th through August 29th! This is CEO-level strategy built specifically for practice owners generating multiple 6-figures and 7-figures who are ready to scale smarter, lead better, and actually enjoy the business they’ve built.   Some key takeaways from this episode include: Why even cash-pay practices can’t ignore payer changes The truth about AI and what it means for your admin team What no one’s saying about the upcoming job market flip How to position your practice to attract top talent in a shakeup One hiring move that’s helping my clients serve patients and boost revenue   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

    20 min
  8. JUL 25

    Ep. 99 - Multi 6-Figure Q&A: Letting Go, Leveling Up, and Leading Like a CEO

    You asked and I have the answers! In this episode, I’m answering real questions from multi six-figure private practice owners who are stepping into the next level of leadership, and feeling all the friction that comes with it. We’re talking about what it feels like to shed your six-figure identity and how to build a team that doesn’t just support you—but leads without you. I also break down how to let go of clinical guilt, how to balance automation with human touch in your practice, and how to delegate the right tasks so your business doesn’t rely entirely on you to run. If you’re scaling past the six-figure mark and need clarity, structure, or just a deep breath—you’re in the right place.   ➡️My next Private Practice CEO Lunch & Learn Series is July 28th through August 1st! This is CEO-level strategy built specifically for practice owners generating multiple 6-figures and 7-figures who are ready to scale smarter, lead better, and actually enjoy the business they’ve built.   Resources mentioned: Ep. 73 - Hiring Another Leadership Role for Your Practice | Types of Roles, Salary Expectations, and More Ep. 11 - Is Your Team An Asset Or A Liability?   Some key takeaways from this episode include: Why stepping into your seven-figure identity starts before you hit seven figures The right way to build leadership roles without overhiring too soon The secret to using automation without losing the human connection in patient care What your guilt around leaving clinical work might really be telling you How to prepare your team (and your systems) so that you can step away and the practice can still run The truth about 80% delegation—and where you shouldn’t accept less than 100%   It's time to take back your practice and own your CEO status. On the CEO Conversations™ podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between.    Connect with Brandy: Brandy Mabra on IG Private Practice CEO IG Website Apply for the Private Practice CEO™ Program

    17 min
5
out of 5
18 Ratings

About

Are you tired of being on the hamster wheel in your practice? Doing all the things? Not making the money you want? Working late nights, early mornings and weekends because "if I don't do it, it doesn't get done"? It's time to take back your practice and own your CEO status. In this podcast, we will cover the business side of your practice with actionable takeaways for you to implement in your practice. We will discuss: marketing, team building & leading, finances, operations & systems, YOU and everything in between. It's time to own your CEO status. Let's start these CEO Conversations™.

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