From The Green Notebook

Joe Byerly

Named for the ubiquitous government-issued, hardcover notebooks seen in the hands of servicemembers worldwide - This podcast dives into the notebooks of military leaders, business professionals, authors, and entertainers to examine lessons that will help listeners lead with the best version of themselves.

  1. The Courage to Start Something New with Andy Yakulis

    14H AGO

    The Courage to Start Something New with Andy Yakulis

    Send a text Andy Yakulis—West Point graduate, former Army pilot, and Special Operations officer turned defense tech entrepreneur—joins Joe to talk about leadership, transition, and the rapidly changing nature of modern warfare. Recruited to West Point just days before September 11th, Andy entered the Army knowing he would serve during a generation defined by war. After flying Kiowa Warrior helicopters and spending nearly a decade in Special Operations, he became increasingly frustrated with the gap between the technology soldiers used in combat and what existed in the civilian world. Together, they discuss Andy’s decision to leave the Army at 18 years to start Vector, a company focused on unmanned systems, as well as the challenges of military transition, the realities of leadership in the private sector, and how paying attention to what captures your curiosity might reveal the work you’re meant to pursue. Watch the full interview on YouTube! Joe and Andy also discuss: Why physical fitness and sleep still shape Andy’s decision-making as a CEOThe value of civilian education for military leadersThe “Saturday morning coffee test” for discovering what you’re passionate aboutWhy veterans shouldn’t feel pressure to find the perfect post-military job immediatelyThe challenge of leading teams in the private sectorWhy the future of warfare may shift from one operator controlling one drone to one operator orchestrating manyWhether you’re transitioning out of the military, exploring entrepreneurship, or curious how technology is changing warfare, this episode offers insights on leadership, innovation, and pursuing work you feel called to do. A Special Thanks to Our Sponsors! Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here! Dunedain Systems is a veteran-founded defense technology company building Warmind, an AI platform that accelerates military planning, operations, and document generation. Warmind connects to your unit’s data and learns how your warfighting function operates, delivering outputs tailored to your SOPs and operational context rather than generic AI responses. Whether your team is building OPORDs, running intel workflows, or generating CONOPs, Warmind handles the heavy lift so your staff can focus on decisions, not paperwork. Built by combat veterans who lived the problem firsthand, Warmind is already in use across SOCOM and the broader DoD. The beta is free for anyone with a .mil or .edu email at dunedainsystems.com. Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind.  Logistics Systems Incorporated (LSI) is a Service-Disabled Veteran-Owned Small Business supporting DoD and federal civilian agencies with enterprise IT operations, global logistics support, cybersecurity, data, and mission support services. Founded by a veteran Army leader, LSI is known for operating inside

    1h 6m
  2. How To Tell A Good War Story with Randy Surles

    FEB 28

    How To Tell A Good War Story with Randy Surles

    Send a text Randy Surles—retired Army Ranger and Green Beret turned editor, ghostwriter, and Story Grid-certified book coach—joins Joe to talk directly to veterans who feel called to tell their story but don’t know where to start. After 25 years in Special Operations, Randy transitioned from the military to the writing world, studying under Shawn Coyne and helping dozens of veterans turn their experiences into memoirs, leadership books, and fiction. Along the way, he’s seen what works—and what doesn’t. Joe reflects on his own year-and-a-half journey working with Randy on his forthcoming book—including the uncomfortable but necessary process of clarifying the message, identifying the right reader, and moving beyond “I just want to write a book” to “Here’s who this is for.” Randy explains why most military memoirs never gain traction, why writing “for everyone” is the fastest way to reach no one, and how to identify the single reader you’re actually trying to serve. He also breaks down the realities of publishing—from traditional deals to hybrid models to self-publishing—and why marketing is often harder than writing. Watch the full interview on YouTube! Joe and Randy also discuss: How the Hero’s Journey mirrors a military careerThe power of identifying your single audience member (SAM)Why most books sell fewer than 500 copiesWhat veterans misunderstand about traditional publishingThe truth about hybrid publishers and upfront costsWhy building an email list may matter more than social media followersHow writing 600–700 words a week can turn into a finished bookWhy accountability (even the annoying kind) makes the differenceWhether you’re transitioning out, reflecting on your career, or feeling the quiet pull to capture your experiences before they fade, this episode offers a practical roadmap—and a reality check—for veterans who want to turn their story into something that serves others. Also, check out Randy's website: Militaryeditor.com A Special Thanks to Our Sponsors! Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here! Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind.  Logistics Systems Incorporated (LSI) is a Service-Disabled Veteran-Owned Small Business supporting DoD and federal civilian agencies with enterprise IT operations, global logistics support, cybersecurity, data, and mission support services. Founded by a veteran Army leader, LSI is known for operating inside complex, high-consequence environments where leadership, discipline, and execution matter. Their teams support large user communities and mission-critical systems across defense and civilian agencies.

    1h 28m
  3. How Work Stress Hijacks Your Life with Dr. Guy Winch

    FEB 14

    How Work Stress Hijacks Your Life with Dr. Guy Winch

    Send a text Dr. Guy Winch, bestselling author and psychologist, joins Joe to discuss his newest book, Mind Over Grind to explore how job stress quietly spills beyond the office—and into our evenings, our sleep, and our relationships. What starts as a difficult meeting or looming deadline doesn’t end at 1700. It follows us home. From the “Sunday Scaries” to 2AM rumination loops, Guy explains how modern work keeps us stuck in fight-or-flight—and why we’re often blind to the ways we sabotage our future selves in the process. Joe reflects on his time in command and the culture of constant availability in the military, while Guy highlights research showing that leaders have far more power to reduce stress than they realize. Sometimes it’s not about solving the problem—just showing that you care. They also spend time on practical tools: reframing procrastination, managing rumination, cultivating a better relationship with your “future self,” and creating intentional rituals that signal the workday is over. Watch the full interview on YouTube! Joe and Guy also discuss: Why the dread of Monday is often worse than Monday itselfHow procrastination is really about avoiding feelings—not tasksThe danger of treating your future self like a strangerHow to stop replaying failures at 2AMThe “Memoir Test” for putting problems in perspectiveWhy naming your emotions reduces their intensityHow journaling helps you spot recurring “icebergs” in your lifeWhy Instagram reels don’t actually relax youThe science behind clothing, rituals, and mental transitionsWhether you’re in the military, the corporate world, or building something of your own, this episode is a reminder that stress doesn’t stay at work—and that managing your inner world is part of leading well. A Special Thanks to Our Sponsors! Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here! Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind.  Logistics Systems Incorporated (LSI) is a Service-Disabled Veteran-Owned Small Business supporting DoD and federal civilian agencies with enterprise IT operations, global logistics support, cybersecurity, data, and mission support services. Founded by a veteran Army leader, LSI is known for operating inside complex, high-consequence environments where leadership, discipline, and execution matter. Their teams support large user communities and mission-critical systems across defense and civilian agencies.

    1 hr
  4. Bring Your Own Pencil: The Leadership Lesson of Coach Bill Walsh with Griffin Brand and Dan Casey

    FEB 5

    Bring Your Own Pencil: The Leadership Lesson of Coach Bill Walsh with Griffin Brand and Dan Casey

    Send a text Griffin Brand and Dan Casey, co-authors of Bring Your Own Pencil: Bill Walsh’s Playbook for Winning at Anything, join Joe to explore preparation, leadership, and what separates sustained excellence from short-term success. It’s Super Bowl weekend, so football is part of the lens—but it doesn’t stay there. The discussion moves from Bill Walsh and the San Francisco 49ers to Dyson vacuums, Raising Cane’s chicken fingers, JSOC, and even 50 Cent. Different worlds, same underlying question: why do some people and organizations endure while others flame out? At the center is a simple idea: success is a lagging indicator. Drawing on Walsh’s leadership philosophy, Griffin and Dan explain why outcomes take care of themselves when leaders focus on standards, habits, and ownership of preparation—long before performance is visible. From there, the episode broadens into leadership more generally: perseverance, the myth of overnight success, and how constraints can sharpen thinking instead of limiting it. A key theme is the idea of a permanent base camp—maintaining standards that keep teams within striking distance of excellence without burning them out. They also spend time on legacy. Not wins or titles, but people. The episode reinforces a simple measure of leadership: how many people succeed because you took the time to invest in them. Watch the full interview on YouTube! Joe, Griffin, and Dan also discuss:  What “bring your own pencil” really means for leaders Alive time vs. dead time  How the path to the top is rarely a straight line How to sustain excellence without burning people or culture Why inputs matter more than outcomes How culture becomes real when it carries itself forward What legacy looks like when leaders step back Why the best leaders make their ceiling someone else’s floorWhether you’re watching the Super Bowl or leading a team far from the spotlight, this episode is a reminder that the work that matters most usually happens long before anyone is watching. A Special Thanks to Our Sponsors! Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here! Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind.  Logistics Systems Incorporated (LSI) is a Service-Disabled Veteran-Owned Small Business supporting DoD and federal civilian agencies with enterprise IT operations, global logistics support, cybersecurity, data, and mission support services. Founded by a veteran Army leader, LSI is known for operating inside complex, high-consequence environments where leadership, discipline, and execution matter. Their teams support large user communities and mission-critical systems across defense and civilian agencies.

    1h 3m
  5. Making the Call: Military Intelligence, Judgment, and Command with Lieutenant General Tony Hale

    JAN 23

    Making the Call: Military Intelligence, Judgment, and Command with Lieutenant General Tony Hale

    Send a text Lieutenant General Tony Hale, the Army G-2, joins Joe for a conversation on military intelligence, judgment, and decision-making in modern war. Drawing on nearly four decades of service, Hale reflects on the evolution of the intelligence profession—from red pens and acetate maps to AI-enabled platforms—and why human judgment still matters most. Hale shares his path into military intelligence, challenges common misconceptions about the field, and explains why intelligence is foundational to maneuver, lethality, and command. From battalion S2 shops to JSOC, Afghanistan, and the Army’s highest intelligence roles, he offers a clear view of how intelligence professionals shape outcomes across every echelon. They discuss the responsibility of “putting your rank on the table,” developing junior analysts, and creating environments where ideas matter more than hierarchy. The conversation also explores self-development, operating amid disinformation, balancing OSINT with historical context, and how AI can enhance—but never replace— disciplined thinking. In this episode, LTG Hale and Joe explore: Why “lethality starts with intelligence”The role of intelligence in enabling decision dominanceMaking analytical calls under uncertaintyDeveloping confident, capable intelligence professionalsThe limits of AI and the enduring value of human judgmentPreparing for future conflict while mastering the fundamentalsWhether you’re an intelligence professional, commander, or leader navigating uncertainty, this conversation is a reminder that seeing clearly—and thinking well—remains the decisive advantage. A Special Thanks to Our Sponsors! Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here! Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind.  Logistics Systems Incorporated (LSI) is a Service-Disabled Veteran-Owned Small Business supporting DoD and federal civilian agencies with enterprise IT operations, global logistics support, cybersecurity, data, and mission support services. Founded by a veteran Army leader, LSI is known for operating inside complex, high-consequence environments where leadership, discipline, and execution matter. Their teams support large user communities and mission-critical systems across defense and civilian agencies.

    1h 23m
  6. Open Doors & Hidden Worlds: The Power of Curiosity with Brad Meltzer

    JAN 17

    Open Doors & Hidden Worlds: The Power of Curiosity with Brad Meltzer

    Send a text On the release of his latest thriller, The Viper: A Zig and Nola Novel, Brad Meltzer joins Joe for an in-depth conversation on writing, curiosity, service, and the often-hidden moments that shape a life. From bestselling thrillers to children’s books, Meltzer reflects on how stories—both real and imagined—help us make sense of who we are, what we’ve lived through, and the paths we choose moving forward. Drawing on his own unlikely origin story, Meltzer shares how a single teacher’s encouragement set him on the path to becoming a writer, why falling in love with the process matters more than chasing outcomes, and how curiosity has been the throughline of his career. They explore how paying attention—to people, details, and quiet acts of kindness—can open doors we didn’t even know existed. The conversation also dives into Meltzer’s deep connection to the military community, from his work with the USO to the research behind his Zig and Nola thriller series set at Dover Air Force Base.  In this episode, Brad Meltzer and Joe also explore: How one teacher’s belief can change the trajectory of a lifeWhy curiosity is a more powerful tool than talentFalling in love with the process—not the outcome—of creative workWhat writing thrillers has taught Meltzer about human natureWhy Dover Air Force Base became the heart of his Zig and Nola seriesHow small acts of kindness ripple outward in unexpected waysThe challenge of transitioning from a life of constant motion to stillnessWhy seeking help is a sign of strength, not weaknessHow reading builds empathy, critical thinking, and resilienceWhy transformation is the hardest, and most important, kind of changeWhether you’re a writer, a leader, a veteran, or someone navigating a transition, this conversation is a reminder that paying attention and staying curious can lead to a life richer than any plan you could have written in advance. Watch the full episode on Youtube!  A Special Thanks to Our Sponsors! Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here! Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind.  Logistics Systems Incorporated (LSI) is a Service-Disabled Veteran-Owned Small Business supporting DoD and federal civilian agencies with enterprise IT operations, global logistics support, cybersecurity, data, and mission support services. Founded by a veteran Army leader, LSI is known for operating inside complex, high-consequence environments where leadership, discipline, and execution matter. Their teams support large user communities and mission-critical systems across defense and civilian agencies.

    56 min
  7. Culture, Process, and Technology with General Christopher Donahue

    JAN 11

    Culture, Process, and Technology with General Christopher Donahue

    Send a text General Christopher Donahue, commanding general of U.S. Army Europe and Africa joins Joe for a wide-ranging conversation on leadership, culture, and what it takes to drive real change at scale across massive, dispersed organizations. Having led at the division, corps, and now theater Army level, Donahue reflects on what doesn’t change as responsibility grows. Regardless of rank or scope, leaders must still create belief in the why, articulate a clear vision, translate that vision into a workable plan, and embed it into culture and process so change actually sticks. They also explore what is changing rapidly. From the impact of emerging technologies to the realities of modern warfare—where sensing, drones, and data shape every decision—they discuss why leaders must continuously adapt, integrate new tools, and keep developing themselves to stay ahead. The conversation reinforces a timeless truth: while the tools evolve, leadership remains the decisive factor. In this episode, General Donahue and Joe also explore: Why culture without process is just wishful thinkingHow leaders turn intent into execution through clear systems and standardsWhy meaningful change must be measured, not just announcedHow repetition, standards, and accountability build real readinessWhat improved culture looks like when performance rises and negative indicators fallWhy realistic training standards matter—especially under stressAvoiding groupthink by rotating teams and encouraging honest feedbackCreating a climate where people can speak truth to power without fearWhy leaders should never expect to fight the last war againThe growing challenge of offense in a world of constant sensing and surveillanceHow technology, data, and modeling are reshaping how leaders think about risk and capabilityWhy, in the end, it still always comes back to leadershipWhether you’re leading a small team or a global organization, this conversation offers a grounded reminder that clarity, discipline, and culture—not slogans—are what allow leaders to turn complexity into coherent action. Watch the full interview our our YouTube Channel A Special Thanks to Our Sponsors! Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here! Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind.

    49 min
  8. 12/13/2025

    How To Make a Great Cup of Coffee with Carl Churchill

    Send a text Alpha Coffee co-founder and retired Army lieutenant colonel Carl Churchill joins Joe for a candid conversation on leadership, resilience, and what it really takes to build something that lasts after the uniform comes off. After serving more than two decades in the Army, Carl found himself facing an unexpected second career shaped not by careful planning, but by crisis. In the wake of the Great Recession, he and his wife Lori cashed out their savings and took an all-in leap to build Alpha Coffee from their basement—navigating years of uncertainty, near-misses, and hard-earned lessons before the business finally found its footing. Drawing on his military background, Stoic philosophy, and a refusal to quit, Carl shares how discipline, culture, and clarity of purpose carried him through nearly a decade of struggle. In this conversation, Joe and Carl explore what leadership looks like when there’s no rank to hide behind: how military lessons translate into entrepreneurship, why culture matters more than strategy, and how leaders must adapt their style as contexts and generations change. Along the way, they reflect on stress, perspective, boundaries, and the quiet confidence that comes from having faced truly hard things before. In this episode, Joe and Carl also explore: Tips for making great coffeeWhy Carl chose to walk away from promotion to keep leading people, not staffsWhat “burning the boats” looks like when your family and future are on the lineHow military hardship inoculates leaders against stress and uncertaintyWhy culture—not strategy—is the true differentiator between great and failing teamsLeading younger generations without abandoning standards or expectationsThe challenge of setting boundaries when you genuinely love your workWhether you’re navigating life after military service, building something from scratch, or leading people through uncertainty, this episode offers a grounded reminder that the habits forged in discipline, humility, and persistence still matter—long after the mission changes. A Special Thanks to Our Sponsors! Veteran-founded Adyton. Step into the next generation of equipment management with Log-E by Adyton. Whether you are doing monthly inventories or preparing for deployment, Log-E is your pocket property book, giving real-time visibility into equipment status and mission readiness. Learn more about how Log-E can revolutionize your property tracking process here! Meet ROGER Bank—a modern, digital bank built for military members, by military members. With early payday, no fees, high-yield accounts, and real support, it’s banking that gets you. Funds are FDIC insured through Citizens Bank of Edmond, so you can bank with confidence and peace of mind.

    59 min
4.9
out of 5
378 Ratings

About

Named for the ubiquitous government-issued, hardcover notebooks seen in the hands of servicemembers worldwide - This podcast dives into the notebooks of military leaders, business professionals, authors, and entertainers to examine lessons that will help listeners lead with the best version of themselves.

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