My Amazon Guy

Steven Pope
  • 5.0 (37)
  • ENTREPRENEURSHIP
  • UPDATED DAILY

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

  1. 23H AGO

    Grow Your Brand by Answering Customer Questions in YouTube Videos

    Send us a text YouTube helped My Amazon Guy grow its first $10 million by turning niche content into sales calls. Answering real questions through video built trust and created higher conversions than cold outreach. Learn how this simple video strategy can bring long-term results without spending on ads. Build a real inbound pipeline, start with your first video and let your prospects come to you: https://bit.ly/4jMZtxu Dominate this Q4, download the Ultimate Q4 Playbook for Amazon Sellers: https://bit.ly/46Wqkm3 #AmazonMarketing #YouTubeSalesTips #AmazonFBA #VideoMarketing #EcommerceGrowth Watch these videos on YouTube: https://youtu.be/5GRLt5cyw_E https://youtu.be/WukdCZ6WVbc ----------------------------------------------- Tired of marketplace limits? Let’s talk real growth with ecommerce strategy: https://bit.ly/4kOz6rr Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0 Timestamps 00:00 - Why YouTube Is a Must for Sellers   00:18 - The Video That Started It All   00:32 - How YouTube Drove $10 Million in Sales   00:41 - Why YouTube Converts Better Than Sales Calls   01:06 - When Steven's Dad Took Over Sales   01:45 - Using Live Q&As to Build Trust   02:13 - The Power of Good Thumbnails   02:45 - Ranking #1 with Simple Video Content   03:01 - Shoot a Video for Every Question   03:29 - YouTube Is Cheap, Scalable, and Long-Term   03:56 - Why You Need to Watch Your Own Sales Tape   04:19 - The Real Problem: Identifying Prospects   04:35 - How to DM and Book Calls via LinkedIn   05:00 - Why Boring, Niche Videos Work Best ---------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    6 min

  2. 1D AGO

    Amazon PPC Launching Sponsored Video Ads - Announced at Amazon Unboxed

    Send us a text Learn how Amazon PPC is changing with Sponsored Product Video ads and discover new Amazon advertising strategies to grow your Amazon business fast. Amazon just introduced a major update: Sponsored Product Video (SPV) placements directly inside sponsored product slots. In this video, Stephen Pope breaks down what this means for your Amazon PPC, bidding strategy, and ACoS. You’ll see how Amazon is expanding video ad inventory, how multiple videos may display per product, and why this shift could dramatically impact click-through rates and ad costs. We’ll cover how SPV ads work, where they appear in search results, and how to adjust your campaigns for video placements. You’ll also learn the risks of Amazon’s new AI ad tools, when to avoid automated changes, and why Amazon’s creative AI may only be useful for quick video ads rather than listing edits. As an Amazon agency, we share actionable insights on PPC optimization, negations, and protecting your ranking while managing rising ad costs. Whether you’re new to Amazon FBA or an experienced seller, this update gives you clear next steps to improve ROI and stay ahead of Amazon’s changes. If you find this helpful, subscribe to My Amazon Guy for weekly Amazon tips, PPC tutorials, and data-driven strategies. 👍 Like the video, comment your questions, and share it with other Amazon sellers! Learn more: https://myamazonguy.com #AmazonPPC #AmazonAds #AmazonFBA #AmazonSEO #MyAmazonGuy #AmazonAgency #GrowAmazonBusiness #AmazonMarketing #AmazonSellerTips #AmazonUpdates #SponsoredProductVideo #AmazonAdvertising Get the Ultimate Q4 Playbook for Amazon sellers and close the year strong with better ads: https://bit.ly/46Wqkm3 Stop wasting ad spend, get expert help setting up these new video ads before they cost you more:https://bit.ly/3ZlHh6G  ---------------------------------------------- Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0 Timestamps 00:00 - Amazon Is Out of Space for Ads 00:25 - Amazon Unboxed Conference Gets Criticized 01:06 - New Ad Format: Sponsored Product Video Explained 01:55 - Where Video Ads Might Appear in Search Results 03:00 - Difference Between SPV and Sponsored Brand Video 04:00 - AI Text Generation and Unified Campaign Manager 04:47 - What Is Ad Agent and Why You Should Be Cautious 05:50 - Creative Agent AI for Video Ads 06:50 - Final Thoughts and Negation Tip for Auto Campaigns ---------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    8 min

  3. 1D AGO

    How to Improve Your Amazon Sales Funnel with Customer Journey Data

    Send us a text Understanding your Amazon customer journey is crucial for sales growth. Learn how to analyze awareness, consideration, and purchase stages to optimize your strategies with the help of My Amazon Guy's expert insights. Discover the steps you can take to fine-tune your advertising and customer targeting for maximum success. Get your hands on the Ultimate Q4 Playbook for Amazon sellers and crush this holiday season! https://bit.ly/46Wqkm3 Book a strategy call to dive deeper into your customer journey analytics and unlock real growth for your brand: https://bit.ly/4jMZtxu #AmazonSales #EcommerceGrowth #CustomerJourney #AmazonAdvertising #brandgrowth  Watch these videos on YouTube: Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4 Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11 ----------------------------------------------- Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0 Timestamps 00:00 - Amazon Data & Customer Journey 01:10 - Understanding the Amazon Customer Journey Funnel 02:20 - Analyzing the Awareness Stage: Key Metrics 03:40 - Identifying High Potential Customers in Consideration 05:00 - The Importance of Add-to-Cart and Wishlist Data 06:15 - How to Optimize Your Amazon Sales Funnel for Better Conversion 07:30 - Comparing January vs. March: Key Data Shifts 08:45 - Improving New-to-Brand Purchases with Targeted Strategies 10:00 - Retargeting Strategies for Repeat Customers on Amazon 11:15 - How to Leverage Customer Journey Data to Grow Your Brand ---------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    12 min

  4. 3D AGO

    How To Get More Sales On Black Friday And Cyber Monday

    Send us a text Learn how to prepare your ecommerce store for Black Friday and Cyber Monday with real strategies that improve results. This video covers conversion fixes, mobile readiness, personalization, site speed, and holiday offers. Plan ahead, update your website, and maximize every visitor's potential during Q4 peak sales. Dominate holiday sales with the Q4 Playbook every top brand is using right now: https://bit.ly/4nPZQcC Want expert eyes on your store before BFCM? Let a strategist show you exactly what to fix now: https://bit.ly/4oAnmLP #BlackFridaySales #EcommerceStrategy #BFCMMarketing #HolidaySalesTips Watch these videos on YouTube: Amazon PPC Tier List Management Rankings https://www.youtube.com/watch?v=m9s9vjtU5l4&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569 Why Turning Off Ads Kills Sales and Rankings on Amazon https://www.youtube.com/watch?v=fp5fCd0i7ts&list=PLDkvNlz8yl_a1PRDJWRoR4yIM8K5Ft569&index=2 ----------------------------------------------- Stop wasting ad dollars, grab the PPC guide that actually brings in customers: https://bit.ly/4p6eSfb Plan your biggest year yet, get the 2025 Ecommerce Playbook today: https://bit.ly/4o7CjnH Don't wait for a site crash, download the Amazon Crisis Kit before it's too late: https://bit.ly/487nX1x Timestamps 00:00 - How BFCM Impacts Ecommerce Growth   01:07 - Why You Need to Start Planning Now   01:42 - Segmenting Your Audience for Better Ads   02:33 - Site Speed Fixes That Improve Conversions   04:51 - Why Mobile Optimization Matters Most   07:28 - Homepage Tips to Boost BFCM Traffic   09:00 - Product Page Conversion Fixes That Work   10:25 - Bundle Offers and Personalization Tactics   13:07 - Top Performing Discount Strategies for BFCM   15:20 - Running Strong Email & SMS Campaigns   17:57 - What To Do After Black Friday Ends   19:19 - First Action To Take After This Training   20:54 - Design & Site Updates for More Conversions   23:20 - How To Keep Sales Momentum After BFCM   26:14 - Simple Design Tricks That Drive Sales   28:26 - Final Thoughts + How To Get Store Support ---------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    29 min

  5. 3D AGO

    How To Stop Amazon Ads From Eating Your Organic Sales

    Send us a text Learn why running ads can impact your organic sales and what to do when performance drops. This video breaks down audience targeting, keyword mistakes, and ways to fix PPC without hurting ranking. Understand campaign segmentation and optimize both ad and organic growth. Your ads are doing damage, book a strategy call to fix what’s killing your organic sales: https://bit.ly/4jMZtxu Dominate holiday sales with the Q4 Playbook every top brand is using right now: https://bit.ly/46Wqkm3 #AmazonAds #OrganicRanking #PPCStrategy #AmazonSalesTips #keywordoptimization  Watch these videos on YouTube: Top 5 Questions Answered in Our Amazon AMA: Strategies for Niche Success: https://youtu.be/0x8CjbZgYt0 Top 10 PPC Tips (that are most viewed on channel): https://youtu.be/WukdCZ6WVbc ----------------------------------------------- Plan your biggest year yet, get the 2025 Ecommerce Playbook today: https://bit.ly/4kOz6rr Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo Don’t wait for a performance drop—download the Crisis Kit and protect your store: https://bit.ly/4maWHn0 Timestamps 00:00 - Ad Strategy Causing Organic Sales Drop   00:42 - Branded Keywords Are Cannibalizing Ranking   01:34 - Campaign Spend Too Low for New Targets   02:11 - Why Low ACoS Can Be a Red Flag   02:51 - Campaigns Not Delivering or Converting   03:26 - Fixing Old Negations and Revisiting Keywords   04:06 - Missing Audience Segmentation from AMC   05:01 - Building New-to-Brand Campaigns for Growth   06:00 - Category Targeting to Reach New Shoppers   06:45 - Understanding Drop-Off on Product Pages  ---------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    7 min

  6. 4D AGO

    3 Ways To Check Wasted Ad Spend On Amazon

    Send us a text Many sellers are overspending or over-optimizing without knowing what works. This guide shows how to check wasted ad spend using clicks, sales, and ACoS filters. Make smarter Amazon ad decisions using simple filters that take less than 10 minutes. Get expert eyes on your ad account before your next dollar goes to waste, schedule a strategy session today: https://bit.ly/4hLVMsd Get the Ultimate Q4 Playbook to crush your holiday sales and outdo last year: https://bit.ly/43YWYCR    #AmazonAds #ACoS #WastedAdSpend #PPCstrategy #ecommercegrowth  Watch these videos on YouTube: What It’s Really Like Starting a Brand on Amazon From Nothing: https://www.youtube.com/watch?v=W4JE5CoNK0A This Is the Best Way to Start Amazon Ads for a New Product: https://www.youtube.com/watch?v=xnyErLXEDj4&t=13s ----------------------------------------------- Tired of marketplace limits? Let’s talk real growth with ecommerce strategy: https://bit.ly/4ooBKGR Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/3WK1LnS Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/49EY6z9 Be ready before problems hit, download the kit every brand should have: https://bit.ly/4ozmS8E Timestamps 00:00 - Why Wasted Ad Spend Reveals Real Ad Performance 00:28 - Too Much or Too Little Wasted Spend: What It Means 01:13 - Real Campaign Example with Seasonal Spend Patterns 01:42 - Step 1: Basic Filter to Catch Dead Campaigns 02:30 - The Simple $1 Sales Filter That Highlights Waste 03:06 - How to Tell If You’re Just Throwing Money at Ads 03:33 - Step 2: Analyzing Ad Spend Based on ACoS 04:26 - At What Point ACoS Becomes a Problem 05:33 - When Account-Level ACoS Hides Bad Campaigns 06:16 - Step 3: Keyword-Level Target Checks 07:00 - The 15-Click Filter That Saves Your Budget 08:21 - Final Step: Find and Negate the Right Targets 09:00 - How Much Wasted Spend Is Actually Healthy? 09:45 - Free Ad Audit for a Deeper Look at Your Campaigns ---------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    10 min

  7. NOV 7

    Amazon Is the WORST? My Amazon Guy Reacts to Levi Hildebrand’s Take

    Send us a text Many sellers struggle to understand how Amazon badges really work, especially bestseller rankings. This reaction video breaks down the ranking system, ad-driven placements, and confusing rules that leave both buyers and sellers frustrated. If you're wondering why high-volume products outrank better options, you're not alone, watch to see the full breakdown. Watch the full video of  @LeviHildebrandYT here: https://www.youtube.com/watch?v=_QgIj7eNYAM Break out of the confusion, speak with an Amazon expert who’s been through the chaos and knows how to win: https://bit.ly/4jMZtxu Make the most of your end-of-year sales, download this ecommerce playbook has everything you're missing: https://bit.ly/46Wqkm3 #AmazonSelling #EcommerceStrategy #AmazonBadges #AmazonSellers #onlinebusinesstips  Watch these videos next: What It’s Really Like Starting a Brand on Amazon From Nothing: https://www.youtube.com/watch?v=W4JE5CoNK0A This Is the Best Way to Start Amazon Ads for a New Product: https://www.youtube.com/watch?v=xnyErLXEDj4&t=13s ----------------------------------------------- Tired of marketplace limits? Let’s talk real growth with ecommerce strategy: https://bit.ly/4kOz6rr Stop wasting ad spend. Grab the PPC guide that actually drives results: https://bit.ly/4lF0OYX Rank higher and sell faster, get the SEO tools built for real growth: https://bit.ly/3JyMDGo Be ready before problems hit, download the kit every brand should have: https://bit.ly/4maWHn0 Timestamps 00:00 - Why Being #1 Is All That Matters 00:21 - Levi’s Amazon Seller Frustration Breakdown 01:12 - Reacting to Levi’s Take on Badges and Bias 02:13 - Amazon Basics and Featured Placements Explained 03:30 - Sales Velocity vs Ranking vs Buyer Confusion 05:12 - The Badge System’s Real Impact on Sellers 06:47 - Conversions, Volume, and Amazon's True Focus 08:16 - Ranking Favors Behavior, Not Quality 09:35 - Price Beats Product in Amazon’s Algorithm 10:31 - The “Board Game” of Selling on Amazon 11:27 - Why Agencies Exist: Leveling the Playing Field 12:17 - Final Thoughts on Levi’s Video and the Bigger Picture ---------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    13 min

  8. NOV 7

    From Booth to Brand: Building a Business With Amazon & The Right Help

    Send us a text This testimonial shares the reality of what it's like selling on Amazon as a small business. From delistings to support frustrations, sellers face challenges most shoppers never see. Learn how working with the right Amazon experts can help overcome these roadblocks and keep your brand growing. Tired of Amazon delistings and support nightmares? Get expert help before it costs you your brand: https://bit.ly/4jMZtxu Don’t head into Q4 blind! Download the Ultimate Amazon Playbook and crush your sales goals: https://bit.ly/46Wqkm3 #AmazonSellers #EcommerceSupport #AmazonDelisting #VendorHelp #AmazonAgency Watch these videos on YouTube: Use Brand Analytics to Increase Sales https://www.youtube.com/watch?v=HnUKZXZ9uEk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=4 Simplify Amazon Listing Compliance https://www.youtube.com/watch?v=ArGPygUCFpk&list=PLDkvNlz8yl_b9RMGmU9XeqkI9D7QDOAI8&index=11 ----------------------------------------------- Plan your best sales season yet with our 2025 Ecommerce Holiday Playbook: https://bit.ly/4hbygov Stop wasting ad spend,download our PPC guide and run campaigns that actually convert: https://bit.ly/4lF0OYX Fix what’s burying your listings, download the SEO toolkit sellers rely on for rankings: https://bit.ly/3JyMDGo Don’t wait for chaos, grab the Amazon Crisis Kit before your traffic or rankings take a hit: https://bit.ly/4maWHn0 Timestamps 00:00 - Did You Think It Would Become a Brand? 00:20 - Launching at a Therapy Conference 00:40 - Getting on Amazon After Buyer Feedback 01:00 - Discovering Amazon Vendor Challenges 01:40 - Working With a Full Amazon Team 02:25 - In-House Hire vs. Agency Model 03:00 - Delisting Nightmare and Customer Complaints 03:50 - How Amazon Refunds Hurt Small Sellers 04:30 - Relying on Experts to Handle Amazon Support 05:20 - Frustration With Repetitive Support Emails 06:00 - Customers Don't Know They're Hurting Sellers 06:50 - Every Seller Has Been There 07:13 - No One's Really Prepared — That’s Why Support Matters ---------------------------------------------- Follow us: LinkedIn: https://www.linkedin.com/company/28605816/ Instagram: https://www.instagram.com/stevenpopemag/ Pinterest: https://www.pinterest.com/myamazonguys/ Twitter: https://twitter.com/myamazonguy Subscribe to the My Amazon Guy podcast: https://podcast.myamazonguy.com Apple Podcast: https://podcasts.apple.com/us/podcast/my-amazon-guy/id1501974229 Spotify: https://open.spotify.com/show/4A5ASHGGfr6s4wWNQIqyVw Support the show

    7 min
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5
out of 5
37 Ratings

About

About My Amazon Guy:  1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR,  Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube. Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guy Subscribe on our YouTube Channel: https://youtube.com/@myamazonguy

Information

  • Creator
    Steven Pope
  • Years Active
    2020 - 2025
  • Episodes
    1.8K
  • Rating
    Clean
  • Copyright
    © 2025 My Amazon Guy
  • Show Website
    My Amazon Guy

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