The Startup Ideas Podcast

Greg Isenberg
  • 4.8 (196)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

Get your creative juices flowing with The Startup Ideas Podcast. Published twice a week, we bring you free startup ideas to inspire your next venture. Hosted by Greg Isenberg, CEO of Late Checkout and former advisor to Reddit and TikTok. Subscribe so you don't miss out. For more startup ideas, we created a database of 30+ startup ideas you can take at https://gregisenberg.com/30startupideas

  1. I Spent 72 Hours Studying How Hormozi made $100m in 5 days (Ads, Emails, Pages, Everything)

    3D AGO

    I Spent 72 Hours Studying How Hormozi made $100m in 5 days (Ads, Emails, Pages, Everything)

    Join me as I chat with Jonathan Courtney, as we analyze Alex Hormozi's comprehensive marketing funnel for his book launch, which combined traditional direct response marketing with modern digital techniques. The discussion reveals how Hormozi used multiple communication channels, urgency tactics, and bonus offers rather than discounts to drive conversions. The hosts also discuss how businesses can adapt these high-intensity marketing approaches to fit their own brand identity and comfort level. Timestamps: 00:00 - Intro 02:29 - Hormozi’s email campaign phases 04:18 - Hormozi’s Copy Writing Strategy 09:12 - Affiliate and Referral Program 11:17 - Most Incredible Free Gifts Ever Strategy 12:53 - Email Campaign Deep Dive 16:56 - Physical Mail Component 18:44 - Paid Ads Breakdown 19:55 - Free Content vs Sales Content 22:29 - Website and landing page analysis 30:52 - How to adapt these techniques for different brands Key Points: • Jonathan Courtney breaks down Alex Hormozi's book launch marketing campaign, analyzing the email sequences, landing pages, and webinar structure • The campaign used direct response marketing techniques including multiple email sequences, physical mail, and extensive ad creatives (1100+ variations) • The marketing strategy included pre-registration, reminder, live event, and post-event phases with multiple touchpoints • Physical elements like printed playbooks and mailed invitations proved highly effective despite being in a digital world The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JONATHAN ON SOCIAL Unscheduled CEO Podcast:https://www.unscheduledceo.com X/Twitter: https://twitter.com/Jicecream  LinkedIn: https://www.linkedin.com/in/jonathan-courtney-4510644b/

  2. Making $$$ with Voice AI Agents and SaaS

    5D AGO

    Making $$$ with Voice AI Agents and SaaS

    Get the exact roadmap to build your Voice AI Agent (Diagram Included): https://dub.sh/voiceai On this episode I share a comprehensive guide on creating profitable businesses using voice AI agents. I give away 5 detailed startup ideas with complete workflows and technical requirements. We go through the technology stack needed for implementation and provide recommendations for both technical and non-technical founders. Timestamps: 00:00 - Intro 01:13 - Startup Idea 1: AI Property Manager Voice AI 03:58 - What Are Voice AI Agents? 05:10 - How Voice AI Agents Actually Work 08:23 - Types of Voice AI Agents and Applications 10:17 - Demo of Startup Empire’s Voice AI Agent 13:34 - Startup Idea 2: Voice AI patient intake assistant for dentists 15:41 - Startup Idea 3: Voice AI HOA Hotline 17:34 - Startup Idea 4: Voice AI School Absence Line 19:57 - Startup Idea 5: Voice AI Trade Contractor Secretary 22:57 - Startup Idea 6: Voice AI funeral Home Intake Line 25:22 - Voice AI Platform tech stack recommendations Get Your Complete Financial OS at https://dub.sh/brex-sip Key Points: • Voice AI agents are software systems that can have natural phone conversations, understand speech, reason about requests, and take actions to solve problems • Four main types of voice AI agents: customer service, sales qualification, appointment scheduling, and information/support • Key technologies needed include speech-to-text (DeepGram, Whisper), AI brain (GPT, Claude), text-to-speech (11labs), and platforms like VAPI, Synthflow, and Retail AI • Voice AI agents can be applied across industries including healthcare, home services, legal, restaurants, real estate, and e-commerce • Hybrid approaches combining AI agents with human handoffs for complex issues or sales closings are often most effective The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

  3. The Most Overlooked $10K/mo AI Startup Anyone Can Start

    AUG 13

    The Most Overlooked $10K/mo AI Startup Anyone Can Start

    Get the exact blueprint to from $0 to $25K+ MRR (Diagram Included): https://www.gregisenberg.com/startup-blueprint On this episode I present my three-phase approach to building an AI startup. Begin with a "leveraged agency" model, unlike traditional VC-backed startups, this method starts with manual service delivery to understand edge cases. Then implement AI agents to automate processes while maintaining pricing. And finally scale through multiple tiers and content distribution. This approach allows founders to be profitable from month one, retain equity, and build based on real customer pain points. Timestamps: 00:00 - Introduction to the leveraged agency approach 00:51 - Explanation of the three phases 06:24 - Finding an AI Startup Idea 07:06 - Timeline expectations for growth 09:13 - Building in public and content strategy 11:34 - AI Agent Systemization 12:24 - Pricing System 13:57 - Why this Approach Works Key Points: • Start with a manual service agency focused on one boring, painful task ($1K-$5K/month) • Transition to using AI agents to automate processes, doubling margins and scaling clients • Create multiple pricing tiers (enterprise, self-serve, API) to reach $5M ARR • Build an audience through daily content creation to drive customer acquisition The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

  4. Replace Yourself With AI (The Complete Guide)

    AUG 11

    Replace Yourself With AI (The Complete Guide)

    Use https://www.lindy.ai/greg for a thousand free credits (thanks to Flo for hooking us up) Join me as I chat with Flo Crivello, founder of Lindy AI, about Lindy’s new Agent Builder and Computer Use features that significantly advance AI agent capabilities. The Agent Builder allows users to create complex AI agents through simple conversation, while Computer Use enables agents to operate computers like humans would, interacting with websites and applications. Flo showcases several practical applications including automated LinkedIn outreach, Twitter-to-LinkedIn cross-posting, and customer support automation. Timestamps: 00:00 - Intro 01:01 - Overview of Lindy’s new capabilities 03:10 - Customer Service AI Agent 05:00 - Sales AI Agent 09:03 - Live creation of a LinkedIn outreach agent 18:01 - Successful demonstration of the LinkedIn outreach agent 19:55 - Examples of complex agents developed through iteration 22:40 - Autonomous companies and future possibilities Key Points: • Lindy AI announces two major features: Agent Builder (for easily creating AI agents through conversation) and Computer Use (allowing agents to perform tasks on computers) • The Agent Builder simplifies agent creation through natural conversation, eliminating the need for technical expertise • Computer Use enables agents to interact with websites and applications, even those without APIs • Demonstrated use cases include automated grocery ordering, social media management, sales outreach, and recruiting The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND FLO ON SOCIAL X/Twitter: https://x.com/Altimor Lindy: https://www.lindy.ai

  5. Making $$$ with Sam Altman's Solopreneurship Thesis

    AUG 7

    Making $$$ with Sam Altman's Solopreneurship Thesis

    On this episode I explore Sam Altman's prediction that AI will enable the first one-person billion-dollar company. I outline how this would work through AI agents handling traditional business functions like engineering, design, marketing, and sales, creating an organizational structure where one founder manages multiple AI agents. While technically possible, Isenberg believes this requires perfect conditions and will likely emerge between 2026-2028. Timestamps: 00:00 - Intro 01:13 - Sam Altman's $1B Solo Founder Prediction 01:45 - The new path to building a company 06:38 - 5 mega trends enabling solo billion-dollar companies 10:05 - How to get started as a solopreneur 12:13 - Organizational structure with AI agents 17:12 - AI Agent Framework 18:07 - AI Pricing Framework 19:46 - What can be $1B Solo Business 21:46 - Conclusion on feasibility and timeline Key Points: • Sam Altman predicts a one-person billion-dollar company will emerge in the next few years, enabled by AI • AI-first companies can replace traditional team structures with AI agents handling various business functions • The new path to building a company starts with audience building, then "vibe coding" a product, building community, and automating with AI • Five mega trends making this possible: services becoming software, instant distribution, building on existing platforms, trust in small brands, and high-precision ad platforms • The first solo unicorn is predicted to emerge between 2026-2028 The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg  Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/

  6. How Claude Code Ranked Me FIRST on Google (It's OVER for SEO Agencies)

    AUG 4

    How Claude Code Ranked Me FIRST on Google (It's OVER for SEO Agencies)

    Join me as I chat with James (The Boring Marketer), where he shares how he partnered with a friend to create a mobile diesel repair service website using Claude Code, achieving top Google rankings almost immediately. He demonstrates a step-by-step process for identifying keywords, conducting SEO audits, and optimizing content for local search. The case study illustrates how AI tools can help entrepreneurs dominate local service markets with minimal technical knowledge. Timestamps: 00:00 - Intro 04:43 - Website tour and initial results 08:29 - SEO strategy breakdown 11:23 - Technical optimization process 22:40 - Results showing Google rankings 27:56 - Design tips using Figma and Anima 29:04 - Development environment setup Get Your Complete Financial OS at https://www.brex.com/sip Key Points: • James built a website for a local diesel truck repair business using Claude Code in just 4 hours and generated thousands in revenue within 24 hours • Local service businesses represent a significant opportunity because competition is often unsophisticated with outdated websites • Basic SEO optimization using AI tools can quickly outrank established local competitors • The process combines AI-assisted keyword research, technical SEO fixes, and content creation focused on local relevance The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com  The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND JAMES ON SOCIAL X/Twitter: https://x.com/boringmarketer LinkedIn: https://www.linkedin.com/in/jadickerson/

  7. $200K/mo with ONE AI Ad (We tell you HOW)

    JUL 30

    $200K/mo with ONE AI Ad (We tell you HOW)

    Get my in-depth guide for creating scroll-stopping AI Ads with Arcads and Romain's Automations: https://www.gregisenberg.com/arcads Join me as I chat with Romain Torres, founder of Arcads, about how businesses are using AI to create diverse ad content at scale, showing examples of companies making millions monthly through AI-generated ads. The conversation covers techniques for creating winning ads, automating workflows, and identifying profitable niches. Timestamps: 00:00 - Intro 01:29 - Demo of Arcads AI 05:19 - Importance of testing multiple ad variations 10:50 - Examples of Successful AI Ad Campaigns 22:42 - Using AI-generated content for organic TikTok growth 25:13 - Visual hooks and creating custom AI actors 29:46 - VO3 integration and extending AI-generated scenes 32:07 - Automating ad creation with Gumloop workflows Create winning ads with AI and Arcads: https://www.arcads.ai/?via=community Try arcads over here: https://arcads.ai/?via=community (i get a small affiliate fee if you use that link, support the channel if you think this product will work for you) Key Points: • AI-generated ads are enabling businesses to create high-volume, diverse creative content that would be prohibitively expensive with traditional methods • Successful advertisers test multiple variations of ads (hooks, actors, situations) to find winning combinations • Tools like Arcade AI allow for creation of realistic UGC-style content and more creative VO3 videos • Automation workflows using tools like Gumloop can scrape winning content from platforms like TikTok and Reddit to inspire new ad creation The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND ROMAIN ON SOCIAL X/Twitter: https://x.com/rom1trs Arcads AI: https://www.arcads.ai

  8. This Excel AI Agent Built Me a $1M Financial Dashboard in 10 Minutes (LIVE Demo)

    JUL 29

    This Excel AI Agent Built Me a $1M Financial Dashboard in 10 Minutes (LIVE Demo)

    Join me as I chat with Nico Christie where he demos Shortcut, an AI-powered spreadsheet tool that functions like "Excel built for the future." Through several live demos, he shows how the platform can create financial models, update existing spreadsheets with new data, and build custom analysis tools using simple natural language prompts. The product aims to make Excel-based work significantly faster while maintaining transparency about data sources and calculations. Timestamps 00:00 - Intro 00:53 - Overview of Shortcut 02:08 - First Demo: How Shortcut works with Existing Excel files 04:44 - Different User Types Who Benefit From Shortcut 08:50 - How to Prompt Shortcut Effectively 11:20 - The benefits of Using Shortcut 13:42 - How Shortcut handles data verification and transparency 17:03 - Best Use Cases for Shortcut 19:03 - Obvious ideas and market opportunity 22:23 -Building a Utilization Model for Agencies 34:59 - Greg's Custom Utilization Rate Dashboard Demo 39:29 - Who should try Shortcut Checkout: https://www.tryshortcut.ai Key Points: • Shortcut is an AI-powered alternative to Excel that allows users to create and modify spreadsheets using natural language prompts • The tool can perform complex financial modeling tasks in minutes that would take hours in traditional Excel • Shortcut provides transparency by showing data sources and allowing users to trace where information comes from • The platform serves both Excel experts (making them faster) and non-experts (making complex spreadsheet tasks accessible. The #1 tool to find startup ideas/trends - https://www.ideabrowser.com LCA helps Fortune 500s and fast-growing startups build their future - from Warner Music to Fortnite to Dropbox. We turn 'what if' into reality with AI, apps, and next-gen products https://latecheckout.agency/ Boringmarketing - Vibe Marketing for Companies: boringmarketing.com The Vibe Marketer - Join the Community and Learn: thevibemarketer.com Startup Empire - a membership for builders who want to build cash-flowing businesses https://www.skool.com/startupempire/about FIND ME ON SOCIAL X/Twitter: https://twitter.com/gregisenberg Instagram: https://instagram.com/gregisenberg/ LinkedIn: https://www.linkedin.com/in/gisenberg/ FIND NICO ON SOCIAL X/Twitter: https://x.com/nicochristie Shortcut: https://www.tryshortcut.ai

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Hosts & Guests

4.8
out of 5
196 Ratings

About

Get your creative juices flowing with The Startup Ideas Podcast. Published twice a week, we bring you free startup ideas to inspire your next venture. Hosted by Greg Isenberg, CEO of Late Checkout and former advisor to Reddit and TikTok. Subscribe so you don't miss out. For more startup ideas, we created a database of 30+ startup ideas you can take at https://gregisenberg.com/30startupideas

Information

  • Creator
    Greg Isenberg
  • Years Active
    2021 - 2025
  • Episodes
    258
  • Rating
    Clean
  • Copyright
    © The Startup Ideas Podcast
  • Show Website
    The Startup Ideas Podcast

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