The Sound Off Podcast

Matt Cundill

Hosted by veteran broadcaster and voice artist Matt Cundill, The Sound Off Podcast takes you behind the mic for conversations with the people shaping the world of audio. From radio legends and podcast pioneers to producers, programmers, voiceover talent, and top-tier creators. Each episode dives deep into the craft, business, and culture of sound. Matt brings his decades of industry experience—and tall-tale stories—to the table, creating a space where creators and listeners alike can explore how audio connects, entertains, and evolves. Whether you're in the industry or just fascinated by it, The Sound Off Podcast delivers insider perspectives, valuable insights, and plenty of personality. New episodes weekly.

  1. Ivar Hamilton: Making Radio and Breaking Records

    DEC 16

    Ivar Hamilton: Making Radio and Breaking Records

    Ivar Hamilton discusses the history and impact of CFNY, a Toronto radio station known for its free-form programming and support of new wave and punk music in the late 70's through to 1988. Ivar explains the station's evolution, its early support of artists like U2 and The Cocteau Twins, and its eventual shift to a more commercial format in 1988. We also covered Ivar's career transition to Polygram and later Universal, his role in promoting acts, and the challenges of adapting to digital platforms. Additionally, Matt mentions the upcoming documentary on CFNY, featuring interviews with key figures and artists. Ivar also mentioned his involvement in various radio shows, including a guest spot on "The Edge Time Machine" and hosting alternative Christmas music shows on stations like NYTheSpirit and The Bridge.. The Sound Off Podcast Network has been assisting Ivar and Scot Turner launch their podcast, Music Milestones YYZ, which documents music history in Toronto. The podcast covers significant events, releases, and cultural references, often incorporating personal anecdotes from Ivar's 10 years at CFNY and 35 years at a major record label. Upcoming episodes will feature guests and discussions on notable musicians and events, such as the 45th anniversary of John Lennon's murder and the tours of Canadian classic rock bands in 2026. Please sign up for the SOUNDING OFF Newsletter. All the things that went unsaid on the show. Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here. Thanks to the following organizations for supporting the show: Nlogic - TV & Radio Audience Data Solutions Megatrax - Licensed Music for your radio station or podcast production company. Podderapp: Where podcasters can get access to their advanced data dashboard here. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    1h 17m
  2. Corey Dylan: Never Turn Down an Adventure

    DEC 9

    Corey Dylan: Never Turn Down an Adventure

    Corey Dylan is in transition again. Back in 2019, we had her on the show to talk about the need to be resilient when looking for work. She was looking for work for two and a half years. The less resilient of us would have given up. This time she returns to talk about her transition from radio to full-time content creation, with a focus on talking to the audience as if they were over 40. Corey shares her experience of being unemployed for 2.5 years and her strategies for staying relevant, including consistent content creation and leveraging LinkedIn. Corey, muuch like Jessica Rhodes a few weeks ago, underlines the importance of positive social media presence and the challenges of adapting to new platforms like YouTube and TikTok. Corey also highlights the role of AI in content creation and the need for high-quality audio and video equipment. Of note - Corey has started a five part series called "Off Mic" that is running on Barrett Media detailing life off mic.  Please sign up for the SOUNDING OFF Newsletter. All the things that went unsaid on the show. Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here. Thanks to the following organizations for supporting the show: Nlogic - TV & Radio Audience Data Solutions Megatrax - Licensed Music for your radio station or podcast production company. Podderapp: Where podcasters can get access to their advanced data dashboard here. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    41 min
  3. Jennifer Hollett & Amanda Cupido: The Walrus Acquires Lead Podcasting

    DEC 4

    Jennifer Hollett & Amanda Cupido: The Walrus Acquires Lead Podcasting

    In a media move that Matt Cundill describes as... "Yeah that makes sense", The Walrus has acquired Lead Podcasting, bringing together two powerhouses of Canadian journalism and podcast production. Led by Jennifer Hollett, The Walrus—a respected long-form journalism publication turned digital media organization—sees podcasting as a critical avenue for storytelling and audience engagement. Amanda Cupido, founder of Lead Podcasting, brings a team of skilled podcast producers with a strong journalistic background. The acquisition represents more than a business transaction; it's a strategic alignment of values centered on fact-based storytelling and community connection. Both organizations share a commitment to high-quality, trustworthy content and see podcasting as an intimate medium for exploring ideas. The partnership will operate under The Walrus Lab, leveraging Lead Podcasting's production expertise to expand their podcast offerings while maintaining their core mission of sparking meaningful conversations about Canadian stories. Please sign up for the SOUNDING OFF Newsletter. All the things that went unsaid on the show. Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here. Thanks to the following organizations for supporting the show: Nlogic - TV & Radio Audience Data Solutions Megatrax - Licensed Music for your radio station or podcast production company. Podderapp: Where podcasters can get access to their advanced data dashboard here. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    41 min
  4. Sue Haas: Measuring Canadian Media Consumption

    DEC 2

    Sue Haas: Measuring Canadian Media Consumption

    Sue Haas is back to share what she know about the evolution of media measurement, focusing on Nlogic's innovations and the launch of their cross-media national data set, VAM (Video Audience Measurement), which covers 95% of Canadian video platforms. Haas highlights the integration of first-party data from global streamers and ad tech companies, aiming to provide comprehensive video viewership insights. They also touch on the challenges of attributing viewership on platforms like TikTok and the importance of Canadian-specific data. We also talked about the integration of TV data into the Audience Project by February 2026 and the relaunch of Echo Intelligence, a radio data service with expanded survey respondents. And because it's topical and current - we got into some of the data surrounding the World Series. Please sign up for the SOUNDING OFF Newsletter. All the things that went unsaid on the show. Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here. Thanks to the following organizations for supporting the show: Nlogic - TV & Radio Audience Data Solutions Megatrax - Licensed Music for your radio station or podcast production company. Podderapp: Where podcasters can get access to their advanced data dashboard here. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    24 min
  5. 2025 Canadian Radio Awards

    NOV 30 · BONUS

    2025 Canadian Radio Awards

    The 2025 Canadian Radio Awards were hosted by Connie Thiessan (Broadcast Dialogue) and Matt Cundill (The Sound Off Podcast) on Friday November 28, 2025. You can watch the whole show on the Broadcast Dialogue YouTube and Linked In Pages. A full list of winners can be found here. By station, Stingray Radio’s boom 97.3 (CHBM-FM) Toronto won three awards, including Program Director of the Year for Troy McCallum, On-Air (solo) Host of the Year for morning man Stu Jeffries, and Music Director of the Year for Wayne Webster. boom 97.3 was also the runner-up for Station of the Year (Large Market), with Pattison Media’s 102.3 NOW! Radio (CKNO-FM) Edmonton taking the honour for a second year in a row. Other stations picking up multiple wins included Northern Native Broadcasting’s CFNR Terrace, BC. The not-for-profit station earned the Best Campus or Community Station honour, while Matt Fisher was named Program Director of the Year (Small Market).  Independent station Moose FM (CKFU-FM) in Fort St. John, BC also earned two awards – Station of the Year (Small Market) and Best Podcast (Small Market). By radio group, Rogers Sports & Media came away with a leading five awards, followed by Vista Radio (4), Bell Media (3), and Stingray Radio (3). Other groups recognized include Evanov Communications, Harvard Media, Pattison Media, Whiteoaks Communications Group, Golden West Broadcasting, Novacast Media, and Newfoundland Broadcasting, in addition to not-for-profit creative collective, the Pro Bono Group.  See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    57 min
  6. Jennifer Moroz: Journalism, Podcasting and Furball Confidential

    NOV 25

    Jennifer Moroz: Journalism, Podcasting and Furball Confidential

    Jennifer Moroz is the host of the new podcast Furball Confidential. We went back to the early days of her journalism career to discuss her start in from anthropology and segue to journalism, including her time at the Philadelphia Inquirer and the CBC. She highlights her role in rebranding the CBC show "Q" after the departure of Jian Ghomeshi. Jennifer emphasizes the importance of leadership, team support, and professional development. She shares insights on podcasting, including the challenges of producing high-quality audio and video content. Jennifer also discusses her executive coaching business and the collaborative process behind Furball Confidential which explores the relationships between pets and their owners. Please sign up for the SOUNDING OFF Newsletter. All the things that went unsaid on the show. Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here. Thanks to the following organizations for supporting the show: Nlogic - TV & Radio Audience Data Solutions Megatrax - Licensed Music for your radio station or podcast production company. Podderapp: Where podcasters can get access to their advanced data dashboard here. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    50 min
  7. Jessica Rhodes: Be My Guest

    NOV 18

    Jessica Rhodes: Be My Guest

    Jessica Rhodes is the founder of Interview Connections and joins me to discuss the evolution of the podcast guest industry. The first time I heard about this side of the podcast business in 2016, I didn't even think it was a thing. Jessica emphasizes the importance of being a podcast guest for business owners to reach new audiences and explains the benefits of niche podcasts over large, broad ones. If you are unsure if you should start your own podcast, being a guest is a great way to start getting used to the podcast process. She also highlights the significance of a strong online presence and the need for proper promotion of podcast episodes. We also touched on the good and the bad of AI, and shared insights on leveraging AI for podcast booking. Please sign up for the SOUNDING OFF Newsletter. All the things that went unsaid on the show. Also we added the Sound Off Podcast to the The Open Podcast Prefix Project (OP3) A free and open-source podcast prefix analytics service committed to open data and listener privacy. You can be a nosey parker by checking out our downloads here. Thanks to the following organizations for supporting the show: Nlogic - TV & Radio Audience Data Solutions Megatrax - Licensed Music for your radio station or podcast production company. Podderapp: Where podcasters can get access to their advanced data dashboard here. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    32 min
4.1
out of 5
19 Ratings

About

Hosted by veteran broadcaster and voice artist Matt Cundill, The Sound Off Podcast takes you behind the mic for conversations with the people shaping the world of audio. From radio legends and podcast pioneers to producers, programmers, voiceover talent, and top-tier creators. Each episode dives deep into the craft, business, and culture of sound. Matt brings his decades of industry experience—and tall-tale stories—to the table, creating a space where creators and listeners alike can explore how audio connects, entertains, and evolves. Whether you're in the industry or just fascinated by it, The Sound Off Podcast delivers insider perspectives, valuable insights, and plenty of personality. New episodes weekly.

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