Good Girls Get Rich by Karen Yankovich

Karen Yankovich
  • 5.0 (68)
  • Marketing
  • Updated Weekly

LinkedIn is the one platform where being experienced, credentialed, and accomplished actually works in your favor. Most women just don't know how to use it yet. Good Girls Get Rich with Karen Yankovich is the only podcast dedicated to helping women leverage LinkedIn for real wealth and influence — without the hustle, the viral posts, or starting from scratch. Karen has spent 20+ years helping women turn their expertise into high-ticket opportunities through relationship-based LinkedIn strategy. Weekly episodes cover everything from profile positioning to beating age bias to landing board seats and corporate contracts. If you're an ambitious woman who's ready to stop being overlooked and start being sought after — subscribe now.

  1. 5d ago

    The Confession: The Good Girl Tax I Paid Myself

    Diane did everything right. She worked harder than anyone, she gave more than anyone, and she still got passed over - for the raise, the promotion, and the money she'd earned ten times over. If that sentence made your stomach drop a little, this episode is for you. In this episode of Good Girls Get Rich, Karen Yankovich introduces "the good girl tax" - the invisible cost paid by women who are the most generous, most responsible, and most beloved in every room they walk into, and the least paid for it. Through the story of Diane (a composite of 100 women Karen has worked with), Karen walks through exactly how this tax gets charged - first in the classroom, then again when Diane rebuilds her career from scratch on LinkedIn. This episode isn't about fixing it yet. It's about finally seeing it. Key takeaways: The good girl tax isn't charged on your mistakes. It's charged on your best qualities - your generosity, your reliability, your willingness to over-deliver. "It's a calling" is often code for "we don't want to pay you." Teachers earn about 73 cents on the dollar compared to peers with the same degree in other fields - and that gap is the widest it's ever been. The broken rung is the real starting point. For every 100 men promoted to manager, only 93 women make it - and every future raise is calculated off that lower starting number. Sponsorship changes everything. Only 31% of women at that level have a sponsor versus 45% of men - and sponsored people are nearly twice as likely to get promoted. Letting your work "speak for itself" doesn't work. Diane tried it for 18 years in the classroom and again on LinkedIn - same result both times. If this episode hit close to home, don't keep it to yourself - share it with a friend who needs to hear it too. And if you're ready to stop paying the good girl tax, check out the Visibility Salon at VisibilitySalon.com - your first week is free. Subscribe to Good Girls Get Rich so you don't miss next week's episode, where Karen shares a confession about her own pricing she's never told before.   Resources Mentioned In The Episode: Visibility Salon Karen's private community where women learn to price their expertise properly. First week free! https://www.thelinkedupcollective.com/visibilitysalon/ Book a with Karen Book a call with Karen to learn more about working together. www.karenyankovich.com/call Karen Yankovich on LinkedIn www.linkedin.com/in/karenyankovich    Magical Quotes From The Episode: "The good girl tax doesn't get charged on your mistakes. It gets charged on your best qualities." "Most loved, least paid is not a personality trait - it's a tax, and you can stop paying it." "The world will always pay you at the rate you hand it."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    15 min

  2. Jun 8

    Vanity Visibility vs. Real Visibility: Why You're Seen on LinkedIn But Not Booked

    Are you posting your heart out on LinkedIn and still staring at an empty calendar? Karen Yankovich is done with the fake version of visibility — and she's taking the real one back. In this solo episode, Karen draws a bold line between vanity visibility (likes, views, viral moments) and real visibility — the kind that puts strategic calls on your calendar and income in your bank account. In this episode, you'll learn: Why being seen everywhere is actually keeping you broke The two ways vanity visibility fails women entrepreneurs every single time What the LinkedIn Loop is and why it ends on a call, not a scroll The "good girl tax" — and how to stop paying it immediately Three concrete shifts to go from forgettable to fully booked This is Episode 377, and Karen is bringing the Jersey straight talk. Real visibility isn't about the volume of posts — it's about positioning yourself as the go-to authority in the rooms that actually matter. Ready to practice real visibility with feedback and community? Your first week in the Visibility Salon is FREE: www.visibilitysalon.com Resources Mentioned In The Episode: Visibility Salon Karen's community where women practice real visibility, positioning, and authority building with feedback. First week FREE! https://www.thelinkedupcollective.com/visibilitysalon/ SpeakPipe Voice Message Leave Karen a voice message with your takeaways from this episode www.karenyankovich.com/speakpipe  Karen Yankovich on LinkedIn www.linkedin.com/in/karenyankovich    Magical Quotes From The Episode: "The women who win in the next decade aren't necessarily the ones posting the most content. They're the ones becoming known, trusted, referenced, and recommended." "Visibility without credibility just creates more noise. Visibility with positioning - that's where the real opportunities happen." "Your goal isn't to become internet famous. Your goal is to become professionally unforgettable."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    25 min

  3. Jun 1

    10 Reasons Your B2C Business Absolutely Needs LinkedIn Right Now

    If you're running a B2C business and you're not on LinkedIn - you're leaving serious money on the table. And I'm not just talking about a few missed connections. I'm talking about referrals, speaking gigs, media features, and high-ticket clients who found you, vetted you, and said YES - all because of one thing: your LinkedIn presence. In this episode, I'm breaking the myth that LinkedIn is only for corporate types or B2B brands. Whether you're a coach, consultant, service provider, or creative - if relationships and trust drive your business, LinkedIn is your secret weapon. Here's what you'll learn: Why affluent buyers vet you on LinkedIn before they ever reach out How LinkedIn referrals compound over time - even while you're at the beach The difference between attention (Instagram) and authority (LinkedIn) Why your content works harder and longer on LinkedIn than anywhere else 5 simple action steps you can take this week to start building your LinkedIn presence Ready to stop being invisible online? Grab a pen - your homework is at the end.   Resources Mentioned In The Episode: Monetize Your Magic Karen's FREE weekly training on LinkedIn strategy https://www.thelinkedupcollective.com/masterclass  Visibility Salon Karen's signature program for building LinkedIn visibility and authority https://www.thelinkedupcollective.com/visibilitysalon/ Good Girls Get Rich Podcast Weekly podcast hosted by Karen Yankovich www.KarenYankovich.com/podcast  BSchool by Maria Forleo Business training program for online entrepreneurs https://www.marieforleo.com/bschool Karen Yankovich on LinkedIn www.linkedin.com/in/karenyankovich   Magical Quotes From The Episode: "The women who win in the next decade aren't necessarily the ones posting the most content. They're the ones becoming known, trusted, referenced, and recommended." "Visibility without credibility just creates more noise. Visibility with positioning - that's where the real opportunities happen." "Your goal isn't to become internet famous. Your goal is to become professionally unforgettable."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    27 min

  4. May 29

    How to Become More Bookable and Visible Online with Jamie Maglietta

    What makes someone truly "bookable" in today's media landscape? In this episode of Good Girls Get Rich: The Conversations, Karen Yankovich sits down with Emmy-nominated media strategist Jamie Maglietta to talk about personal brand visibility, media readiness, and why entrepreneurs need to think more like producers. Jamie shares what she learned working behind the scenes at CNN, Fox News, MSNBC, and BET — and how women entrepreneurs can use visibility to become more magnetic, credible, and discoverable online. From video podcasts and YouTube strategy to media positioning, AI search, and authentic storytelling, this conversation is packed with practical insights for women ready to stop playing small. In this episode, you'll learn: Why visibility matters more than ever How to become more "bookable" The difference between chasing press and producing it How vulnerability creates authority Why your unique perspective is your greatest marketing asset If you loved this episode, make sure to subscribe, leave a review, and share it with a woman entrepreneur who's ready to become more visible and powerful online.

    40 min

  5. May 25

    How to Stay Visible on LinkedIn While Caregiving (Without Burning Out)

    Are you holding an entire ecosystem together — aging parent, partner, grandkids, life — while also trying to run a business and stay visible? You are not alone. In this episode, Karen Yankovich gets real about something most business coaches won't touch: the professional cost of caregiving. She calls it "invisibility creep" — the slow, quiet fade that happens when we step back to care for the people we love. And she's here to tell you: it doesn't have to be that way. Key Takeaways: Caregiving is leadership — not a weakness or a career detour. LinkedIn's algorithm rewards consistency over frequency, making it ideal for caregivers who can't post every day. A pause in your business does NOT mean your brilliance expired. Karen's 20-Minute Visibility System keeps you professionally alive without burning you out. High-ticket opportunities create the financial freedom to hire support — and stay visible. If this episode spoke to you, share it with a woman in your network who needs to hear it. And if you're ready to build a visibility strategy that works around your real life, grab a spot on Karen's calendar at KarenYankovich.com/call. Subscribe and leave a review — it helps more women find this podcast!   Resources Mentioned In The Episode: The Visibility Salon Karen's low-cost, no-contract community for women who want to build LinkedIn visibility, pursue PR opportunities, and step into their authority. Connect with Karen directly and see her visibility strategy in action. https://www.linkedin.com/in/karenyankovich  Ready for support? Book a free call now! https://karenyankovich.com/call   Magical Quotes From The Episode: "A pause in your business doesn't mean your brilliance expired. It's just a pause." "You do not earn dignity through exhaustion. People don't want burned-out you. They want empowered you." "Visibility is not vanity when your livelihood depends on being remembered."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    17 min

  6. May 22

    Mindset Over Strategy: Bold Moves with Dr. Kapu Patel

    What if the only thing standing between you and your biggest business goal is a belief you formed when you were eight years old? In this episode of Good Girls Get Rich: The Conversations, Karen Yankovich sits down with Dr. Kapu Patel - certified mindset coach, former Big Pharma scientist, photographer, and one of the most gifted connectors Karen knows. They dig into why strategy alone will never be enough, what it really takes to network like you mean it, and how the stories we inherited are quietly running our businesses.   Key Takeaways: Networking is not about the card - it's about being fully present with the person right in front of you. Your childhood beliefs are running your adult business. Mindset work isn't optional - it's foundational. The real reason you're not taking action is almost never what you think it is. Identity work and strategy must be aligned for your ambitions to become reality. A photograph - and your business - should always be about how it feels, not how it looks. Subscribe so you never miss an episode, and share this with a woman entrepreneur in your life who's ready for her next bold move.

    50 min

  7. May 22

    How to Build a Business You Can Actually Sell (or Step Away From) with Maria Fontana

    What does it actually take to build a business you can sell — or simply step away from when life demands it? In this episode of Good Girls Get Rich: The Conversations, Karen Yankovich sits down with business advisor, serial entrepreneur, and reinvention expert Maria Fontana for a real talk on building smarter, not just harder. Maria has owned 11 salons, a cab company, a recycling company, a beauty brand, and more — and now she helps entrepreneurs get their businesses into shape to reinvent, refine, and exit profitably. This conversation is packed with no-fluff strategy and a whole lot of Jersey Girl truth-telling. What you'll learn in this episode: The 3 non-negotiables your business needs before it's sellable Why most women close the doors while men sell the business — and how to change that How to package your intellectual property as a licensable, sellable asset Why simplicity beats complexity in business (every single time) What "exiting" really means — and why it's not always about walking away   If you're a woman entrepreneur who wants to build something that's truly an asset in your life, this episode is for you. Subscribe, leave a review, and share this with a woman who needs to hear it.

    43 min

  8. May 18 ·  Video

    Visibility Is Survival: Why Midlife Women Can't Afford to Stay Hidden

    Are you becoming invisible — and don't even realize it? Somewhere around 45, 50, or 55, something shifts. Women who were once celebrated for being capable, smart, and accomplished start quietly fading from the rooms that matter. It doesn't happen overnight. It happens subtly. And it is costing women like you real money, real opportunity, and real influence. In this solo episode, Karen Yankovich gets real about why visibility for midlife women isn't a vanity play — it's a survival strategy. She breaks down the exact reasons brilliant women become invisible online, why LinkedIn is the most powerful tool you're probably underusing, and what you can do this week to start reclaiming your authority. Key Takeaways: Humility becomes financially expensive after 50 — and why Karen believes this so deeply The difference between protecting your peace and abandoning your visibility The three visibility assets every woman over 50 needs right now Why "if I do great work, people will notice" is keeping you broke and overlooked The one LinkedIn action that creates the most visibility (and it's not posting every day) Ready to get visible? Check out the Visibility Salon at VisibilitySalon.com — a low-cost, no-contract community where Karen helps women like you step into authority, build a LinkedIn presence that opens doors, and create the visibility that leads to real wealth. If this episode hit home, please share it with a woman who needs to hear this. Tag Karen so she can share it back to her audience — and help you grow your visibility in the process. Resources Mentioned In The Episode: The Visibility Salon Karen's low-cost, no-contract community for women who want to build LinkedIn visibility, pursue PR opportunities, and step into their authority. Connect with Karen directly and see her visibility strategy in action. https://www.linkedin.com/in/karenyankovich  Ready for support? Book a free call now! https://karenyankovich.com/call   Magical Quotes From The Episode: "Humility becomes financially expensive after 50." "You're not under-qualified. You're under-positioned." "Midlife is not the beginning of irrelevance. It is the beginning of earned authority — if you choose it."   Help Us Spread The Word! It would be awesome if you shared the Good Girls Get Rich Podcast with your fellow entrepreneurs on Twitter. Click here to tweet some love! If this episode has taught you just one thing, I would love if you could head on over to Apple Podcasts and SUBSCRIBE TO THE SHOW! And if you're moved to, kindly leave us a rating and review. Maybe you'll get a shout out on the show!   Ways to Subscribe to Good Girls Get Rich: Click here to subscribe via Apple Podcasts Click here to subscribe via PlayerFM Good Girls Get Rich is also on Spotify Take a listen on Podcast Addict

    19 min
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5
out of 5
68 Ratings

About

LinkedIn is the one platform where being experienced, credentialed, and accomplished actually works in your favor. Most women just don't know how to use it yet. Good Girls Get Rich with Karen Yankovich is the only podcast dedicated to helping women leverage LinkedIn for real wealth and influence — without the hustle, the viral posts, or starting from scratch. Karen has spent 20+ years helping women turn their expertise into high-ticket opportunities through relationship-based LinkedIn strategy. Weekly episodes cover everything from profile positioning to beating age bias to landing board seats and corporate contracts. If you're an ambitious woman who's ready to stop being overlooked and start being sought after — subscribe now.

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