30 episodes

Surprising stories about how the biggest, household name brands affect our lives and culture — for better or worse. Host Dan Bobkoff finds tales of tragedy, love, strange histories, unintended consequences, and accidental success.
More information at www.businessinsider.com/household-name

Household Name Stitcher

    • Business
    • 4.7, 1.1K Ratings

Surprising stories about how the biggest, household name brands affect our lives and culture — for better or worse. Host Dan Bobkoff finds tales of tragedy, love, strange histories, unintended consequences, and accidental success.
More information at www.businessinsider.com/household-name

Customer Reviews

4.7 out of 5
1.1K Ratings
1.1K Ratings
Cynd1966 ,

VW Beetle

Just listened to your episode about the VW Beetle. Would love to hear an episode about the Jeep Wrangler. I am a Jeep Wrangler owner and we also name our jeeps and our Jeeps almost take on their own personalities. And Jeep drivers have their own communication such as the Jeep wave. Please look into the Jeep people and make an episode.

Trello-ino ,

Entertaining and interesting

So fun to know more than marketing and sales about brands I know. Hosts are great.

superbank82 ,

Love this show!

I love a well-researched deep dive into seemingly trivial things and this podcast is full of them. Great storytelling with fascinating business implications. Perfect podcast for car rides with adults of all generations.

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