
132 episodes

Nudge Phill Agnew
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- Business
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4.7 • 119 Ratings
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Ever noticed how the smallest changes can have the biggest impact? On Nudge, you'll learn simple evidence-backed tips to help you kick bad habits, get a raise, and grow a business. Every bite-sized 20-minute show comes packed with practical advice from admired entrepreneurs and behavioural scientists. Nudge is fast-paced but still insightful with real-world examples that you can apply - this is not your average business podcast.
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Why card counters can’t bankrupt casinos (with Steven Bridges)
Card counters should bankrupt casinos. They have an edge that means they’ll win more than they lose. But they don’t bankrupt casinos. And the reason why has more to do with behavioural science than mathematics. Today I chat with one of the world’s most popular card counters, Steven Bridges as we talk through how card counters use psychology to get an edge.
Listen to the bonus episode: https://tinyurl.com/w6r3nfna
Steven’s YouTube Channel: https://www.youtube.com/@stevenbridges
Steven’s website: https://linktr.ee/stevenbridges
Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list
Try HubSpot for free: https://hubspot.sjv.io/jWq4k6 -
Tips for living a happier life (according to science)
I asked one of the world's leading experts on happiness to share scientific tips for living a happier life.
Link to buy Cassie’s book: https://www.cassiemholmes.com/happierhour
Try HubSpot for free: https://hubspot.sjv.io/jWq4k6
Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list
Check out my course: https://science-of-marketing.teachable.com/ -
Why working at a large organisation will kill your creativity
In this episode, I discuss Derren Brown, Solomon Asch, the conformity bias, social loafing, my favourite reality TV show … and why most of us feel uncreative and unproductive at large organizations.
Tune in to hear Professor Ayelet Fishbach and I share why groups can dampen our productivity, why dishonest leaders create dishonest teams, and how to convince a sane member of the public they’re flying through space while sitting in a room in Ipswich.
YouTube video on Space Cadets: https://youtu.be/h42yAOm7vI4
Ayelet’s website: https://www.ayeletfishbach.com/
Ayelet’s book: https://www.ayeletfishbach.com/book
Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list
Try HubSpot for free: https://hubspot.sjv.io/jWq4k6
All the clips I’ve used on the show:
Derren Brown Zombie https://youtu.be/x09PDP6YX7A?t=3211
Derren Brown Flight https://youtu.be/Qfo_HJ8TRpg?t=223
Derren Brown Guilty https://youtu.be/yUYdjZ_UPf4?t=216
Solomon Asch Study https://youtu.be/iRh5qy09nNw?t=65
Standing ovation: https://youtu.be/ft7mwyiPyIo?t=97
Candid Camera Elevator: https://youtu.be/TrTk6DsEJ2Q?t=14
Space Cadets One: https://youtu.be/h42yAOm7vI4?t=71
Space Cadets Two: https://youtu.be/U4RQKNwZMoE?t=475
Space Cadets Three: https://youtu.be/h42yAOm7vI4?t=1235
Space Cadets Four: https://youtu.be/8eB-2O8MxIM?t=180 -
Can too much free time make you unhappy?
Too much free time might make you unhappy. Find out why on this episode of Nudge with Professor Cassie Holmes.
Link to Bystander Study on YouTube: https://www.youtube.com/watch?v=z4S1LLrSzVE&ab_channel=HeroicImaginationTV
Link to buy Cassie’s book: https://www.cassiemholmes.com/happierhour
Try HubSpot for free: https://hubspot.sjv.io/jWq4k6
Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list
Check out my course: https://science-of-marketing.teachable.com/ -
How black cab drivers memorise every road in London
London black cab drivers memorise (almost) every road in the city. I wanted to know how.
Today, I interview one of London’s most well-known black cabbies, Tom the Taxi Driver. He explains how he memorised 25,000 roads in London sharing the memory tactics he used. We go into the science of memory, how taxi drivers literally have a bigger brain, and I attempt to memorise every capital in the world.
Tom’s YouTube Channel: https://www.youtube.com/@TomtheTaxiDriver
Full video of my attempt to name all 202 capitals: https://youtu.be/IAsyqI22m4g
Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list
Take my marketing course: https://science-of-marketing.teachable.com/ -
The way to cure your procrastination problem
Today I interview motivation expert Dr Ayelet Fishbach and ask if she can cure my procrastination problem.
The Palau Pledge: https://bit.ly/3DcnfQZ
Ayelet’s website: https://www.ayeletfishbach.com/
Ayelet’s book: https://www.ayeletfishbach.com/book
Sign up for the Nudge Newsletter: https://www.nudgepodcast.com/mailing-list
Try HubSpot for free: https://hubspot.sjv.io/jWq4k6
Customer Reviews
May 22 ep on social conformity
I love this show. I wonder about the example of an 18 month old “conforming” vs collaborating, mimicking out of a learning pov or simply wanting to help get that dang toy apart. Same with the group conformity of clapping assumption in large vs small groups- maybe people are more self conscious in a large group, maybe not but it’s worth accounting for personal preferences like in the boardroom example of the boss supporting a bad idea when only one or two people object, sometimes it’s simply a matter of people not having the credibility (seniority, strength of voice, confidence) to stand up to clearly poor executive decisions
Great information, great host
The topics are relevant, interesting, practical and actionable. The host is likable and easy to listen to, and his guests are interesting and informative. Highly recommend.
Best marketing podcast out there
There are many marketing podcasts, but I find the well researched information presented in The Nudge has helped me longer-term in my career. Rather than focusing on trends these are evergreen episodes that will make any marketer smarter and more empathetic with your audience.