Wealthy and Well-Known Podcast

Rory & AJ Vaden

Welcome to The Wealthy and Well-Known Podcast — hosted by Rory Vaden and AJ Vaden, co-founders of Brand Builders Group. This is the show for mission-driven messengers who want to build reputation and revenue at the same time. Whether you're launching a book, scaling a business, or trying to become a recognized expert in your space, you'll learn how to craft a Monetized Personal Brand™ that drives massive impact. Each episode features real coaching, case studies from our 1-on-1 clients, and insider strategies from 8-figure entrepreneurs, viral speakers, New York Times bestselling authors, and trusted BBG partners. You'll hear directly from the minds behind some of today's most influential personal brands. Subscribe and turn on notifications — because your message matters, and the world needs to know your name.

  1. FEB 24

    Reclaiming Your Health with NYT Bestselling Author Ben Azadi

    What if your symptoms aren't the problem… but the signal? In this powerful conversation, Ben Azadi, founder of Keto Camp and bestselling author of Metabolic Freedom, challenges everything we've been taught about weight loss, metabolism, and "fixing" our health. If you've ever felt gaslit by the medical system… If you've tried every diet but still struggle with energy, inflammation, or stubborn weight… If you're doing "all the right things" but not seeing results… This episode is your wake-up call. Ben breaks down the truth about inflammation, hormones, and why obesity isn't a weight problem — it's a symptom. He explains why eating every 2–3 hours may be aging you faster, why your metabolism isn't "slow," and how intermittent fasting can unlock healing at a cellular level. But this isn't just about physical health. It's about mental clarity. Discipline. Identity. And reclaiming the version of you that God designed you to be. You'll discover: Why the symptom is actually the gift The biggest metabolic myth of our generation How inflammation blocks fat loss and hormone function The real reason intermittent fasting works (hint: it's not just calories) How to reset your self-image so lasting change becomes inevitable If you care about longevity, leadership, and becoming the healthiest, strongest version of yourself — this conversation will shift the way you think about your body forever. This is about more than weight loss. This is about metabolic freedom.

    53 min
  2. FEB 17

    From Rainmaker to Revenue Machine: How to Build a Sales Team That Wins Without You

    If you can't sell, you don't have a business. It's that simple. In this episode of the Wealthy & Well-Known Podcast, Rory and AJ Vaden pull back the curtain on one of the biggest scaling mistakes founders make: outsourcing sales too early — or worse, without a documented process. If you've ever thought: "I'm the only one who can close." "Sales is the first thing I need to delegate." "If our product is good enough, it should sell itself." This episode will challenge everything you believe about revenue growth. You'll discover: Why sales should be the last thing a founder lets go of — not the first How to know when it's actually time to hire sales support The real reason top sales hires fail inside growing companies Why a consistent sales process always precedes consistent revenue How to use call recordings (and AI) to build a repeatable, scalable system The mindset shift from persuasion to collaboration Why "maybe" is the most dangerous outcome in sales Rory and AJ break down the exact philosophy that helped them build multiple eight-figure businesses — and why they still recommit to sales when growth slows. This isn't theory. This is what keeps companies alive. If you want to scale your revenue without becoming the bottleneck… If you want a sales team that performs like professionals… If you want predictable income instead of unpredictable months… Then this is a must-listen. Because revenue doesn't grow by accident. It grows by design. And sales is the heartbeat.

    44 min
  3. FEB 3

    Faith, Focus, and the Power of Being Known: Lessons from a $1.5B Real Estate Leader - Dana Gentry

    What if the very thing you're walking through right now is preparing you for the impact you're meant to make? In this deeply personal and eye-opening conversation, Rory sits down with real estate powerhouse and personal brand leader Dana Gentry to talk about the journey behind the success—one that started with panic attacks, addiction, and self-doubt, and led to faith-driven leadership, intentional living, and a thriving personal brand. Dana shares how she went from being prescribed Xanax at 16 years old to leading one of the top real estate organizations in the country, overseeing more than $1.5 billion in annual transactions, mentoring hundreds of agents, and building a brand that attracts opportunity, trust, and influence. This episode isn't just about real estate. It's about what it really takes to move from success to significance. You'll learn: Why personal branding is no longer optional—especially in times of market shift How niching down (even to one building or one block) can create massive momentum The biggest mistake professionals make when trying to grow their reputation Why intentionality with your time, talent, and resources changes everything How faith, discipline, and personal growth compound into long-term influence Why your personal brand is the ultimate professional insurance policy Dana also opens up about her faith journey, her struggle with anxiety, the power of mentorship, and why leaders must invest in themselves before they can truly lead others. If you've ever felt stuck, overwhelmed, or unsure how to stand out in a crowded market—this episode will challenge you, encourage you, and give you a clear path forward. Because in today's world, the people who win aren't just the most talented—they're the most intentional and the most trusted. 🎙️ Tune in now and discover how building your personal brand can transform your business—and your life.   CLICK HERE to buy Dana's Book CLICK HERE to listen to the Wealthy and Wellknown Audiobook FREE

    52 min
4.9
out of 5
352 Ratings

About

Welcome to The Wealthy and Well-Known Podcast — hosted by Rory Vaden and AJ Vaden, co-founders of Brand Builders Group. This is the show for mission-driven messengers who want to build reputation and revenue at the same time. Whether you're launching a book, scaling a business, or trying to become a recognized expert in your space, you'll learn how to craft a Monetized Personal Brand™ that drives massive impact. Each episode features real coaching, case studies from our 1-on-1 clients, and insider strategies from 8-figure entrepreneurs, viral speakers, New York Times bestselling authors, and trusted BBG partners. You'll hear directly from the minds behind some of today's most influential personal brands. Subscribe and turn on notifications — because your message matters, and the world needs to know your name.

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