Breaking B2B - SaaS Marketing and B2B Marketing Podcast

Sam Dunning
  • 4.8 (22)
  • MARKETING
  • UPDATED BIWEEKLY

Break free from sh*t SaaS and b2b marketing. Join 1000s of legends tuning in weekly. No background stories, BS or fluff. Tactical interviews with marketing leaders & practitioners. And solo episodes with specific strategies you can apply to your SaaS or b2b business today. Voted a Top 10 B2B Marketing Podcast by Cognism, Fame, Goldcast, B2B Marketing World and more. Try the daily newsletter and apply to work with us: https://www.breakingb2b.com/ Topics covered: SaaS marketing, b2b marketing, demand generation, inbound marketing, web design, SEO, digital marketing, revenue operations, outbound sales, B2B growth, go to market strategy (GTM)

  1. 2D AGO

    #473 How This 19-Year-Old Built a $50k/Month B2B Business

    📞 Wanna know how to use SEO + GEO to generate revenue right now? Book a call here: Book a call   ► Want to know how to scale up your B2B business incredibly quickly? Sam talks to a fresh-faced Samu Kovacs who has done just that, netting $50k/Month in record time!   Samu's strategy includes:   👉   The push you need to take action 👉   Using case studies to chain high profile clients 👉   Dominate your niche - freelancing to build your portfolio  👉   Overcoming bottlenecks with the right partners 👉   Building your brand through organic content 👉   How word of mouth can drive growth    →  You can find Samu Kovacs on LI here: LinkedIn   📕 Grab the 90 days to revenue guide from our SEO playbook   👉 Website 👉 LinkedIn 👉 Breaking B2B podcast (top 2.5% b2b marketing show) 👉 Daily newsletter (unlock 4 weird b2b gifts instantly)   If you this content was helpful, subscribe to the channel! ====================== 🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting 🔗 breakingb2b.com ====================== ✅ *Subscribe to Sam's Youtube Channel* 🔗 YouTube 💙 *Follow Sam on LinkedIn* 🔗 LinkedIn 🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast* 🔗 BreakingB2B Podcast 📧 *Try Sam's B2B marketing tips daily newsletter* 🔗Breaking B2B Newsletter ======================

    17 min

  2. JAN 19

    #472 How to Scale a SaaS From $0 to $6.7M in 2 Years (Marketing Strategy Revealed)

    📞 Wanna use SEO and GEO to generate revenue? Book a call here: Book a call   ► In this episode Sam sits down with Adam Robinson from RB2B to share his remarkable story of SaaS growth. Adam scaled RB2B from $0-$6M in just 24 months, and Sam & Adam reveal exactly how it was done!   This unique marketing strategy  includes: 👉  A playbook for marketers + founders to make 2026 MASSIVE. 👉  A framework for growing incredible products  👉 The inspiration behind the story 👉 How diversity can help you get to $10M ARR+ 👉 Strategies + Tactics you won't anywhere else!   →  You can find Adam Robinson on LI here: LinkedIn →  And at RB2B here: Wiza   📕 Grab the 90 days to revenue guide from our SEO playbook   👉 Website 👉 LinkedIn 👉 Breaking B2B podcast (top 2.5% b2b marketing show) 👉 Daily newsletter (unlock 4 weird b2b gifts instantly)   If you this content was helpful, subscribe to the channel! ====================== 🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting 🔗 breakingb2b.com ====================== ✅ *Subscribe to Sam's Youtube Channel* 🔗 YouTube 💙 *Follow Sam on LinkedIn* 🔗 LinkedIn 🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast* 🔗 BreakingB2B Podcast 📧 *Try Sam's B2B marketing tips daily newsletter* 🔗Breaking B2B Newsletter ======================

    35 min

  3. JAN 5

    #471 BEST Youtube Marketing Strategy for SaaS in 2026

    📞 Wanna use SEO and GEO to generate revenue? Book a call here: Book a call ►  It's a brand New Year and Sam chats with Samu Kovács (A B2B YouTube Marketing Specialist) to show you how to maximize the platform in 2026!   Here's what you can learn in this episode:   👉  Leverage YouTube productivity in other ways 👉  Create content that pulls in your dream clients 👉  Focus on driving inbound, not just views 👉  Learning from others on YouTube 👉  Getting your hooks & CTAs right 👉  Using YouTube Search to inform your content   →  You can find Same on LI here: LinkedIn →  And here: KS-Media   📕 Grab the 90 days to revenue guide from our SEO playbook   👉 Website 👉 LinkedIn 👉 Breaking B2B podcast (top 2.5% b2b marketing show) 👉 Daily newsletter (unlock 4 weird b2b gifts instantly)   If you this content was helpful, subscribe to the channel! ====================== 🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting 🔗 breakingb2b.com ====================== ✅ *Subscribe to Sam's Youtube Channel* 🔗 YouTube 💙 *Follow Sam on LinkedIn* 🔗 LinkedIn 🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast* 🔗 BreakingB2B Podcast 📧 *Try Sam's B2B marketing tips daily newsletter* 🔗Breaking B2B Newsletter ======================

    18 min

  4. 12/31/2025

    #470 5 Years of SaaS SEO Knowledge in 14 Minutes

    📞 Wanna use SEO to generate revenue?  Book a call   ► Learn what Sam has learned over the last 5yrs working with leading SaaS companies, all condensed for you into a single 15min podcast!    SEO knowledge covered in this one:   👉  Sam's sustainable 90 day pipeline strategy 👉 How ICP research really works 👉 No budget, no problem - How to get backlinks + mentions for $FREE 👉 What actually works right now with SEO/AEO  👉 Get ahead of the game with AI search & on-page SEO   📕 Grab the 90 days to revenue guide from our SEO playbook   👉 Website   👉 LinkedIn   👉 Breaking B2B podcast (top 2.5% b2b marketing show)   👉 Daily newsletter (unlock 4 weird b2b gifts instantly)   If you liked this content, subscribe to the channel! ====================== 🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting 🔗 breakingb2b.com ====================== ✅ *Subscribe to Sam's Youtube Channel* 🔗 YouTube 💙 *Follow Sam on LinkedIn* 🔗 LinkedIn 🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast* 🔗 BreakingB2B Podcast 📧 *Try Sam's B2B marketing tips daily newsletter* 🔗Breaking B2B Newsletter

    15 min

  5. 12/23/2025

    #469 I Interviewed 466 B2B Marketers, Here’s What Works in 2026

    📞 Wanna use SEO to generate revenue?  Book a call   ► Sam is interviewed close to 500 B2B and SaaS marketers! - Listen to his key takeaways from all that experience learned!   Key touch points:  👉  Driving Pipeline - How to separate fact from fiction! 👉  How to reach $140k MRR in 21 months! 👉  Conducting high value customer research  👉 Use that data to inform Go-To-Market 👉 Creating an (essential) organic growth engine    📕 Grab the 90 days to revenue guide from our SEO playbook   👉 Website   👉 LinkedIn   👉 Breaking B2B podcast (top 2.5% b2b marketing show)   👉 Daily newsletter (unlock 4 weird b2b gifts instantly)   If you liked this content, subscribe to the channel! ====================== 🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting 🔗 breakingb2b.com ====================== ✅ *Subscribe to Sam's Youtube Channel* 🔗 YouTube 💙 *Follow Sam on LinkedIn* 🔗 LinkedIn 🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast* 🔗 BreakingB2B Podcast 📧 *Try Sam's B2B marketing tips daily newsletter* 🔗Breaking B2B Newsletter

    17 min

  6. 12/16/2025

    #468 SaaS SEO Explained in less than 10 Mins!

    📞 Wanna use SEO to generate revenue?  Book a call   ► Have you got 10 minutes to change your business in 2026? - Live from Hungary, Sam presents a complete B2B SaaS marketing strategy to rank right at the top of Google & AI search!   Sam Covers:  👉 How to build a solid foundation 👉 Using customer research to supercharge  👉 Explaining how to win using the 95/5 rule 👉 Build your money keyword matrix   📕 Grab the 90 days to revenue guide from our SEO playbook   👉 Website   👉 LinkedIn   👉 Breaking B2B podcast (top 2.5% b2b marketing show)   👉 Daily newsletter (unlock 4 weird b2b gifts instantly)   If you liked this content, subscribe to the channel! ====================== 🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting 🔗 breakingb2b.com ====================== ✅ *Subscribe to Sam's Youtube Channel* 🔗 YouTube 💙 *Follow Sam on LinkedIn* 🔗 LinkedIn 🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast* 🔗 BreakingB2B Podcast 📧 *Try Sam's B2B marketing tips daily newsletter* 🔗Breaking B2B Newsletter

    10 min

  7. 12/08/2025

    #467 BEST SaaS Marketing Strategies for 2026

    📞 Wanna use SEO to generate revenue?  Book a call   ► In this episode Sam serves up his best SaaS marketing strategies for 2026 that have helped us hit $1.8M+ ARR in just 22 months! - No guesswork, just hard work that's backed up by the data!    Here is what you'll learn in this episode:    👉  Why influencer B2B partnerships work 👉  How you can actually win with YouTube 👉  How to boost organic wins using LinkedIn ads 👉  Why failing to align with  dream clients is so damaging  👉  How to craft your SEO/AEO engine    📕 Grab the 90 days to revenue guide from our SEO playbook   👉 Website   👉 LinkedIn   👉 Breaking B2B podcast (top 2.5% b2b marketing show)   👉 Daily newsletter (unlock 4 weird b2b gifts instantly)   If you liked this content, subscribe to the channel! ====================== 🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting 🔗 breakingb2b.com ====================== ✅ *Subscribe to Sam's Youtube Channel* 🔗 YouTube 💙 *Follow Sam on LinkedIn* 🔗 LinkedIn 🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast* 🔗 BreakingB2B Podcast 📧 *Try Sam's B2B marketing tips daily newsletter* 🔗Breaking B2B Newsletter

    29 min

  8. 11/24/2025

    #466 Best B2B Event Marketing Strategy to Drive Leads (2026)

    📞 Wanna use SEO and GEO to generate revenue? Book a call here: Book a call ► In this episode Sam explores all things Event Marketing with B2B SaaS Growth Leader Michael Kilcullen. By the end of the conversation you should have all the tools and info you need for an Event Marketing strategy that will drive leads into 2026 & beyond!   Here's what you'll get with this one:   👉  Are B2B Events still relevant today? 👉  Pre-Event & On-Site Strategies 👉  Sponsorship Strategies for Events 👉  In Depth Event Checklist: How to prepare for the win! 👉 Maximise In-Person Networking   →  You can find Mike here: LinkedIn →  And here: Wiza   📕 Grab the 90 days to revenue guide from our SEO playbook   👉 Website 👉 LinkedIn 👉 Breaking B2B podcast (top 2.5% b2b marketing show) 👉 Daily newsletter (unlock 4 weird b2b gifts instantly)   If you this content was helpful, subscribe to the channel! ====================== 🔥 Apply to work with Sam for Web Design / SEO / Podcast Production / B2B Marketing Consulting 🔗 breakingb2b.com ====================== ✅ *Subscribe to Sam's Youtube Channel* 🔗 YouTube 💙 *Follow Sam on LinkedIn* 🔗 LinkedIn 🎧 *Breaking B2B - B2B Marketing & Demand Generation Podcast* 🔗 BreakingB2B Podcast 📧 *Try Sam's B2B marketing tips daily newsletter* 🔗Breaking B2B Newsletter ======================

    37 min
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4.8
out of 5
22 Ratings

About

Break free from sh*t SaaS and b2b marketing. Join 1000s of legends tuning in weekly. No background stories, BS or fluff. Tactical interviews with marketing leaders & practitioners. And solo episodes with specific strategies you can apply to your SaaS or b2b business today. Voted a Top 10 B2B Marketing Podcast by Cognism, Fame, Goldcast, B2B Marketing World and more. Try the daily newsletter and apply to work with us: https://www.breakingb2b.com/ Topics covered: SaaS marketing, b2b marketing, demand generation, inbound marketing, web design, SEO, digital marketing, revenue operations, outbound sales, B2B growth, go to market strategy (GTM)

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