Create Tomorrow, The WGSN Podcast

WGSN
  • 4.8 (18)
  • DESIGN
  • UPDATED BIWEEKLY

What’s next – and how do you act on it? Join Cassandra Napoli, Head of Consumer Insight at WGSN, the world’s leading trend forecaster, as she talks with inspiring industry voices about emerging trends and how they become real products and services, helping designers, product developers, buyers and marketers stay ahead.

  1. 6D AGO

    155. From Rheumatoid Arthritis to Runway – Inspiring Accessible Design

    In this Create Tomorrow episode, host Cassandra Napoli invites British accessible accessories designer Destiny Pinto to share how she transforms the industry with empathy and creativity and how accessibility and high fashion meet through adaptive and human-centred design. Discover inclusive representation through Destiny’s innovative accessories, including her Adison bag that can be used on wheelchairs, mobility aids, strollers, car seats and more. Listen to find out how disability gain will benefit everyone, including able-bodied people.

    30 min

  2. JAN 20

    154. How Gen Z is Game-Changing Sports Culture

    In this Create Tomorrow episode, host Cassandra Napoli and WGSN Sport & Outdoors Content Strategist Mary Stanwick review how Gen Z is reshaping the sports landscape.  From cost and climate to fitness and spectatorship, they uncover how Gen Z are adapting for greater accessibility and shifting health priorities.  Tune in to learn about the rise of hybrid sports, the importance of aesthetics in product design and the growing influence of women in sports fandom.

    28 min

  3. JAN 13

    153. Life Through the Lens – What's Coming in 2026

    In this special one-off episode, WGSN CEO Carla Buzasi and Head of Consumer Insight Cassandra Napoli give a sneak peek into how WGSN forecasts consumer and product trends. The hosts of the two WGSN podcasts, Lives of Tomorrow and Create Tomorrow, also explain how the two podcasts work together to help you better understand tomorrow’s world whether you work in consumer lifestyle products or you're just interested in how the world's evolving.  Listen in for a taste of what’s to come on our podcasts in 2026.

    14 min

  4. 12/23/2025

    152. Anyone for Salmon Sperm? WGSN’s Top Trends for 2026

    In this episode, WGSN’s CEO Carla Buzasi is joined by Head of Marketing, Events and Culture Forecasting Cassandra Napoli and VP of Content and Director of Beauty Clare Varga to discuss 2026’s top trends.  They delve into Beauty’s secret ingredient tipping the scales, salmon sperm, plus digital privilege, the slow punk movement and the rise of unserious everything – exploring how these trends are shaping consumer behaviour and industries. Gain insights into digital detox, the impact of GLP-1 drugs across industries and the significance of guardian design in fashion.

    30 min

  5. 12/09/2025

    151. Influence Redefined - Trust, Authenticity and the Future of Marketing

    In this Create Tomorrow episode, host Cassandra Napoli explores the evolving landscape of influence with industry leaders Brandon Perlman and Jennifer Wilder Perlman from Social Studies.  We explore how CEOs have long been the original influencers. Brandon and Jennifer talk about the importance of authenticity in marketing and how the creator economy is rapidly changing. Discover the power of quiet influence and the impact of AI on the influencer landscape

    30 min

  6. 11/25/2025

    150. From Runway to Reality – The Digital Fashion Revolution

    In this Create Tomorrow episode, host Cassandra Napoli and Matthew Drinkwater, head of the Fashion Innovation Agency at London College of Fashion, discuss the convergence of technology and fashion.  Matthew explores how emerging technologies like augmented reality, digital fashion and AI are transforming the industry and education. The conversation studies the role of digital fashion in the metaverse, the impact of AI on creativity and the future of fashion education.

    26 min

  7. 11/11/2025

    149. Getting on Board with the Movers and Shapers of Surf Culture

    In this Create Tomorrow episode, host Cassandra Napoli, surfboard shaper Donald Brink and former Surfer Magazine writer Gabe Sullivan discuss surfing’s cultural shift from a niche pastime to a mainstream sport. Donald and Gabe uncover the role of surf shapers in crafting sustainable surfboards and the growing inclusivity within the surf community, particularly for women. Find out the impact of the internet on surf culture and surfing’s prominence as it becomes part of the Olympic Games.

    27 min

  8. 10/28/2025

    148. Fandoms & Franchises – The Future of Cultural Connections

    In this episode, host Cassandra Napoli, WGSN’s Head of Kidswear Erin Rechner and Senior Cultural Strategist Liz Tan delve into the cultural moments set to define 2026 and beyond, offering insights into how brands can strategically embed themselves into these pivotal happenings.  We explore the future of fandoms, the rise of women in sports and the impact of co-creation on niche cultures. Discover how WGSN’s Events + Culture platform provides a roadmap for brands looking to connect with audiences meaningfully. Whether you’re a brand strategist or a culture enthusiast, gain valuable perspectives on navigating the evolving landscape of cultural engagement.

    27 min
See All (156)

Ratings & Reviews

4.8
out of 5
18 Ratings

About

What’s next – and how do you act on it? Join Cassandra Napoli, Head of Consumer Insight at WGSN, the world’s leading trend forecaster, as she talks with inspiring industry voices about emerging trends and how they become real products and services, helping designers, product developers, buyers and marketers stay ahead.

Information

You Might Also Like