The Marketing Millennials

Daniel Murray
  • 4.5 (162)
  • Marketing
  • Updated Daily

Bored of the same BS Marketing podcasts? With insights from the sharpest minds in the world, Daniel Murray unpacks their playbooks just for you to take into your weekly Marketing meeting. We'll get deep into the conversation with Marketing leaders from companies like Gymshark, Shopify, and Infiniti. Every week you'll hear from guests who run 9-figure businesses, manage communities of 20M+ people, and execute the campaigns you see on your timeline every day. The best part? We'll give you ALL of their actionable insights. From building profitable newsletters to scaling on TikTok, Daniel gets into all of it. The one request he makes to all his guests? Stories or it didn't happen. If you want to be part of The Marketing Millennials community, join in the conversation. Linkedin: https://www.linkedin.com/company/the-marketing-millennials Instagram: https://www.instagram.com/the_marketing_millennials And if you love the show, tell a friend. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

  1. Why Creative Is Still the Biggest Lever in Performance Marketing with Reza Khadjavi, CEO of Motion | Ep. 425

    9h ago

    Why Creative Is Still the Biggest Lever in Performance Marketing with Reza Khadjavi, CEO of Motion | Ep. 425

    What if the best AI tools in the world still can't replace a great Marketer? Reza, Co-founder and CEO of Motion, has spent over a decade at the intersection of creative and performance Marketing, and his take on AI is one you don't hear enough: the goal isn't to let AI find your edge. It's to eliminate the tech advantage so the best Marketers win. And, he breaks down how Motion is building AI infrastructure that does all the heavy lifting behind the scenes, from pre-watching thousands of ad creatives to giving every customer their own dedicated virtual machine, so Marketers can stop tinkering with tools and get back to the thing that actually drives results. Plus, Reza explains why the creative strategist role is quietly becoming the most important role in Marketing, and how the best ones aren't just running ads…they're influencing the direction of the entire business. If you're a Marketer who wants to understand where creative strategy is headed in the age of AI, this is the episode for you. Wrike brings structure, visibility, and accountability to work, so companies can make better business decisions, improve efficiency, and reduce risk. Learn more at https://wrike.com/tmm Follow Reza: LinkedIn: https://www.linkedin.com/in/reza-khadjavi-46802918/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

    1 hr
  2. SPECIAL SERIES: Marketing Moments: What's Actually Breaking Through Right Now with Samantha Yehle, Brand and Social Media Consultant

    1d ago

    SPECIAL SERIES: Marketing Moments: What's Actually Breaking Through Right Now with Samantha Yehle, Brand and Social Media Consultant

    What’s actually breaking through on social right now? Daniel sits down with Samantha Yehle, who has spent years helping brands navigate the ever changing world of content, social media, and Digital Marketing. As a Brand and Social Media Consultant, she has seen firsthand what separates brands that get ignored from brands that earn attention. She shares why social media has become the new homepage for brands, how Marketers can build better content instincts, and why creativity and taste matter more than ever in a world flooded with AI generated content. She also breaks down the biggest mistakes companies make when building social teams…and how your personal content could be a brand indicator.  Whether you're building a brand, growing a career in Marketing, or trying to figure out what actually works online today, this episode offers a practical look at the skills and strategies that matter most. Slate is the one stop content creation platform for social media teams. With AI assisted video and image editing, branding, and collaboration all in one platform. No more switching between 10 different tools. Slate is built for how social teams actually work. Click here for more.  Follow Samantha: LinkedIn: https://www.linkedin.com/in/samanthabensimonyehle/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

    46 min
  3. “Aggressive” Marketing Tactics | Bathroom Break #112

    2d ago

    “Aggressive” Marketing Tactics | Bathroom Break #112

    Are you leaving conversions on the table by playing it too safe with email? Jay makes the case for sending two emails in a single day - he backs it up with data showing conversion and sign up rates jump over 35% when you pair an urgency send in the morning with a scarcity send in the afternoon or evening.  Daniel adds why text message reminders are a massively underused tool for getting people to actually show up, and why the right people staying on your list matters way more than keeping your unsubscribe rate pretty. They also get into one of the most important mindset shifts in Marketing: your audience is not paying as much attention to you as you think. If you’re a Marketer looking to change up your strategy right away, this is the episode for you.  Follow Jay: LinkedIn: https://www.linkedin.com/in/schwedelson/ Podcast: Do This, Not That Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: https://themarketingmillennials.com/ Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: https://workweek.com/

    12 min
  4. How Legacy Brands Win on Social Media with Ryan Roth, Director of Brand Growth at Peter Thomas Roth | Ep. 424

    5d ago

    How Legacy Brands Win on Social Media with Ryan Roth, Director of Brand Growth at Peter Thomas Roth | Ep. 424

    What happens when a skincare brand founded before social media becomes one of TikTok’s biggest beauty success stories? Ryan Roth grew up around Peter Thomas Roth Clinical Skin Care, but when he joined the family business, he saw a new opportunity. Instead of relying on traditional beauty marketing, he helped build a modern influencer engine that turned viral moments into lasting growth.  From a TikTok video that saved a product from discontinuation to launching one of the brand’s fastest-growing channels through TikTok Shop, Ryan shares how social media transformed a 30-year-old skincare company. He also reveals why his 101-year-old grandmother became one of the brand’s most beloved creators and why the most successful campaigns often come from the people you least expect. Whether you’re new to influencer Marketing or looking to change your strategy, this episode is for YOU.  Wrike brings structure, visibility, and accountability to work, so companies can make better business decisions, improve efficiency, and reduce risk. Learn more at https://wrike.com/tmm Follow Ryan: LinkedIn: https://www.linkedin.com/in/ryan-roth-7b4820146/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

    34 min
  5. How the Biggest Sporting Event in Earth is Marketed with Bettina Garibaldi, Chief Marketing and Communications Officer at FIFA World Cup 2026 | Ep. 423

    Jun 10

    How the Biggest Sporting Event in Earth is Marketed with Bettina Garibaldi, Chief Marketing and Communications Officer at FIFA World Cup 2026 | Ep. 423

    How do you market the biggest sporting event on Earth? For Bettina Garibaldi, Chief Marketing & Communications Officer for the FIFA World Cup 2026 New York/New Jersey Host Committee, the answer goes far beyond advertising. It’s about uniting communities, coordinating thousands of stakeholders, and creating experiences that millions of people will remember for the rest of their lives. After more than two decades leading global campaigns for brands like P&G, Unilever, Pfizer, and Gillette, Bettina stepped into what she calls a once-in-a-lifetime opportunity: helping bring the FIFA World Cup to North America. She shares how marketing sits at the center of everything, from fan engagement and city storytelling to transportation, public safety, tourism, and local business participation. She also reveals why the best marketing often happens behind the scenes, long before fans ever arrive at the stadium. Whether you're a Marketer, sports fan, business leader, this episode is for YOU.  Wrike brings structure, visibility, and accountability to work, so companies can make better business decisions, improve efficiency, and reduce risk. Learn more at https://wrike.com/tmm Follow Bettina: LinkedIn: https://www.linkedin.com/in/bettina-garibaldi/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennialsDaniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

    45 min
  6. SPECIAL SERIES: The Practitioner's Playbook: Building Your Brand with Carmen Vicente, Content and Social Lead at Slate

    Jun 9

    SPECIAL SERIES: The Practitioner's Playbook: Building Your Brand with Carmen Vicente, Content and Social Lead at Slate

    What does it actually look like to build a personal brand when you're just someone who works in Marketing and wants to show up online? In this special episode, Daniel sits down with Carmen Vicente, Content and Social Lead at Slate, to discuss what it takes to build visibility in today's marketing landscape. Carmen shares her journey from spending more than a decade in the beer industry to making a leap into tech, why she views personal branding as career insurance rather than self-promotion, and how Marketers can start creating content without feeling like influencers. Plus, Carmen breaks down how she's using AI to streamline content creation, analyze performance, and even stress-test posts before they go live. This episode is about the flywheel of trust: how posting creates credibility, credibility creates reach, and reach creates opportunity for the brand you work for. Slate is the one stop content creation platform for social media teams. With AI assisted video and image editing, branding, and collaboration all in one platform. No more switching between 10 different tools. Slate is built for how social teams actually work. Click here for more.  Follow Carmen: LinkedIn: https://www.linkedin.com/in/carmen-vicente/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com

    41 min
  7. The VIP Segments You're Sleeping On | Bathroom Break #111

    Jun 8

    The VIP Segments You're Sleeping On | Bathroom Break #111

    You already have VIPs in your database. You're just not treating them that way. Jay and Daniel break down the segments most Marketers completely overlook, and why the people already showing high-intent signals are often more valuable than the customers you already closed.  Jay lays out the behaviors that should automatically flag someone as a VIP: repeat website visits, multiple email clicks, product video views. None of that is accidental, and none of it should be treated like a regular contact.  Daniel makes the case for pain point segmentation and why lifetime value of your audience deserves just as much attention as lifetime value of your customers.  If you’re a Marketer looking to work smarter, not harder, this is the episode for you.  Follow Jay: LinkedIn: https://www.linkedin.com/in/schwedelson/ Podcast: Do This, Not That Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: https://themarketingmillennials.com/ Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: https://workweek.com/

    11 min
  8. The Social Media Marketing Masterclass with Zaria Parvez, Head of Social at DoorDash, ex-Duolingo | Ep. 422

    Jun 5

    The Social Media Marketing Masterclass with Zaria Parvez, Head of Social at DoorDash, ex-Duolingo | Ep. 422

    What happens when a green owl, a handful of improv rules, and zero fear collide? You get Duolingo, the internet’s most unhinged, hilarious, and effective brand. Zaria Parvez is the creative force behind that chaos. As Duolingo’s first-ever social media hire, she helped grow the brand from 50,000 to over 16 million followers, turning a dusty owl costume in the office into one of the most recognizable (and meme-worthy) characters on the planet. She opens up about how she built a culture of creativity rooted in improv, boldness, and trust. She shares how her team turned social media into the heartbeat of the brand and why “fear is the most expensive mistake” in Marketing. You’ll learn: -The wild origin story behind Death by Duo, the campaign that hit 1.7 billion impressions with no paid ads. -How Zaria uses improv comedy principles to fuel creativity, collaboration, and confidence. -Why giving social teams approval power and autonomy is the key to moving at the speed of culture. Whether you’re a Marketer, creator, or someone who just loves a good brand story, this episode will change the way you think about creativity online. Wrike brings structure, visibility, and accountability to work, so companies can make better business decisions, improve efficiency, and reduce risk. Learn more at https://wrike.com/tmm Follow Zaria: LinkedIn: https://www.linkedin.com/in/zaria-parvez-645983140/ Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials

    38 min
See All (710)

4.5
out of 5
162 Ratings

About

Bored of the same BS Marketing podcasts? With insights from the sharpest minds in the world, Daniel Murray unpacks their playbooks just for you to take into your weekly Marketing meeting. We'll get deep into the conversation with Marketing leaders from companies like Gymshark, Shopify, and Infiniti. Every week you'll hear from guests who run 9-figure businesses, manage communities of 20M+ people, and execute the campaigns you see on your timeline every day. The best part? We'll give you ALL of their actionable insights. From building profitable newsletters to scaling on TikTok, Daniel gets into all of it. The one request he makes to all his guests? Stories or it didn't happen. If you want to be part of The Marketing Millennials community, join in the conversation. Linkedin: https://www.linkedin.com/company/the-marketing-millennials Instagram: https://www.instagram.com/the_marketing_millennials And if you love the show, tell a friend. Follow Daniel on Twitter: twitter.com/Dmurr68 LinkedIn: linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: workweek.com/brand/the-marketing-millennials

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