Designed for the Creative Mind™

Michelle Lynne

Your designs are beautiful, but you're struggling with the business of your interior design business. Join successful interior design business owner, Michelle Lynne, of ML Interiors Group each Monday morning as she shares the processes she has found useful in growing her own 7-figure design firm, interviews industry related guests, and brings her own team of designers on for lively conversations. If you aren't happy with the performance of your interior design business, are tired of trading your time for money, and know you were made for more, this show is for you.

  1. 2D AGO

    S7 Ep.208 Interior Design Biz Ain't for Punks

    Building a design business doesn't happen by accident. In this episode, Melissa Fields shares what it really looked like behind the scenes — undercharging, no process, imposter syndrome, and learning the hard way that being busy doesn't equal being profitable. From $100 consults to hiring her first employee and stepping fully into the CEO role, this conversation is honest, grounding, and incredibly encouraging for any designer in the "figuring it out" phase. IN THIS EPISODE: How Melissa transitioned from a 20-year military career into interior design Why she started in home staging — and how she knew it wasn't the right fit The reality of building a portfolio when you don't have clients or capital How imposter syndrome shows up through undercharging and overworking Why "being busy" doesn't always mean being profitable The importance of developing a clear process and pricing structure What finally pushed Melissa to invest in business coaching How confidence grows when your skills, systems, and self-trust align This conversation is for designers who know they're talented but feel stuck — overwhelmed, underpaid, and unsure of how to turn their passion into a sustainable business. Melissa's story is such a powerful reminder that confidence doesn't come before action — it's built through it. If you've ever questioned your worth, your pricing, or whether you "belong" in this industry, this episode will meet you right where you are.   Melissa Fields is the CEO and Principal Designer of Shades of Gray Design Studio, a boutique interior design firm in San Antonio, Texas. After a 20-year career as an officer in the United States Air Force, Melissa followed her passion for design and built a thriving studio known for its elevated client experience, meticulous attention to detail, and deeply personalized approach to whole-home transformations.   Today, Melissa specializes in designing modern, livable, luxury spaces for established homeowners and empty-nesters who want to invest in high-quality, long-term design. Her unique combination of leadership, discipline, and creativity has allowed her to scale her business intentionally while maintaining a high-end, service-driven process.   Melissa is passionate about empowering other designers—whether they're just starting out or well established—to embrace their strengths, trust their creative instincts, and build businesses that reflect their own values. She believes great design changes how people live, and that a strong, well-run design business is just as important as a beautiful final reveal.   Fix the Leaks: The Hidden Places Your Business Is Quietly Losing Time & Money https://www.addevent.com/event/qjrn64tbm77l   How to Price Your Design Services with Confidence https://thedesignbakehouse.com/pricing-workshop   RESOURCES:   INTERIOR DESIGN BUSINESS BAKERY - Our year-long mentorship and coaching program: https://thedesignbakehouse.com/interior-design-business-bakery   SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. All-in-one software that organizes sales, marketing, and business services all in one convenient location. https://mysidemark.com/   MARKETING MEMBERSHIP - Join our hands on marketing & visibility program, no contract, only $59/month. https://thedesignbakehouse.com/lead-lab   Stay in touch with Michelle on Instagram: https://www.instagram.com/thedesignbakehouse/   Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad    Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide   Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact

    55 min
  2. 12/31/2025

    S7 Ep.207 Lessons From Our Biggest Mistakes

    As this year comes to a close, I wanted to have a very honest conversation—one rooted in experience, not perfection. In this episode, I'm reflecting alongside another seasoned firm owner, Katie Decker Erickson, on the mistakes we've made, the lessons we learned the hard way, and what actually matters when you're trying to move your business forward with clarity instead of chaos. This isn't about beating yourself up for what didn't work. It's about looking back clearly—without ego or shame—so you can recalibrate your direction, trust yourself again, and make smarter decisions as you head into 2026. In this episode, I talk about: Why you can't change direction in your business without honestly looking in the rearview mirror How growing just for the sake of growth often leads to stress, misalignment, and regret Why busyness, headcount, and "looking successful" can hide deeper operational problems The real cost of ignoring your intuition—and why it always shows up eventually How intuition becomes powerful when it's supported by data, not separated from it Why avoiding your numbers only creates bigger problems down the road What I call the "toll of the soul," and why some profitable work still isn't worth it How letting go sooner—clients, projects, models, or people—can lead to faster alignment Why leadership requires hard conversations, not avoidance How reflection is meant to recalibrate your business, not keep you stuck in regret This episode is for designers who know something needs to change—but don't want to burn everything down to make it happen. My hope is that this conversation helps you look at your business with more honesty, more confidence, and a lot more self-trust as you step into what's next. You don't need to have all the answers for 2026 right now. But you do need to be willing to look clearly at where you've been—so you can choose where you're going on purpose. If you're ready to move forward with clarity instead of guesswork, this episode is for you.

    48 min
  3. 12/22/2025

    S7 Ep.206 The Myth That You Need Design School To Succeed In Business

    In today's episode of my MythBuster series, I'm talking about one of the most persistent beliefs in the interior design industry: that you need design school to succeed. This one hits close to home for me, because I didn't go to design school — and for a long time, I carried that quietly, wondering if it would eventually expose me as someone who didn't belong. What I've learned over the years, though, is that this myth doesn't just affect designers without formal education. It affects everyone. What I see again and again is this gap — the gap between learning how to design and learning how to run a business. And no matter how you entered this industry, almost every designer hits it eventually. In this episode, I talk about: Why not going to design school does not disqualify you — and why going doesn't automatically prepare you either The real gap most designers face between creativity and business ownership How education and preparedness are often confused (and why that leads to self-doubt) The emotional weight of business ownership that no one warns designers about Why burnout is usually a systems problem, not a personal failure The identity shift required to move from "designer" to confident business owner At the end of the day, designing beautiful spaces is only part of the job. Running a sustainable interior design business requires an entirely different skill set — one that can be learned intentionally, without shame, and without burning yourself out in the process. If you've ever felt like everyone else has a manual you never received, I want you to hear this clearly: you're not behind, you're not missing something, and you're not failing. You've simply reached the part of the journey where leadership matters more than talent. If this episode resonated with you, I hope it gives you permission to release the idea that there was one "right" path into this industry. There are just different roads, and they all eventually lead here — to learning how to build a business that supports your life instead of consuming it. RESOURCES:   INTERIOR DESIGN BUSINESS BAKERY - Our year-long mentorship and coaching program: https://thedesignbakehouse.com/interior-design-business-bakery   SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. All-in-one software that organizes sales, marketing, and business services all in one convenient location. https://mysidemark.com/   MARKETING MEMBERSHIP - Join our hands on marketing & visibility program, no contract, only $59/month. https://thedesignbakehouse.com/lead-lab   Stay in touch with Michelle on Instagram: https://www.instagram.com/thedesignbakehouse/   Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad    Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide   Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact

    26 min
  4. 12/15/2025

    S7 Ep.205 Myth: It's All About the Money — Clients Just Want to Save Money

    In today's episode, I'm continuing my myth-busting season and tackling one of the biggest beliefs holding designers back: the idea that clients only care about money. If you've ever taken pricing questions personally or felt pressure to lower your rates just to keep projects moving, this conversation is for you. I'm breaking down what's really happening when clients push back on price — and why it's almost never about trying to save a few dollars. In this episode, I talk about: Why clients aren't price shoppers — they're confidence and clarity shoppers How money questions are often a signal of uncertainty, not rejection The real reason designers internalize pricing resistance (and how to stop) What clients are actually buying when they hire a designer Why leadership, process, and clarity matter more than being "competitive" How shifting from price-focused to value-led changes everything in your business At the end of the day, your clients aren't looking for cheap — they're looking for smart. They want to feel safe, supported, and confident that they're making the right decision. When you lead with clarity and step fully into your role as a professional, pricing stops being the problem and starts making sense. If this episode hits home, keep your eyes open for what's coming next. Inside Back to School and the Interior Design Business Bakery, this is exactly the work we do — helping you communicate your value, own your expertise, and build a business that supports you instead of draining you. Remember: you're not selling sofas. You're selling transformation, leadership, and a beautifully guided experience.   RESOURCES:   INTERIOR DESIGN BUSINESS BAKERY - Our year-long mentorship and coaching program: https://thedesignbakehouse.com/interior-design-business-bakery   SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. All-in-one software that organizes sales, marketing, and business services all in one convenient location. https://mysidemark.com/   MARKETING MEMBERSHIP - Join our hands on marketing & visibility program, no contract, only $59/month. https://thedesignbakehouse.com/lead-lab   Stay in touch with Michelle on Instagram: https://www.instagram.com/thedesignbakehouse/   Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad    Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide   Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact

    23 min
  5. S7 Ep.204 The Myth of "Helping People Means Keeping My Prices Low"

    12/08/2025

    S7 Ep.204 The Myth of "Helping People Means Keeping My Prices Low"

    In today's episode, I'm breaking down a myth that keeps so many designers stuck on the burnout hamster wheel: the belief that "helping people means keeping my prices low." I see this all the time in our industry — designers who genuinely want to serve end up undercharging, overdelivering, and attracting clients who don't respect their expertise. And it's not because they lack talent. It's because they've tied generosity to their pricing instead of their business structure. This entire conversation was sparked by a listener who shared that she gives white-glove service but still charges around $50 a week because she wants to help "real people," only to attract clients who constantly want more for less. If that hits a little close to home, this episode is going to speak directly to you. In this episode, you'll learn: • Why lowering your prices does NOT make design more accessible • The real reason undercharging attracts boundary-pushing clients • How money stories and identity beliefs keep designers stuck in the cycle of overgiving • Why "professionals hire professionals" is a mindset shift that changes everything • How low pricing breaks your business model (and your spirit) • What sustainable pricing actually needs to cover in your design studio • Why generosity cannot be your business model — it must be the overflow • How aligning your pricing with your value strengthens confidence, boundaries, and client experiences • What becomes possible once your business is profitable: passion projects, philanthropy, accessibility, and impact • How to begin shifting your identity so you can charge like the professional you already are When you truly understand that your pricing isn't tied to your worth — and that you can only help people from a place of overflow, not depletion — everything changes. Your energy shifts. Your confidence expands. Your boundaries get stronger. And your clients feel that difference immediately. This episode is an invitation to stop building a business on sacrifice and start building one on sustainability, clarity, and stewardship of your gifts. And if you're ready to align your pricing with the actual value you provide, the Interior Design Business Bakery is exactly where that work begins. I'll see you in the next myth-busting conversation. RESOURCES:   INTERIOR DESIGN BUSINESS BAKERY - Our year-long mentorship and coaching program: https://thedesignbakehouse.com/interior-design-business-bakery   SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. All-in-one software that organizes sales, marketing, and business services all in one convenient location. https://mysidemark.com/   MARKETING MEMBERSHIP - Join our hands on marketing & visibility program, no contract, only $59/month. https://thedesignbakehouse.com/lead-lab   Stay in touch with Michelle on Instagram: https://www.instagram.com/thedesignbakehouse/   Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad    Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide   Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact

    18 min
  6. 12/02/2025

    S7 Ep.203 The Myth of "If My Clients Love Me, They'll Refer Me"

    Early in my design career, I thought referrals were the ultimate sign of success. A happy client, emotional reveal, or heartfelt thank-you note — surely that meant more business was on the way, right? I quickly learned the truth: referrals are unpredictable behavior, not a reflection of love, skill, or value. In this episode, I'm sharing why relying on referrals alone creates a fragile business and what you can do to build momentum that's intentional and sustainable. IN THIS EPISODE, YOU'LL LEARN: • Why referrals are not a love language — they're inconsistent and circumstantial • How relying solely on referrals can keep your business fragile, underperforming, and undercharging • Why visibility and consistent presence are the real drivers of predictable growth • Practical ways to show up intentionally so clients and prospects truly understand your value Referrals are the icing, not the cake. If you want a business built on intention rather than chance, you need a strategy that includes consistent visibility, clear messaging, and intentional marketing. This episode will help you release the emotional weight of waiting for referrals, step confidently into your role as the visible, trusted leader of your business, and start creating momentum that's predictable and sustainable.   RESOURCES:   INTERIOR DESIGN BUSINESS BAKERY - Our year-long mentorship and coaching program: https://thedesignbakehouse.com/interior-design-business-bakery   SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. All-in-one software that organizes sales, marketing, and business services all in one convenient location. https://mysidemark.com/   MARKETING MEMBERSHIP - Join our hands on marketing & visibility program, no contract, only $59/month. https://thedesignbakehouse.com/lead-lab   Stay in touch with Michelle on Instagram: https://www.instagram.com/thedesignbakehouse/   Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad    Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide   Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact

    21 min
  7. 11/25/2025

    S7 Ep.202 The Myth of Charging What You're Worth

    n this episode, I'm breaking down one of the most persistent and harmful myths in our industry: the idea that you should "charge what you're worth." I know the intention behind that phrase is usually empowerment, but the impact? Confusion, insecurity, and emotional chaos. Your worth is not a number. It's not a fee. It's not something a client gets to validate or reject. Your worth was set long before you ever became a designer, and tying it to your pricing only creates a fragile business built on emotional quicksand. I'm diving into why so many of us fall into the trap of undercharging, over-delivering, and apologizing for our existence — not because we lack talent, but because we're emotionally entangled with our fees. When pricing feels personal, every client objection feels like a judgment, every negotiation feels like a threat, and every discount feels like failure. In this conversation, I walk you through what actually belongs inside your pricing (the strategy, the math, the process, the real cost of delivering excellence) and what absolutely does not (your identity, your goodness, your value as a human being). You'll also hear why clarity is the real source of confidence, why emotional pricing is a fast track to burnout, and why sustainable, strategic pricing is an act of stewardship — for your business, your clients, and the life you're trying to build. And yes, we talk about faith, identity, and the mindset shifts that transform the way you show up as a leader and as a designer. In this episode, you'll learn: • Why "charge what you're worth" is one of the most damaging myths in the design industry • The emotional patterns that lead designers to chronically undercharge • How tying identity to pricing destabilizes your entire business • What clients are truly paying you for (it's so much more than creativity) • The role of clarity and math in building profitable pricing • Why sustainable pricing is an act of stewardship, not greed • How separating worth from pricing creates confidence, stability, and peace • The shift from survival mode to a business that truly supports your life This episode is an invitation to release the pressure, reclaim your confidence, and rebuild your pricing on clarity instead of emotion. When you separate your self-worth from your invoice, everything becomes simpler, stronger, and far more sustainable. And the best part? Pricing stops feeling scary — and starts feeling grounded and peaceful. If this resonated with you, make sure to follow the show so you don't miss the next episode in this Myth-Busting series, and share it with a designer friend who needs this reminder. We're not meant to build this alone — we grow together.   RESOURCES:   INTERIOR DESIGN BUSINESS BAKERY - Our year-long mentorship and coaching program: https://thedesignbakehouse.com/interior-design-business-bakery   SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. All-in-one software that organizes sales, marketing, and business services all in one convenient location. https://mysidemark.com/   MARKETING MEMBERSHIP - Join our hands on marketing & visibility program, no contract, only $59/month. https://thedesignbakehouse.com/lead-lab   Stay in touch with Michelle on Instagram: https://www.instagram.com/thedesignbakehouse/   Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad    Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide   Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact

    16 min
  8. S7 Ep.201 Myth: I Can Build a Thriving Design Business Through Trial and Error

    11/17/2025

    S7 Ep.201 Myth: I Can Build a Thriving Design Business Through Trial and Error

    Hey y'all — welcome back to Design for the Creative Mind. I'm Michelle Lynn, and today we're kicking off a brand-new season called Myth Busting: What People Get Wrong About the Interior Design Industry. And even though I sound like an 80-year-old chain smoker mixed with Rudolph the Red-Nosed Reindeer (thanks, Texas allergies), I wasn't about to miss this episode because we're starting with a big one. There's a myth so many designers unknowingly build their entire business around: "I can figure this out through trial and error." And I get it — because that's exactly how I built my business in the early years. But here's the truth: trial and error is the slowest, most expensive, most exhausting "strategy" you could possibly choose. If you've ever felt like every project is a guess, every client pushes a different boundary, and every new inquiry sends you into a scramble… you're not imagining it. That's what running a business on guesswork creates. In this episode, I walk you through what trial and error really costs you — not just in money, but in confidence, clarity, and peace. I talk about how emotional pricing drains your profit, how weak or inconsistent boundaries drain your sanity, and why every project feels urgent when you don't have systems. I also share the moment everything shifted for me and how structure completely changed my business, my margins, my client relationships, and honestly, my life. What You'll Learn in This Episode: • Why trial and error keeps your business in survival mode instead of CEO mode • How emotional pricing, inconsistent processes, and unclear boundaries erode profit and confidence • What clients actually pay for (hint: leadership, not guesswork) • Why systems create clarity, trust, calm communication, and predictable profit • How structure protects your creativity and gives you back your time, energy, and peace • What becomes possible when you finally stop guessing and start leading with intention • Why I created the Interior Design Business Bakery and how it fills the gaps designers have been left to figure out alone If you've been hustling, guessing, Googling, patching together templates, and hoping the next project finally "clicks," this episode is going to feel like a deep exhale. You don't need more trial and error — you need clarity, systems, structure, and support. And you absolutely deserve them. I'm linking everything I mentioned — including the Interior Design Business Bakery — in the show notes. If this conversation hits you in the gut, if you're tired of feeling behind, or if you're craving a business that finally reflects your talent, this is your invitation. It's time to retire the trial-and-error era of your business and step fully into your CEO seat. Until next week — stay creative, stay confident, and stay in your CEO seat.     RESOURCES:   INTERIOR DESIGN BUSINESS BAKERY - Our year-long mentorship and coaching program: https://thedesignbakehouse.com/interior-design-business-bakery   SIMPLIFY YOUR MARKETING, SIMPLIFY YOUR LIFE. All-in-one software that organizes sales, marketing, and business services all in one convenient location. https://mysidemark.com/   MARKETING MEMBERSHIP - Join our hands on marketing & visibility program, no contract, only $59/month. https://thedesignbakehouse.com/lead-lab   Stay in touch with Michelle on Instagram: https://www.instagram.com/thedesignbakehouse/   Join our Free Facebook Community: https://www.facebook.com/groups/idbizlaunchpad    Get clarity on your next best step today! https://www.designedforthecreativemind.com/reviewguide   Have ideas or suggestions or want to be considered as a guest on the show? Contact me! https://www.DesignedForTheCreativeMind.com/contact

    23 min
4.7
out of 5
51 Ratings

About

Your designs are beautiful, but you're struggling with the business of your interior design business. Join successful interior design business owner, Michelle Lynne, of ML Interiors Group each Monday morning as she shares the processes she has found useful in growing her own 7-figure design firm, interviews industry related guests, and brings her own team of designers on for lively conversations. If you aren't happy with the performance of your interior design business, are tired of trading your time for money, and know you were made for more, this show is for you.

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