Entrepreneurs United

John St.Pierre and Rich Hoffmann
  • 4.9 (37)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

Weekly conversations with Entrepreneurs from across the globe sharing their biggest learnings and experiences with fellow Entrepreneurs.

  1. 3D AGO

    EP 298: The Art of Scaling: Don't Be The Operator, Be The Owner! w/ Cliff Nonnenmacher

    Are you building a business or building yourself a job? Cliff Nonnenmacher is the founder of Franocity, a franchise consulting firm that has spent 25 years helping investors and displaced executives identify scalable franchise brands with real liquidity and exit potential. His core message is simple: the owner who still works in the business after year one almost never builds an empire. In this episode, Cliff breaks down exactly what separates the 1.4-unit franchise owner from the one who owns 10, why spreading across multiple territories before you dominate one is a wealth trap, and how to build the team, systems, and leadership culture that allow you to step out of the van for good. What you'll walk away with: Why going a mile deep and an inch wide is the most powerful territory strategy in franchising. The 5 KPIs every owner needs to track to work on the business, not in it. Jack Welch's four E's and a P framework for hiring leaders who actually scale. The real reason "if you want it done right, do it yourself" is the most financially suppressive advice you can follow. How Franocity's free consulting model works and how to connect with Cliff. Access Cliff's free franchise discovery consultation at franocity.com Connect with Cliff Nonnenmacher on LinkedIn at www.linkedin.com/in/cliffnonnenmacher Hosted by John St. Pierre and Rich Hoffmann, Entrepreneurs United is built for founders and leaders who want straight talk on building businesses that actually work. New episodes every week. https://entrepreneursunited.us/links/

    43 min

  2. MAY 11

    EP 297: From Earning to Keeping: Insights - w/ Tom Malesic

    Most entrepreneurs are great at making money. Keeping it is where things fall apart. Tom Malesic is the founder and CEO of EZSolution, EZMarketing, and EZComputer, three businesses built at the intersection of digital marketing, IT support, and operational systems. He is also a certified EOS implementer who came to EOS after struggling with profitability in his own companies and realizing that generating revenue and holding onto it are two completely different disciplines. In this episode Tom walks through how EOS transformed his leadership team by creating clarity, accountability, and a 90-day focus that stopped the cycle of chasing shiny pennies. He breaks down the IDS framework, why most teams waste it by discussing instead of identifying the real root issue, and why core values are not inspiration but the actual answer to which people belong on the bus. He also shares actionable insights from all three of his disciplines: the cybersecurity tools every small business owner should have today, why organic SEO closes deals faster than any paid channel, and how AI is already reshaping marketing for companies willing to adapt. What you will walk away with: Why earning money and keeping it are two separate skills and how EOS closes the gap between them. How IDS actually works and why most teams never get past the discussion phase. Why core values are hiring and firing criteria, not words on a wall. The cybersecurity tools every small business owner should have right now. Why organic SEO beats paid advertising for deal velocity and how good SEO drives better AI search rankings too. Download Tom's new book They're Looking For You at https://www.ezmarketing.com/theyre-looking-for-you/ Connect with Tom Malesic on LinkedIn at https://www.linkedin.com/in/tommalesic/ Hosted by John St.Pierre and Rich Hoffmann, Entrepreneurs United is built for founders and leaders who want straight talk on building businesses that actually work. New episodes every week. https://entrepreneursunited.us/links/

    34 min

  3. MAY 4

    EP 296: Why Q1’s 90-Day Checkpoint Is the Most Underrated Discipline in Business w/ John St.Pierre & Rich Hoff

    Q1 is over. Do you know if you hit your numbers? Most entrepreneurs set goals in January, forget about them by March, and don't look again until mid-year when the damage is already done. In this episode of Entrepreneurs United, hosts John St. Pierre and Rich Hoffmann break down the single most underrated discipline in business: the 90-day checkpoint. They walk through every format, from a simple 4-hour scorecard review to a full two-day leadership offsite, and share exactly what a high-performing quarterly reset looks like at every stage of your company's growth. What you'll walk away with: Why the Q1 offsite is the most critical one of the year and what happens if you skip it. How to run a vulnerability-based trust exercise that can transform team dynamics in a single session. The IDS framework, which stands for Issue, Discuss, and Solve, and how to turn recurring problems into actual decisions. Why 90-day sprints matter more now than ever in a world where things change every single week. The role reversal exercise John uses to break cross-division deadlock and get two teams aligned fast. Reach Rich Hoffmann at https://trustedleadershipcoaching.com/ John St. Pierre at 100mjourney.com. Hosted by John St. Pierre and Rich Hoffmann, Entrepreneurs United is built for founders and leaders who want straight talk on building businesses that actually work. New episodes every week. https://entrepreneursunited.us/links/ About Entrepreneurs United Hosted by John St. Pierre and Rich Hoffmann, Entrepreneurs United is built for founders and leaders who want straight talk on building businesses that actually work. New episodes every week.

    21 min

  4. APR 27

    EP 295: Get Your Sales Success Rate to 90% w/ Bryan McDonald

    Why are you closing 20% when you could be closing 90%? Bryan McDonald has spent 25+ years in sales and has a simple rule: don't make an offer unless you're 90% sure it's getting accepted. As a partner at onPurpose Growth, he helps coaches, consultants, and experts who came from corporate America build businesses that focus on leverage, not volume. In this episode, Bryan breaks down why most people fail at sales and how to fix it. It's not about getting more leads. It's about getting better at qualifying the ones you have and building a sales process that gets agreement before you ever send a proposal. What you'll walk away with: How to position yourself uniquely in the marketplace instead of sounding like every competitor. The 3-5 step sales process that gets small commitments leading to the bigger commitment. Why you need to agree on problem, solution, and price before making any offer. How to leverage your past corporate experience to serve small and medium businesses. The focus and leverage game versus the volume game for coaches and consultants. Join Bryan's free sales community at paidwhatyouareworth.com Connect with Bryan McDonald on LinkedIn at https://www.linkedin.com/in/mcdonaldbryan/ or check out his newsletter at onpurposegrowth.substack.com Hosted by John St. Pierre and Rich Hoffmann, Entrepreneurs United is built for founders and leaders who want straight talk on building businesses that actually work. New episodes every week. https://entrepreneursunited.us/links About Entrepreneurs United Hosted by John St. Pierre and Rich Hoffmann, Entrepreneurs United is built for founders and leaders who want straight talk on building businesses that actually work. New episodes every week.

    37 min

  5. APR 20

    EP 294: Your Business Is Worth What Someone Will Pay For It w/ Jessica Fialkovich

    Are you planning to sell your business someday but have no idea what it is actually worth or whether it is ready? Jessica Fialkovich has been inside more than 2,000 business exits across 75 industries. She is the author of Exit Factor: Increased Value and Profits for Your Business and the founder of a 52-location exit planning franchise. She also sold her own company before it was ready, paid too much in taxes, and handed it to the wrong buyer. The business failed two years later and every employee lost their job. That experience is the foundation of everything she now teaches. In this episode, Jessica walks through what actually drives business value, the most common mistakes entrepreneurs make when preparing to exit, and what to do differently starting today. What you'll walk away with: Why business value is based on a weighted average of three to five years, not one great year. The 85-point qualitative checklist that determines where your business sits in the valuation range for your industry. How asset sale taxes actually work and why most sellers are completely blindsided. Why vetting a single buyer is the most expensive exit mistake and what a real buyer process looks like. The one thing to do today and the one commitment that will protect your exit no matter when it happens. Connect with Jessica Fialkovich on LinkedIn at https://www.linkedin.com/in/jessicafialkovich/ Hosted by John St. Pierre and Rich Hoffmann, Entrepreneurs United is built for founders and leaders who want straight talk on building businesses that actually work. New episodes every week. https://entrepreneursunited.us/links

    43 min

  6. APR 13

    EP 293: 212 Degrees: The Extra Degree That Transforms Leadership and Culture w/ Sam Parker

    What is the difference between water that is just hot and water that produces real power? One degree. Sam Parker, author of the bestselling book 212 the extra degree, joins John St. Pierre and Rich Hoffmann to talk about the concept that has shaped how thousands of leaders build teams, set culture, and show up every single day. Over a million copies sold, and Sam recently brought the rights back and revised the book entirely. In this conversation he shares not just the metaphor but the full leadership framework he has built around it over 20 years. In this episode, Sam breaks down what a 212 culture actually looks like in practice, why most leaders unknowingly undercut their own teams, and the four-part model he has refined for leaders who want to build something worth staying for. What you'll walk away with: the two boxes framework and what every leader leaves behind. Four leadership principles every founder needs to hear: act as you want your team to act, talk with them often, help them grow, and change things when needed. Why leading by control destroys team trust faster than anything else. What a 212 culture actually feels like, and why it is not a never-ending grind. And the selfless leadership mindset that changes everything when you finally get your ego out of the way. Download Sam's free book sample of 212 The Extra Degree at https://212spark.com Connect with Sam Parker on LinkedIn at https://www.linkedin.com/in/samparker212/ Hosted by John St. Pierre and Rich Hoffmann, Entrepreneurs United is built for founders and leaders who want straight talk on building businesses that actually work. New episodes every week. https://entrepreneursunited.us/links.

    43 min

  7. APR 6

    EP 292: Cultivating Hope, Keys to Employee Retention w/ John and Rich

    Do you actually know why your best people leave? Most leaders think they do. Most are wrong. Rich Hoffmann was asked recently if he thinks people leave companies. His answer stopped the conversation cold: they don’t leave companies. They lose hope. Hope in the career path, in the culture, in the relationship with the person they report to. And once that hope is gone, no raise brings it back. In this episode, John St. Pierre and Rich Hoffmann dig into the real drivers of retention and what leaders consistently get wrong before someone walks out the door. What you’ll walk away with: The top 3 predictors of turnover and why all three are fixable if you catch them early. Why the shift from manager to leader to mentor is the retention strategy most leaders skip. How TSP recognition changes the culture of an entire organization. Why getting in the field to observe your people doing the work is one of the most underused leadership tools available. And why helping a struggling long-tenured employee win beats cutting them every time. Hosted by John St. Pierre and Rich Hoffmann, Entrepreneurs United is built for founders and leaders who want straight talk on building businesses that actually work. New episodes every week. https://entrepreneursunited.us/links Hosted by John St. Pierre and Rich Hoffmann, Entrepreneurs United is built for founders and leaders who want straight talk on building businesses that actually work.

    26 min

  8. MAR 30

    EP 291: How to Win When AI Can Do Everything You Do w/ Mark Schaefer

    What if the greatest disruption in the history of marketing is not coming for your job but for your customer? Mark Schaefer is a bestselling author, keynote speaker, and a top marketing strategist. In this episode he discusses his book Audacious and explains why competence alone now makes people and businesses vulnerable and ignorable in an AI-driven world. He walks through how ChatGPT's launch sparked an existential moment for him, and then lays out a clear path for entrepreneurs to out-human AI through disruptive storytelling, human connection, and emotional resonance. Mark argues that the best defense any entrepreneur has against AI is a strong personal brand built on trust, and that small businesses are structurally positioned to win in ways large companies cannot replicate because you cannot delegate vulnerability to an advertising agency. He also breaks down his four-step personal brand framework and describes what it takes to build an audience that evolves from social followers to engaged subscribers to a loyal brand community. What you will walk away with: Why competence alone now makes you ignorable and what to build instead. How to out-human AI through disruptive storytelling and emotional resonance. Mark's four-step personal brand framework and how to finish the sentence "only I." How to build an actionable audience that grows from followers to subscribers to brand community. Why small businesses have a structural advantage large companies simply cannot replicate. Visit businessesgrow.com for Mark's free weekly ideas, blog posts, and resources. Connect with Mark Schaefer on LinkedIn at https://www.linkedin.com/in/markwschaefer/ Hosted by John St. Pierre and Rich Hoffmann, Entrepreneurs United is built for founders and leaders who want straight talk on building businesses that actually work. New episodes every week. https://entrepreneursunited.us/links/ Hosted by John St. Pierre and Rich Hoffmann, Entrepreneurs United is built for founders and leaders who want straight talk on building businesses that actually work. New episodes every week.

    36 min
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4.9
out of 5
37 Ratings

About

Weekly conversations with Entrepreneurs from across the globe sharing their biggest learnings and experiences with fellow Entrepreneurs.

Information

  • Creator
    John St.Pierre and Rich Hoffmann
  • Years Active
    2020 - 2026
  • Episodes
    298
  • Rating
    Clean
  • Copyright
    © John St.Pierre and Rich Hoffmann
  • Show Website
    Entrepreneurs United

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