The Digital Banking Podcast is powered by Tyfone. Tyfone is a dramastically better digital banking provider. Our appeal is unique, we collaborate closely with our customers and the banking ecosystem in an open approach coupled with a powerful user experience that helps “get things done”! On our podcast you will hear how digital banking plays a leading role for community minded financial institutions from the unique perspectives of our industry expert guests.
Embracing Change in an Ever-Changing World, With Shannon Ellis-Brock of Puget Sound Cooperative Credit Union
Credit unions use technology and a personalized approach to ensure the best member experience. Even with this winning combination, it’s still a challenge to stand out in a market where major banks dominate.
In this episode of the Digital Banking Podcast, host Josh DeTar welcomed Shannon Ellis-Brock, the COO at Puget Sound Cooperative Credit Union. Shannon and Josh discussed why innovation and development are such powerful ideas in their industry, how satisfied employees lead to happy members, and why credit unions should partner with companies open to members' complaints and ideas.
Negotiating Better Vendor Contracts With Mike Crofts from Maple Street Inc.
For financial institutions to evolve and improve member experiences, it’s important to introduce new technologies. However, it’s important to consider new technologies from a strategic perspective as well.
Too often, FIs jump to implement the latest new feature. And organizations chase after new “shiny objects” hoping to meet the requirements of members. In the rush, FIs fail to negotiate contracts effectively and potentially cost their organizations millions of dollars during the course of a contract.
In this episode of the Digital Banking Podcast, host Josh DeTar sits down with Mike Crofts, President at vendor management consultant Maple Street, Inc., to uncover the secrets to negotiating favorable vendor contracts for your financial institution. Mike introduces key concepts in vendor negotiations, including establishing a clear understanding upfront and identifying ways to reduce costs when renewing contracts.
Community FIs should lean into local, with Geoff Knapp of Allied Payment Network
Geoff Knapp, Chief Growth Officer at Allied Payment Network, argues that community FIs are hanging onto a life ring, fighting for their lives in the golden age of opportunity.
In this episode of the Digital Banking Podcast, host Josh DeTar sits down with Geoff to talk about how younger clients are disrupting the banking industry by opting for megabanks for traditional banking needs because of their digital presence, and choosing fintech for niche services. Geoff says community FIs need to niche down by identifying who they want to target as customers and then taking risks to bring them in.
Listen to learn more about community FI tech opportunities, the importance of being the local coffee shop of banking, and taking risks.
Digital Transformation Requires a Cultural Shift, With Dion Lisle
Our guest, Dion Lisle, bills himself as the Rosetta Stone between FinTechs and Legacy FIs. He says FinTechs and banks operate at different speeds, and like gears, they need a transmission or a translation to be able to work together effectively.
In this episode, he talks with host Josh DeTar about some of the current challenges community FIs face and what's at stake if they fail to listen to their customers more closely in the coming years.
The Importance of a Personal Experience in Digital Banking with Joel Schwartz of DoubleCheck Solutions
There was a time when most banking business was conducted at the branch. The interaction with the same people week after week made for a warm, personal experience.
Thanks to technology, we wait longer to use the ATM so that we don't have to talk to anyone. As a result, that warm, personal experience is at risk of going the way of the dodo bird.
Joel Schwartz, Founder and co-CEO of DoubleCheck Solutions LLC, joins our host Josh DeTar to discuss how fintech and digitized banking can actually make for a warmer, more personalized experience that your parents might remember.
Shondell Varcianna Explains the Essential Role Content Marketing Plays in Attracting and Retaining Ideal Customers
Shondell Varcianna is a resourceful and creative woman who keeps pace with the latest developments in the world of content marketing. Shondell is the CEO and founder at Varci Media. Her job consists of helping financial institutions succeed with their blog posts and all forms of content marketing.
Shondell truly believes in the power of content. She suggests a holistic marketing approach to get in front of ideal customers, whether it is through Facebook Ads, PPC, or Google.
In this episode of the Digital Banking Podcast, Shondell reveals valuable tips and tricks financial institutions should implement when targeting the right customer. She emphasizes the importance of personalized content, technology, and unique strategies to approach the customer, as they don't want to be seen as numbers but individuals.