Beauty with a Twist

Dede
  • 4.5 (32)
  • FASHION & BEAUTY
  • UPDATED WEEKLY

Beauty With A Twist is all about life in the beauty/service industry. Entrepreneurship, Tea, Horror stories & more. Hosted by: Dede

  1. 1D AGO

    From 5 Clients to OVER 100 People a Month (One Instagram Reel CHANGED Everything)

    Season 6 Episode 2 - On this episode our special guest Marilynn tells us what it was like putting on her Yacht & Christmas events, how social media changed her business overnight and what it's like being a Mom in the beauty industry! Can't wait for you to watch & listen ✨ Time Stamps: 00:00 Introducing Marilynn and a bit of her background 05:00 Quitting my full time job aka stability to go to school and be an esthetician 10:00 Make content out of everything 15:00 How much I had saved to be able to quit and start my new business solo 20:00 Choosing the right wax and sticking to it 25:00 How social media changed my clientele 30:00 Selling ONE ticket to my Yacht event on Day 1 and then selling out in 5 days 37:00 Other events I'm hoping to have this year 40:00 What success looks like for us 43:00 Being a mom in the beauty industry 48:00 How I get more Google reviews 53:00 Just be the REAL you

    1h 2m

  2. JAN 9

    The Beauty Industry Isn't Dying, You're Just a Mediocre Business.

    Season 6 Episode 1 - Lady Peng is BACK to talk about marketing your business, the importance of SEO and never putting her product lines in stores. Believe me when I tell you that's just the TIP of the iceberg. Thanks again Lady Peng for coming on for round 2 🎉 Thanks for watching 🤍 Time Stamps: 00:00 Welcome back Lady Peng aka Jane 01:30 The Beauty Industry is PURGING 03:40 High intent clients are priority #1 06:00 SEO SEO SEO 12:00 I wanted a crazy profitable wax 16:30 The lash tech clip revisited 23:00 Supplementing a waxers income 33:00 Changing the game 35:00 Product line development 43:00 Manzilians 47:00 Steal your boss’ clients 51:00 Be honest with yourself

    1h 4m

  3. 10/31/2025

    The Problems with Eyebrow Threading & At Home Eyebrow Shaving + How Do Brow Artists ACTUALLY Make 6 Figures

    Season 5 Episode 8 - From working at salons to doing it on the side while she worked other jobs and her business beginning to thrive over the last few years; this is a must listen for anyone in the beauty industry needing a little inspiration! Time Stamps: 00:00 introducing our special guest 01:20 how she came to find her niche in brows 06:50 getting a job as an esthetician at a hair salon 12:00 struggling going working at a salon/solo 18:00 posting a video here and there isn’t enough to be booked 25:00 don’t rush the brow service, it’s an art 32:00 at some point you have to delegate 37:00 don’t tip me 40:00 things clients do that drive us crazy 47:00 brow trends

    1h 2m

  4. 10/17/2025

    Build Your Clientele by ALWAYS being Available, Pricing Your Lash Sets by the Hour & Bad Lash Trends

    Season 5 Ep 7 - Wednesday tells us about having to work late nights, the effects lashing has on your body and why lash techs aren't making enough money. Tune in to find out this and more 🤍 Time Stamps: 00:00 Introducing our special guest Wednesday ✨ 05:00 finding something I loved to do 09:00 going off on my own and working late 16:00 Renters vs Employees 25:00 Branding 31:00 Pricing and the toll on your body as a lash artist 37:00 lash trends 45:00 put yourself out there and network

    1h 2m

  5. 10/03/2025

    What I Learned Being a Waxer for 25 Years

    Season 5 Episode 6 - She went solo after 18 years of working for someone else! She talks to us about her esthetician friends gatekeeping, instagram numbers being deceiving and narrowing down your niche to be successful. Where to find her: IG @libbeylazarus Website: https://www.secretsofestheticians.com/ FB Group: https://m.facebook.com/groups/677007063190425/?ref=share&mibextid=wwXIfr Time Stamps: 00:00 Going solo after working for someone else for 18 years 06:00 Seeing everyone with 16 clients a day & not knowing what you’re doing wrong 11:00 How to get quicker at waxing 14:00 Tired of my friends gatekeeping 17:00 New estheticians forced into going solo 20:00 Instagram numbers are deceiving 29:00 Teaching at shows 33:00 getting paid to mention wax brands 38:00 dealing with you peers calling you out 44:00 Niche down 50:00 specials are goof for business 54:00 build everything you can so someone else can work for you

    1h 1m

  6. 08/01/2025

    Switching to Soft Wax DOUBLED MY PROFITS in One Month

    Season 5 Episode 5 - Jani is visiting us all the way from Oahu! We talk Soft Vs Hard Wax, dealing with your personal life and running a business and comparing yourself to others in your industry. Thanks for watching 🤍 Time Stamps: 00:00 Our guest flew in from Hawaii 04:00 Choosing waxing as my specialization 09:00 What’s next? 12:00 Taking 25 clients a day is too much 15:00 Soft Wax VS Hard Wax 25:00 Telling clients about my personal life 38:00 Don’t compare my Year 5 to Your Year 1 47:00 Paying for convenience 52:00 Advice for new beauty professionals

    1h 2m

  7. 06/20/2025

    I Pay My Clients $50 Per Referral (And I Should Be Paying Them More)

    Season 5 Episode 4 - Our special guest Mila talks to us about what it was like working at a chain beauty salon, giving her clients $50 for referral's and making it in the beauty industry without a mentor. Thanks for watching 🤍 Time Stamps: 00:00 Introducing today’s special guest 🤍 01:30 I always wanted to be in the beauty industry I just didn’t know what 07:00 Working weddings 10:30 Waxing was never in the cards for me 13:00 Working at a chain beauty salon wasn’t it 17:00 Blessing in disguise 21:00 Mentors 29:30 Referrals 38:00 Hydrofacials 42:50 How much is a facial? 46:00 that’s illegal 57:00 Caring for clients

    1h 5m

  8. 05/16/2025

    I Just Had My Worst Financial Year as a Business Owner

    SEASON 5 EPISODE 3 - We have the honor of having on the BrowGuru on today's special episode 🎉 She talks to us about opening multiple storefronts, a beauty school and being humbled last year where she had her worst financial year as a business owner. Tune in for the twist 🫰🏼 TIME STAMPS: 00:00 Introducing the Browguru (15 Year Experience) 06:00 Moving from a barber shop to a more professional Salon, then my OWN first storefront 19:00 Hourly VS Rent 24:00 The recession 36:00 The current state of the Brow game 41:30 What makes a good brow artist 50:00 Don’t be discouraged, there are dips & waves 53:00 Charging your worth

    1h 7m
See All (56)

4.5
out of 5
32 Ratings

About

Beauty With A Twist is all about life in the beauty/service industry. Entrepreneurship, Tea, Horror stories & more. Hosted by: Dede

Information

  • Creator
    Dede
  • Years Active
    2022 - 2026
  • Episodes
    56
  • Rating
    Explicit
  • Copyright
    © Copyright 2026 Dede
  • Show Website
    Beauty with a Twist

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