Wedding Pros who are ready to grow - with Becca Pountney

Becca Pountney
  • 5.0 (4)
  • Marketing
  • Updated Weekly

Are you a wedding business owner that wants to grow your business for success? You are in the right place as you tune into the UK's leading Wedding Industry podcast - winner of the 2025 best business category of the British Podcast Awards. If you want to take your creative passion and turn it into a successful, profitable business doing what you love, you are in the right place. In the Wedding Pros who are ready to grow Podcast wedding business consultant and speaker Becca Pountney will share her expert tips and practical advice to help you find success. In this podcast you will find a mixture of actionable steps, guest experts and other wedding pros who want to share their journey with you. Get ready to laugh, cry and most of all get inspired to grow your dream wedding business.

  1. May 28

    Why every Wed Pro needs to be a good speaker. With Chris Binns

    Show notes: This week on the podcast, I am joined by wedding DJ, MC and speaker Chris Binns to talk about why public speaking is such an important skill for every wedding professional — not just DJs and hosts. From speaking confidently on social media to holding the energy in a room on a wedding day, Chris shares how improving your communication skills can completely transform your business, confidence and client experience. Chris opens up about his journey from construction project management into weddings, how he built confidence behind the microphone, and the mistakes and lessons that shaped his career. Together, we discussed authenticity, networking, social media confidence, stage presence, and why so many wedding pros are holding themselves back by being afraid to show up online. Chris' website Chris' speaking website Hitched podcast episode! MC energy index Time stamps: 00:21 - Introduction to Wedding Business Marketing 02:02 - The Journey of a DJ: From Bedroom to Weddings 18:23 - The Importance of Authenticity in Performance 24:52 - Navigating Authenticity in Marketing 29:50 - The Importance of Data in Marketing Decisions 51:10 - Understanding MC Energy Types 54:40 - Identifying Your MC Style and Authenticity Mentioned in this episode: The TikTok Pro Course is back this June! Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in. TikTok Pro

    1h 2m

  2. May 21

    Do couples still book via Hitched? With Chloe Lansdowne

    Show notes: This week on the podcast, I’m joined by Chloe Lansdowne, Head of Marketing at Hitched, to chat about what couples are really looking for when they search for wedding suppliers online. We talk about why great photos and clear, detailed listings matter so much when it comes to attracting the right enquiries, and how couples are making decisions in a world where they’re constantly overwhelmed with choice. Chloe shares some brilliant insight into how wedding businesses can stand out by building trust, showing personality and creating an emotional connection through their marketing. We also dive into how platforms like Hitched can help boost visibility, what makes a supplier profile actually work, and the small changes that can make a big difference to the quality of leads you receive. Hitched Hitched - Instagram Time stamps: 00:39 - Introduction to Wedding Marketing Strategies 01:00 - Introduction to Wedding Marketing and Planning 12:19 - Navigating Vendor Relationships in Wedding Planning 14:55 - The Importance of Niche Marketing in the Wedding Industry 23:52 - The Changing Landscape of Wedding Vendor Marketing 26:14 - Understanding the Importance of Listings in Wedding Vendor Success 34:25 - Vendor Visibility and Marketing Strategies 37:49 - Navigating Communication and Avoiding Ghosting 46:02 - The Fast-Paced World of Marketing Mentioned in this episode: The TikTok Pro Course is back this June! Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in. TikTok Pro

    49 min

  3. May 14

    How data and market research creates venue success. With Wenna Hicks

    Show notes: This week on the podcast, I’m speaking to venue consultant and co-owner of The Barn at Pengelly, Wenna Hicks, about wedding venue success and how data-driven decisions can transform bookings and business growth. We explore Wenna’s journey from corporate consulting into the wedding industry and how she applies strategic thinking, market research, and customer insights to improve venue performance. We also discuss pricing strategy, CRM systems, social media marketing, supplier relationships, and the importance of transparency in increasing wedding venue bookings. The Barn at Pengelly Instagram Elevate venue consultancy Time stamps: 00:02 - The Importance of Transparency in Venue Marketing 01:44 - The Journey from Corporate Consulting to Wedding Venue Owner 09:22 - The Journey to First Bookings 14:17 - Challenges and Growth in Business Operations 26:05 - Navigating Pricing Strategies in the Wedding Industry 31:01 - Building Relationships with Suppliers 34:55 - The Role of Social Media in Modern Marketing 42:55 - Investing in Business Education and Networking 47:36 - The Importance of Mindset in Business Growth Mentioned in this episode: The TikTok Pro Course is back this June! Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in. TikTok Pro

    50 min

  4. May 7

    Why is marketing always the first thing you drop? With Tayler Cusick-Hollman

    Show notes: This week on the podcast I caught up with Tayler Cusick-Hollman, founder of Enji and a great industry friend of mine! We explore the tendency of business owners to cling to familiar practices, even when they yield diminishing returns, highlighting the necessity for innovation in response to market shifts. Additionally, we delve into the concept of the "trust recession," a phenomenon impacting customer perceptions and the imperative for authenticity in marketing efforts. As we navigate through these topics, we aim to provide actionable insights that empower our listeners to embrace change and enhance their marketing effectiveness. Taylers Instagram Enji's website Time stamps: 06:16 - Understanding the Trust Recession in Marketing 20:02 - The Reality of Marketing in the Wedding Industry 29:31 - The Importance of Consistency in Marketing 37:09 - The Importance of Effective Marketing Tools 54:56 - The Importance of Continuing Education and Community Mentioned in this episode: The TikTok Pro Course is back this June! Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in. TikTok Pro

    1h 2m

  5. Apr 30

    Is Bridebook still relevant in 2026? With Zoe Burke

    Show notes: This week on the podcast I'm chatting to Zoe Burke, the global head of brand content and social at Bridebook. We delved into the complexities that couples face when navigating the amount of options available to them. Drawing from her extensive experience in the wedding industry, Zoe emphasises the importance of personalisation and the evolving role of directories in facilitating vendor selection. Industry report Zoe's Instagram Zoe's Tiktok Time stamps: 00:02 - Navigating the Wedding Planning Process 00:37 - The Journey into the Wedding Industry 16:39 - Understanding the Modern Wedding Directory Landscape 27:21 - Understanding Couples' Expectations in Wedding Planning 38:18 - The Importance of Personal Connection in Marketing Mentioned in this episode: The TikTok Pro Course is back this June! Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in. TikTok Pro

    44 min

  6. Apr 23

    A life full of temporary friends. With Fausto Pifferrer

    Show notes: This week I'm speaking to Fausto Pifferrer, co-founder of Blue Elephant Events and Catering. We discuss the critical necessity of fostering strong relationships with venues, which serve as the cornerstone of sustained success in this competitive arena. Fausto, with a career spanning over four decades, shares invaluable insights on the significance of treating both clients and staff with the utmost respect, thereby enhancing efficiency in business and overall service quality. Fausto's website Blue Elephant catering Time stamps: 00:01 - Navigating the Industry's Challenges 04:08 - Starting a New Journey in Catering 13:20 - Lessons from the Wedding Business 17:46 - Building and Maintaining Venue Relationships 23:21 - The Journey of Writing a Book Mentioned in this episode: The TikTok Pro Course is back this June! Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in. TikTok Pro

    44 min

  7. Apr 16

    Lessons learnt running Wed Pros Live

    Show notes: From the very start, I wanted Wed Pros Live to bring together brilliant speakers who really know their stuff and know how to connect with a room. Just as importantly, an audience of wedding professionals who were ready to learn, share, and get stuck in. The energy in the room was incredible, especially from the attendees right from my Spice Girls entrance through to every single session, it set the tone for such a special day. The quality of the talks reflected exactly what I hoped for: practical, insightful sessions that sparked real conversations and gave people ideas they could take straight back into their businesses. Because the best speakers don’t just share information, they inspire action. They get you thinking differently, challenge what you’re doing, and leave you feeling motivated to make real changes. As I start planning for 2027, that bar isn’t moving—it’s getting even higher. I’m focused on creating an event that feels welcoming, inspiring, and genuinely valuable for every wedding pro in the room. Everything we learned from our first event is shaping what comes next, and I can’t wait to build on it. Wed Pros Live 2027 Wed Pros Live 2026 video recap Time stamps: 00:11 - Reflecting on Wed Pros Live 05:41 - Creating a Successful Wedding Conference 14:15 - The Importance of Quality Speakers 17:07 - The Importance of Audio Visual Quality in Event Planning 24:46 - The Importance of Details in Event Planning 31:22 - Finances and Event Management 35:20 - Feedback Reflections 42:32 - Planning for Wed Pros Live 2027 Mentioned in this episode: The TikTok Pro Course is back this June! Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in. TikTok Pro

    48 min

  8. Apr 9

    Is website copy still THAT important? With Andrea Shah

    Show notes: This week I'm chatting with Andrea Shah, a seasoned wedding copywriter. We discussed whether website copy is still that important and Andrea explains the fundamental shift in client expectations, emphasising that modern couples are increasingly seeking clarity and transparency particularly in pricing pages. Andrea's Instagram Andreas's Threads Andrea's website Time stamps: 00:00 - The Convenience of Voice Notes in Wedding Planning 06:18 - Shifts in Wedding Industry Marketing 09:12 - The Importance of Clear Communication on Pricing Pages 22:32 - The Impact of AI on Wedding Industry Strategies 28:28 - Common Mistakes in Website Copy 37:40 - The Importance of Multi-Channel Marketing 39:21 - The Importance of Educating Clients on Costs Mentioned in this episode: The TikTok Pro Course is back this June! Has Tiktok been on your to do list for a while? Are you scared of the platform, or just using it as a place to reshare Instagram videos? TikTok and Instagram are not the same. This June our much loved LIVE TikTok course is back, so take a look and join in. TikTok Pro

    46 min
See All (223)

Trailer

5
out of 5
4 Ratings

About

Are you a wedding business owner that wants to grow your business for success? You are in the right place as you tune into the UK's leading Wedding Industry podcast - winner of the 2025 best business category of the British Podcast Awards. If you want to take your creative passion and turn it into a successful, profitable business doing what you love, you are in the right place. In the Wedding Pros who are ready to grow Podcast wedding business consultant and speaker Becca Pountney will share her expert tips and practical advice to help you find success. In this podcast you will find a mixture of actionable steps, guest experts and other wedding pros who want to share their journey with you. Get ready to laugh, cry and most of all get inspired to grow your dream wedding business.

Information

You Might Also Like