Get Keen

Daniel Lee
  • 5.0 (1)
  • Entrepreneurship
  • Updated Weekly

Welcome to Get Keen – the ultimate podcast for real estate professionals looking to elevate their careers and master the art of building successful agencies. Hosted by Daniel Lee, real estate's funny guy, and owner and founder of award winning agency, Plum Property. This podcast dives deep into the strategies that top agents use to thrive. Whether you're a seasoned real estate agent, a high-performing realtor, or someone keen on developing your own real estate business, Get Keen offers valuable insights into property markets, agency management, and entrepreneurial success in real estate. Join us as we explore effective techniques for agency building, market analysis, client relations, and personal branding. Each episode is packed with expert advice, interviews with leading real estate professionals, and practical tips to help you build a lucrative real estate agency and achieve unparalleled success. Subscribe to Get Keen and unlock the secrets of becoming a top-level real estate agent and transforming your professional life. Let's get keen!

  1. 1d ago

    #115 - Secrets to Winning Listings in a Competitive Real Estate Market

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem Cold calls are dead, and buyers are tired of empty promises. In this episode, I sit down with Matthew Paxton from McGrath South Brisbane, who has built his success on efficient systems, tight databasing and genuine nurturing. With 62 sales in the past year, Matthew shares exactly how he manages his database, qualifies buyers, and makes open homes stand out. ◼️ Why cold calls without relevance fail ◼️ How to build a tight, effective database ◼️ The buyer work that agents often miss ◼️ Making open homes memorable and productive ◼️ Non‑negotiables that drive consistent growth Timestamps: 00:00:00 - Introduction 00:01:24 - Guest Introduction: Matthew Paxton 00:02:31 - Matthew's Real Estate Journey 00:04:31 - Defining and Managing a Database 00:05:53 - Call Strategies and Relevance 00:07:09 - The Death of Traditional Cold Calls 00:08:55 - Conjuncting with Other Agents 00:09:21 - Mail Marketing and Social Media 00:10:21 - Effective Open Homes 00:13:01 - Building a Database from Scratch 00:15:44 - Non-Negotiables in Real Estate 00:17:44 - Qualifying Buyers 00:18:07 - Structuring Buyer Follow-ups 00:22:02 - Ensuring Follow-up Consistency 00:25:08 - Importance of Buyer Qualification 00:26:11 - Criteria for Prioritizing Buyers 00:28:05 - Database Building and Seller Prospecting 00:30:07 - Strategic Text Messaging 00:32:01 - CRM and Data Management 00:33:52 - Case Studies and Demonstrating Value 00:35:18 - Providing Client References Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/ Follow Matthew Paxton: https://www.instagram.com/mattpaxton.mcgrath/ https://www.linkedin.com/in/matthew-paxton-71b0697a/ Book an appointment: https://www.mcgrath.com.au/agents/matt-paxton-a1VRE000003ffWx2AI

    37 min

  2. May 26

    #114 - Is the Australian Property Market About To Collapse?

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem In this new episode, Dan tackles the question dominating headlines: is the Australian property market actually on the edge of collapse, or are we being played by sensationalism again? After living through the GFC, the Brisbane floods and COVID, he breaks down what’s really happening beneath the noise. ◼️ Why today’s “crash talk” doesn’t match what a real crash looks like ◼️ How media fear cycles distort the market and trigger emotional decisions ◼️ The real forces cooling the market right now, and what they actually mean ◼️ Why buyers who act during uncertainty historically come out ahead ◼️ The skills agents must sharpen to survive the next 12-18 months Timestamps: 00:00:00 - Introduction 00:01:43 - A Walk Down Memory Lane: Real Estate Experience 00:03:55 - Understanding Market Crashes vs. Softening 00:05:20 - The Role of Media in Real Estate Perception 00:08:40 - Current Market Analysis: What to Expect 00:10:40 - Key Factors Driving Market Changes 00:12:48 - The Importance of Timing in Real Estate 00:14:25 - Market Dynamics: Luxury vs. Entry-Level Properties 00:15:35 - Opportunities for Agents in a Changing Market 00:18:30 - The Long Game: Building a Sustainable Career 00:20:50 - Advice for Sellers in a Declining Market 00:22:30 - Advice for Buyers: Timing and Strategy 00:24:50 - The Critical Role of Agents in Negotiation 00:26:40 - Educating Sellers and Buyers 00:28:30 - Reestablishing Connections and Prospecting 00:30:50 - Mindset and Longevity in Real Estate Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/

    35 min

  3. May 19

    #113 - The High Performers Blueprint

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem In this new episode, Dan sits down with high performer Mikaela Crone to break down the habits, systems and mindset behind consistent results in a shifting market. With over 80 transactions in the past 12 months, Mikaela shares how buyer work, team communication and community presence compound into long term success. This episode covers: ■ How high performers stay upbeat and competitive ■ Why team communication creates a better seller experience ■ The buyer work strategies that turn into future listings ■ How community involvement becomes real lead flow ■ What keeps agents mentally grounded under pressure Timestamps: 00:00:00 - Introduction 00:02:06 - Mikaela's Background in Real Estate 00:03:10 - Transition to Leading Her Own Team 00:04:21 - Characteristics of High Performing Agents 00:05:38 - Importance of a Positive Office Environment 00:06:27 - Customer Experience in Real Estate 00:08:17 - Effective Communication with Sellers 00:09:22 - Utilizing Group Chats for Updates 00:10:26 - Community Involvement as a Marketing Tool 00:12:20 - Prospecting Strategies for Lead Generation 00:15:29 - Importance of Working with Buyers 00:16:38 - Balancing Buyer and Seller Focus 00:18:49 - Building Relationships with Buyers 00:20:00 - Long-Term Client Relationships 00:21:42 - Starting Again as an Agent 00:23:17 - Advice for New Agents 00:24:50 - Managing Stress in Real Estate Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/ Follow Mikaela Crone: https://www.instagram.com/mikaelacrone_place/ https://www.facebook.com/mikaelacroneplace/?ref=NONE_xav_ig_profile_page_web

    28 min

  4. May 12

    #112 - The 10 Laws of Successful Leadership

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem Leadership fails when it’s built on tactics instead of principles. In this episode, Dan breaks down the laws that determine whether a team grows, stalls or fractures. This episode covers: ■ Why integrity is the foundation every other skill depends on ■ How EQ shapes outcomes more than technical skill ■ The difference between clarity and certainty in vision ■ What real empowerment looks like inside a team ■ Why your inner circle determines your ceiling as a leader Timestamps: 00:00:00 - Introduction 00:00:32 - Law 1 00:03:44 - Law 2 00:07:12 - Law 3 00:09:23 - Law 4 00:12:23 - Law 5 00:14:29 - Law 6 00:18:41 - Law 7 00:20:27 - Law 8 00:23:16 - Law 9 00:25:05 - Law 10 00:27:12 - Conclusion: Continuous Leadership Journey Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/

    28 min

  5. May 5

    #111 - The Exact Blueprint He Used To Build 150 Rentals From Scratch

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem Most agents talk about building a rent roll, but very few have actually done it from zero. In this new episode, Dan sits down with Adam Saitta to unpack the real journey behind growing 150 rentals organically while running sales, managing a team and building a brand from the ground up. In this episode, you’ll learn: ■ How he built 150 rentals without a dedicated BDM ■ Why speed, consistency and follow‑up shaped his growth ■ The support structure that kept the business moving ■ How he balanced sales, rentals and ownership ■ What he learned about people, roles and retention Timestamps: 00:00:00 - Introduction 00:01:09 - Special Guest: Adam Saitta from Benchmark Realty 00:02:04 - Adam's Background and Experience 00:02:29 - Challenges of Running a New Business 00:03:18 - Managing Multiple Roles 00:04:04 - Support Systems and Outsourcing 00:04:24 - Balancing BDM and Sales Roles 00:05:15 - Building a Rent Roll 00:06:08 - Acquiring Rentals and Leads 00:07:20 - Lead Generation Strategies 00:07:40 - Importance of Speed and Consistency 00:08:22 - Effective Follow-Up Processes 00:09:02 - Support Team and Role Evolution 00:09:32 - Benefits of Owning a Business 00:10:16 - Work-Life Balance 00:11:04 - Handling Leads and Personal Time 00:12:06 - Client Relationships and Business Growth 00:13:33 - Building a Valuable Asset 00:14:09 - Long-Term Vision and Legacy 00:15:06 - Office Location and Logistics 00:16:05 - Starting Small and Growing 00:17:12 - Owning Your Own Real Estate Business 00:17:43 - Concerns About Changing Brands 00:18:28 - Transitioning to Own Business 00:20:05 - Lessons Learned as a Business Owner 00:22:47 - Adapting to Change and Growth 00:24:16 - Evolving Roles and Team Strengths Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/ Follow Adam Saitta: https://www.facebook.com/Benchmarkrealestatecairns https://brecairns.com.au/testimonials/

    28 min

  6. Apr 28

    #110 - How Top Agents Win In a Changing Market

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem In this new episode, Dan sits down with Tom Panos to break down what actually changes when the market tightens and the easy wins disappear. They unpack the habits agents built during the boom, the skills needed now, and the conversations that keep campaigns moving when inspections drop and sellers hold on to yesterday’s prices. In this episode, you’ll learn: ◼️ Why tight, correct pricing matters ◼️ How to use buyer intel to guide sellers ◼️ What double vendor management looks like ◼️ How to run a proper set to sell meeting ◼️ Why newer agents are struggling in a normalising market Timestamps: 00:00:00 - Introduction 00:02:11 - Personal Experiences in a Downward Market 00:03:16 - Adapting to Changing Market Conditions 00:04:03 - The Importance of Buyer Management 00:05:03 - Market Variations Across Australia 00:05:38 - Strategies of Experienced Agents 00:06:31 - The Need for Frequent Communication 00:08:26 - Educating Sellers on Market Realities 00:09:59 - Understanding the Upgrade Advantage 00:10:30 - The Role of Effective Communication 00:11:47 - Vendor Management and Listing Presentation 00:12:51 - Addressing Genuine Pricing Errors 00:19:09 - Role Play: Pricing Conversations with Vendors 00:27:07 - Setting Expectations with the Set to Sell Meeting 00:30:58 - Knowing When to Let Go of a Vendor 00:34:13 - Final Thoughts on Vendor Relationships Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/ Follow Tom Panos: https://www.instagram.com/tom_panos/ https://www.facebook.com/tompanos.training

    37 min

  7. Apr 21

    #109 - Openclaw Vs Other Tools Agents Can Use

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem In this new episode, we break down the hype around OpenClaw and why so many agents are sinking hours into systems that don’t actually move their business forward. Dan shares what really happens when you try to build your own AI agent and the tools that genuinely save time right now. In this episode, you’ll hear: ◼️ Why OpenClaw is overhyped for everyday agents ◼️ What AI can’t replace in real estate ◼️ The tools that actually save time without coding ◼️ How Whisper AI changes daily workflow ◼️ Why tech should buy back your time instead of adding complexity Timestamps: 00:00:00 - Introduction 00:02:09 - The Challenges of Implementing OpenClaw 00:03:58 - Why AI Can't Replace Human Connection in Real Estate 00:05:22 - Using Existing AI Tools Instead of OpenClaw 00:06:46 - Whisper AI: A Game Changer for Voice to Text 00:10:40 - Creating Engaging Social Media Content with AI 00:13:52 - Using Manus for Custom Training Presentations 00:17:25 - Fathom: Recording and Summarizing Meetings 00:20:57 - The Power of Virtual Furniture in Real Estate 00:24:09 - Responding to Emails Efficiently with AI 00:27:43 - Connecting Apps with Manus for Enhanced Productivity Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/

    31 min

  8. Apr 14

    #108 - She Sold 143 Properties in 12 months!?

    Start your own real estate business and build your brand 👉 https://system.plumpartners.com.au/watch-vsl-plumpartnerssystem Most agents think success comes from doing more. But in this episode, you’ll hear why the real shift happens when you get strategic, stay consistent and focus on the calls, connections and behaviours that actually move the needle. Dan sits down with Meagan Muir from Place Estate Agents, one of Queensland’s highest‑performing agents, who sold 143 properties in the last 12 months at a median price of $1.45 million. She breaks down the daily disciplines, the mindset, the energy and the strategic prospecting that built her momentum from year two onwards. In this episode, you’ll learn: ◼️ Why early success takes longer than most agents expect ◼️ How Meagan built momentum by tightening her call strategy ◼️ Why energy, speed and solutions‑based thinking set you apart ◼️ The KPIs her team hits daily to stay consistent ◼️ The marketing channels that still work in 2026 and why Timestamps: 00:00:00 - Introduction 00:02:11 - Meagan's Journey in Real Estate 00:03:35 - Early Challenges in Real Estate 00:04:47 - Key Strategies for Building Connections 00:05:55 - The Power of Energy in Communication 00:07:50 - Solutions-Based Mindset 00:09:21 - The Value of Phone Conversations 00:10:48 - Three Key Competitive Edges 00:12:45 - Finding Momentum in Real Estate 00:14:24 - Analyzing Past Sales for Future Success 00:15:33 - Nurturing the Pipeline 00:16:13 - Focused Strategies for Growth 00:17:16 - Building Community Connections 00:18:08 - Marketing and Branding Insights 00:19:19 - Setting KPIs for Prospecting 00:20:21 - Importance of Market Appraisals 00:21:05 - Addressing Underperformance in Team Members 00:22:57 - Weekly Check-Ins for Accountability 00:23:12 - Marketing Budget and Strategies 00:24:11 - Effective Email Marketing 00:25:15 - Avoiding Ineffective Marketing Tactics 00:27:05 - Preparing for Listing Presentations 00:28:54 - Learning from Lost Business 00:30:16 - Daily Challenges in High-Volume Sales 00:31:10 - Managing Stress and Perspective Follow Daniel Lee: https://www.instagram.com/dan_lee_plum https://www.linkedin.com/in/daniel-lee-plum/ Follow Meagan Muir: https://www.instagram.com/meagan.muir/

    33 min
See All (116)

Ratings & Reviews

About

Welcome to Get Keen – the ultimate podcast for real estate professionals looking to elevate their careers and master the art of building successful agencies. Hosted by Daniel Lee, real estate's funny guy, and owner and founder of award winning agency, Plum Property. This podcast dives deep into the strategies that top agents use to thrive. Whether you're a seasoned real estate agent, a high-performing realtor, or someone keen on developing your own real estate business, Get Keen offers valuable insights into property markets, agency management, and entrepreneurial success in real estate. Join us as we explore effective techniques for agency building, market analysis, client relations, and personal branding. Each episode is packed with expert advice, interviews with leading real estate professionals, and practical tips to help you build a lucrative real estate agency and achieve unparalleled success. Subscribe to Get Keen and unlock the secrets of becoming a top-level real estate agent and transforming your professional life. Let's get keen!

Information

  • Creator
    Daniel Lee
  • Years Active
    2024 - 2026
  • Episodes
    116
  • Rating
    Explicit
  • Copyright
    © Copyright 2026 Daniel Lee
  • Show Website
    Get Keen

You Might Also Like