Sara Does SEO Podcast - Wedding SEO Podcast for Wedding Pros, Photographers, and Creatives by Sara

Sara Does SEO Podcast

Want to show up on Google without pulling your hair out over keywords and techy stuff? This is the podcast for you! The Sara Does SEO Podcast is your new favorite show about getting found online as a wedding photographer, planner, venue, or wedding pro. Each week, your host Sara Dunn shares simple and non-scary tips to help your business show up in search—on Google and AI tools like ChatGPT. We’ll talk about what’s working right now, what’s worth ignoring, and what you can actually do to start ranking higher to get found by the right couples. Tune in now and learn more at SaraDoesSEO.com

Episodes

  1. 4D AGO

    How Do I Know If My SEO is Working?

    If you’ve ever done some SEO tweaks and then wondered, “Okay… but how do I actually know if it's actually working?” you’re not alone. I hear this question all the time, and it usually comes with a lot of frustration and second-guessing. In this episode, I talk through a real DM conversation that sparked this topic. I explain why relying only on that "full inbox feeling" can make SEO progress feel discouraging. We’re zooming out and looking at what progress actually looks like, what to track along the way, and how to know whether you’re moving in the right direction. What I cover Why inquiries alone aren’t the best way to judge whether your SEO is working The workout analogy I use to explain SEO progress and expectations The three metrics we track monthly inside my SEO agency How to track keyword rankings without Googling yourself What organic traffic and impressions tell you about your visibility Why tracking inquiries with data (not vibes) really matters Resources mentioned Ubersuggest: https://saradoesseo.com/ubersuggest* *This is an affiliate link, so I may earn commission. Please note that I always recommended Ubersuggest to my students because it's an affordable tool to get started with. SEO Edge: http://seoedgeapps.com/ Google Search Console: https://search.google.com/search-console/ Google Analytics: https://analytics.google.com/ Your Next Steps 👉 Learn more about Sara Does SEO: https://saradoesseo.com/ 👩‍💻 Check out our SEO services for wedding pros and photographers: https://saradoesseo.com/get-more-info/ 💌 Connect with me on Instagram @saradoesseo!

    8 min
  2. JAN 21

    Why Is Learning SEO SO HARD? (Here’s How to Make it Easier)

    So many business owners say to me: "I tried SEO, but I just don't get it. It's hard and techy... and it's just not for me." In this episode, I slow things down and talk honestly about why learning SEO absolutely can feel confusing and overwhelming, especially for wedding pros who have already “tried it before". I share the patterns I see over and over again, including the mistakes I made myself when I was trying to piece everything together on my own. More importantly, I walk you through what actually makes SEO feel calmer, clearer, and more doable. If you’ve ever felt like SEO just isn’t clicking for you, this conversation is meant to help you find the way forward to make it work. What I cover Why listening to too many SEO voices at once makes everything feel harder How learning SEO without a clear order creates overwhelm and confusion What changed for me when I finally learned SEO step by step Why SEO looks different depending on your type of business and website Why tracking your progress matters more than you might think Resources mentioned Wedding SEO Bootcamp: https://saradoesseo.com/wedding-seo-bootcamp/Rank for Revenue: https://saradoesseo.com/rank-for-revenueGoogle Search Console: https://search.google.com/search-console/Recommended Episodes Episode 4: Where do I START with SEO?Episode 1: Sara, Why Are You So Obsessed with SEO?? (How I Got Started)Your Next Steps 👉 Learn more about Sara Does SEO: https://saradoesseo.com/ 👩‍💻 Check out our SEO services for wedding pros and photographers: https://saradoesseo.com/get-more-info/ 💌 Connect with me on Instagram @saradoesseo!

    11 min
  3. JAN 14

    Where Do I START With SEO? What’s Step One?

    If you’ve ever felt overwhelmed by conflicting advice from blogs, YouTube, TikTok, Facebook groups, and "that guy" who says he knows SEO, this episode is for you! I slow everything down and walk you through what I consider square one of wedding SEO — the one step that gives you the biggest impact. We’re focusing on clarity, not perfection, and starting in a place that actually makes sense when SEO feels intimidating. You don’t need to do everything at once to start seeing traction! What I cover ​Why SEO feels so overwhelming at first (and how to dip a toe in with clarity)​Why I always recommend starting with your homepage​How to choose a homepage keyword that represents your location and service​The tradeoff between being specific vs. going more general with location keywords​The exact places I recommend using your keyword on your homepage​How homepage optimization helps Google clearly understand what you doResources mentioned ​One Hour SEO: https://saradoesseo.com/1hour-seo/​Ubersuggest (SEO keyword research tool): https://saradoesseo.com/ubersuggest**This is an affiliate link, so I may earn commission. Please note that I always recommended Ubersuggest to my students because it's an affordable tool to get started with. Your Next Steps 👉 Learn more about Sara Does SEO: https://saradoesseo.com/ 👩‍💻 Check out our SEO services for wedding pros and photographers: https://saradoesseo.com/get-more-info/ 💌 Connect with me on Instagram @saradoesseo!

    14 min
  4. JAN 7

    Wedding SEO in 2026 Part 2: AI Search + How Do I Get Recommended?

    I know AI search and ChatGPT recommendations are THE hot topic right now.  So let's talk about it! In this episode, I get tactical on what I've discovered through hundreds of test AI searches in the wedding industry.  We'll talk about why some wedding pros are getting recommended by ChatGPT and what AI tools are looking for from your business if you want to show up. If you’ve been wondering whether you need to overhaul your SEO strategy in 2026 or if what you’re already doing still counts, give this a listen!   What I cover Why traditional SEO setup is still essential — even for AI-based tools like ChatGPT How couples are actually using AI search to find wedding vendors Why clear written website content matters more than ever for AI recommendations How explaining what makes you different helps AI tools compare and recommend vendors Why FAQs are incredibly helpful for AI search and the sales process The growing importance of brand mentions (not just backlinks) in AI optimization Resources mentioned Wedding SEO Bootcamp: https://saradoesseo.com/wedding-seo-bootcamp/  Get Found on ChatGPT workshop inside Wedding SEO Bootcamp Recommended Episodes Episode 2: Wedding SEO in 2026: Is it All Changing? Your Next Steps 👉 Learn more about Sara Does SEO: https://saradoesseo.com/ 👩‍💻 Check out our SEO services for wedding pros and photographers: https://saradoesseo.com/get-more-info/ 💌 Connect with me on Instagram @saradoesseo!

    19 min
5
out of 5
7 Ratings

About

Want to show up on Google without pulling your hair out over keywords and techy stuff? This is the podcast for you! The Sara Does SEO Podcast is your new favorite show about getting found online as a wedding photographer, planner, venue, or wedding pro. Each week, your host Sara Dunn shares simple and non-scary tips to help your business show up in search—on Google and AI tools like ChatGPT. We’ll talk about what’s working right now, what’s worth ignoring, and what you can actually do to start ranking higher to get found by the right couples. Tune in now and learn more at SaraDoesSEO.com

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