EP. 13: Turn-On Is A Business Strategy w/ Susie Tagarro Susie is a long-term client, friend AND coach of mine too 🥹 She’s been one of the baddies behind the scenes helping me meet my edges, tap into my dark feminine, self obsession, desire and conviction, and I’ve wanted to get her on the podcast for AGES. Susie Tagarro (@sacredwithsusie) is an embodied erotic feminine leadership coach, the Embodiment Mentor for Female Leaders, creator of Exercise But Sexy on the Gold Coast, and has spent the last 10 years teaching women embodiment. We recorded this episode in a hotel room in Brisbane on day one of the podcast tour, with the aircon absolutely fighting for its life 😂, and got into turn on, pleasure, money, business, burnout, sex magic, the dark feminine and why sometimes the most productive thing you can do is stop f*****g working. Because turn on isn’t just about sex. It’s aliveness. It’s that feeling when you’re obsessed with your idea, your work, your life and what you’re creating. You WANT to move. You WANT to make the thing. You’re following what feels f*****g GOOD instead of dragging yourself through another list of shit you think you should be doing. And I love how ridiculously simple Susie makes accessing it. Water in a wine glass with mint and cucumber. Wearing the outfit that makes you feel vibey. Circling your hips. Sitting with your legs spread at your desk, which I realised mid-conversation I’d literally watched her do at dinner the night before 😂. Twerking on all fours to Cardi B when you’re stuck. Then we get into MONEY. Susie has noticed a hilarious pattern in her own business: she can do all the boss bitch work, hustle, push, follow up, DO MORE… and nothing happens. Then she turns her phone off, goes out with her girlfriends and suddenly the Stripe notifications start coming in 😂 Her business rule now? Do the one to three things that will actually move the needle. Let that be enough. Go live your f*****g life. And THEN we get into some of my favourite shit. Existential kink. The dark feminine. Learning to hold discomfort instead of immediately trying to make it go away. And the Dominatrix archetype: the woman who states her price and doesn’t flinch, sets the boundary and HOLDS IT, and can tolerate the intensity of actually asking for what she wants. Because if you want MORE, more money, more visibility, more love, more success, more of f*****g anything, you need to expand your capacity to HOLD more too. This conversation is fun, weird, sexy, useful and very us 😂 If you’ve built something impressive but somewhere along the way business became another place to perform, grind, be good and get shit done, come hang out with us. Let’s put some f*****g LIFE back into it 😈 Get Connected with Susie https://www.instagram.com/sacredwithsusie/ https://sacredwithsusie.com The Turned On CEO: https://sacredwithsusie.com/the-turned-on-ceo Connect with Phoebee Instagram: https://www.instagram.com/phoebeewalpole Join the free Personal Brand workshop to make your millions on part time hours & be seen, known and paid for who you are, not just what you do: https://www.phoebeewalpole.com/personalbrandera