Author U Your Guide to Book Publishing

Dr. Judith Briles

The AuthorU-Your Guide to Book Publishing podcast is ranked by Feedspot in the TOP 10 podcasts for Book Marketing and in the Top 100 in Author-Publishing Careers by Goodpods. If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you. You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success. Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats. If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.

  1. 2d ago

    Use Mental Triggers to Sell Books 06-18-2026

    Mental triggers are psychological levers used to tap in into a book buyer’s emotions, instincts, and cognitive biases. They move readers past passive logic and inspire them to take actions—buy your book. Joining Judith Briles today is Casey Demchak, an author himself and expert in creating book and marketing copy that lures in book buyers and readers. Using emotional triggers in your pitching, in bookstores, even in media means you understand the psychology of creating engagement between you who “whoever” your crowd is. Casey’s website is wwwCaseyDemchak.com. Your takeaways include: -Using emotional triggers doesn’t make you dishonest or manipulative. -Know 7 emotional triggers that will enhance your book-selling results. -Why you should always include an emotional trigger when engaging potential book buyers. -The power of reciprocity delivers a “I want more …” and enhances book sales. -Why the “Unity Trigger” reels in book buyers with a feeling the author is with them. -Secret sauce is the “Help-Me-Build-It-Trigger that includes others in the creation of something within your book sells more books. -Get the most highly effective emotional triggers to use in marketing to sell more books. -How and Why Authors Should Create and Use Triggers to Sell Books. Join in ... you will learn a lot! Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It’s ranked in the Top Ten of bookmarketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 22 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.

    56 min
  2. Jun 12

    LinkedIn Tips for Authors 06-11-2026

    The year of the Fire Horse continues. In this episode of the AuthorU-Your Guide to Book Publishing podcast, host Judith Briles has invited author and influence building strategist Deb Eckerling to join her for a session on Hot Tips with LinkedIn. I immediately took two tips and changed my own profile and then did a follow-up with one of my clients to alter his and then add a new feature to expand his outreach. Deb is an active podcaster, doing her weekly Book Proposal Podcast that provides short, actionable episodes to help writers create compelling nonfiction book proposals. Covering topics from concept to promotion, it offers guidance on building platforms, choosing comps, and navigating publishing paths. Her website is www.BookPorposalInc.com Your take aways include in this episode include: -How to Use the Live Video post feature. -How to create a Newsletter within the Articles feature. -Why you should think of LinkedIn is the ultimate resource. -How LinkedIn can feature YOU. -How to revise your Headline so that it offers HELP to viewers – you can use 50 characters. -How to modify your profile – you have 220 characters to enhance yours. Make sure Join in ... you will learn a lot! Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It’s ranked in the Top Ten of bookmarketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 21 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.

    57 min
  3. May 29

    Fire Horse Writing & Editing 05-28-2026

    In this week’s AuthorU-Your Guide to Book Publishing, Dr. Judith Briles invites Writing Coach and PR Expert Dan Janal to join her. You will learn a variety of tips of writing—with a focus getting your book done .. in a flash! Dan Janal is the author of more than a dozen books, first published in 1991. His book Write Your Book in a Flash is peppered with ideas to fast-forward your writing. His next book deals with his adventure in overcoming a cancer diagnosis in his memoir: Reframing Cancer: New Perspectives on Hope, Healing and Happiness. Dan also helps business and healthcare executives write books as their ghostwriter or executive book coach and developmental editor. His websites are Janal.com and ReframingCancer.com. Your takeaways include: -Why you must separate your writing from editing. -Why having a daily quota works. -Why you surround yourself with a low fiction environment. -Why you should write at your peak performance energy time. -Why Research can become an excuse to procrastinate. -How to write using your voice on mobile. -What the power of the WHO and the WHY are. And, much more. Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It’s ranked in the Top Ten of bookmarketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 22 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.

    57 min
  4. May 22

    Fire Horse Editing and Writing 05-21-2026

    Writing and publishing in today’s world is NOT as hard as most believe. To “ease the overwhelm and stress,” preparation in doing your research is part of the formula. Joining Judith Briles today is Barb Wilson, an author herself, and an editor with over 30 years of working with authors and editing their manuscripts. Think of this session as Fire Horse Writing and Editing! -Make sure your manuscript is in the best shape possible BEFORE moving it to your editor. Ditto, if you are submitting to an agent for representation. -Always read comments on Amazon that are 3-star and below for grumbles by readers—what is missing? -Never stop learning about the craft of writing. -Pay attention to trends. -Even if the genre you write in is not trending—just keep writing. There are plenty of followers of whatever your trend is. -Write what you want to write—NOT what you think will sell. Readers are smart—they will know if you are faking it. -Editing takes time—it’s not an overnight process that many authors think it should be. -Aha … the best way to sell more books? Write another one! Join in ... you will learn a lot! Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It’s ranked in the Top Ten of bookmarketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 22 million listeners downloading various shows for practical advice and guidance.

    56 min
  5. May 8

    Creating Strategic Author Success 05-07-2026

    When is the last time you did an author “spring cleaning”—your office, your surroundings, even what your goals are? If you have been on the author and publishing track for a few years, most like some of your original goals have changed. Your overall mission may be different; you may have altered your marketing philosophy and your execution of it; you may decide to tweak your writing style and genres. Who knows … only you. Before summertime arrives, many go through the housekeeping cleaning out, cleaning up, and decluttering of what the wintertime delivered. Authoring is no different. In the episode of the AuthorU—Your Guide to Book Publishing podcast, Judith Briles is your host and guide to stimulate a look in your mirror, ask and answer: Where am I? What do I believe and value? What do I need to support where I want to go and be? It is realignment time for your author success. Your take aways include: -A strategic lookover of what your values and mission as an author are. -Your branding and rebranding if appropriate. -The power of your website and strategies for realigning it. -Reassessing your content and how it flows in social media and followers. -Influence building and growing your findability. -Strategies for using your videos and making ones that connect. -Identifying and creating strategies for enhancing finances. And as always, much more. Join in ... you will learn a lot! Tune in for lots of ideas and how-to tactics via the AuthorU-Your Guide to Book Publishing podcast. It’s ranked in the Top Ten of bookmarketing campaigns. Since its inception seven years ago, the AuthorU-Your Guide to Book Publishing podcast with over 22 million listeners downloading various shows for practical publishing and book marketing guidance. Join me and become a regular subscriber.

    57 min
3.9
out of 5
21 Ratings

About

The AuthorU-Your Guide to Book Publishing podcast is ranked by Feedspot in the TOP 10 podcasts for Book Marketing and in the Top 100 in Author-Publishing Careers by Goodpods. If you want to write and publish a book ... if you want to know the latest in book marketing strategies ... if you want to know what tools an author should be using ... and if you want to be successful as an author, Author YOU - Your Guide to Book Publishing with Dr. Judith Briles ... Everything You Want to Know But Didn't Know What to Ask is for you. You will hear about statistics, scenarios, and strategies on what to do now! Judith features a variety of experts, besides herself, that are visionaries in publishing, book marketing experts, book design experts—anything that will get your book and YOU as the author—to the next, next level of success. Sometimes, it's one step at a time; other times, you will leapfrog up the ladder. As The Book Shepherd, Dr. Judith Briles leads the conversation each week. She will include publishing professionals that will reveal tips and secrets to the author's journey. Sometimes, she goes solo and just shares her expertise that she has earned and learned over a 40-year period from the publication of her first book. Each week, you will get a new show, no repeats. If there is a book in you, then you will want to listen and learn each and every week with Dr. Judith Briles, your Book Shepherd.

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