Rosenfeld Review Podcast

The Rosenfeld Review Podcast (Rosenfeld Media)

Lou Rosenfeld talks with a LOT of brilliant, interesting changemakers in the UX world and beyond. Subscribe to the Rosenfeld Media podcast for a bird's eye view into what shifts UX faces, and how individuals and teams can respond in ways that drive success.

  1. 3d ago

    From Designing to Building: The Rise of Product Design Engineering with David Siren Eisner

    As AI makes it easier to turn ideas into working products, designers have an opportunity to rethink where their responsibilities begin and end. Lou talks with David Siren Eisner, author of the forthcoming Product Design Engineering: A Designer’s Guide to Building and Shipping Code with AI, about how AI is reshaping the boundaries between design and engineering. David explains why traditional handoffs often create friction, lose valuable context, and slow product development. As roles blur, he sees opportunities for designers to take greater ownership of features from initial research through implementation, while teams rethink how they collaborate and maintain quality. For designers wondering where to begin, David offers practical advice, which his book details: learn the fundamentals of engineering workflows, start with small coding projects, and build confidence through experimentation. Rather than turning designers into engineers, product design engineering extends the creative process, allowing designers to use code as another material for bringing their ideas to life. David's book arrives in November 2026.   What You'll Learn from this Episode: What product design engineering is and how it builds on traditional design practices Why maintaining context across design and development reduces friction How blurring roles are changing team structures and feature ownership Why faster development requires stronger quality standards and upfront alignment How designers can get started with coding, Git, and engineering workflows Why coding can be a creative extension of design rather than a separate discipline   Quick Reference Guide: 0:10 - Meet David and learn about his new book, Product Design Engineering: A Designer’s Guide to Building and Shipping Code with AI  4:18 - Maintaining context across design and development reduces friction  8:32 - Reducing context handoffs by rethinking design and engineering boundaries  11:48 - Redefining team boundaries around features rather than roles  14:25 - Establishing design quality standards and aligning before building  18:56 - Bloomberg LP’s UX team is hiring 20:08 - Getting designers started with coding through engineering fundamentals and hands-on practice 26:33 - Using code as a creative design tool, not just an engineering skill  29:58 - David’s gift for listeners   Resources and Links from Today's Episode: Product Design Engineering: A Designer’s Guide to Building and Shipping Code with AI by David Siren Eisner Bloomberg LP’s UX team is hiring Evolve Digital - November 19, 2026   Quotes: “A lot of the work that we do is best served by someone that can maintain context all the way across.”  “If engineering is doing 4x, 10x, you know, 100x, the output that they're doing, making sure you're building the right thing to keep up with the speed of building is so important.”  “For so many years, we could create stuff, but we couldn't actually build it.”  “It's not about being in code and coding all the time, it's really about expressing my design thinking.”

  2. Sep 30

    Beyond Words: What Gestures Reveal About Users with Dane DeSutter and Stephanie Scopelitis

    What if researchers could learn as much from what people do with their hands as from what they say? Lou talks with Dane DeSutter and Stephanie Scopelitis, authors of the forthcoming Body Talk: Using Gestures to Rethink Human-Centered Products, about the overlooked role gestures play in research, communication, and design. Drawing on backgrounds spanning learning science, dance, music, and product research, Dane and Stephanie explain how gestures can reveal mental models, clarify ideas that are difficult to put into words, and give researchers new opportunities to dig deeper. Rather than relying on intuition alone, they argue that researchers can learn to observe gestures systematically—and use their own gestures intentionally to support richer interactions. Through examples involving everything from justice to data integration, they show how paying closer attention to the body can uncover insights that words alone might miss—and ultimately help designers create products that make more sense to the people using them.   What You'll Learn from this Episode: Why gestures offer a window into how people think How gestures can reveal mental models that words may not capture How researchers can observe gestures more systematically Why context and culture matter when interpreting gestures How gestures can help researchers ask better follow-up questions How understanding embodied behavior can lead to better product design   Quick Reference Guide: 0:11 - Meet Dane DeSutter and Stephanie Scopelitis and get an overview of their book, Body Talk 3:25 - Gestures in the UX world 6:53 - The ah-ha moment that made Dane take a closer look at gestures 9:15 - The influence of dance on Stephanie’s work 11:33 - Sign language vs gestures 13:19 - Gestures in the podcast studio 15:11 - We are all students of body language 19:03 - 15% off on Rosenfeld Media book preorders 20:26 - An example from teaching  24:49 - An example from product design and development  26:54 - Using gestures to reveal mental models and deepen understanding  30:42 - Offering and interpreting gestures 33:39 - Dane & Stephanie’s gifts for listeners 37:10 - Why you should try the Rosenverse   Resources and Links from Today's Episode: Body Talk: Using Gestures to Rethink Human-Centered Products by Dane DeSutter and Stephanie Scopelitis https://rosenfeldmedia.com/books/body-talk/ The Supplement to the Italian Dictionary by Bruno Munari https://corraini.com/products/supplemento-al-dizionario-italiano Solitary Confinement: Social Death and Its Afterlives by Lisa Guenther https://www.jstor.org/stable/10.5749/j.ctt4cggj8 The Inside-Out Center https://insideoutcenter.org/ The Rosenverse https://rosenverse.rosenfeldmedia.com/   Quotes: “A big part of how [engineers] interact with one another is in gesture.” —Dane  “The body [is] a bridge. It’s a bridge between the person and the experience, a bridge between the past and the future.” — Dane  “We use our bodies to communicate, to think through things, to shape our interactions all the time.” — Stephanie  “This is a way to see into the mind.” — Dane  “If you can understand how people think, you can design for them, you can create products that make sense to them.” — Dane  “Looking at gestures as a window into the mind… that’s where the richness comes from.” — Stephanie

  3. Sep 21

    What Should Your Machines Do? with Stefanie Hutka

    As organizations race to automate with AI, the most important question may not be what machines can do, but what they should do. Lou talks with cognitive neuroscientist and UX researcher Stef Hutka, author of the forthcoming Rosenfeld Media book What Your Machines Should Do: The Science and Strategy of Human-Centered Automation, about how teams can make more thoughtful decisions about automation. Stef introduces the Autonomy Decision Matrix, a framework that asks teams to evaluate automation along two dimensions: Could you automate it? and Should you automate it? Using examples from augmented reality and AI-powered customer service, she explains why technical feasibility alone isn’t enough — and how shared frameworks can help leaders and practitioners make better decisions together. The conversation ultimately makes the case for “humanist automation”: using technology to extend human capabilities rather than simply replace people. Stef will continue exploring that idea as a curator of the human-centered tooling track at Rosenfeld Media’s upcoming Shift UX 2026, where she and the speakers will examine how our tools are reshaping not only products, but organizations, communities, and society.   What You'll Learn from this Episode: Why “could we automate?” and “should we automate?” are different questions How the Autonomy Decision Matrix guides automation decisions Why augmentation can be more valuable than replacing people How shared frameworks help leaders and practitioners discuss AI What “humanist automation” means in practice How designers can think beyond today’s tools toward longer-term consequences   Quick Reference Guide: 0:18 - Meet Stef 3:30 - Augmented reality – should we? 5:23 - The reality of the cost of augmented reality suits 7:17 - Augmenting human capability or replacing it? 8:47 - A basic framework, the Autonomy Decision Matrix, for a thoughtful, less risky approach 12:16 - Early conversations in the automation space are important 14:29 - Bloomberg LP 15:46 - Fleshing out the Autonomy Decision Matrix - a case study with Klarna 20:50 - The people who should be having these ADM conversations 22:48 - Humanist automation 24:57 - Steph’s role in Shift UX 2026 29:20 - Stef’s gift for listeners Resources and Links from Today's Episode: Bloomberg LP’s open positions https://www.bloomberg.com/company/what-we-do/ux/ Shift UX 2026 https://shiftux.rosenfeldmedia.com/ What Your Machines Should Do: The Science and Strategy of Human-Centered Automation by Stefanie Hutka https://rosenfeldmedia.com/books/what-your-machines-should-do/   Quotes: “There's a lot of ‘We can do it,’ but should we? And this ‘should we?’ is not always the strongest justification.” “What are you doing automation in service of?” “Humans are doing the steering. It's not AI steering, and we're in the backseat.” “Who decides what is that preferred state, and what is our role as UX practitioners?”

  4. Sep 15

    Designing Your Own Path in an Uncertain UX Landscape with Catt Small

    What if uncertainty isn’t something UX professionals need to survive — but an opportunity to reshape what comes next? Catt Small and Lou explore how designers can reclaim agency at a moment when familiar roles, tools, and assumptions about the industry are shifting. Drawing on her own evolution from web designer to staff designer, Catt argues that career paths aren’t fixed: designers can identify where they bring the most value and help shape roles around their strengths. Catt and Lou discuss why today’s upheaval isn’t entirely new, how experimentation can help designers navigate ambiguity, and why the optimism that once surrounded technology has become more complicated. They also explore design’s role within the realities of business—and why making things better sometimes means slowing down, adding friction, asking harder questions, and helping organizations make more thoughtful decisions. Catt, who will open the inaugural Shift UX conference, ultimately offers a hopeful message: even in uncertain times, designers have agency—and uncertainty can be an ideal time to make meaningful moves. What You'll Learn from this Episode: How to shape a design career around your strengths rather than a prescribed path Why agency matters when roles, tools, and expectations are changing How today’s UX uncertainty echoes earlier periods of industry transformation Why designers increasingly help organizations explore possibilities and make better decisions How business realities complicate the goal of designing for people Why uncertainty can create opportunities to experiment, advocate, and make meaningful career moves Quick Reference Guide: 0:10 – Meet Cat Small (and her kittens), and learn about Cat and Lou’s ground rules for their conversation 3:27 - The career ladder is made up, so we should feel free to change it 7:26 - Embracing constant evolution rather than resisting change 10:20 - Advice for embracing change: know yourself 13:26 - Lessons gleaned from others 16:39 - A sale on book pre-orders 17:38 - UX returns to experimentation  21:28 - Tech’s optimism vs harder questions about progress and impact  24:47 - Designing for people while navigating the realities of business  26:57 - Shifting from removing friction to facilitating better decisions  29:32 - Finding agency and making meaningful moves  31:02 - About Shift UX 2026 32:08 - Kat’s gift for the audience   Resources and Links from Today's Episode: Imani House https://www.imanihouse.org/ Judd Legum’s Popular Info https://popular.info/about Shift UX 2026 https://shiftux.rosenfeldmedia.com/ NTS Radio https://www.nts.live/radio   Quotes: “We don’t have to be told what kind of job we should have.”  “It’s a sign of leadership when you know yourself and how to best bring value to the team.”  “Times of uncertainty are a great time to make moves.”

  5. Sep 9

    From Information Architecture to Sensemaking with Abby Covert

    As UX roles and titles continue to shift, the ability to make sense of complexity may matter more than ever. Lou talks with information architect, author, and longtime collaborator Abby Covert about how her work evolved from information architecture into the broader practice of sensemaking—and why she believes that work extends far beyond people with “IA” in their job titles. Abby also offers a preview of Shift UX, Rosenfeld Media’s hybrid conference on September 24–25, where she is one of the main curators. She explains how the event itself is being redesigned to move away from “design theater”: speakers will share the stage, dedicated sensemakers will connect ideas across talks, and the audience will become part of the conversation. The conversation explores Abby’s Sensemakers Club, the importance of creating genuine community, and her new book, Timeless Sensemaking for Modern Sensemakers. Throughout, Abby makes the case that sensemaking isn’t simply about organizing information—it’s also about understanding people, adapting how we communicate, and helping others turn complexity into something they can actually use.   What You'll Learn from this Episode: How information architecture led Abby to the broader practice of sensemaking Why UX skills may outlast traditional UX roles and titles How Shift UX is rethinking the traditional conference experience Why sensemaking is personal—and looks different for everyone How intentional discussion can turn connection into genuine community Why adapting how you communicate can make your work more effective   Quick Reference Guide: 0:16 - Meet Abby 2:29 - Sense-making as part of information architecture; placemaking vs sensemaking 5:31 - More on the term sensemaking 9:46 - More on placemaking; moving away from performance and toward disclosure; experience design 16:09 - 15% off on two books: What Your Machine Should Do by Stephanie Hutko and Body Talk by Dane Sutter and Stephanie Scopolitis 17:17 - Sensemaking is personal 19:11 - What sensemaking will look like at the Shift UX conference 21:22 - Sensemakers Club and Abby’s book 26:27 - More on Abby’s book 30:34 - Abby’s gift for listeners 31:33 - Check out the Rosenverse   Resources and Links from Today's Episode: How to Make Sense of Any Mess by Abby Covert https://abbycovert.com/make-sense/ Shift UX - September 24-25, 2026 https://shiftux.rosenfeldmedia.com/ Timeless Sensemaking for Modern Sensemakers by Abby Covert https://abbycovert.com/sensemaking/ Extra Bold, Feminist, Inclusive, Anti-Racist, Non-Binary Field Guide for Graphic Designers by Ellen Lupton, Farah Kafei, Jennifer Tobias, Josh A. Halstead, Kaleena Sales, Leslie Xia, Valentina Vergara https://papress.com/products/extra-bold Quotes: “I've come to understand sensemaking as a part of information architecture.” “Information is sketchy when you look at it as a material that we wield.”  “The stage is becoming sort of like this central gathering space, more like a meeting house and less like a theater production.” “Sensemaking is an incredibly personal process.”

  6. May 28

    AI, Discovery, and the New Product Manager with Julia Barham

    Product management is changing fast — and according to Julia Barham, many PMs are being pushed to the “left,” beyond delivery work into deeper discovery, customer insight, and strategic thinking. Julia joins Lou to discuss her forthcoming book, The Product Management Playbook: Create, Ship, and Optimize Winning Products, and why modern product managers need broader, end-to-end skills to thrive. Julia explains how AI and automation are reducing the amount of manual coordination and backlog management product managers traditionally handled — creating both anxiety and opportunity. As delivery work becomes easier, PMs are increasingly expected to spend more time understanding customers, validating ideas, collaborating across disciplines, and driving outcomes instead of simply shipping features. She also argues that great product managers succeed not because they know everything, but because they cultivate curiosity, build strong partnerships, and continuously learn across business, design, data, technology, and customer domains. The conversation also explores why many product managers feel disempowered inside organizations, the growing overlap between product and UX research, and how self-education, mentorship, and optimism can help professionals adapt during an uncertain AI-driven transition.   What You'll Learn from this Episode: Why product management roles are shifting toward discovery work How AI is changing delivery and project-management tasks The five core domains strong product managers understand Why curiosity is a product manager’s “X factor” How PMs can better partner with UX, engineering, and data teams Why many product managers feel disempowered today How self-education and mentorship accelerate PM growth What end-to-end product management really looks like   Quick Reference Guide: 0:18 – Meet Julia and learn why she wrote her new book 2:43 - Product managers shifting into customer rese–arch roles 5:29 - The dynamics of research shifting into the product space 8:44 - Other major messages of Julia’s book 11:55 - The common thread: curiosity 13:24 - Designing with AI virtual conference 14:10 - The insecurity of having breadth of knowledge but not depth 17:09 - The importance of self-education 19:02 - The ubiquitous attitude of “nobody listens to me or respects my position” and what to do about it 23:46 - Julia’s gift for listeners   Resources and Links from Today's Episode: The Product Management Playbook: Create, Ship, and Optimize Winning Products by Julia Barham https://rosenfeldmedia.com/books/product-management-playbook/  Dr. Marily Nika’s courses on Maven https://maven.com/marily-nika   Dr. Marily Nika on LinkedIn https://www.linkedin.com/in/marilynika  Hilary Gridley’s Couch-to-5K for AI https://couchto5k.ai/    Quotes: “Successful product managers usually operate across five different domains.”  “It’s not a book on theory; it’s a book on doing.” “You need to be a really good partner if you want to be a great product manager.” “The point is harnessing multiple superpowers to get that integrated thinking and develop a solution that’s going to work across what customers need, businesses need, and then can be scalable and sustainable.”   “You have to be curious. You have to spend time with your partners, get mentors, and learn to understand how design, data, technology all help you make a better product for customers and for your business.”

  7. May 27

    From Efficiency to Imagination with Josh Clark and Veronika Kindred

    AI is opening the door to a new era of design—but most teams are still focused on making their existing work faster rather than reimagining what’s possible. Lou talks with Josh Clark and Veronica Kindred about their new book, Sentient Design, and what it takes to design truly intelligent interfaces. They introduce the idea of “practical magic”—starting with bold, even impossible wishes and then working backward to create real, deliverable experiences. Rather than defaulting to chatbots and efficiency gains, they argue that AI enables entirely new interaction models, from adaptive interfaces to agents that collaborate directly within products. The conversation also explores how design systems and past UX practices lay the groundwork for this shift, while designers themselves must unlearn habits that limit creativity. Through their “sentient design sprint” and “minimum magical product” framework, Josh and Veronica offer a structured way to move from imagination to implementation. At its core, this episode is a call for designers to reclaim their role as inventors—embracing AI not just as a tool, but as a new design material for creating more responsive, dynamic, and human-centered experiences. What You'll Learn from this Episode: Why AI is a new “design material,” not just a productivity tool How “practical magic” helps teams rethink what’s possible Why designers are stuck focusing on process instead of product innovation What adaptive, intelligent interfaces could look like in practice How the “sentient design sprint” turns ideas into real solutions What designers need to unlearn to work effectively with AI Quick Reference Guide: 0:13 - Meet Josh and Veronika and learn about their new Rosenfeld Media book 3:14 - Harnessing magical thinking with AI 9:19 - Moving beyond process, speed, and efficiency 13:11 - How designers can transition from tooling to inventing 16:53 - Exciting places the magic could take us 23:40 - 5 reasons to use the Rosenverse 25:52 - The Sentient Design Sprint 30:08 - The Sentient Triangle 33:36 - Is this applicable to non-traditional designers? Or what designers need to unlearn? 39:56 - Josh and Veronica’s gifts for listeners   Resources and Links from Today's Episode: Sentient Design: Crafting Intelligent Interfaces with AI by Josh Clark and Veronika Kindred https://rosenfeldmedia.com/books/sentient-design/ Designing with AI 2026 - June 9, 2026 https://rosenfeldmedia.com/designing-with-ai/  Enchanted Objects: Innovation, Design, and the Future of Technology by David Rose https://www.amazon.com/Enchanted-Objects-Innovation-Design-Technology/dp/1476725640  This is Running: A Celebration of the World of Running, Exploring the Culture, History, Brands, Races and People Behind It by Raziq Rauf https://www.amazon.com/This-Running-Celebration-Exploring-Culture/dp/1837330425?crid=10LYBYV063BKK&dib    Quotes: “We try to get in touch with the moments of emerging technology that help us to let go of the old ways of doing things and embrace the new, to think in terms of magical wishes.” “A ‘magical moment’ is that machines can understand our intent beyond just what we know to type.”  “The danger is we’re not endorsing magical thinking.” “First we retool, then we reorganize to get our process around that. And then we invent.”

  8. May 19

    The Jagged Mind: Staying Human in an AI-Smooth World with Paul Ford

    AI may be built on language—but according to Paul Ford, we’re still struggling to find the right words to describe what it’s actually doing to our work and thinking. Lou and Paul explore how language shapes our ability to understand—and responsibly use—AI. Drawing on his dual background in programming and writing, Paul shares a set of evolving “rules” for working with AI: don’t let it replace your thinking, be wary of its tendency to flatter, and build systems that help you verify and structure its output rather than blindly trusting it. He explains how he uses AI to accelerate prototyping and research while still preserving human judgment, creativity, and accountability. The discussion also zooms out to the broader cultural moment. From skeptical college students to industry hype cycles, Paul argues that people are more discerning than we often assume—and that AI’s impact will play out in diverse, deeply human ways. Paul will be the opening speaker at the upcoming Designing with AI conference, where he’ll expand on these ideas and introduce new language for navigating this rapidly evolving space. His takeaway? We’re not at the end of history—we’re in a messy, fascinating transition, and the best we can do is stay curious, thoughtful, and engaged.   What You'll Learn from this Episode: Why shared language is critical for making sense of AI How Paul Ford approaches “rules” for using AI responsibly The risks of AI’s built-in flattery and “smooth” thinking Practical ways to use AI for prototyping without losing control Why verification systems matter more than trusting the model How younger generations actually view AI (less hype, more pragmatism) Why AI may be powerful—but not as historically radical as we think How to stay grounded and thoughtful amid rapid technological change   Quick Reference Guide: 0:11 – Meet Paul 5:30 - Can language keep up with technological change? 12:48 – Paul’s rules for professionals 18:11 - Where is the slippery slope? Paul weighs in. 22:23 - Paul reveals his gift for the audience 23:03 - 5 reasons to use the Rosenverse 25:18 - A story about some NY college students 29:21 - The anger and skepticism toward AI 35:18 - Wrapping up   Resources and Links from Today's Episode: Designing with AI conference - June 9, 2026 https://rosenfeldmedia.com/designing-with-ai/  Shell Game Podcast, by Evan Ratliff podcasts.apple.com/us/podcast/shell-game/id1753117762    Quotes: “In a world where product is very easy to spin up, the relationship is getting more and more important.”  “You can really narrow your risk when you’re working with this stuff, and then you can let it go and see what it comes up with.”  “There’s ways to mess with this stuff where I think you get to move forward and you get to think your thoughts without letting it take over.”  “When it gets into that weird social relationship where it’s telling you that was a good idea, that’s where my alarm bells go off.”   “The native buttering up of these technologies, I think is really dangerous because, God, you always want to hear it, especially when you're a boss.

4.6
out of 5
20 Ratings

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Lou Rosenfeld talks with a LOT of brilliant, interesting changemakers in the UX world and beyond. Subscribe to the Rosenfeld Media podcast for a bird's eye view into what shifts UX faces, and how individuals and teams can respond in ways that drive success.

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