Lash Biz Babes Erica Schramm

This week Denys and I are doing our tell all episode on what it’s like to work for a franchise lash studio! As with anything in life, there are pros & cons to it. In this episode we talked about lessons we learned, whether franchises are a good place to start out at or not, crazy client stories, how to decide whether to go solo or work for someone else, all about taking foreign fills and how to do it effectively, and more!

I’m curious on your thoughts about the episode! DM me on IG and let me know what you think -> instagram.com/xoericaschramm

Find Denys Online:
Instagram.com/denydiva
https://www.tiktok.com/@denydiva

Lash Biz Babes Online Conference tickets go on sale on March 16th! This is a 2-day, all online conference happening on May 18th + 19th for solo lash artists & beauty business owners who want to step into their empowered era. You will learn how to better support yourself physically, mentally, emotionally, financially, + strategically as a solo business owner this year🦋 learn more + get your ticket for $149 here - payment plan available! (prices will go up the closer the conference gets!): www.lashbizbabesconference.com

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Support this podcast: https://podcasters.spotify.com/pod/show/lashbizbabes/support

On this week’s episode, you get to listen in as Abby O’Sullivan shares about how to take care of yourself physically and mentally as a lash artist or solo beauty business owner, so that you can create a long-term business that you love.

Abby is a long-term lash artist turned wellness coach. She is passionate about empowering beauty pros with uncomplicated self care tips and knowledge to keep them feeling their best physically and mentally so they can avoid burnout and love their careers for a long time. She is the creator of Free Your Body Strength and Mobility Classes for Beauty Pros and the host of the Beauty Pro Wellness Podcast. Abby is also the co-founder of Wonder Podcast Productions, a podcast management agency.

If you are struggling with burnout or wanting to have more balance in your life/business, then this episode is for you!

Find Abby Online:
Instagram: www.instagram.com/coachabbyo
Website: www.coachabbyo.com
Podcast Management: www.wonderpodcastproductions.com Mobility Class: https://freeyourbody.coachabbyo.com/

Find Erica Online:
Instagram: www.instagram.com/xoericaschramm

This week’s sponsor, Piper Rose Select Skincare: Ready to make more money without taking more clients? Piper Rose has created an eye serum roller bottle that is eyelash extension safe to retail to our clients! I have been using it for the last few months and LOVE it!

Sign up for a wholesale account to get 50% off your orders & if you put, “Erica says Piper Rose Eye Serum Roller is the bomb x2!” in the notes box at checkout, they will send you 2 rollers for FREE with your order! Find all things Piper Rose Select Skincare here: https://piperroseselect.com

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Support this podcast: https://podcasters.spotify.com/pod/show/lashbizbabes/support

For our first official episode of 2024, I interviewed Kayla Hertz from KK Artistry and Educated Artistry Podcast. Kayla has been a lash artist since 2015, and her goal is to help others build a thriving beauty business on their own terms. You have probably seen one of her videos on TikTok before as she shares her guidance, perspectives, and insights there that have been shaking up the way the lash industry looks at marketing online. If you are wanting to build your lash or beauty clientele, get better with creating content, or you're looking to find tangible ways to tap into your creativity in life and business this year, then this is the episode for you!



Find Kayla Online:

Website: www.kkartistry.com

www.educatedartistry.com

https://www.instagram.com/kkartistry_/



Let's be friends on IG! Find Erica here: www.instagram.com/xoericaschramm



Be My Lashentine Mix and Mingle event in Vancouver, WA on February 18th, 2024! Kayla is giving you 15% off your ticket with code: ERICA

https://www.eventbrite.com/e/be-my-lashentine-tickets-773976142477?aff=oddtdtcreator



Thank you to this week's sponsor of Lash Biz Babes, Piper Rose Select Skincare! As a master esthetician and lash artist myself, I was always on the lookout for high quality skincare products that are effective for my clients' skin while also safe to use with eyelash extensions. And that is exactly what this line is! Their eyelash extension safe eye serum roller bottle, Reviva Bright, is the perfect item to add as retail to your clients this year to keep your clients, their skin, their lashes, and their retention happy and healthy all at the same time! Use code 'eyes14' at checkout to get 14% off your order of eye serum rollers (you can sign up for wholesale too!) until Valentine's Day! And make sure to put that Erica sent you in the notes box :)

https://piperroseselect.com/



Join us in 2024 for the biggest online lash and beauty conference of the year! Learn the business, marketing, and mindset skills necessary for you to truly thrive as a solo lash artist/beauty business owner. You are meant for big things in your business and life - it's time to take action towards them! Get all the details for this 2-day virtual conference and grab your presale ticket for only $99 before prices go up in February!

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https://sso.teachable.com/secure/1259281/checkout/5200607/lash-biz-babes-online-conference-2024



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Support this podcast: https://podcasters.spotify.com/pod/show/lashbizbabes/support

As we find ourselves at the end of another year, I find that some reflection on the lessons we've learned throughout it can be beneficial! It was a crazy year in my world both in good and hard ways, so I wanted to share a handful of the lessons that I learned in business and life with you to end out 2023. The older I get, the more I appreciate the time we have on this earth and the more desire I have to make the most of it. If that is you too, this is the episode for you.



I hope you have the best year in 2024 full of fun, happiness, fulfillment, success, resilience, dedication, and rest. Obsess over the things that make you happy, don't wait to take action on your dreams and goals, and truly live life to it's fullest. I'm always cheering you on! Happy New Year, my friend!



Let's be friends on IG! www.instagram.com/xoericaschramm



Join us in 2024 for the biggest online lash and beauty conference of the year! Learn the business, marketing, and mindset skills necessary for you to truly thrive as a solo lash artist/beauty business owner. You are meant for big things in your business and life - it's time to take action towards them! Get all the details for this 2-day virtual conference and grab your presale ticket for only $99 before prices go up in February!


https://sso.teachable.com/secure/1259281/checkout/5200607/lash-biz-babes-online-conference-2024




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Support this podcast: https://podcasters.spotify.com/pod/show/lashbizbabes/support

As a solo owner, you make A LOT of decisions about your lash, hair, nail, esthetics, or education business. This can be hard to do and even scary sometimes. Change and getting outside of your comfort zone is stretchy and uncomfortable. As someone who struggles to make big decisions myself, this episode is to give you a look into a big decision and pivot I made in my business a few months ago, what helped along the way, and insight into making big decisions for your own beauty business, too.

Let’s be friends on IG! www.instagram.com/xoericaschramm

Lash Biz Babes Online Conference 2024! A 2-day, all online conference for the solo beauty business owner who wants to step into her empowered era. Learn marketing, mindset, business strategy, and more from industry experts who have walked in your shoes before. Happening on May 18th + 19th, 2024. Watch from wherever. Win prizes. Meet new industry friends. We would love to *virtually* meet you there!

https://sso.teachable.com/secure/1259281/checkout/5200607/lash-biz-babes-online-conference-2024




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Support this podcast: https://podcasters.spotify.com/pod/show/lashbizbabes/support

Paid ads…should you use them to grow your lash or beauty business? How do they even work? Should you boost posts? These are all questions I see asked constantly, so let’s talk about it!

This week I brought on paid ads pro Deirdre Andrews, owner of Define Marketing, to give you the scoop and answering all your questions about paid ads for solo beauty pros. There is so much more to it than most realize, and I learned so much from talking with Deirdre! She is a wealth of knowledge and you’re sure to learn something new today.



Here is where you can find Deirdre online:

Instagram: www.instagram.com/definemarketingblog

Website: www.definemarketing.ca

The Booked Blueprint for $27: Her 1-hour strategy class where she’ll take you behind the scenes of a real life paid ads campaign and show you how she and her client booked 42 new lash clients in just 12 weeks👏🏼 https://www.definemarketing.ca/masterclass/



Let’s be friends on Insta! Here’s where you can find your host, Erica: www.instagram.com/xoericaschramm



LASH BIZ BABES ONLINE CONFERENCE 2024: Our year 2 dates have been announced! May 18th + 19th, 2024. This 2-day virtual event is for solo beauty business owners who are ready to step into their empowered era🦋 You will be empowered with support to physically, mentally, emotionally, strategically, + financially thrive in the world of beauty business. This is the lowest that ticket prices will be and the ONLY link currently available to get a ticket. I’ll be closing this $99 presale link on December 31st at 11:59pm mountain time! Tickets won’t go back on sale until February and the prices will go up❤️‍🔥 I’d love to *virtually* meet you in May!

Learn more about the event and get your ticket for only $99 here: www.lashbizbabesconference.com




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Support this podcast: https://podcasters.spotify.com/pod/show/lashbizbabes/support