91 episodes

The Making a Marketer podcast covers strategy & tactics for all experience levels, from events to social media, and everything in between. We have top industry marketing experts on our shows, and we have a great time! Hosted by Megan Powers and Jen Cole since 2017.

Making a Marketer Megan Powers

    • Business
    • 5.0 • 28 Ratings

The Making a Marketer podcast covers strategy & tactics for all experience levels, from events to social media, and everything in between. We have top industry marketing experts on our shows, and we have a great time! Hosted by Megan Powers and Jen Cole since 2017.

    Overcoming Imposter Syndrome with Dr. Allana Da Graca

    Overcoming Imposter Syndrome with Dr. Allana Da Graca

    We all have those moments, whether we are in the C-Suite or just out of college! Questioning ourselves is natural, and we can be intentional in how we deal with these "imposter" thoughts. Recognizing that's what is happening is the first step... then what?


    Our guest Dr. Allana Da Graca helps us get out of our heads on this one!


    Her first book is quite inspiring - Tomorrow Can't Wait: An Inspirational Book Offering Persistence for a Lifetime.


    Harvard Business Review article mentioned on the show.


    Our guest...


    Dr. Allana Da Graca 
    Obsessed with building authentic engagement, Dr. Allana helps people share their genius without apology. This has a major influence on their perception and ability to reach new milestones. She helps remove tech overwhelm and makes complicated processes become tangible steps that make goal attainment possible. Having helped more than 20 thousand individuals through her 23-year tenure as a Professor and Communication expert, she has been featured in FOX News, NBC, BNN, WERS, WMUA, Dorchester Reporter, Boston Globe, The TEDx stage, WBOC, Shoutout Atlanta, Atlanta Voyage, EPOCH Times, and the UMASS Daily Collegian. She has been awarded the Robert C. Ford Fellowship, Martin Luther King Civic Leader Award, Laureate International Appreciation, and many more. 


    Her book reco: Expert Secrets Power Your Profits by Susie Carder




     


    We are "Making a Marketer"... in all ways. Check out episode 91 -- and please take a minute to follow, rate, & review us on iTunes & get each ep. when it drops!


    https://bit.ly/mamITuneNEW


    ::: This episode is made possible by Powers of Marketing - emPOWERing strategic communication :::


    ** Our show music is provided by our
    GIFTED editor, MUSICIAN, Avri.
    Check out his song, "Too Close"! **

    • 28 min
    How to Ask the Right Questions with Angus Nelson

    How to Ask the Right Questions with Angus Nelson

    Season 5 is holding nothing back, and this episode featuring Angus Nelson is no exception. He blew our minds, motivated us, inspired us, taught us, and made us laugh.


    When we enter a conversation with curiosity and an open mind, it’s disarming. It shows the other person that you value their thoughts and feelings, and it opens the door to trust. When we ask the right questions, we create an entirely different dynamic, and Angus gives us the tools to get started.


    More than likely you'll listen to this episode more than once -- there's so much GOLD in this one!


    Our guest...


    Angus Nelson 
    Angus is a men’s executive coach, one of America’s top performance strategists and Founder of Evolve Men Coaching. He helps ambitious men find fulfillment for a life of meaning and purpose. His past clients include members from Fortune 50 brands to celebrity personalities while also speaking at headquarters for America's top brands such as Walmart, Coca-Cola, BMW, Disney, Whole Foods, and Adobe. Angus is married with three children and lives in Nashville, Tennessee with their 2 bougie dogs.

    GIFT from Angus: "7 Questions to Change Your Life"
    His book reco: Expert Secrets by Russel Brunson
    His Instagram is a great place to follow / connect with him!





     


    We are "Making a Marketer"... in all ways. Check out episode 90 -- and please take a minute to follow, rate, & review us on iTunes & get each ep. when it drops!


    https://bit.ly/mamITuneNEW


    ::: This episode is made possible by Powers of Marketing - emPOWERing strategic communication :::


    ** Our show music is provided by our
    GIFTED editor, MUSICIAN, Avri.
    Check out his song, "Too Close"! **

    • 53 min
    Business Lessons From Life with Host Megan Powers

    Business Lessons From Life with Host Megan Powers

    This our very first "no guest" episode! It's an idea host Megan has been toying with -- to add a third episode each month that's a very brief recap on recent marketing news or a "what I learned" recently sort of thing. We really look forward to your feedback if this is something you'd like more of as a supplement to the two episodes per month we normally publish.


    Megan had a BIG birthday recently and through that adventure there were a few things that occurred to her that are life / business lessons. It's just about 12-minutes long, and she also did the editing herself on this one, so please forgive if it's a little less smooth than normal:).


    Let us know what you think via DM on the @MakeAMarketer Twitter or @MeganPowers Twitter (she also gives her email you can get if you listen).


     


    Megan's Blog - she's a writer too!


    Book recos:
    Cumulative Advantage - Mark Schaefer’s (past MaM guest!) new book
    It’s Not Just Who You Know by Tommy Spaulding


     


    We are "Making a Marketer"... in all ways. Check out episode 89 -- and please take a minute to follow, rate, & review us on iTunes & get each ep. when it drops!


    https://bit.ly/mamITuneNEW


    ::: This episode is made possible by Powers of Marketing - emPOWERing strategic communication :::


    ** Our show music is provided by our
    GIFTED editor, MUSICIAN, Avri.
    Check out his song, "Too Close"! **

    • 12 min
    Personal Branding Can Drive Sales (& SO Much More!) with Cass McMann

    Personal Branding Can Drive Sales (& SO Much More!) with Cass McMann

    Have you ever thought about how your personal brand might affect sales? We talk about so much more on this episode, but our guest's insight on how our personal brand is a reflection on everything is super interesting!



    "...so when you think you work for a company, you're really working in the best interest of them. And, unfortunately, some organizations just don't put their people at the center. And so we as individuals have a responsibility to ourselves, I believe, to put ourselves at the center of what we do. And so your brand is doing that -- in every way..."



    Truly, this episode gets DEEP in a way you might not expect, given the title of the show. We would LOVE to hear what you think! If you comment on our Twitter, we would love, love, love that! 


    "...be brave and put your authentic self in the world... the world needs you."


    Our guest...


    Cass McMann 
    Cass McMann is the principal and founder of Know Better, Do Better Consulting - an organizational development firm relentlessly focused on building inclusive cultures while streamlining institutional processes. Cass partners with clients to create cultures that thrive in business because of their inclusivity. Know Better Do Better Consulting builds upon what clients do well while filling in the gaps of what is unknown to streamline processes, building healthy corporate culture, and creating a sense of belonging.

    Because when organizations know better, they do better.

    Her twenty years as an award-winning sales and hospitality professional has fueled her passion for people, processes, and organizational culture. Her superpower is making sense of what may feel like chaos while developing business practices that put people at the center. The future of successful businesses hinges on their organizational ability to maintain a space where their members are seen, valued, respected, and protected.





    Cass' Blog - please check it out -- do much good stuff!


    Her book reco: You, Inc.- The Art of Selling Yourself - Harry Beckwith and Christine Clifford


     


    We are "Making a Marketer"... in all ways. Check out episode 88 -- and please take a minute to follow, rate, & review us on iTunes & get each ep. when it drops!


    https://bit.ly/mamITuneNEW


    ::: This episode is made possible by Powers of Marketing - emPOWERing strategic communication :::


    ** Our show music is provided by our
    GIFTED editor, MUSICIAN, Avri.
    Check out his song, "Too Close"! **

    • 39 min
    Part 2 - Season 5 Making a Marketer Kick-Off - Season 4 Reunion

    Part 2 - Season 5 Making a Marketer Kick-Off - Season 4 Reunion

    Our FIFTH season is officially ON.


    We're continuing the reunion tradition with part two of our season five kick-off with this one. The funniest and "not approved for public consumption" stuff went on behind the scenes while we had some technical difficulties, and it's chock-full of great nuggets from every guest! "Quotables" as Jen says.


    In this second part we have brought together (10 people!) Rob & Kennedy, Dennis Wakabayashi, Dorothea Bozicolona-Volpe, Chris Craft, Nathalie Gregg, Alexis Heinrich, Melissa Majors, Judi Fox, and Gary Ware!


    We check in to recap their episode and have them answer "one big question"...


    This time: "What is the biggest business lesson you've learned through this (ongoing) pandemic that will help you (and our listeners) forevermore?" 


    The result is a very insightful and lively conversation!


    GUESTS & their episodes from season four:


    Rob & Kennedy - Mastering Email Marketing, Ep. 66


    Dennis Wakabayashi - TikTok - Top Platform Worldwide - Ep. 79


    Dorothea Bozicolona-Volpe - How a Marketer Turned Tragedy Into Triumph - Ep. 83


    Chris Craft - Crafting Creative Copy Writing - Ep. 67


    Nathalie Gregg - The Power of Twitter Chats - Ep. 62


    Alexa Heinrich - Absolutely Accessible Marketing - Ep. 75


    Melissa Majors - Inclusivity as a Business Advantage - Ep. 84


    Gary Ware - Transforming Culture - Ep. 59


    Judi Fox - Captivating Clubhouse - Ep. 80


     


    We are "Making a Marketer"... in all ways. Check out episode 87 -- and please take a minute to follow, rate, & review us on iTunes & get each ep. when it drops!


    https://bit.ly/mamITuneNEW


    ::: This episode is made possible by Powers of Marketing - emPOWERing strategic communication :::


    ** Our show music is provided by our
    GIFTED editor, MUSICIAN, Avri.
    Check out his song, "Too Close"! **

    • 39 min
    Part 1 - Season 5 Making a Marketer Kick-Off - Season 4 Reunion

    Part 1 - Season 5 Making a Marketer Kick-Off - Season 4 Reunion

    FIFTH SEASON?! Yes!


    We started a tradition when heading into season two of having reunions of the previous season's guests, and it's the highlight of doing this show for us!


    In this first part of the season four reunion we have brought together Troy Sandidge, Gary J. Nix, Jim Fuhs, Diana Richardson, Kendra Losee, and Christina Garnett!


    We check in to recap their episode and have them answer "one big question"...


    This time: "What is the biggest business lesson you've learned through this (ongoing) pandemic that will help you (and our listeners) forevermore?" 


    The result is a very insightful and lively conversation!


    GUESTS & their episodes from season four:


    Troy Sandidge - Marketing Strategy, Ep. 65


    Gary J. Nix - Challenges in Media Communication - Ep. 76


    Jim Fuhs - How to Build a Livestreaming Show - Ep. 69


    Diana Richardson - Scintillating Search Tips (SEO) - Ep. 74


    Kendra Losee - Marketing CBD - Ep. 60


    Christina Garnett - Visual Intelligence - Ep. 71


     


    We are "Making a Marketer"... in all ways. Check out episode 86 -- and please take a minute to follow, rate, & review us on iTunes & get each ep. when it drops!


    https://bit.ly/mamITuneNEW


    ::: This episode is made possible by Powers of Marketing - emPOWERing strategic communication :::


    ** Our show music is provided by our
    GIFTED editor, MUSICIAN, Avri.
    Check out his song, "Too Close"! **

    • 45 min

Customer Reviews

5.0 out of 5
28 Ratings

28 Ratings

Troy | @FindTroy ,

Got 2 Clients From Being A Guest On The Show

Megan Powers and Jen Cole are a dynamic duoask great questions, and make you feel comfortable! As being both a listener of the podcast and being a guest on the show (Episode 65) the value is immense and the information provided is super helpful! I like to think of it as “roundtable inspiration and therapy for marketers”.

From the exposure from the episode, I was actually able to get two clients from it. And on top of that, 4+ months later, still have people referencing the episode when we talk! They also do a phenomenal job of resharing the episode featuring you when they notice get a lot of press, buzz, or trend on Twitter. They still tweet about my podcast appearance from time to time.

It’s a good way to establish your authority in the marketing space and introduce you to a wider audience.

Lamsromped ,

Marketing made easy

I’m just getting started in marketing and I appreciate that this show covers all elements of marketing. I really look forward to learning more!

In the Bay ,

Love it!

I always learn something, no matter the topic or guest. Thank you for teaching me what I need to know to stay current.

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