25 min

Making the most of first-party data with Josh Perlstein The Marketing Intelligence Show

    • Marketing

In this episode, Josh Perlstein, Founder & CEO of Response Media, will show you how to make the most of your first-party data. 

You'll learn:


What's first-party data
Why it's important to collect first-party data
How to qualify the data before adding it to your data warehouse
How to analyze and extract insights from first-party data

Useful links:


Follow Anna on Twitter and LinkedIn
Follow Supermetrics on Twitter and LinkedIn

In this episode, Josh Perlstein, Founder & CEO of Response Media, will show you how to make the most of your first-party data. 

You'll learn:


What's first-party data
Why it's important to collect first-party data
How to qualify the data before adding it to your data warehouse
How to analyze and extract insights from first-party data

Useful links:


Follow Anna on Twitter and LinkedIn
Follow Supermetrics on Twitter and LinkedIn

25 min