Med Creator 101

Mimi Banks and Dr. Dustin Portela

5.0 (3)
MARKETING

Med Creator 101 is a weekly podcast hosted by board certified dermatologist, ‘dermfluencer’ Dr. Dustin Portela and beauty veteran, social media agency owner, Mimi Banks, featuring your favorite brands and medfluencers. Each episode is filled with helpful tips and tools to get started on social, build your platform, create content, grow a community, and attract brands.

2D AGO

What Dr. Tommy Martin Gets Right About Authenticity on Social (Re-release)

What if the key to growing on social media isn’t a perfect strategy, but simply showing up as yourself? Dr. Tommy Martin shares how he built a platform of over 4 million followers by focusing on impact over metrics, creating content around what genuinely lights him up, being a father, advocate and physician and embracing imperfection along the way. From turning on his camera with no plan to building a powerful following, this episode shows what it really takes to grow without losing authenticity. Follow us on Instagram: @medcreator101 Subscribe to our YouTube channel: www.youtube.com/@MedCreator101 Mimi Banks: @mimibanks | @mbsocial.agency Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela Dr. Tommy Martin: Instagram: @dr.tommymartin | TikTok: @dr.tommymartin | Youtube: @dr.tommymartin Tools and Creator Must-Haves: CapCut: https://capcutaffiliateprogram.pxf.io/09bxrLGimbal: https://amzn.to/3QEu6ZOAnker External battery charger: https://amzn.to/3DdtBTiCar mount: https://amzn.to/4bkEu2kCar mount (portable): https://amzn.to/3EVgNl8DJI Osmo Camera: https://amzn.to/43eptwPDJI Osmo Mic: https://amzn.to/44WJFnCRing light (portable): https://amzn.to/43joyvmRing light: https://amzn.to/4ikDBcdNikon DLSR Camera: https://amzn.to/3FbK0rR

35 min
APR 6

Tools All Creators Need (Re-release)

You do not need a perfect setup to start creating content, but the right tools can make the process a whole lot easier. In this episode, Mimi and Dr. Dustin Portela reveal the must-have tools for content creation, from lighting and microphones to editing apps, travel-friendly gear, and simple upgrades that can help your content look and sound more polished. They also share what’s worth investing in, what’s probably not necessary yet, and a look inside Dr. Portela's personal setup. Learn how to build a content creation system that works for you without overcomplicating the process. Follow us on Instagram: @medcreator101 Subscribe to our YouTube channel: www.youtube.com/@MedCreator101 Mimi Banks: @mimibanks | @mbsocial.agency Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela Tools and Creator Must-Haves: CapCut: https://capcutaffiliateprogram.pxf.io/09bxrLGimbal: https://amzn.to/3QEu6ZOAnker External battery charger: https://amzn.to/3DdtBTiCar mount: https://amzn.to/4bkEu2kCar mount (portable): https://amzn.to/3EVgNl8DJI Osmo Camera: https://amzn.to/43eptwPDJI Osmo Mic: https://amzn.to/44WJFnCRing light (portable): https://amzn.to/43joyvmRing light: https://amzn.to/4ikDBcdNikon DLSR Camera: https://amzn.to/3FbK0rR

21 min
MAR 30

Following up after conferences (re-release)

Conferences can lead to meaningful relationships, brand opportunities, and career growth, but what happens after the event matters just as much as showing up. Mimi and Dr. Dustin Portela share how to follow up in a way that feels strategic, authentic, and memorable, from outreach timing and follow-up emails to LinkedIn, text, and staying top of mind. Whether you attended AAD, networking with brands, or meeting other healthcare professionals, this episode will help you approach post-conference follow-up with more confidence. Follow us on Instagram: @medcreator101 Subscribe to our YouTube channel: www.youtube.com/@MedCreator101 Mimi Banks: @mimibanks | @mbsocial.agency Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela Tools and Creator Must-Haves: CapCut: https://capcutaffiliateprogram.pxf.io/09bxrLGimbal: https://amzn.to/3QEu6ZOAnker External battery charger: https://amzn.to/3DdtBTiCar mount: https://amzn.to/4bkEu2kCar mount (portable): https://amzn.to/3EVgNl8DJI Osmo Camera: https://amzn.to/43eptwPDJI Osmo Mic: https://amzn.to/44WJFnCRing light (portable): https://amzn.to/43joyvmRing light: https://amzn.to/4ikDBcdNikon DLSR Camera: https://amzn.to/3FbK0rR

14 min
MAR 23

Making the Most of AAD (Re-release)

Ahead of AAD, this is your reminder: conferences are prime opportunities to create content, connect with brands, and build relationships with other Med Creators. Come prepared to make the most of it! Follow us on Instagram: @medcreator101 Subscribe to our YouTube channel: www.youtube.com/@MedCreator101 Mimi Banks: @mimibanks | @mbsocial.agency Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela Tools and Creator Must-Haves: CapCut: https://capcutaffiliateprogram.pxf.io/09bxrLGimbal: https://amzn.to/3QEu6ZOAnker External battery charger: https://amzn.to/3DdtBTiCar mount: https://amzn.to/4bkEu2kCar mount (portable): https://amzn.to/3EVgNl8DJI Osmo Camera: https://amzn.to/43eptwPDJI Osmo Mic: https://amzn.to/44WJFnCRing light (portable): https://amzn.to/43joyvmRing light: https://amzn.to/4ikDBcdNikon DLSR Camera: https://amzn.to/3FbK0rR

17 min
MAR 16

The Legal & Ethical Guardrails Every Med Creator Should Know

Posting online as a healthcare professional comes with responsibility. In this episode, Mimi Banks and Dr. Dustin Portela break down the legal and ethical guardrails every med creator should know. From patient privacy and consent to disclosures, DMs, and brand partnerships, they share filters to help protect your license, reputation, and credibility on social. Follow us on Instagram: @medcreator101 Subscribe to our YouTube channel: www.youtube.com/@MedCreator101 Mimi Banks: @mimibanks | @mbsocial.agency Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela Tools and Creator Must-Haves: CapCut: https://capcutaffiliateprogram.pxf.io/09bxrLGimbal: https://amzn.to/3QEu6ZOAnker External battery charger: https://amzn.to/3DdtBTiCar mount: https://amzn.to/4bkEu2kCar mount (portable): https://amzn.to/3EVgNl8DJI Osmo Camera: https://amzn.to/43eptwPDJI Osmo Mic: https://amzn.to/44WJFnCRing light (portable): https://amzn.to/43joyvmRing light: https://amzn.to/4ikDBcdNikon DLSR Camera: https://amzn.to/3FbK0rR

22 min
MAR 9

Growing Across Platforms Without Creating More Content with Repurpose.Io

Posting great content is only half the battle. Posting it across every platform can quickly become overwhelming. In this episode, Mimi and Dr. Portela sit down with the founders of Repurpose.io, the automation tool helping creators turn one piece of content into posts across Instagram, TikTok, YouTube, LinkedIn, and more. They break down how med creators can scale their reach, repurpose their content, and build a true online presence without spending hours manually reposting content. Follow us on Instagram: @medcreator101 Subscribe to our YouTube channel: www.youtube.com/@MedCreator101 Mimi Banks: @mimibanks | @mbsocial.agency Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela Tools and Creator Must-Haves: CapCut: https://capcutaffiliateprogram.pxf.io/09bxrLGimbal: https://amzn.to/3QEu6ZOAnker External battery charger: https://amzn.to/3DdtBTiCar mount: https://amzn.to/4bkEu2kCar mount (portable): https://amzn.to/3EVgNl8DJI Osmo Camera: https://amzn.to/43eptwPDJI Osmo Mic: https://amzn.to/44WJFnCRing light (portable): https://amzn.to/43joyvmRing light: https://amzn.to/4ikDBcdNikon DLSR Camera: https://amzn.to/3FbK0rR

33 min
MAR 2

Why Plastic Surgeons like Dr. Babak Azizzadeh win on Social

How do you build a world-class medical brand on social media? Dr. Babak Azizadeh shares his content strategy, from early Instagram posts to a polished, authority-driven presence that reinforces trust before patients ever walk into his office. He discusses branding, separating niches across accounts, workflow, leadership in his specialty, and how to align your online identity with your real-life reputation. Follow us on Instagram: @medcreator101 Subscribe to our YouTube channel: www.youtube.com/@MedCreator101 Mimi Banks: @mimibanks | @mbsocial.agency Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela Dr. Babak: Instagram: @drazizzadeh | TikTok: @drazizzadeh Tools and Creator Must-Haves: CapCut: https://capcutaffiliateprogram.pxf.io/09bxrLGimbal: https://amzn.to/3QEu6ZOAnker External battery charger: https://amzn.to/3DdtBTiCar mount: https://amzn.to/4bkEu2kCar mount (portable): https://amzn.to/3EVgNl8DJI Osmo Camera: https://amzn.to/43eptwPDJI Osmo Mic: https://amzn.to/44WJFnCRing light (portable): https://amzn.to/43joyvmRing light: https://amzn.to/4ikDBcdNikon DLSR Camera: https://amzn.to/3FbK0rR

28 min
FEB 23

How Dr. Whitney Bowe Built Trust (and a Million Followers)

Dr. Whitney Bowe didn’t build her audience with viral dances or a complicated setup, she built it by showing up with credibility, consistency, and content people genuinely needed. In this episode, the board-certified dermatologist, research scientist, and founder of the viral Skin Cycling method shares how she went from national TV segments on Good Morning America to creating trust-first education on TikTok and beyond. On this episode, she breaks down how she sources ideas from real patient questions, batches videos in just two hours, shifts her tone from “broadcast polished” to authentic, and separates expert content from brand content without losing her voice. If you’re an HCP trying to grow a community (and a business) the right way, this is your playbook. Follow us on Instagram: @medcreator101 Subscribe to our YouTube channel: www.youtube.com/@MedCreator101 Mimi Banks: @mimibanks | @mbsocial.agency Dr. Portela: Instagram: @drdustinportela | TikTok: @drdustinportela Dr. Whitney Bowe: Instagram: @drwhitneybowe | @drwhitneybowebeauty | TikTok: @drwhitneybowe | Tools and Creator Must-Haves: CapCut: https://capcutaffiliateprogram.pxf.io/09bxrLGimbal: https://amzn.to/3QEu6ZOAnker External battery charger: https://amzn.to/3DdtBTiCar mount: https://amzn.to/4bkEu2kCar mount (portable): https://amzn.to/3EVgNl8DJI Osmo Camera: https://amzn.to/43eptwPDJI Osmo Mic: https://amzn.to/44WJFnCRing light (portable): https://amzn.to/43joyvmRing light: https://amzn.to/4ikDBcdNikon DLSR Camera: https://amzn.to/3FbK0rR

48 min

5

out of 5

3 Ratings

Med Creator 101 is a weekly podcast hosted by board certified dermatologist, ‘dermfluencer’ Dr. Dustin Portela and beauty veteran, social media agency owner, Mimi Banks, featuring your favorite brands and medfluencers. Each episode is filled with helpful tips and tools to get started on social, build your platform, create content, grow a community, and attract brands.

Creator

Mimi Banks and Dr. Dustin Portela
Years Active

2025 - 2026
Episodes

65
Rating

Clean
Copyright

© @2025 Audio Roux Productions

Marketing

Marketing

Updated Semiweekly