Everyone's Talkin' Money

Shari Rash | Financial Advisor for Women & Founder of GWA Wealth

New York Times Top 4 Money Podcast | 25+ million downloads Everyone’s Talkin’ Money is the go-to personal finance podcast for high-earning women who want to build wealth, feel confident making financial decisions, and stop second-guessing themselves every time they open their bank app. Hosted by Shari Rash, founder of GWA Wealth and a financial planner with nearly two decades of experience, this show goes beyond budgeting, saving, and investing to focus on the real reason smart, successful women still feel stressed about money: the psychology, habits, and invisible rules driving their financial lives. Because you can make six figures, max out your retirement, and still lie awake at 3 a.m. wondering if you’re doing it right. This is not a “stop buying lattes” podcast. This is not finance bro advice. And this is definitely not about shame. Each week, Shari breaks down how to: build wealth without burnout or deprivation make confident decisions about spending, investing, and major life moves align your money with your values and lifestyle navigate money as a single woman undo the “I should be further along” pressure create financial security and emotional peace You’ll hear solo episodes and interviews that blend behavioral finance, real-life strategy, and honest conversations about what it actually takes to feel powerful — not just look successful — with your money. If you’re ready to stop performing financial success and start living it, hit follow. Your money. Your life. On your terms

  1. Are You Being Too Hard on Your Money?

    20H AGO

    Are You Being Too Hard on Your Money?

    Rereleasing one of those episodes that hits differently when you’re in a new season with money. What if the real issue isn’t that you’re bad with money, but that your relationship with it is strained? In this episode, Shari Rash, founder of GWA Wealth, explores what happens when you stop seeing money as a source of pressure, shame, or chaos and start looking at it as a relationship that needs attention, honesty, respect, and consistency. If you’ve been avoiding your accounts, breaking promises to yourself, spending emotionally, or feeling stuck in cycles you can’t seem to change, this conversation will help you understand why. More importantly, it’ll help you shift the way you interact with your money so it can finally start working for you instead of feeling like one more thing you’re fighting with. You’ll hear:How financial avoidance quietly damages your confidenceThe sneaky ways you may be disrespecting your own moneyWhy overspending, procrastination, and comparison are often relationship patterns, not just bad habitsHow to start treating your money with more consistency, honesty, and careFive simple ways to build a healthier relationship with your finances starting now If you make good money but still don’t feel fully in control of it, this episode will help you reconnect with your money in a way that feels practical, grounded, and doable. If you’re ready for personalized, judgment-free financial guidance, learn more about working with Shari. Shari Rash is the founder of GWA Wealth, a virtual advisory firm helping women make confident, values-aligned decisions with their money. Visit GWA Wealth to explore your next step. Talkin’ Points → where your money gets smarter. Real talk, practical tips, zero guilt straight to your inbox. Sign up here.  Be sure to like and follow the show on your favorite podcast app! Keep the conversation going on Instagram @everyonestalkinmoney Shari Rash is a financial planner and Investment Adviser Representative of GWA Wealth, a Registered Investment Adviser. The information provided in this podcast is for educational and informational purposes only and should not be construed as personalized investment, tax, or legal advice. Listening to this podcast does not create an advisory relationship with Shari Rash or GWA Wealth. All investments involve risk, including the potential loss of principal. Any references to specific investments, strategies, or securities are for illustrative purposes only and are not recommendations. You should consult your own financial advisor, tax professional, or attorney regarding your individual situation before making any financial decisions. Learn more about your ad choices. Visit megaphone.fm/adchoices

    36 min
  2. Taxes for Humans: How to Stop Feeling Confused, Intimidated, and Behind

    4D AGO

    Taxes for Humans: How to Stop Feeling Confused, Intimidated, and Behind

    Taxes can feel intimidating, confusing, and deeply emotional—especially if you're self-employed or earning good money and still feel unsure about what you're doing. In this episode, Shari Rash, founder of GWA Wealth, sits down with tax expert Hannah Cole to talk about what taxes actually look like in real life—and why so many people feel overwhelmed by them. Hannah shares how her own experience as a working artist led her to become a tax professional and build a company focused on helping people understand their taxes without shame or judgment. Together, Shari and Hannah break down the difference between tax preparation and tax planning, why finding the right accountant matters more than most people realize, and how small decisions throughout the year can significantly impact your tax bill. They also discuss what to do if you owe more than expected, how to think about retirement accounts like IRAs and HSAs, why tax literacy is one of the most powerful financial skills you can build, and the mindset shift that helps you stop seeing taxes as punishment and start seeing them as part of a long-term financial strategy. If you've ever felt confused about taxes, nervous about filing, or frustrated that your tax bill keeps rising as your income grows, this episode will help you understand what's really happening and what to do next. You'll hear why taxes feel so personal, how to evaluate and interview an accountant, what actions you can still take after the year ends, and the simple habits that make tax season dramatically less stressful. The podcast is where we start the conversation. The ETM Club is where we build the plan. If you want deeper guidance, live support, and a place to actually follow through, this is your next step. You can join us anytime at everyonestalkinmoney.com If you’re ready for personalized, judgment-free financial guidance, learn more about working with Shari. Shari Rash is the founder of GWA Wealth, a virtual advisory firm helping women make confident, values-aligned decisions with their money. Visit GWA Wealth to explore your next step. Talkin’ Points → where your money gets smarter. Real talk, practical tips, zero guilt straight to your inbox. Sign up here.  Be sure to like and follow the show on your favorite podcast app! Keep the conversation going on Instagram @everyonestalkinmoney Shari Rash is a financial planner and Investment Adviser Representative of GWA Wealth, a Registered Investment Adviser. The information provided in this podcast is for educational and informational purposes only and should not be construed as personalized investment, tax, or legal advice. Listening to this podcast does not create an advisory relationship with Shari Rash or GWA Wealth. All investments involve risk, including the potential loss of principal. Any references to specific investments, strategies, or securities are for illustrative purposes only and are not recommendations. You should consult your own financial advisor, tax professional, or attorney regarding your individual situation before making any financial decisions. The views expressed by guests are their own and don’t necessarily reflect the views of GWA Wealth. Learn more about your ad choices. Visit megaphone.fm/adchoices

    39 min
  3. Tax Mistakes High Earners Make (That Cost You More Than You Think)

    APR 3

    Tax Mistakes High Earners Make (That Cost You More Than You Think)

    Tax day is right around the corner, and if you’ve ever looked at your tax bill and thought, “Wait… why do I owe this much?” you’re not alone. Most people assume taxes are something that get figured out in April. But by the time you’re filing your return, the outcome is already decided. In this episode, Shari Rash, founder of GWA Wealth, breaks down the most common tax mistakes high earners make and why these decisions can quietly cost you thousands over time. You’ll learn why treating taxes like a once-a-year event leads to missed opportunities, how celebrating a tax refund might actually be a red flag, and why focusing only on this year’s tax bill can hurt your long-term wealth. Shari also walks through the key accounts and strategies that help reduce taxes over time, the difference between tax preparation and tax planning, and why relying on your accountant alone isn’t enough to create a real tax strategy. This episode isn’t about complicated loopholes or aggressive tactics. It’s about understanding how your everyday financial decisions impact your taxes so you can start making smarter moves throughout the year. You’ll hear why taxes feel like a surprise even when you’re doing well financially, the biggest tax mistakes high earners make, how tax-advantaged accounts actually work, and what to do differently so you’re not in the same position next year. You’ll walk away with a clearer understanding of how your tax bill is created, one simple change you can make this year, and the confidence that taxes don’t have to feel confusing or out of your control. If you want more real-life strategies like this, join the Talkin’ Points newsletter at everyonestalkinmoneypodcast.com. If you’re ready for to build a solid financial foundation with Shari, take the first step and visit GWA Wealth and schedule a free introductory call. Shari Rash is a financial planner and Investment Adviser Representative of GWA Wealth, a Registered Investment Adviser. The information provided in this podcast is for educational and informational purposes only and should not be construed as personalized investment, tax, or legal advice. Listening to this podcast does not create an advisory relationship with Shari Rash or GWA Wealth. All investments involve risk, including the potential loss of principal. Any references to specific investments, strategies, or securities are for illustrative purposes only and are not recommendations. You should consult your own financial advisor, tax professional, or attorney regarding your individual situation before making any financial decisions. Learn more about your ad choices. Visit megaphone.fm/adchoices

    36 min
  4. Financial Systems That Make Life Easy: How to Organize Your Money Without Stress

    MAR 31

    Financial Systems That Make Life Easy: How to Organize Your Money Without Stress

    If you’re constantly thinking about your money—checking balances, moving money around, wondering if you can afford things—it’s not because you’re bad with money. It’s because you don’t have systems. Most people are managing their finances in real time, making decisions on the fly and hoping everything works out. And that’s exhausting. The real shift happens when your money starts running in the background of your life instead of demanding your attention every day. In this episode, Shari Rash, founder of GWA Wealth, walks you through the five financial systems that make money feel organized, predictable, and easier to manage. You’ll learn how to structure your accounts, automate your bills and savings, and plan for expenses before they become emergencies. This is not about budgeting harder or tracking every dollar. It’s about building a setup that works even when life gets busy, stressful, or chaotic. Learn more about the ETM Club- click here! You’ll hear why willpower isn’t the solution to managing money, how automation reduces decision fatigue, and the exact systems that help high-earning women feel calm and confident about their finances. You’ll walk away knowing how to organize your money into simple systems that run automatically, one practical step you can implement this week, and how to create a financial structure that supports your life instead of draining your energy. Talkin’ Points → where your money gets smarter. Real talk, practical tips, zero guilt straight to your inbox. Sign up here.  Be sure to like and follow the show on your favorite podcast app!Keep the conversation going on Instagram @everyonestalkinmoney Shari Rash is a financial planner and Investment Adviser Representative of GWA Wealth, a Registered Investment Adviser. The information provided in this podcast is for educational and informational purposes only and should not be construed as personalized investment, tax, or legal advice. Listening to this podcast does not create an advisory relationship with Shari Rash or GWA Wealth. All investments involve risk, including the potential loss of principal. Any references to specific investments, strategies, or securities are for illustrative purposes only and are not recommendations. You should consult your own financial advisor, tax professional, or attorney regarding your individual situation before making any financial decisions. Learn more about your ad choices. Visit megaphone.fm/adchoices

    32 min
  5. Why Financial Independence Is About Power—Not Just Money with Eleanor Beaton

    MAR 27

    Why Financial Independence Is About Power—Not Just Money with Eleanor Beaton

    You can be doing well on paper and still feel like you’re one level below where you should be. You’re earning good money. You’re responsible. You’re working hard. But there’s this quiet question in the background: What’s the next move? In this conversation, Shari Rash sits down with leadership coach and entrepreneur Eleanor Beaton to talk about the real drivers behind financial growth for women—power, flexibility, and financial agency. Eleanor Beaton is the founder of Safi Media, a coaching and education company dedicated to doubling the number of women founders who sustainably scale to $1M+ by 2030, and the host of the Woman Owned podcast, now ranked in the top 0.5% of all podcasts globally, providing insights and strategies to empower women entrepreneurs. Since 2016, Eleanor has provided training to over 25,000 women entrepreneurs worldwide. A former chair of the Visiting Women’s Executive Exchange Program at the Yale School of Management, Eleanor has won national awards for her achievements in entrepreneurship, leadership development and business journalism. They explore why so many women unintentionally limit their earning potential in exchange for flexibility, how early money experiences shape our decisions as adults, and why financial independence is about more than income. It’s about having options. Eleanor shares the lessons she learned scaling her own business, including the importance of paying attention to your numbers, creating simple money habits, and focusing on the tasks that actually move your financial life forward. You’ll also hear a powerful discussion about the gender wage gap, the role flexibility plays in earnings, and why second-guessing your goals is often a normal part of growth—not a sign to stop. This episode will help you rethink how you spend your time, how you define success, and how to build the kind of financial life that gives you both freedom and control. You’ll hear why financial agency matters more than income alone, the sneaky mindset block that keeps high-achieving women playing small, how to identify the highest-value tasks in your life, and the one habit that can accelerate your financial progress faster than you expect. You’ll walk away with a clearer understanding of how to protect your independence, make more intentional decisions with your time and money, and give yourself permission to go after what you actually want. If you’re ready for personalized, judgment-free financial guidance, learn more about working with Shari. Shari Rash is the founder of GWA Wealth, a virtual advisory firm helping women make confident, values-aligned decisions with their money. Visit GWA Wealth to explore your next step. Talkin’ Points → where your money gets smarter. Real talk, practical tips, zero guilt straight to your inbox. Sign up here.  Be sure to like and follow the show on your favorite podcast app! Keep the conversation going on Instagram @everyonestalkinmoney Shari Rash is a financial planner and Investment Adviser Representative of GWA Wealth, a Registered Investment Adviser. The information provided in this podcast is for educational and informational purposes only and should not be construed as personalized investment, tax, or legal advice. Listening to this podcast does not create an advisory relationship with Shari Rash or GWA Wealth. All investments involve risk, including the potential loss of principal. Any references to specific investments, strategies, or securities are for illustrative purposes only and are not recommendations. You should consult your own financial advisor, tax professional, or attorney regarding your individual situation before making any financial decisions. The views expressed by guests are their own and don’t necessarily reflect the views of GWA Wealth. Learn more about your ad choices. Visit megaphone.fm/adchoices

    39 min
  6. Financial Advisor vs Financial Planner vs Money Coach: Who Do You Actually Need?

    MAR 24

    Financial Advisor vs Financial Planner vs Money Coach: Who Do You Actually Need?

    You’re doing well with money. You make a good income. You’re responsible. And yet there’s this quiet feeling that you should have more clarity than you do. You know there are smarter moves you could be making. You just don’t know who to trust to help you figure them out. So you do what everyone does. You open your laptop and search for financial help, and suddenly you’re staring at a long list of titles that all sound important but don’t clearly explain what they actually do. Financial advisor. Financial planner. Money coach. Financial therapist. CPA. Credit counselor. It’s confusing, and choosing the wrong type of help can cost you time, money, and a lot of unnecessary frustration. In this episode, Shari Rash, founder of GWA Wealth, breaks down the five most common types of money professionals, what they actually do, how they get paid, and how to know which one makes sense for your situation right now. You’ll learn the difference between financial planning and financial coaching, when a CPA becomes essential, and why understanding how someone is compensated matters more than most people realize. Shari also explains what it means to work with a fiduciary, the red flags to watch for when interviewing professionals, and the exact questions you should ask before trusting someone with your money. This episode is not about collecting more experts. It’s about understanding who solves the problem you’re dealing with so you can get the right support at the right time. You’ll hear how to tell the difference between financial advisors, planners, coaches, therapists, counselors, and CPAs, when each type of professional makes sense, how they typically get paid, and how to choose someone who aligns with your goals and values. You’ll walk away with a clear understanding of who to call for help, the confidence to ask smarter questions, and the reassurance that needing guidance with your money is normal, not a failure. If you’re ready for personalized, judgment-free financial guidance, learn more about working with Shari Rash, founder of GWA Wealth, at gwawealth.com Talkin’ Points → where your money gets smarter. Real talk, practical tips, zero guilt straight to your inbox. Sign up here.  Be sure to like and follow the show on your favorite podcast app! Keep the conversation going on Instagram @everyonestalkinmoney Shari Rash is a financial planner and Investment Adviser Representative of GWA Wealth, a Registered Investment Adviser. The information provided in this podcast is for educational and informational purposes only and should not be construed as personalized investment, tax, or legal advice. Listening to this podcast does not create an advisory relationship with Shari Rash or GWA Wealth. All investments involve risk, including the potential loss of principal. Any references to specific investments, strategies, or securities are for illustrative purposes only and are not recommendations. You should consult your own financial advisor, tax professional, or attorney regarding your individual situation before making any financial decisions. Learn more about your ad choices. Visit megaphone.fm/adchoices

    34 min
  7. RE-RELEASE: You're Not Bad with Money- You're Bad at Talking About it

    MAR 20

    RE-RELEASE: You're Not Bad with Money- You're Bad at Talking About it

    Episode Re-release. We had tech issues on the first release and this info is too good for you not to hear! Talking about money shouldn’t feel like emotional CrossFit, but for most of us it does. In this episode, Shari breaks down why money conversations get so charged—and why it’s rarely about the numbers. You’ll learn the difference between money values and money logistics, how childhood money wiring shows up in adult decisions, and how to stop trying to solve emotional issues with spreadsheets. Shari walks through four common money personalities (the Avoider, the Optimist, the Controller, and the Security-Seeker), explains what happens when they clash, and gives you practical timing rules, language swaps, and curiosity scripts that keep conversations from turning into fights, shutdowns, or silent scorekeeping. Be sure to grab Shari's ⁠Money Conversation Guide⁠ to learn how talk about money without spiraling, shutting down or starting a fight (with yourself or anyone else). Whether you’re single, dating, partnered, married, cohabiting, or rebuilding after a breakup, this episode will help you communicate about money with more clarity, less defensiveness, and a lot more self-trust. If you’re ready for personalized, judgment-free financial guidance, learn more about working with Shari. Shari Rash is the founder of GWA Wealth and the Host of Everyone’s Talkin’ Money. GWA Wealth is a virtual advisory firm helping women make confident, values-aligned decisions with their money. Visit ⁠GWA Wealth⁠ to explore your next step. Talkin’ Points → where your money gets smarter. Real talk, practical tips, zero guilt straight to your inbox. ⁠Sign up here.⁠  Be sure to like and follow the show on your favorite podcast app! Keep the conversation going on Instagram ⁠@everyonestalkinmoney Learn more about your ad choices. Visit megaphone.fm/adchoices

    34 min
  8. Where Did My Money Go? The Hidden Expenses Draining High Earners

    MAR 19

    Where Did My Money Go? The Hidden Expenses Draining High Earners

    Ever look at your bank account and wonder where your money went—even though you didn’t make any big purchases? You’re not alone. High earners often feel like their money is disappearing, and the instinct is to budget harder or cut back. But the real problem usually isn’t discipline—it’s visibility. In this episode, Shari Rash, founder of GWA Wealth, breaks down the hidden expenses quietly draining your bank account. From subscription creep and convenience spending to lifestyle inflation, social comparison, and emotional micro-spending, these small, everyday costs can add up to thousands of dollars a year without you realizing it. You’ll learn why these expenses are so easy to overlook, how they impact your long-term wealth, and a simple 20-minute spending audit you can do today to take back control—without turning your life into a restrictive budget. If you make good money but still feel like you’re playing catch-up, this episode will help you finally connect the dots and start spending with intention. If you’re ready for personalized, judgment-free financial guidance, learn more about working with Shari. Shari Rash is the founder of GWA Wealth, a virtual advisory firm helping women make confident, values-aligned decisions with their money. Visit GWA Wealth to explore your next step. Talkin’ Points → where your money gets smarter. Real talk, practical tips, zero guilt straight to your inbox. Sign up here.  Be sure to like and follow the show on your favorite podcast app! Keep the conversation going on Instagram @everyonestalkinmoney Shari Rash is a financial planner and Investment Adviser Representative of GWA Wealth, a Registered Investment Adviser. The information provided in this podcast is for educational and informational purposes only and should not be construed as personalized investment, tax, or legal advice. Listening to this podcast does not create an advisory relationship with Shari Rash or GWA Wealth. All investments involve risk, including the potential loss of principal. Any references to specific investments, strategies, or securities are for illustrative purposes only and are not recommendations. You should consult your own financial advisor, tax professional, or attorney regarding your individual situation before making any financial decisions. Learn more about your ad choices. Visit megaphone.fm/adchoices

    33 min

Trailers

Hosts & Guests

4.2
out of 5
640 Ratings

About

New York Times Top 4 Money Podcast | 25+ million downloads Everyone’s Talkin’ Money is the go-to personal finance podcast for high-earning women who want to build wealth, feel confident making financial decisions, and stop second-guessing themselves every time they open their bank app. Hosted by Shari Rash, founder of GWA Wealth and a financial planner with nearly two decades of experience, this show goes beyond budgeting, saving, and investing to focus on the real reason smart, successful women still feel stressed about money: the psychology, habits, and invisible rules driving their financial lives. Because you can make six figures, max out your retirement, and still lie awake at 3 a.m. wondering if you’re doing it right. This is not a “stop buying lattes” podcast. This is not finance bro advice. And this is definitely not about shame. Each week, Shari breaks down how to: build wealth without burnout or deprivation make confident decisions about spending, investing, and major life moves align your money with your values and lifestyle navigate money as a single woman undo the “I should be further along” pressure create financial security and emotional peace You’ll hear solo episodes and interviews that blend behavioral finance, real-life strategy, and honest conversations about what it actually takes to feel powerful — not just look successful — with your money. If you’re ready to stop performing financial success and start living it, hit follow. Your money. Your life. On your terms

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