Small Fortune Podcast

Global Wine Partners

Our podcast is about the wine business, how difficult it is to be successful and why. It’s also about the strategies that various participants in the industry have used to overcome the challenges inherent in making and selling wine. And it is simply about telling the stories of the wine business.

  1. MAR 31

    Ep 72: How to Wind Down a Wine Business the Right Way

    Back in mid-2024, Episode #25, Carol interviewed Megan Bell, owner of Margins Winery in Santa Cruz, California. Megan had been profiled in the SF Chronicle about the increasing challenges in the wine business. Two years later she was profiled again for having ended her wine company, and host Carol Collison asked her back to talk through her process of deciding to wind down the business, and the sacrifices she made to make sure she paid all her growers and her bankers. Carol and Megan discuss various issues and tendencies that make it difficult for entrepreneurs to make decisions like this: the tendency to ignore information that contradicts your decision, the “sunk cost fallacy”, as well as the role of investments - such as a tasting room lease and tenant improvements - that have the effect of increasing a company’s break-even point and reducing financial flexibility.  Carol emphasizes that the discipline and integrity that Megan demonstrated in her wind down of Margins winery reflects the best of American business ethics, and calls to all business managers to remember to “do what you say you’re going to do.” An ethos that has made American entrepreneurship the envy of the world. https://www.agleaders.org/programs/about/ https://www.sba.gov/local-assistance/resource-partners/small-business-development-centers-sbdc Questions? Comments? smallfortunepodcast@gmail.com Sponsor: Global Wine Partners https://www.globalwinebank.com/ Editor: John Kiernan, The PodHouse Productions www.thepodhouseproductions.com Music: Nate Collison Logo Photography: John Corcoran

    42 min
4.8
out of 5
11 Ratings

About

Our podcast is about the wine business, how difficult it is to be successful and why. It’s also about the strategies that various participants in the industry have used to overcome the challenges inherent in making and selling wine. And it is simply about telling the stories of the wine business.

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