110 episodes

Have you recently started a business, or are you considering taking the leap to start? Do you find yourself alone or overwhelmed in the whirlwind of early challenges in your Entreprenista journey? Well, you’re in the right place - Startups in Stilettos is for you. Learn what it takes to grow your startup, from your peers in the startup world, and those who are in your shoes (or stilettos, if you will)

We’re meeting you where you are to get you through your biggest challenges and toward your biggest goals. From the team behind the Entreprenista podcast, tune in to Startups in Stilettos as you take steps to build your startup from the ground up.

So what can you expect from Startups in Stilettos? Each week, we’ll interview a startup founder in our community to uncover their early challenges, learn from the solutions they’ve found, make new connections, and strategize for the future growth of their business. You’ll walk away with practical tips and resources to help you along your journey and a new community member to connect with through the Entreprenista League!

Startups in Stilettos Entreprenista Network

    • Business
    • 5.0 • 21 Ratings

Have you recently started a business, or are you considering taking the leap to start? Do you find yourself alone or overwhelmed in the whirlwind of early challenges in your Entreprenista journey? Well, you’re in the right place - Startups in Stilettos is for you. Learn what it takes to grow your startup, from your peers in the startup world, and those who are in your shoes (or stilettos, if you will)

We’re meeting you where you are to get you through your biggest challenges and toward your biggest goals. From the team behind the Entreprenista podcast, tune in to Startups in Stilettos as you take steps to build your startup from the ground up.

So what can you expect from Startups in Stilettos? Each week, we’ll interview a startup founder in our community to uncover their early challenges, learn from the solutions they’ve found, make new connections, and strategize for the future growth of their business. You’ll walk away with practical tips and resources to help you along your journey and a new community member to connect with through the Entreprenista League!

    Shaping the Future of Media Production with Lena Jenkins-Smith

    Shaping the Future of Media Production with Lena Jenkins-Smith

    “As a leader, I knew that it was important for me to know the job. I have to know what it takes financially, physically, mentally to do any job. I would never want to tell somebody to do a job and be responsible for managing them in that position if I didn't know what the job entails.”

    When Lena Jenkins-Smith decided to make a major pivot in her entertainment career, she knew she would have to overcome her intimidation and focus her determination. Lena is an Emmy nominated executive producer with an impressive 18 year resume in the entertainment industry. She’s collaborated with some of Hollywood's most elite figures in the comedy world and is also the president and executive producer of Goldstrand Media, a company leading in film, television and music production, where her focus is in transforming creative visions into reality with her guidance and expertise. Tune in and hear what Lena’s many varied roles have taught her, how she honed her leadership skills, and her approach to building and leveraging a professional network. 

    What we talk about:  

    Lena’s experience being a woman in a male dominated industry (04:18)

    How Lena uses the skills she learned as a teacher (06:59)

    Cultivating a wholesome team culture (11:31)

    An Emmy nomination changed Lena’s career (16:28)

    Maintaining work-life balance (22:23)


    Connect with Lena:

    Instagram

    LinkedIn

    Website


    Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!   

    Get Featured on Startups in Stilettos

    Want a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!

    Grow Your Startup with Startups in Stilettos
    Thanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.
    Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio
    Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.
    Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website. 

    • 34 min
    Making a Marketing Impact with Lindsey Breitwieser

    Making a Marketing Impact with Lindsey Breitwieser

    “We don't have to do a million things, we just have to do the right things. We often feel like ‘I don't have a big budget to spend on ads and that's why I'm not successful.’ We're chasing all of these different marketing tactics… In truth, we don't actually need to be doing that much.”

    Lindsey Breitwieser spent nearly a decade of her career in marketing working in-house for international agencies, but after starting a family, she realized it was time to find a solution to feeling chained to her desk. Now, Lindsey is the founder of The CMO Lab, a boutique marketing consulting company that delivers top tier marketing strategy and leadership to burgeoning and established B2M and service based businesses. With more than 15 years of experience with high revenue brands and global ad agencies, Lindsey acts as a fractional Chief Marketing Officer to guide entrepreneurs through the complexities of marketing in order to foster growth and mitigate burnout. Established in 2021, The CMO Lab realizes Lindsay's vision of providing expert marketing guidance for businesses at pivotal stages, equipping entrepreneurs for sustainable growth and long term success.  Tune in and hear Lindsey’s advice on when it’s time to outsource your marketing strategy, the importance of taking a holistic marketing approach, and how she leverages data to make an impact. 

    What we talk about:  

    The benefits of having a CMO in your business (03:30)

    Lindsey’s “a-ha!” moment realizing the need for a service like hers (07:12)

    Finding marketing clarity (11:51)

    Focused marketing strategy (13:06)

    When it comes to marketing, you win or learn—you never lose (18:16)

    Exactly how The CMO Lab functions (20:29)


    Connect with Lindsey:

    LinkedIn

    The CMO Lab


    Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!   

    Get Featured on Startups in Stilettos
    Want a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!

    Grow Your Startup with Startups in Stilettos
    Thanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.
    Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio
    Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.
    Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website. 

    • 32 min
    Transforming Your Mindset Through Hypnosis & NLP with Billé Frazier

    Transforming Your Mindset Through Hypnosis & NLP with Billé Frazier

    “You know, it hurts. Nobody likes rejection and somebody didn't like you—whether it be in a relationship or in a job. But you have to figure out how to get up and dust yourself off and make it work. And that's a large part of what I try to impart to my clients, too, when I'm working with them.”

    After Billé Frazier was laid off from what she believed to be her “dream job,” she decided to take it as a sign from above that it was time to turn her side hustle into a full time career. Today, Billé is a keynote speaker, an author, and the founder of Follow the LeadHer, a coaching agency aimed at empowering women to align with their authentic selves beyond societal expectations. With over 20 years of experience in human resources,  Billé has honed her skills in transformational change, conflict resolution, and diversity and inclusion. In her work with Follow the LeadHer, Billé uses Neuro Linguistic Programming to help clients overcome negative thoughts and limiting behaviors in order to foster a life of authenticity and purpose. Tune in and hear Billé explain why we should start incorporating NLP into our lives, the lessons she’s learned about marketing Follow the LeadHer, and what she considers her biggest business win to date.

    What we talk about:  

    After being laid off, Billé allowed herself a brief pity party—then it was time to get back to work (03:58)

    The process of using hypnosis to make our minds work in our favor (07:28)

    Billé’s favorite marketing tools (19:21)

    The biggest challenge Billé has faced in building her business (22:11)


    Connect with Billé:

    Instagram

    Website


    Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!   

    Get Featured on Startups in Stilettos
    Want a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!

    Grow Your Startup with Startups in Stilettos
    Thanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.
    Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio
    Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.
    Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website.

    • 29 min
    Demystifying the Health Insurance Industry with Dr. Noor Ali

    Demystifying the Health Insurance Industry with Dr. Noor Ali

    “Show up dressed as your next level self. So, whoever that ‘her’ is that you're projecting—whether that's five years or 10 years—show up as her. Embodying her, not just dressed as her… Proving to yourself like, ‘Hey, I just did it 10 years before I thought that I could do it.’”

    When Dr. Noor Ali moved back to the US after completing her medical training and starting her career as a surgeon in Bangladesh, she found herself unable to continue practicing medicine—and she felt like she’d completely lost her identity. Nearly a decade later, Noor has pivoted her career from medicine to health insurance expert, leading her own consulting practice in Tampa, Florida. Drawing upon her medical education and training, Noor dedicates herself to empowering female founders by demystifying health insurance and guiding them through the complexities of the industry.  By connecting her clients with accessible and effective plans that work for their unique lives and businesses, she ensures that they feel secure and confident in their coverage.  Tune in and hear how Noor remains committed to her medical roots despite her busy schedule and why she prioritizes volunteering her time and services any chance she gets.

    What we talk about:  

    Dr. Noor’s current business came from her biggest struggle (02:05)

    How Dr. Noor recovered from the toughest professional set back of her life (06:47)

    The red tape and bureaucracy of the US health insurance industry (09:37)

    Cookie cutter insurance plans don’t make anyone happy (12:05)

    Dr. Noor’s favorite success story (16:40)

    Long-term business goals (21:30)


    Connect with Dr. Noor:

    Website

    LinkedIn


    Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!   

    Get Featured on Startups in Stilettos

    Want a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!

    Grow Your Startup with Startups in Stilettos
    Thanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.
    Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio
    Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.
    Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website.

    • 34 min
    How to Legally Protect Your Business with Lauren Bercuson

    How to Legally Protect Your Business with Lauren Bercuson

    “In the beginning, if you don't have a team or a system or community around you, it's very easy to feel lost. There are these amazing communities out there for amazing female founders that will really help guide and support you. So, the greatest lesson I learned pretty quickly was that you're never alone. Or, if you feel alone, there are ways to get out of that.”

    When trademark attorney Lauren Bercuson began the process of founding her own boutique firm, she quickly learned just how lonely and intimidating the process could be. Now, Lauren is the founder of Storylock Legal where she helps entrepreneurs navigate the complexities of intellectual property. At Storylock Legal, Lauren uses her unique blend of legal expertise and creative talent as the foundation of her company. Her dedication to providing honest, ethical guidance and personalized attention has helped her build strong relationships with a diverse clientele from startup business owners to creatives of all kinds. Tune in and hear how Lauren balances being an Entreprenista with family life, the power of joining a community of founders, and her early lessons on founding her own firm.

    What we talk about:  

    The difference between a trademark and copyright (04:30)

    Knowing when the right time is to file a trademark or copyright (07:22)

    As an entrepreneur,  you're never alone… even if it feels that way (10:57)

    Lauren’s children’s book reviews (15:18)

    The power of the community you can find in a book club (21:23)

    The resources Lauren offers for budding Entreprenistas (23:31)


    Connect with Lauren:

    Storylock Legal

    Instagram

    LinkedIn

    Happily Ever Elephants on Instagram


    Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!   

    Get Featured on Startups in Stilettos
    Want a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!

    Grow Your Startup with Startups in Stilettos
    Thanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.
    Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio
    Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.
    Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website. 

    • 35 min
    Formulating Beauty Business Success with Emilie Mascarell

    Formulating Beauty Business Success with Emilie Mascarell

    “It's a crowded space. It's expensive. It takes time. And not everybody is an overnight success. So, I think it's important to know how to play with the rules of the game and how to set yourself in a way that is really going to differentiate you and… is going to serve you. I want to make sure that your formulation, that your packaging, that anything you develop is aligned with your vision.”

    When Emilie Mascarell first started at cult fragrance powerhouse Le Labo, they were still a small start up with just a handful of stores worldwide. After a decade growing with the company and through their acquisition by Estee Lauder, she found herself nostalgic for those early growth stages of a beauty company. Now, Emilie is the founder and CEO of Emilie Consulting, a firm specializing in removing the secrecy in fragrance and beauty product development and setting new brands up for success. Today, she collaborates closely with brands to bring their unique vision to life, ensuring that every product receives the attention it deserves to lead it towards market success through her personalized approach. Tune in and hear our conversation with Emilie about transforming a girlhood passion into a lifelong career, how sitting down with NASDAQ has boosted her brand, and her approach to product development and strategy within her own business. 

    What we talk about:  

    Transitioning from a full time role into consulting (06:26)

    Gaining visibility while avoiding overexposure (07:46)

    Always starting with a brief (10:10)

    The process of approving a scent or formula (16:12)

    Nose fatigue (17:32)

    Emilie’s favorite success story (18:49)


    Connect with Emilie:

    LinkedIn

    Emilie Consulting


    Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!   

    Get Featured on Startups in Stilettos
    Want a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!

    Grow Your Startup with Startups in Stilettos
    Thanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.
    Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio
    Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.
    Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website.

    • 31 min

Customer Reviews

5.0 out of 5
21 Ratings

21 Ratings

A extremely huge fan!! ,

Can’t stop listening

Every female entrepreneurs needs this.

the.rights ,

Worth a listen

for any woman looking to start a business, you get great advice from other women who are doing it.... I highly recommend.

supersteph8 ,

Championing Women

Challenging norms of how successful women can be, thank you Startups in Stilettos for showcasing a variety of feminist speakers. I feel at home listening to the stories of the highs and lows of this life I have chosen for myself. Feeling less alone and more connected is what it’s all about so thank you for sharing these inspiring women’s stories!

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