107 episodes

Have you recently started a business, or are you considering taking the leap to start? Do you find yourself alone or overwhelmed in the whirlwind of early challenges in your Entreprenista journey? Well, you’re in the right place - Startups in Stilettos is for you. Learn what it takes to grow your startup, from your peers in the startup world, and those who are in your shoes (or stilettos, if you will)

We’re meeting you where you are to get you through your biggest challenges and toward your biggest goals. From the team behind the Entreprenista podcast, tune in to Startups in Stilettos as you take steps to build your startup from the ground up.

So what can you expect from Startups in Stilettos? Each week, we’ll interview a startup founder in our community to uncover their early challenges, learn from the solutions they’ve found, make new connections, and strategize for the future growth of their business. You’ll walk away with practical tips and resources to help you along your journey and a new community member to connect with through the Entreprenista League!

Startups in Stilettos Entreprenista Network

    • Business
    • 5.0 • 21 Ratings

Have you recently started a business, or are you considering taking the leap to start? Do you find yourself alone or overwhelmed in the whirlwind of early challenges in your Entreprenista journey? Well, you’re in the right place - Startups in Stilettos is for you. Learn what it takes to grow your startup, from your peers in the startup world, and those who are in your shoes (or stilettos, if you will)

We’re meeting you where you are to get you through your biggest challenges and toward your biggest goals. From the team behind the Entreprenista podcast, tune in to Startups in Stilettos as you take steps to build your startup from the ground up.

So what can you expect from Startups in Stilettos? Each week, we’ll interview a startup founder in our community to uncover their early challenges, learn from the solutions they’ve found, make new connections, and strategize for the future growth of their business. You’ll walk away with practical tips and resources to help you along your journey and a new community member to connect with through the Entreprenista League!

    Demystifying the Health Insurance Industry with Dr. Noor Ali

    Demystifying the Health Insurance Industry with Dr. Noor Ali

    “Show up dressed as your next level self. So, whoever that ‘her’ is that you're projecting—whether that's five years or 10 years—show up as her. Embodying her, not just dressed as her… Proving to yourself like, ‘Hey, I just did it 10 years before I thought that I could do it.’”

    When Dr. Noor Ali moved back to the US after completing her medical training and starting her career as a surgeon in Bangladesh, she found herself unable to continue practicing medicine—and she felt like she’d completely lost her identity. Nearly a decade later, Noor has pivoted her career from medicine to health insurance expert, leading her own consulting practice in Tampa, Florida. Drawing upon her medical education and training, Noor dedicates herself to empowering female founders by demystifying health insurance and guiding them through the complexities of the industry.  By connecting her clients with accessible and effective plans that work for their unique lives and businesses, she ensures that they feel secure and confident in their coverage.  Tune in and hear how Noor remains committed to her medical roots despite her busy schedule and why she prioritizes volunteering her time and services any chance she gets.

    What we talk about:  

    Dr. Noor’s current business came from her biggest struggle (02:05)

    How Dr. Noor recovered from the toughest professional set back of her life (06:47)

    The red tape and bureaucracy of the US health insurance industry (09:37)

    Cookie cutter insurance plans don’t make anyone happy (12:05)

    Dr. Noor’s favorite success story (16:40)

    Long-term business goals (21:30)


    Connect with Dr. Noor:

    Website

    LinkedIn


    Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!   

    Get Featured on Startups in Stilettos

    Want a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!

    Grow Your Startup with Startups in Stilettos
    Thanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.
    Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio
    Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.
    Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website.

    • 34 min
    How to Legally Protect Your Business with Lauren Bercuson

    How to Legally Protect Your Business with Lauren Bercuson

    “In the beginning, if you don't have a team or a system or community around you, it's very easy to feel lost. There are these amazing communities out there for amazing female founders that will really help guide and support you. So, the greatest lesson I learned pretty quickly was that you're never alone. Or, if you feel alone, there are ways to get out of that.”

    When trademark attorney Lauren Bercuson began the process of founding her own boutique firm, she quickly learned just how lonely and intimidating the process could be. Now, Lauren is the founder of Storylock Legal where she helps entrepreneurs navigate the complexities of intellectual property. At Storylock Legal, Lauren uses her unique blend of legal expertise and creative talent as the foundation of her company. Her dedication to providing honest, ethical guidance and personalized attention has helped her build strong relationships with a diverse clientele from startup business owners to creatives of all kinds. Tune in and hear how Lauren balances being an Entreprenista with family life, the power of joining a community of founders, and her early lessons on founding her own firm.

    What we talk about:  

    The difference between a trademark and copyright (04:30)

    Knowing when the right time is to file a trademark or copyright (07:22)

    As an entrepreneur,  you're never alone… even if it feels that way (10:57)

    Lauren’s children’s book reviews (15:18)

    The power of the community you can find in a book club (21:23)

    The resources Lauren offers for budding Entreprenistas (23:31)


    Connect with Lauren:

    Storylock Legal

    Instagram

    LinkedIn

    Happily Ever Elephants on Instagram


    Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!   

    Get Featured on Startups in Stilettos
    Want a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!

    Grow Your Startup with Startups in Stilettos
    Thanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.
    Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio
    Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.
    Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website. 

    • 35 min
    Formulating Beauty Business Success with Emilie Mascarell

    Formulating Beauty Business Success with Emilie Mascarell

    “It's a crowded space. It's expensive. It takes time. And not everybody is an overnight success. So, I think it's important to know how to play with the rules of the game and how to set yourself in a way that is really going to differentiate you and… is going to serve you. I want to make sure that your formulation, that your packaging, that anything you develop is aligned with your vision.”

    When Emilie Mascarell first started at cult fragrance powerhouse Le Labo, they were still a small start up with just a handful of stores worldwide. After a decade growing with the company and through their acquisition by Estee Lauder, she found herself nostalgic for those early growth stages of a beauty company. Now, Emilie is the founder and CEO of Emilie Consulting, a firm specializing in removing the secrecy in fragrance and beauty product development and setting new brands up for success. Today, she collaborates closely with brands to bring their unique vision to life, ensuring that every product receives the attention it deserves to lead it towards market success through her personalized approach. Tune in and hear our conversation with Emilie about transforming a girlhood passion into a lifelong career, how sitting down with NASDAQ has boosted her brand, and her approach to product development and strategy within her own business. 

    What we talk about:  

    Transitioning from a full time role into consulting (06:26)

    Gaining visibility while avoiding overexposure (07:46)

    Always starting with a brief (10:10)

    The process of approving a scent or formula (16:12)

    Nose fatigue (17:32)

    Emilie’s favorite success story (18:49)


    Connect with Emilie:

    LinkedIn

    Emilie Consulting


    Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!   

    Get Featured on Startups in Stilettos
    Want a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!

    Grow Your Startup with Startups in Stilettos
    Thanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.
    Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio
    Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.
    Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website.

    • 31 min
    Training to Sell with Candice D’Angelo

    Training to Sell with Candice D’Angelo

    “We really have to get into this mindset of, ‘Maybe I'm not the best at sales, but I'm doing my best.’ I'm going to get better every conversation I have. I'm going to learn with every conversation that I have. We're going to get better with every single call.”

    Candice D’Angelo spent the first year of her corporate career having doors slammed in her face and getting fired—six times! Though she eventually found some success, the experience made her realize how little interest she had in playing the big business game. That’s when she became a corporate drop out and made it her mission to bring her skill set to the world of entrepreneurship. In 2018, Candice founded The Selling Lab in response to the need for a collective space dedicated to women seeking sales support to grow their self-made businesses. Today, we’re chatting with Candice about all things sales, what it’s like to work with her one-on-one, and how to avoid many solopreneurs’ biggest mistakes.

    What we talk about:  

    Sales is all about relationships (05:45)

    Where the future of sales training is headed (08:27)

    Follow up is the backbone of successful sales (10:51)

    How Candice balances the demands of running two businesses with her family life (12:40)

    Candice’s two favorite business tools that keep her and her team on track (24:12)


    Connect with Candice:

    LinkedIn

    The Selling Lab


    Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!   

    Get Featured on Startups in Stilettos
    Want a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!

    Grow Your Startup with Startups in Stilettos
    Thanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.
    Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio
    Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.
    Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website.

    • 37 min
    Relationship and Network-Building Tips with Stephanie and Carlyn

    Relationship and Network-Building Tips with Stephanie and Carlyn

    “You don't need to always feel like you have to belong to six or seven networking relationship groups that account for thousands and thousands of members. As I always say, go narrow and deep.” -Carlyn 

    Hey Entreprenistas! It's Stephanie and Carlyn here and we’re talking about some of our favorite relationship and network-building tips. We’re covering all you need to know about networking as an introvert, the power of breakout groups, and utilizing your social platforms to support relationship building. 

    What we talk about:  

    Managing energy during network events (02:22)

    Debunking ‘networking’ as a dirty word (03:49)

    Prioritizing the quality of networking groups over quantity (06:59)

    The importance of celebrating our wins (10:32)

    Our incredible guest speaker lineup for our Entreprenista Founders Weekend (11:41)


    Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!   

    Get Featured on Startups in Stilettos
    Want a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!

    Grow Your Startup with Startups in Stilettos
    Thanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.
    Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio
    Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.
    Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website. 

    • 18 min
    Pitching Yourself and Finding Your Voice with Brianna Ruelas

    Pitching Yourself and Finding Your Voice with Brianna Ruelas

    “I see that a lot of these young women are struggling to feel like their impact matters and I really want to create something that incorporates my own stories, my own journey, to show them that our choices matter. But more importantly, that they matter, and that everything they bring to the table is significant and meaningful.”

    When Brianna Ruelas and her husband were thrust into entrepreneurship overnight, she had little choice but to fully embrace the multiple hats she was now wearing. A decade on, Brianna is now a multifaceted entreprenista who helps women in business bring their big ideas and vision to life while tapping into what lights them up so they can love the work that they do. In her keynotes, she integrates live performance and original music with her teaching to reinforce key concepts that ignite motivation, innovation, and performance. Today, we’re chatting with Brianna about being CEO of Ruelas Music Group, passing down the entrepreneurial spirit to her kids, and the inspiration behind her books. 

    What we talk about:  

    Joining three startup businesses at once—while being a full time mom (06:32)

    Authoring a book is like having a very elaborate business card (12:57)

    The secret to landing speaking opportunities (17:57)

    It's okay to have multiple streams of income while you're building your business (24:24)

    Brianna’s American Idol experience (27:01)


    Connect with Brianna: 

    Website

    On Spotify

    Instagram

    Books by Brianna


    Members of our Entreprenista League get access to live Office Hours with top founders that have been on our show! Join the Entreprenista League today at entreprenista.com/join. We can’t wait to welcome you, support you, and be part of your business journey!   

    Get Featured on Startups in Stilettos

    Want a chance to be featured on Startups in Stilettos? We’re currently accepting applications from our Entreprenista League members to be featured on the show! Think of the Entreprenista League as your team members in what can be a lonely startup founder’s journey. You’ll have access to a private community of like-minded female startup founders who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website, social channels – and, of course, the Startups in Stilettos podcast – and so much MORE!

    Grow Your Startup with Startups in Stilettos

    Thanks for tuning into this week’s episode of Startups in Stilettos, powered by the Entreprenista PodcastNetwork. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts.

    Apple Podcasts|TuneIn|GooglePlay|Stitcher|Spotify|iHeart Radio

    Be sure to share your favorite episodes on social media to help us reach more startup founders, like you, and have a chance to win a one-on-one mentor and strategy session with Stephanie Cartin.

    Join us on Facebook, Twitter, Instagram, and LinkedIn. And for even more exclusive content and information – and to get access to the 8 Secrets to Success in Your Business video course and worksheet – visit our website. 

    • 37 min

Customer Reviews

5.0 out of 5
21 Ratings

21 Ratings

A extremely huge fan!! ,

Can’t stop listening

Every female entrepreneurs needs this.

the.rights ,

Worth a listen

for any woman looking to start a business, you get great advice from other women who are doing it.... I highly recommend.

supersteph8 ,

Championing Women

Challenging norms of how successful women can be, thank you Startups in Stilettos for showcasing a variety of feminist speakers. I feel at home listening to the stories of the highs and lows of this life I have chosen for myself. Feeling less alone and more connected is what it’s all about so thank you for sharing these inspiring women’s stories!

Top Podcasts In Business

REAL AF with Andy Frisella
Andy Frisella #100to0
The Dough
Lemonada Media
The Ramsey Show
Ramsey Network
The Marketing Architects
Marketing Architects
Money Rehab with Nicole Lapin
Money News Network
The Money Mondays
Dan Fleyshman

You Might Also Like

Entreprenista
Entreprenista Media
the bossbabe podcast
bossbabe
Powerhouse Women
Lindsey Schwartz
CEO School
Suneera Madhani
She Means Business Show
Carrie Green
The Goal Digger Podcast
Jenna Kutcher