Strength in Numbers with Marcus Crigler

Marcus Crigler

Strength in Numbers with Marcus Crigler is the #1 podcast for real estate entrepreneurs who make good money but struggle with cash flow, tax planning, and building real wealth. If you're tired of living deal to deal, wondering where your money goes, and paying too much in taxes, this show will transform how you manage your real estate business finances.Host Marcus Crigler, CEO of BEC CFO Services, helps real estate investors escape financial stress by implementing proven wealth-building systems, advanced tax strategies, and cash flow management techniques that turn chaotic finances into predictable profit machines.Real estate wholesalers, fix and flip investors, and rental property owners making six or seven figures but still living paycheck to paycheck will discover how to stop constantly chasing the next deal. If you're overwhelmed by bookkeeping, financial management, and paying massive tax bills without knowing how to reduce them legally, you're ready to stop surviving and start building generational wealth.Every episode delivers actionable strategies on real estate tax planning, business cash flow optimization, wealth building for entrepreneurs, and financial systems that create freedom. Learn real estate tax deductions, legal tax avoidance strategies, cash flow forecasting, business budgeting for real estate investors, profit and loss analysis, entity structuring for tax benefits, and wealth building strategies beyond closing deals.Most real estate entrepreneurs focus on deal flow but ignore money flow. They hire accountants who only file taxes instead of providing proactive tax planning. Marcus shows you how to keep more of what you make, reduce your tax burden legally, and create financial systems that work whether you close one deal or ten deals per month.Listen to case studies of real estate investors who've saved $50K+ in taxes annually, built seven-figure net worth, and achieved financial freedom. Learn from entrepreneurs who've transformed their businesses from cash-hungry operations into wealth-generating machines.This isn't just spreadsheets and tax codes. It's about creating a real estate business that supports your lifestyle, reduces financial stress, and builds lasting wealth. Marcus addresses the mindset shifts, business systems, and financial habits that separate successful real estate entrepreneurs from those stuck in survival mode.If you like The BiggerPockets Money Podcast, Money Rahab with Nicole Lapin, The Dave Ramsey Show, or The Rich Dad Radio Show, you'll love Strength in Numbers.Subscribe now and join thousands of real estate professionals who've discovered that true wealth doesn’t come from closing more deals, but from keeping more of what you make. Stop living deal to deal. Start building wealth that lasts.

Episodes

  1. 16H AGO

    Episode 5: How to Build a NET Million Dollar Real Estate Business

    Most investors want to make a million dollars, but few know how actually to keep it. In this episode, Marcus Krigler talks with Benmont Locker, founder of Ramp REI, about what it really takes to build a lean, profitable real estate business that nets seven figures. Benmont walks through the real numbers behind a million-dollar business, from how much to spend on marketing and people, to how to build profit into your operations from day one. If you’ve ever wondered what a healthy, scalable real estate business should look like, this episode breaks it down step by step. You’ll Learn How To: Build profit into your business from the startShift from low-quality leads to high-intent marketingCreate a data-driven, predictable sales processUnderstand the real costs behind a million-dollar netWhat You’ll Learn in This Episode: (01:03) Meet Benmont Locker and how he scaled from retail to real estate coaching (06:50) How do I make a million dollars? (08:35) Three keys to building a profitable operation: High-intent marketing (09:16) Three keys to building a profitable operation: Being great at sales (09:41) Three keys to building a profitable operation: Building from a net margin perspective (10:48) Why inbound leads outperform cold calls every time (13:43) How poor marketing culture kills your margins (16:07) Avoidance 101 (16:53) “Required results” vs. KPIs (18:16) The “three-legged stool” model (22:42) Understanding your market’s receptiveness to cash offers (24:25) The truth about scaling marketing budgets and diminishing returns (25:47) Building a good sales culture in every single role (26:03) “Total store awareness” (28:46) How many people do you really need to run a million-dollar business (31:48) The “decade rule” (34:35) The 30-30-10 formula: 30% marketing, 30% people, 10% G&A = 30% net (37:12) Why it’s nearly impossible to fix bad margins after scaling too big Who This Episode Is For: Real estate entrepreneurs ready to move beyond deal-to-deal incomeOperators doing 10–50 deals a year who want to scale the right wayLeaders who want real clarity around their numbers and marginsInvestors building a lean, profitable seven-figure businessWhy You Should Listen: If you’re tired of working hard without seeing real profit, this episode is for you. Marcus and Benmont show exactly how to build a business that’s simple, scalable, and actually pays you, not just one that looks good on paper. Connect with Benmont Locker: Website: https://ramprei.com/ Connect with Marcus Crigler: Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler

    43 min
  2. OCT 6

    Episode 4: The Warren Buffett Quote That's Keeping Real Estate Entrepreneurs Broke

    Most real estate entrepreneurs love quoting Warren Buffett’s rule: “Don’t lose money.” It sounds smart until it keeps you stuck. In this episode, Marcus Krigler breaks down why this advice, while great for investors, can hurt entrepreneurs who make their living trading assets. He shares a real story about “Jim,” a client who held onto a property for too long in the name of “not losing money” and ended up losing way more by locking up his capital. Listen as he reveals the mindset shift every real estate entrepreneur needs to grow faster, move smarter, and finally make their money work for them. You’ll Learn How To: Understand the real difference between an investor and an entrepreneurIdentify when holding onto a deal is actually costing you moneyRedeploy your capital faster to boost profitsRecognize that some “losses” are actually strategic winsSpeed up your cash flow cycle to scale your business sustainablyWhat You’ll Learn in This Episode: (01:28) Why Warren Buffett’s “don’t lose money” advice doesn’t apply to entrepreneurs (02:27) The difference between being a real estate entrepreneur and a real estate investor (02:55) The story of Jim and how one property quietly drained his profits (05:10) Why holding onto inventory too long kills your momentum (06:59) There is a speed of capital that has to be deployed in real estate (07:18) Losing a battle to win the war: when selling at a loss makes sense Who This Episode is For: Real estate entrepreneurs who feel stuck holding on to unprofitable deals too longFlippers and investors who confuse business strategy with long-term investingEntrepreneurs who want to improve their cash flow cycle and speed of capitalBusiness owners who want to stop losing money through slow or trapped capitalWhy You Should Listen: If you’ve ever held onto a deal too long because you were afraid to “lose money,” this episode will change how you think about risk and return.  Connect with Marcus Crigler: Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler

    10 min
  3. OCT 6

    Episode 3: The Financial Secrets Behind Those Instagram Mansions and Private Jets

    Ever scrolled through Instagram and wondered how those “entrepreneurs” flying private and posing in front of mansions really afford it? In this episode, Marcus Krigler shares powerful lessons learned from working with real estate moguls who own thousands of units, revealing what truly separates those who stay wealthy from those who merely appear wealthy. It’s not about the jet, it’s about how you structure your finances to afford one. Listen as we will dive deep into the mindset and money habits of real entrepreneurs who have built long-term wealth. Enjoy the show! You’ll learn how to: See beyond the social media highlight reel and understand real financial successUse data to make business decisions that build wealthBuild a financial “war chest” to survive and thrive during market shiftsAvoid the emotional highs and lows that ruin most entrepreneursWhat You’ll Learn in This Episode (02:24) What Marcus learned from multi-millionaire clients (04:04) The truth behind “Instagram success” and what real financials say instead (06:31) Riding the ups and downs of entrepreneurship (07:30) Gut decisions vs business decisions (09:07) The story of “Frank," a client who almost pulled the plug on his business but turned it into a multi-million-dollar comeback (13:25) Building the financial "war chest" (14:45) Recognize when to double down instead of retreating during tough times. Who This Episode is For: Real estate entrepreneurs who are tired of living deal by dealBusiness owners who earn money but never feel financially secureInvestors who want to finally understand their numbersAnyone ready to build wealth and freedomWhy You Should Listen If you ever wondered why some entrepreneurs seem to have lasting success while others burn out or go broke, this episode gives you the real playbook. It is time to stop chasing “rich” and start becoming wealthy. Connect with Marcus Crigler: Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler

    18 min
  4. OCT 6

    Episode 02: 5 Reasons Your Real Estate Books Are a Disaster (And How to Fix Each One)

    If you don’t have books or financial statements, that’s a big problem. No records usually means your books are a mess, and it’s time to fix it. For today's episode, Marcus Crigler breaks down the five biggest red flags that show your books are in trouble. From missing reports to inconsistent categorization, he shares real examples and practical steps to clean things up so you can run your business with confidence. You’ll Learn How To: Spot the five warning signs your books are a messCatch costly errors before they drain your profitsMake your financial statements clear and easy to understandStay on top of reports that guide better decisionsWhat You’ll Learn in This Episode: (01:25) “I don’t care if my book is a mess.” (01:57) Why good books and records matter (03:42) Red flag #1: No books or financial statements (04:20) What a financial statement actually is (05:03) When your bank account doesn’t match your books (06:10) The risk of falling behind on reports (07:15) How inconsistent categorization creates problems (08:17) Unknown accounts and balances (09:43) Recap of all five red flags to watch for (10:20) Why you need a real estate-focused accountant Who This Episode is For: Real estate entrepreneurs without clean booksInvestors who want to avoid expensive mistakesBusiness owners tired of late or inaccurate reportsAnyone who wants to turn messy numbers into clarityWhy You Should Listen: If you’ve ever doubted your books or ignored them completely, this episode is your wake-up call. Marcus shows you what’s broken, why it matters, and how to fix it before it costs you money. Connect with Marcus Crigler: Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler

    12 min
  5. OCT 6

    Episode 01: Why Working Harder Won’t Make You Wealthy (The 4-Stage Framework That Will)

    Most entrepreneurs believe that hustling harder is the path to wealth. The truth? Hard work alone won’t make you financially free. Without the right framework, you’ll stay stuck in the cycle of hustle and stress no matter how many deals you close. In this episode, Marcus Crigler breaks down the Wealth Framework he developed after a decade of working with real estate entrepreneurs. Listen as this simple but powerful 4-stage process shows you where you are right now in your wealth journey, what’s holding you back, and how to move forward without wasting years in survival mode. Enjoy the show! You’ll Learn How To: Identify which phase of the wealth framework you are in right nowAvoid the trap of skipping the “secure” phaseBuild cash reserves and manage riskExpand strategically without burning out or losing controlWhat You’ll Learn in This Episode: (01:13) The Wealth Framework (01:56) Reason why people fail in real estate (04:33) First phase of The Wealth Framework: Hustle (05:45) Second phase: Secure (06:44) What you need to be doing in the "secure" phase  (07:20) Security is all about risk management (08:25) Fixed expense defined (08:57) How much cash do you really need in the secure phase (10:43) Understanding more of your business at the secure phase (12:04) Moving to the expansion phase (14:00) Stay as simple as possible within the risk parameters (15:41) What “exit” really means for real estate entrepreneurs Who This Episode is For: Real estate entrepreneurs who are tired of grinding without seeing real wealthBusiness owners who are stuck in hustle mode with no clear way outInvestors ready to scale but unsure how to do it safelyAnyone who wants to stop working harder and start building smarterWhy You Should Listen: If you’ve been stuck hustling and hoping that more deals will fix your problems, in this episode, Marcus reveals the exact wealth framework he uses with clients to shorten the path to financial freedom by years. Connect with Marcus Crigler: Website: https://beccfo.com/LinkedIn: https://www.linkedin.com/in/marcus-crigler-cpa-977a45b7 Facebook: https://facebook.com/marcus.crigler

    18 min
  6. OCT 3

    Why This Podcast Exists – The Truth About Real Estate Wealth No One Tells You with Marcus Crigler

    A lot of real estate entrepreneurs are making money but still feel broke. Deals are closing, revenue looks strong, yet the stress never goes away, and the bank account always feels empty. In this teaser episode, host Marcus Crigler, CPA, CFO, and founder of Beck CFO & CPA, pulls back the curtain on why so many real estate entrepreneurs stay stuck in survival mode and what to do about it. He reveals why mastering your numbers is the foundation of financial freedom, and how this podcast will help you turn your real estate business into a true wealth-building machine. You’ll Learn How To: Avoid the survival trap that keeps most real estate investors brokeBuild financial clarity and control with the right strategiesTurn your real estate business into a freedom-building machineWhat You’ll Learn in This Episode: (00:33) The real issue: how you use money, not how much you make (00:41) Why this podcast exists and who it’s for (01:27) The real reason most investors stay broke despite big revenue (02:09) The alternative story: financial liberation, impact, and legacy (02:33) Stop the hustle, master your money, and fund your freedom Who This Episode is For: Real estate entrepreneurs who are tired of living deal by dealBusiness owners who make money but never feel financially secureInvestors who want to finally understand where their money is goingAnyone who wants to create true wealthWhy You Should Listen: If you’ve ever felt stuck in the same cycle, working harder, making money, yet never feeling financially free, this episode is your starting point!

    3 min

Trailer

5
out of 5
55 Ratings

About

Strength in Numbers with Marcus Crigler is the #1 podcast for real estate entrepreneurs who make good money but struggle with cash flow, tax planning, and building real wealth. If you're tired of living deal to deal, wondering where your money goes, and paying too much in taxes, this show will transform how you manage your real estate business finances.Host Marcus Crigler, CEO of BEC CFO Services, helps real estate investors escape financial stress by implementing proven wealth-building systems, advanced tax strategies, and cash flow management techniques that turn chaotic finances into predictable profit machines.Real estate wholesalers, fix and flip investors, and rental property owners making six or seven figures but still living paycheck to paycheck will discover how to stop constantly chasing the next deal. If you're overwhelmed by bookkeeping, financial management, and paying massive tax bills without knowing how to reduce them legally, you're ready to stop surviving and start building generational wealth.Every episode delivers actionable strategies on real estate tax planning, business cash flow optimization, wealth building for entrepreneurs, and financial systems that create freedom. Learn real estate tax deductions, legal tax avoidance strategies, cash flow forecasting, business budgeting for real estate investors, profit and loss analysis, entity structuring for tax benefits, and wealth building strategies beyond closing deals.Most real estate entrepreneurs focus on deal flow but ignore money flow. They hire accountants who only file taxes instead of providing proactive tax planning. Marcus shows you how to keep more of what you make, reduce your tax burden legally, and create financial systems that work whether you close one deal or ten deals per month.Listen to case studies of real estate investors who've saved $50K+ in taxes annually, built seven-figure net worth, and achieved financial freedom. Learn from entrepreneurs who've transformed their businesses from cash-hungry operations into wealth-generating machines.This isn't just spreadsheets and tax codes. It's about creating a real estate business that supports your lifestyle, reduces financial stress, and builds lasting wealth. Marcus addresses the mindset shifts, business systems, and financial habits that separate successful real estate entrepreneurs from those stuck in survival mode.If you like The BiggerPockets Money Podcast, Money Rahab with Nicole Lapin, The Dave Ramsey Show, or The Rich Dad Radio Show, you'll love Strength in Numbers.Subscribe now and join thousands of real estate professionals who've discovered that true wealth doesn’t come from closing more deals, but from keeping more of what you make. Stop living deal to deal. Start building wealth that lasts.

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