Strut It: Bold Visibility through Instagram Marketing

Elizabeth Marberry

Instagram is one of the biggest social platforms with over 3 billion monthly active users… So how do you, as an entrepreneur, grow your following, get more clients, and actually get SEEN in the crowded social media space?You need to learn how to leverage Instagram to grow your business—without spending ONE DIME on paid ads— by creating content that resonates with your ideal clients. And I’m here to show you how. Welcome to Strut It, a podcast about creating bold and unapologetic visibility on social media!  I’m Elizabeth Marberry, your host and Instagram Marketing Coach. I help small business owners get SEEN on Instagram and monetize their offers so they can make more money doing their soul-led work.Instagram can be a game changer for small business owners, but you have to have a strategy and show up with confidence to create content that gets you SEEN. Join me each week to learn how to Strut It on Instagram, grow your following, and get more clients. Head to elizabethmarberry.com/freebies to grab your free Monetize Your IG guide where you’ll learn 7 Simple and Proven Ways to *Finally* Make Money On Instagram.

  1. From Avoiding Instagram to Signing Clients with Christa Rypins | Hot Reels Success Story

    19H AGO

    From Avoiding Instagram to Signing Clients with Christa Rypins | Hot Reels Success Story

    Send us Fan Mail I'm sitting down with one of my beloved Hot Reels clients, Christa Rypins — a chronic pain relief specialist, Franklin Method practitioner, and former professional figure skater — to pull back the curtain on her incredible transformation.  When Christa first came into Hot Reels, she was dealing with deep resistance to showing up online. Marketing her business felt emotionally overwhelming and, at times, completely shut her down. Now? She's signing clients directly from her Instagram content, and that one client covered her entire investment in Hot Reels. What You’ll Learn in This Episode: 00:15 Why emotional resistance to posting is more common than you think and how to move through it27:56 How Christa went from complete shutdown around marketing to signing a client whose investment covered her entire Hot Reels enrollment24:42 The messaging mistake most experts make (and how Christa fixed it)19:54 Why Instagram marketing is a long-term play and what "30 leads in 30 days" actually looked like for Christa30:16 How DM automation (ManyChat) turned her content into a lead funnel36:11 What it's like inside Hot Reels — straight from a client who's been in it for 18 monthsLinks Mentioned: Hot Reels — my 12-month Instagram content labFree DM Automation Guide + 1 Month of ManyChat Free — DM me the word LEADS on InstagramFree Monetize Your IG GuideChrista's Website — The Intelligent BodyChrista's YouTube — longer-form embodiment and pain relief videos"If you want to grow, get support. If you want to stay stuck, don't get support." — Christa Rypins  WORK WITH ELIZABETH MARBERRY Apply for your FREE Instagram Breakthrough Session with ElizabethFree guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on InstagramFollow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

    45 min
  2. Why You Keep Overthinking Your Content (and How to Break the Cycle)

    APR 13

    Why You Keep Overthinking Your Content (and How to Break the Cycle)

    Send us Fan Mail If you’ve been struggling to show up consistently on Instagram, this episode reveals the real reason why—and it’s not your strategy! I'm breaking down the hidden visibility block that keeps business owners stuck, overthinking, and invisible: imposter syndrome. You’ll learn how this shows up in your content, why it has nothing to do with your capability, and how to move through it so you can finally post with confidence, get seen, and get paid. What You’ll Learn in This Episode: 00:00 Why you’re inconsistent even when you “know what to post” 01:38 Why strategy alone won’t fix your content struggles 02:36 How imposter syndrome blocks visibility and growth 06:19 The hidden ways fear shows up as procrastination 08:12 Why discomfort is actually a sign of expansion 09:11 How your nervous system affects content creation 10:38 Why your story is your biggest advantage 11:33 The real reason you’re not posting consistently 12:32 How to move through fear and take action anyway Links Mentioned: HOT REELS VIP WAITLISTHot Reels Full Program DetailsGet your ticket to 2026 Social Media Marketing WorldWORK WITH ELIZABETH MARBERRY Apply for your FREE Instagram Breakthrough Session with ElizabethFree guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on InstagramFollow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

    16 min
  3. What’s Working for Business Owners On TikTok In 2026 With Mike Yanda

    APR 6

    What’s Working for Business Owners On TikTok In 2026 With Mike Yanda

    Send us Fan Mail If you think TikTok is just dancing and trends, this episode will change how you see the platform. In this conversation, Mike Yanda breaks down how coaches, consultants, and service providers are using TikTok to generate real revenue.  He shares the exact content strategy and simple funnel that helped one client generate over $75,000 in a single month.  This is about building a system that converts TikTok views into clients. PS: Mike and I met because we are both speaking at Social Media Marketing World this April. Get your ticket to the conference and come hang out with us in person.  What You’ll Learn in This Episode: 00:00 Why TikTok is still one of the easiest platforms to grow 07:03 The biggest myths about TikTok and who it is for 08:00 What content actually works on TikTok in 2026 15:04 The “model, validate, personalize” framework explained 22:43 Why consistency beats perfection every time 26:08 The simple content-to-client funnel that drives revenue 27:07 How to turn views into leads and sales 44:59 How to use TikTok and Instagram together for growth 48:25 First steps to start and what to focus on as a beginner Resources & Links: Get your ticket to Social Media Marketing World Mike Yanda's YouTube ChannelFree Training: TikTok No Growth or Clients FixHOT REELS VIP WAITLISTHot Reels Full Program DetailsWORK WITH ELIZABETH MARBERRY Apply for your FREE Instagram Breakthrough Session with ElizabethFree guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on InstagramFollow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

    49 min
  4. This ChatGPT Prompt Will Optimize Your Instagram Bio (and Get You More Followers)

    MAR 30

    This ChatGPT Prompt Will Optimize Your Instagram Bio (and Get You More Followers)

    Send us Fan Mail If your Instagram bio isn’t turning profile visitors into followers or clients, this episode is your fix. In this solo episode, you’ll learn exactly how to transform your bio into a 24/7 conversion tool using a simple AI prompt you can implement today. You can have viral content—but if your bio doesn’t convert, you’re losing clients every day. This episode walks you step-by-step through the exact prompt, structure, and strategy to fix it fast. What You’ll Learn in This Episode: 00:00 — Why your bio might be losing you clients03:02 — The role of your bio in a recommendation-based algorithm05:19 — The 3 must-have elements of a converting bio07:42 — Introducing the AI prompt strategy08:11 — The CRIT framework explained10:05 — How to use AI to interview you for clarity11:30 — Generating high-converting bio options12:58 — Free resource to optimize your bio14:28 — Using AI to grow your Instagram strategicallyLinks Mentioned: HOT REELS VIP WAITLISTHot Reels Full Program DetailsWORK WITH ELIZABETH MARBERRY Apply for your FREE Instagram Breakthrough Session with ElizabethFree guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on InstagramFollow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

    17 min
  5. An Instagram Strategy That Signed a $12K Client With Dr. Amber Parks (Client Success Story)

    MAR 23

    An Instagram Strategy That Signed a $12K Client With Dr. Amber Parks (Client Success Story)

    Send us Fan Mail Can Instagram actually lead to high-ticket clients without cold DMs or complicated funnels? In this episode of Strut It, I sit down with private client Dr. Amber Parks to break down exactly how she signed an almost $12,000 client using a simple organic Instagram strategy and a masterclass she launched in just two weeks. This is a real behind-the-scenes look at what changed—from unclear messaging and stagnant growth to a clear niche, stronger content, and a sales process that actually converts. If you’ve been posting consistently but not seeing results, this episode will show you what might be missing—and how small shifts can create big momentum. What You’ll Learn in This Episode: 00:00 — The $12K client story (what actually happened)00:55 — What changed in 5 months of coaching12:02 — The real problem: unclear audience + messaging14:52 — The fear of niching down19:07 — Posting consistently but seeing no results23:24 — Small tweaks that changed everything26:39 — Why cold DMs didn’t work33:32 — The masterclass that converted into a client38:10 — Why storytelling drives salesLinks Mentioned: HOT REELS VIP WAITLISTHot Reels Full Program DetailsFollow Dr. Amber Parks on InstagramListen to Amber’s podcast: Stop the BurnoutWebsite: thestressandburnoutcoach.comWORK WITH ELIZABETH MARBERRY Apply for your FREE Instagram Breakthrough Session with ElizabethFree guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on InstagramFollow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

    59 min
  6. A Proven Workflow for Instagram Growth and Revenue with Brock Johnson

    MAR 16

    A Proven Workflow for Instagram Growth and Revenue with Brock Johnson

    Send us Fan Mail Today I’m joined by Instagram strategist Brock Johnson, and we go deep into the systems, workflows, and mindset that allow him to create hundreds of pieces of content each month while still running a full business. Brock shares how he batches content, how he separates idea generation from filming and editing, and how he decides what to delegate to his team. We also explore how Instagram content actually connects to leads and sales, including the different roles Reels and Stories play inside your marketing funnel. You’ll also hear Brock’s take on DM automation in 2026, why many small business owners accidentally make Instagram harder than it needs to be, and the one metric that matters more than most people realize. What You’ll Learn 03:11 – How Brock landed an interview with the CEO of Instagram 10:26 – Brock’s weekly workflow for producing massive amounts of content 12:20 – Why batching content prevents burnout for business owners 14:15 – The content creation system that makes consistency easier 20:51 – Why talking-head videos often drive more qualified leads 27:27 – The biggest mistake business owners make when selling on Instagram 30:19 – The difference between Reels and Stories in your sales funnel 34:38 – Creative ways to use DM automation in 2026 42:37 – What your automated welcome DM should actually say 45:03 – The biggest misconception about growing on Instagram 48:19 – The metric that matters more than most people realize Resources Mentioned Follow Brock Johnson on Instagram Join InstaClubHub Join Social Media Marketing World Grab Elizabeth’s Free Monetize Your IG Guide WORK WITH ELIZABETH MARBERRY Apply for your FREE Instagram Breakthrough Session with ElizabethFree guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on InstagramFollow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

    53 min
  7. 5 Instagram Growth Shifts That Took Me From 1K to 35K Followers

    MAR 9

    5 Instagram Growth Shifts That Took Me From 1K to 35K Followers

    Send us Fan Mail Have you ever felt like you’re doing everything “right” on Instagram and still seeing no growth? In this episode, I’m pulling back the curtain on my own journey. I spent over a year stuck at 1,000 followers while posting reels every single day with almost no traction. Eventually, five specific shifts completely changed the trajectory of my growth. Those same shifts helped me grow my personal brand to over 35,000 followers, scale my brick-and-mortar dance studio account to more than 60,000 followers on Instagram, and reach over 40,000 followers on TikTok. What You’ll Learn 01:23 – Why growth on Instagram often takes longer than people expect 04:14 – The first shift that changed everything: making a clear marketing decision 06:33 – Why talking about too many topics confuses the algorithm and your audience 11:06 – How clarity around your niche unlocks growth and visibility 12:28 – Why speaking directly to your ideal client dramatically improves engagement 13:55 – The power of storytelling and specific hooks in your content 14:25 – What real consistency looks like (without burnout) 17:19 – Why hiring mentors can dramatically shorten your growth curve Resources Mentioned:  Monetize Your IG Guide HOT REELS VIP WAITLIST Hot Reels Full Program Details WORK WITH ELIZABETH MARBERRY Apply for your FREE Instagram Breakthrough Session with ElizabethFree guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on InstagramFollow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

    25 min
  8. Instagram Trial Reels Update: What Changed and What To Do Now

    MAR 2

    Instagram Trial Reels Update: What Changed and What To Do Now

    Send us Fan Mail Two weeks ago, I shared a trial reels strategy that was working beautifully. In real time, Instagram adjusted. In this episode, I’m breaking down exactly what changed, what it means for your content, and how to adapt without spiraling. I’m also answering your questions straight from my DMs, including how to know if a trial reel is actually performing well and how to duplicate content the right way. But this episode is bigger than a feature update. I’m sharing a powerful lesson from Olympic gold medalist Alysa Liu that completely reframes how we approach Instagram. Because the real key to sustainable growth is not gaming the algorithm. It’s how you hold your worth while you create. What You'll Learn: 01:33 – Why Instagram shut down the duplicate trial reel loophole 02:51 – What trial reels actually are and how they differ from regular reels 04:42 – Why reposting the same reel within days will now get flagged 06:06 – How to know if your trial reel is truly performing well 08:27 – The exact way to duplicate a reel inside Instagram drafts 09:51 – Why you should always save your videos to your camera roll 10:46 – The Olympic mindset shift that changes how you approach content 13:07 – How to build a repeatable rhythm that survives algorithm updates Resources Mentioned:  Monetize Your IG Guide HOT REELS VIP WAITLIST Hot Reels Full Program Details WORK WITH ELIZABETH MARBERRY Apply for your FREE Instagram Breakthrough Session with ElizabethFree guide to Monetize Your IG: Seven Simple and Proven Ways to Finally Make Money on InstagramFollow Elizabeth Marberry on Instagram, TikTok, Facebook Please be sure to rate, review and follow the show on Apple podcasts (or wherever you find your podcasts) so we can get this free value to other people who need it.

    16 min

Trailer

5
out of 5
102 Ratings

About

Instagram is one of the biggest social platforms with over 3 billion monthly active users… So how do you, as an entrepreneur, grow your following, get more clients, and actually get SEEN in the crowded social media space?You need to learn how to leverage Instagram to grow your business—without spending ONE DIME on paid ads— by creating content that resonates with your ideal clients. And I’m here to show you how. Welcome to Strut It, a podcast about creating bold and unapologetic visibility on social media!  I’m Elizabeth Marberry, your host and Instagram Marketing Coach. I help small business owners get SEEN on Instagram and monetize their offers so they can make more money doing their soul-led work.Instagram can be a game changer for small business owners, but you have to have a strategy and show up with confidence to create content that gets you SEEN. Join me each week to learn how to Strut It on Instagram, grow your following, and get more clients. Head to elizabethmarberry.com/freebies to grab your free Monetize Your IG guide where you’ll learn 7 Simple and Proven Ways to *Finally* Make Money On Instagram.

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