Instagram For Bosses

Andrea Maree

Instagram for Bosses is a strategy-led podcast for business owners who want Instagram to generate enquiries, not just engagement. Hosted by Marketing Strategist Andrea Maree Harris, each episode explores how to build authority, create intentional content, and use Instagram in a way that supports real business growth. No trends. No fluff. Just clear thinking and practical insight. Perfect for business owners who want to stop guessing, reduce the mental load of content creation, and turn Instagram into a calm, reliable part of their marketing strategy.

  1. 4D AGO

    EP 110: Why Instagram Feels Easy for Other Brands and Hard for You

    Have you ever looked at another brand on Instagram and thought, “Why does this feel so easy for them… and so hard for me?" You’re showing up.You care about your business.You know your work is good. So why does Instagram still feel heavy, inconsistent, and mentally draining? In this episode of Instagram for Bosses, Andrea breaks down the real reason Instagram feels effortless for some brands and exhausting for others. And no, it’s not because they’re more confident, more creative, or better at Instagram than you. This conversation is for established business owners who feel like they should have Instagram figured out by now, but quietly feel overwhelmed, frustrated, or stuck. Why Instagram often feels harder as your business grows The decision fatigue that builds when everything lives in your head The difference between effort and structure on Instagram Why “trying harder” eventually stops working The subtle signs you’ve outgrown DIY social media How to make Instagram feel calmer, clearer, and more intentional This isn’t an episode about hacks, trends, or posting more content.It’s about clarity, structure, and using Instagram strategically for the stage of business you’re in. By the end of this episode, you’ll be able to answer one powerful question: What is Instagram actually meant to do for my business right now? If you’re not sure how to answer that yet, that’s okay. Clarity comes before action. Free assessment: Is your Instagram built to generate enquiries? Work with Andrea:Book a free strategy call to talk through what strategic Instagram support could look like for your business.Book a strategy call Let's Connect If this episode resonated, you’ll probably enjoy the conversations Andrea shares over on Instagram too.You can find her at @andreamareecreative.

    6 min
  2. 03/18/2025

    Ep 106: Why People Aren’t Buying From You on Instagram (It’s Not What You Think)

    Struggling to turn your Instagram followers into paying clients? You’re not alone! If you’re posting consistently, creating high-quality content, and still hearing crickets when it comes to sales, chances are you’re making subtle mistakes that are quietly repelling potential buyers without even realising it. In this episode, I’m breaking down the five biggest reasons people aren’t buying from you on Instagram and how to fix them. Spoiler: It’s NOT the algorithm, it’s NOT your follower count, and it’s definitely NOT because “people don’t buy on Instagram anymore.” ✅ The number one mistake business owners make that kills trust before they even start selling ✅ Why not selling at all is just as damaging as selling too soon and how to find the perfect balance ✅ How vague messaging is costing you clients and how to instantly clarify your offer ✅ The four types of buyers and why you NEED to tailor your content to each one ✅ Why trust-building is the missing piece to more sales and how to build it fast Resources & Links Mentioned: 📌 Download my FREE Insta Hook Vault, 50 high-converting hooks to make your captions effortless: www.andreamareecreative.com/hooks 📌 DM me "MANAGE" on Instagram @andreamareecreative if you’re ready to outsource your Instagram marketing! 📌 Learn more about my Social Media Management Services: Click here Loved this episode? Here’s how you can support the show! ⭐ Follow or subscribe so you never miss an episode! ⭐ Take a screenshot and share it to your Instagram stories, don’t forget to tag @andreamareecreative so I can cheer you on! ⭐ Leave a review if you found value in today’s episode, it helps more business owners like you get the strategies they need to grow!

    12 min
  3. 03/11/2025

    EP 105: Reels That Convert: The 2025 Strategy for Turning Views Into Clients

    Have you ever posted a Reel that racked up views but led to exactly zero sales? You’re not alone! The truth is, views don’t pay the bills; clients do. If you’re tired of creating Instagram Reels that look successful but don’t actually bring in new clients, this episode is for you. I’m breaking down: ✅ The biggest mistake business owners make with Reels (and how to fix it) ✅ My 3C Content Formula for creating Reels that attract, connect, and convert ✅ The 4-step formula for structuring Reels that turn views into sales ✅ The key to using Reels without feeling pushy or salesy Need help crafting hooks that actually stop the scroll? I’ve got you covered! Grab my Insta Hook Vault - packed with 50 powerful hooks designed to boost engagement and drive conversions. It’s yours for free! 👉 Download it here Ready to stop spinning your wheels on Instagram and start seeing real results? At Andrea Maree Creative, we take the guesswork out of social media marketing so you can focus on running your business while we handle the strategy, content, and engagement that bring in leads and sales. 📢 Spots are limited! Click here to learn more about our social media management services, or book your free discovery call now to chat about how we can grow your business with a done-for-you service. If you loved today’s episode, take a screenshot, share it to your stories, and tag me @andreamareecreative! I’d love to cheer you on. And don’t forget to hit that subscribe/follow button so you never miss an episode.

    9 min
  4. 03/04/2025

    EP 104: The 3-Post-a-Week Strategy That Turns Followers into Customers

    Feeling overwhelmed by Instagram content? Struggling to stay consistent? What if I told you that you don’t need to post every single day to grow? In this episode, I’m breaking down The 3-Post-a-Week Strategy - using my simple yet powerful 3C Content Formula that helps you grow your audience, build trust, and get more clients without spending hours on content. We’ll cover: ✔️ The 3 must-have types of posts (Hint: This isn’t about random “filler” content) ✔️ Why engagement matters more than frequency ✔️ How to create content that attracts, connects, and converts ✔️ Real examples of posts that work (so you’re never stuck for ideas!) By the end of this episode, you’ll have a fluff-free, actionable plan to grow your Instagram (even if you’re only posting three times a week). Freebie Alert: Struggling with What to Post?🚀 If writing captions feels like pulling teeth, grab my Insta Hook Vault—a collection of 50 scroll-stopping hooks to make your content stand out. Download it for free here: www.andreamareecreative.com/hooks Ready to Outsource Your Instagram Marketing? Let’s Connect! If DIY-ing your socials is draining your time and energy, let’s chat! My team and I help business owners create strategic, done-for-you content that actually drives results. Book a free discovery call here. 📲 Instagram: @andreamareecreative💌 Website: www.andreamareecreative.com 📩 Have a question or topic request? DM me on Instagram! If you loved this episode, screenshot and tag me in your stories - I’d love to hear your thoughts! 💖

    9 min
  5. 02/25/2025

    EP 103: The 2025 Instagram Growth Playbook: What’s Working (and What’s Not!)

    Episode 103: The 2025 Instagram Growth Playbook: What’s Working (and What’s Not!) Struggling to grow on Instagram? You’re not alone! If you’ve been posting consistently but still hearing crickets, it’s time to ditch the outdated strategies and focus on what actually works in 2025. In this episode, I’m breaking down exactly what’s working on Instagram right now, what you need to stop doing ASAP, and how to build an Instagram strategy that attracts dream clients and drives real business growth. Oh, and before we dive in—if you’re tired of posting and getting zero engagement, I’ve got something for you! 🎁 My free guide, The Insta Hook Vault, gives you 50 high-converting caption hooks to stop the scroll and get your audience engaging instantly. Grab it here 👉 andreamareecreative.com/hooks ✔️ The biggest Instagram shifts in 2025 (and why old tactics aren’t working anymore) ✔️ The 3 things you need to stop doing if you want to grow this year ✔️ My step-by-step Instagram growth plan to attract the right audience ✔️ How to boost engagement and turn followers into clients without spending hours online 1️⃣ Grab The Insta Hook Vault – Get 50 plug-and-play caption hooks that drive engagement 👉 andreamareecreative.com/hooks 2️⃣ Follow me on Instagram – Let’s connect! Find me at @andreamareecreative 3️⃣ Share this episode! – Screenshot and tag me in your Instagram Stories so I can say thanks! 🫶🏼 4️⃣ Leave a review! – Love the podcast? A quick rating & review helps more biz owners find this show. 🎧 Listen now and get ready to grow your Instagram—without the stress! 📌 Links & Resources Mentioned: 🔗 The Insta Hook Vault (FREE Download) 👉 andreamareecreative.com/hooks 🔗 Book a Discovery Call 👉 andreamareecreative.com/strategycall 🔗 Follow me on Instagram 👉 @andreamareecreative

    10 min
5
out of 5
21 Ratings

About

Instagram for Bosses is a strategy-led podcast for business owners who want Instagram to generate enquiries, not just engagement. Hosted by Marketing Strategist Andrea Maree Harris, each episode explores how to build authority, create intentional content, and use Instagram in a way that supports real business growth. No trends. No fluff. Just clear thinking and practical insight. Perfect for business owners who want to stop guessing, reduce the mental load of content creation, and turn Instagram into a calm, reliable part of their marketing strategy.