The FASO Podcast

FASO
  • 4.5 (33)
  • VISUAL ARTS

Learn the business of visual art from today's finest artists and art marketers.

  1. 172 "Aha!" — A Series of Artistic Epiphanies

    3D AGO

    172 "Aha!" — A Series of Artistic Epiphanies

    Join our next BoldBrush LIVE! Webinar by signing up here: register.boldbrush.com/live-guest Learn the magic of marketing  with us here at BoldBrush! boldbrushshow.com Get over 50% off your first year on your artist website with FASO: FASO.com/podcast --- For today's episode, some of our past guests share the creative “aha” moments that transformed both their work and careers. You’ll hear how structured projects and daily discipline can unlock unexpected growth, and why understanding value matters more than obsessing over color. Our guests reveal how real artistic voice emerges naturally over time, rather than from trying to “find a style.” They also discuss the power of painting from memory and imagination instead of copying reality. Finally, they explore mindset shifts—reframing commissions, embracing the process over the product, and using creativity in marketing—as key breakthroughs on their artistic journeys. Episodes mentioned on this episode: 62 Aaron Schuerr77 Aaron Westerberg79 William Schneider118 Shuang Li129 Brian Bateman137 Chris Krupinski139 Jeff Legg144 Christine Code170 Kim Lordier

    36 min
  2. 171 Nancy Phillips — Build Resilience & Trust the Process

    MAR 4

    171 Nancy Phillips — Build Resilience & Trust the Process

    Join our next BoldBrush LIVE! Webinar by signing up here: register.boldbrush.com/live-guest Learn the magic of marketing  with us here at BoldBrush! boldbrushshow.com Get over 50% off your first year on your artist website with FASO: FASO.com/podcast --- For today's episode we sat down with abstract mixed media artist Nancy Crandall Phillips, who shares her artistic journey from ceramics and fiber arts to the richly layered encaustic and mixed media work she creates today. She explains how a deep interest in the chemistry of materials (acrylic vs. oil, wax, gold leaf, papers, texture paste) and an early education in composition and edges shaped her highly tactile, artifact-like surfaces. Nancy describes her iterative, experimental process, emphasizing cycles of excitement, frustration, destruction, and rescue, and how embracing “happy accidents” and letting materials behave on their own terms is central to her work. She also discusses the emotional side of being an artist, including taking breaks from painting, dealing with frustration, and building resilience and trust in the process. Nancy also talks about the practical realities of an art career—balancing freelance accounting work with painting, entering juried shows, joining art groups, and building relationships that lead to gallery representation and auctions. Nancy closes with advice for aspiring artists to persist, cultivate community, and actively create their own opportunities, and also invites listeners to explore her work on her website and Instagram. Nancy's FASO site: nancycrandallphillips.com Nancy's Social Media: instagram.com/nancycrandallphillips

    1h 5m
  3. 170 Kim Lordier — Relish in Your Own Artistic Journey

    FEB 25

    170 Kim Lordier — Relish in Your Own Artistic Journey

    Join our next BoldBrush LIVE! Webinar by signing up here: register.boldbrush.com/live-guest Learn the magic of marketing  with us here at BoldBrush! boldbrushshow.com Get over 50% off your first year on your artist website with FASO: FASO.com/podcast --- For today's episode, we sat down with Kim Lordier, a California-based pastel artist, mom, and former flight attendant whose deep love of nature and travel strongly influences her landscape work. She began drawing and painting animals as a child, started earning money from pet portraits as a teenager, and later experienced a major turning point in 2001 when she saw a plein air demonstration and committed to painting from life. Influenced by early California and American impressionists, Kim focuses on value, shape, and expressive color, and credits key workshops—especially learning notan and studying with mentors like Skip Whitcomb—for sharpening her compositional and color skills. She speaks candidly about her longstanding struggles with negative self-talk and imposter syndrome, and how learning to detach from the “preciousness” of finished paintings and embrace the process has been her biggest creative “aha” moment. On the business side, Kim emphasizes professionalism, honoring gallery relationships, and balancing what she loves to paint with what sells, while accepting that each artist’s journey and “ladder” is unique. She advises aspiring artists to trust their instincts, avoid unhealthy comparison, respect the people working behind the scenes in the art world, and remember there is always another canvas to paint. Finally she tells us all about her upcoming shows and workshops! Kim's FASO site: kimfancherlordier.com Kim's Social Media: instagram.com/klordierart/ facebook.com/kim.lordier Bob Newhart's "Stop it!" vimeo.com/97370236

    1h 15m
  4. 169 Thick Skin, Soft Heart — Taking Rejection Without Giving Up

    FEB 18

    169 Thick Skin, Soft Heart — Taking Rejection Without Giving Up

    Join our next BoldBrush LIVE! Webinar by signing up here: register.boldbrush.com/live-guest Learn the magic of marketing  with us here at BoldBrush! boldbrushshow.com Get over 50% off your first year on your artist website with FASO: FASO.com/podcast --- For today's episode compilation we explore how artists can reframe rejection as a normal, even necessary, part of a creative career rather than a verdict on their worth. Our past guests describe rejection as an ego blow that must be met with humility, a willingness to learn, and a long-term mindset of steady improvement. Several artists share stories of painful setbacks—unsold shows, declined gallery submissions, ignored emails—but explain how these experiences fueled their determination to work harder and get better. They emphasize building a “thick skin” while still remaining open to tough, honest critique, using feedback to refine both craft and professionalism. The conversation also highlights that rejection isn’t always about the artist’s shortcomings; sometimes the fit, timing, or other person’s vision just isn’t right yet. Throughout, our past guests stress perseverance, self-awareness, and staying committed to the work itself as the healthiest way to survive and grow from rejection. All of the episodes mentioned in this compilation are linked in our show notes. 24 Kelly Eden 46 Hillary Scott 60 Gladys Roldan-de-Moras 63 Noah Buchanan 76 Chris Navarro 87 Johanna Spinks 101 Joseph Gyurcsak 121 Paul Batch 140 Donald Yatomi

    52 min
  5. 168 Stacey Peterson — Keep Putting in the Hours

    FEB 11

    168 Stacey Peterson — Keep Putting in the Hours

    Join our next BoldBrush LIVE! Webinar by signing up here: register.boldbrush.com/live-guest Learn the magic of marketing  with us here at BoldBrush! boldbrushshow.com Get over 50% off your first year on your artist website with FASO: FASO.com/podcast --- For today's episode we sat down with Stacey Peterson, a Colorado landscape painter and former chemical engineer. Stacey discusses her lifelong love of art, early influences from her creative mother and inspiring high school teachers, and how she eventually transitioned from engineering to full-time painting. She explains how problem-solving skills and professionalism from engineering transferred directly into her art career and helped her manage the business side of being a self-employed artist. Stacey shares major artistic influences, including the Canadian Group of Seven, California impressionists, and several contemporary landscape painters, as well as the pivotal mentorship with Jay Moore that encouraged her to paint what she truly loves—the outdoors. She describes her attraction to strong light effects and color in the landscape, her process of narrowing each painting to a single primary idea, and the different roles plein air studies and studio work play in her practice. On the business side, she emphasizes relying heavily on strong gallery relationships, staying active on social media for visibility and connection, and the long-term networking value of juried shows, while advising artists to keep putting in the hours since that allows one to develop a recognizable personal style. Stacey also talks about teaching, recovering from a serious leg injury while keeping up her practice with acrylic gouache studies, and shares her current focus on restocking galleries and her upcoming participation in Plein Air Painters of America and Oil Painters of America shows. Stacey's FASO site: staceypeterson.com/ Stacey's Social Media: instagram.com/staceypetersonart/ facebook.com/staceypetersonart/

    56 min
  6. 167 Stephanie Marzella — Have the Courage to Paint What You Want

    FEB 4

    167 Stephanie Marzella — Have the Courage to Paint What You Want

    Join our next BoldBrush LIVE! Webinar by signing up here: register.boldbrush.com/live-guest Learn the magic of marketing  with us here at BoldBrush! boldbrushshow.com Get over 50% off your first year on your artist website with FASO: FASO.com/podcast --- For today's episode, we sat down with Stephanie Marzella, a painter living in Charleston, South Carolina, with a preference for painting intimate landscapes that pull the viewer into the scene as well as big sky landscapes that provide an escape to peace and tranquility. Stephanie discusses her artistic journey, emphasizing discipline and perseverance. She tells us how she transitioned from textile design to oil painting, and how she was influenced by the American tonalists. Stephanie highlights the importance of having a cohesive body of work, having the courage to paint what you want, and suggests making strategic moves if possible; In her case, she moved to Charleston for better artistic opportunities. She shares her experiences with social media, galleries, and the challenges of being an artist, including financial struggles and the need for a supportive environment. She stresses the significance of emotional connection in her work and the joy of seeing her paintings evoke strong reactions in viewers and discusses her spiritual approach to painting, emphasizing the emotional connection between her work and the viewer, which she believes completes the artistic process. Finally, Stephanie lists her current and upcoming exhibitions, including shows at Reinhardt Fine Art, Ballards Fine Art, and the Southeastern Wildlife Expo. Stephanie's FASO site: stephaniemarzella.com/ Stephanie's Social Media: instagram.com/stephaniemarzella/ facebook.com/stephanie.marzella.5

    1h 22m
  7. 166 Miriam Schulman — Becoming an Artpreneur

    JAN 28

    166 Miriam Schulman — Becoming an Artpreneur

    Join our next BoldBrush LIVE! Webinar by signing up here: register.boldbrush.com/live-guest Learn the magic of marketing  with us here at BoldBrush! boldbrushshow.com Get over 50% off your first year on your artist website with FASO: FASO.com/podcast --- For today's episode, we sat down with Miriam Schulman, a New York–based artist, author of the book Artpreneur, and host of The Inspiration Place podcast. Miriam left a Wall Street career after 9/11 and has since built a long-term, sustainable art business while coaching other artists on marketing and mindset. She explains how sales training at a gym gave her the “aha” moment that sales skills are transferable and can be used to successfully sell art. A core theme of her book Artpreneur is choosing to believe you are an artist, claiming that identity early and confidently rather than waiting for external permission. Miriam identifies common mistakes artists make, especially underpricing their work and assuming “cheaper is easier to sell,” arguing instead that higher prices signal trust, quality, and a better collector experience. She strongly advocates for email marketing over social media, detailing why email vastly outperforms Instagram in engagement and how artists should collect addresses and email weekly in a personal, story‑driven way. Finally, she recommends LinkedIn and YouTube (used thoughtfully and collector‑focused) as better long‑term platforms than Instagram, and closes by urging artists to “keep marching forward,” taking consistent steps rather than freezing in fear or blaming external circumstances. Get your free first chapter here! schulmanart.com/believe/ Order Artpreneur here: artpreneurbook.com The Inspiration Place Podcast: schulmanart.com/podcast/ Episodes mentioned: The Inspiration Place Episode 342: How She Sells Art on YouTube ft. Aramis HamerThe Inspiration Place Episode 357: The Artist's Guide to Growing on Patreon ft. Aramis Hamer

    54 min
  8. 165 Cindy Baron — Art is the Best Medicine

    JAN 21

    165 Cindy Baron — Art is the Best Medicine

    Join our next BoldBrush LIVE! Webinar by signing up here: register.boldbrush.com/live-guest Learn the magic of marketing  with us here at BoldBrush! boldbrushshow.com Get over 50% off your first year on your artist website with FASO: FASO.com/podcast --- For today's episode, we sat down with Cindy Baron, a Rhode Island-based painter, with mastery in both watercolor and oil paints in her gorgeous landscape art. Cindy shares how she identifies first as a mother and grandmother, and then as an artist. She emphasizes that passion and continual growth are the foundations of her creative life. She explains her methodical, problem-solving approach to painting, how she embraces mistakes as essential teachers, and even uses dancing and exercise in front of her works to resolve artistic decisions. Cindy reveals deeply personal health struggles, and describes how her easel, brushes, and paints became the lifeline that carried her through pain, and how for her "art is best medicine". On the professional side, Cindy offers business and marketing advice for artists—staying professional online, regularly creating new work, building relationships with galleries, and using shows, magazines, and social media strategically. She closes by urging aspiring artists not to procrastinate, to “just do it” despite fear of failure, and mentions her upcoming solo show, workshops, travels, and that her in-progress book, The Guilt Box, will further share her story. Cindy's FASO site: cindybaron.com Cindy's Social Media: facebook.com/cindy.baron.5 instagram.com/cindybaronart/

    1h 19m
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4.5
out of 5
33 Ratings

About

Learn the business of visual art from today's finest artists and art marketers.

Information

  • Creator
    FASO
  • Years Active
    2021 - 2026
  • Episodes
    172
  • Rating
    Clean
  • Copyright
    © 2026 The FASO Podcast
  • Show Website
    The FASO Podcast

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