47 episodes

Omniscient Digital presents The Long Game. Join David Khim, Alex Birkett, and Allie Decker as they interview guests in the content marketing industry about mental models, archetypes, and underlying structures that allow them to flourish and scale. In Kitchen Side episodes, they'll pose questions and debate the answers in a behind-the-curtain style conversation.

The Long Game Podcast is about playing infinite games in the world of content — and playing for long-term success.

The hosts of this show don’t show up with a list of prepared questions. They let the conversation go where the interviewee wants to take it. We hope you enjoy and find value in our show.

The Long Game Allie Decker, David Ly Khim, Alex Birkett

    • Business
    • 5.0 • 2 Ratings

Omniscient Digital presents The Long Game. Join David Khim, Alex Birkett, and Allie Decker as they interview guests in the content marketing industry about mental models, archetypes, and underlying structures that allow them to flourish and scale. In Kitchen Side episodes, they'll pose questions and debate the answers in a behind-the-curtain style conversation.

The Long Game Podcast is about playing infinite games in the world of content — and playing for long-term success.

The hosts of this show don’t show up with a list of prepared questions. They let the conversation go where the interviewee wants to take it. We hope you enjoy and find value in our show.

    SEO as a Distribution Channel, and more with Mischa Vaughn (Webflow)

    SEO as a Distribution Channel, and more with Mischa Vaughn (Webflow)

    In this episode, Mischa discusses the role of SEO in distribution, how PR and content overlap, and why video content is king.

    • 1 hr 6 min
    Tactical Tips to Move the Needle in SaaS Copywriting with Josh Garofalo (Sway Copy)

    Tactical Tips to Move the Needle in SaaS Copywriting with Josh Garofalo (Sway Copy)

    Josh explains the human-centered tactics in SaaS copywriting that is a win-win for both company and customer.

    • 1 hr 12 min
    Building Competitive Marketing Content with Sam Chapman (Aprimo)

    Building Competitive Marketing Content with Sam Chapman (Aprimo)

    Sam gives us his thoughts on building competitive marketing content, the importance of thought leadership, and how to keep creatives from burning out.

    • 1 hr 12 min
    Why Content Marketing Should Sell... and More Lessons with Tyler Hakes (Optimist)

    Why Content Marketing Should Sell... and More Lessons with Tyler Hakes (Optimist)

    The founder of Optimist explains why he built his “anti-agency” and how he makes it work as a decentralized marketing collective.

    • 1 hr 23 min
    How To Increase your Experimentation Wins with Andrew Anderson (ZenBusiness)

    How To Increase your Experimentation Wins with Andrew Anderson (ZenBusiness)

    Andrew talks about how an exploitation mindset increases your chances of success, the importance of discipline-based testing, and much more.

    • 1 hr 4 min
    How To Fuel Your Content Machine with Kevin Indig (Shopify)

    How To Fuel Your Content Machine with Kevin Indig (Shopify)

    Kevin explains how to authentically establish trust in your content so that it inspires shares and links and fuels your entire content machine.

    • 31 min

Customer Reviews

5.0 out of 5
2 Ratings

2 Ratings

Sam (BDG) ,

Has Improved my marketing thinking

He team has great kitchen sides along with valuable guests that enhance my understanding. Whether it’s marketing with email lists, or improving SEO, the team makes it easy to digest and push one’s thinking. Def suggest and look forward to future episodes.

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