294 episodes

If you own or manage an indoor play center, play cafe, indoor playground, family entertainment center, mobile soft play rental business or really any business that serves local children and families, and you want to operate with more EASE and JOY, all while making the living you dreamed of– I created the profitable play podcast just for you. Join me, your host, Michele Caruana, for small but mighty tips every single weekday that will all add up to a BIG impact on your mindset, your business, and your bottom line. Stick with me to keep the PASSION and GROW the profit in YOUR play-based business

The Profitable Play Podcast Michele Caruana

    • Business
    • 5.0 • 115 Ratings

If you own or manage an indoor play center, play cafe, indoor playground, family entertainment center, mobile soft play rental business or really any business that serves local children and families, and you want to operate with more EASE and JOY, all while making the living you dreamed of– I created the profitable play podcast just for you. Join me, your host, Michele Caruana, for small but mighty tips every single weekday that will all add up to a BIG impact on your mindset, your business, and your bottom line. Stick with me to keep the PASSION and GROW the profit in YOUR play-based business

    283: Successfully Launching a Physical Product For Parents With Pluie Founder Addie Gundry

    283: Successfully Launching a Physical Product For Parents With Pluie Founder Addie Gundry

    How to successfully launch a physical product with Female Founder of the Year and TIME Best Invention winner, Pluie Founder Addie Gundry!

    In this video, I welcome Addie Gundry, the visionary founder and CEO of Pluie, a revolutionary commercial changing table featured on Shark Tank and recognized by TIME as a best invention.

    Addie shares her journey from a culinary career on The Food Network to creating Pluie out of a personal need as a mom for improved public changing tables.

    We discuss Addie's clever company naming strategy, the launch process for a physical product, and the growth of Pluie into major outlets like CVS and Starbucks-- PLUS her expansion into more products for parents.

    Additionally, Addie provides valuable insights on overcoming challenges like imposter syndrome and the fear of failure.

    This conversation also offers a fascinating behind-the-scenes look at Shark Tank's production process, highlighting Addie's tenacity and confidence in Pluie's positive impact on parents everywhere.

    If you need a fresh dose of energy or motivation, OR if you're feeling called to launch a physical product but you're feeling scared or STUCK- this video is for you!

    Pluie website: https://hellopluie.com/
    Pluie IG: https://www.instagram.com/hello_pluie/
    Addie's IG: https://www.instagram.com/addiegundry/


    OTHER RESOURCES:
    Play Cafe Academy & Play Makers Society: http://bit.ly/3HES7fD
    Getting Started YouTube Playlist: https://www.youtube.com/watch?v=HfYkEnvPJdo&list=PLKNxpFOU7ITc6BrH_EHl4DuHqWqdUoTZU
    What's Working 2024 Guide: http://bit.ly/3GwXQAS
    Play Cafe Academy & Play Makers Socity: http://bit.ly/3HES7fD
    Fund Your Indoor Play Business: http://bit.ly/38KbYbz
    Courses & Consulting: http://bit.ly/3N7bPAI
    Indoor Playground Business Courses: https://bit.ly/37yCxAC
    Michele’s Instagram: https://bit.ly/3Ia4PTK
    Michele’s Website: https://www.michelecaruana.com
    YouTube Channel: https://bit.ly/3JDkSe7
    FREE 14-DAY Active Campaign Trial: https://bit.ly/3rjp5bP
    ETSY Template Shop: https://bit.ly/40RF5D4
    Recession Prep Playlist: https://www.michelecaruana.com/recessionprep

    Play Cafe Academy & Play Makers Socity: http://bit.ly/3HES7fD
    Questions and Support: Support@michelecaruana.com 

    • 56 min
    282: Recorded Coaching Call With Indoor Playground Owners Kaylinn and Jeremy From Monkey Around Play Cafe

    282: Recorded Coaching Call With Indoor Playground Owners Kaylinn and Jeremy From Monkey Around Play Cafe

    In today's episode of the Profitable Play Podcast, you get to listen in on a recorded coaching call with indoor playground owners Kaylinn and Jeremy who own Monkey Around play space in Billings, Montana. This conversation is unique for a few reasons. First, Kaylinn and Jeremy purchased their business from it's existing owners (two locations) and are currently navigating the process of revitalizing the business with fresh energy and ideas. They also, unfortunately, suffered a near total-loss fire at one of their locations recently. This has caused them to move to a pop-up/ temporary location until they can rebuild.

    If you are interested in buying an existing business that needs a little (or a LOT of) TLC, or if you're interested in what opening a temporary pop-up space would look like, this is the conversation for you!

    We also talk a great deal about marketing- which is one of my FAVORITE topics, so you KNOW it's a good episode!

    Monkey Around IG: https://www.instagram.com/monkeyaroundplaycafe/
    Monkey Around TikTok: https://www.tiktok.com/@monkeyaroundplaycafe
    Monkey Around Website: https://www.monkeyaroundbillings.com/

    Michele’s Instagram: https://bit.ly/3Ia4PTK

    OTHER RESOURCES:
    Play Cafe Academy & Play Makers Society: http://bit.ly/3HES7fD
    Getting Started YouTube Playlist: https://www.youtube.com/watch?v=HfYkEnvPJdo&list=PLKNxpFOU7ITc6BrH_EHl4DuHqWqdUoTZU
    What's Working 2024 Guide: http://bit.ly/3GwXQAS
    Play Cafe Academy & Play Makers Socity: http://bit.ly/3HES7fD
    Fund Your Indoor Play Business: http://bit.ly/38KbYbz
    Courses & Consulting: http://bit.ly/3N7bPAI
    Indoor Playground Business Courses: https://bit.ly/37yCxAC
    Michele’s Instagram: https://bit.ly/3Ia4PTK
    Michele’s Website: https://www.michelecaruana.com
    YouTube Channel: https://bit.ly/3JDkSe7
    FREE 14-DAY Active Campaign Trial: https://bit.ly/3rjp5bP
    ETSY Template Shop: https://bit.ly/40RF5D4
    Recession Prep Playlist: https://www.michelecaruana.com/recessionprep

    Play Cafe Academy & Play Makers Socity: http://bit.ly/3HES7fD
    Questions and Support: Support@michelecaruana.com 

    • 1 hr
    281: Timed Open-Play Sessions Vs. Drop-In Play: Which Is Right For YOUR Indoor Playground Business?

    281: Timed Open-Play Sessions Vs. Drop-In Play: Which Is Right For YOUR Indoor Playground Business?

    In today's episode of the Profitable Play Podcast, we'll explore the pros and cons of timed play sessions and open all-day access for indoor playgrounds and play cafe businesses. While timed play sessions offer a structured environment and (sometimes!) more predictable revenue, they may limit flexibility and customer satisfaction. Open all-day access provides increased flexibility and continuous revenue but comes with challenges such as overcrowding and staffing issues. Choose the model that aligns with your business goals, customer preferences, and operational capabilities, and even consider a hybrid approach for added adaptability!

    READ this content on the blog: https://www.michelecaruana.com/blog/timed-open-play-sessions-vs-drop-in-play
    Michele’s Instagram: https://bit.ly/3Ia4PTK
    Episode on Memberships/ recurring revenue: https://bit.ly/44nGkKV
    Busy Bee Play Cafe: https://www.thebusybeeplaycafe.com/

    OTHER RESOURCES:
    Play Cafe Academy & Play Makers Socity: http://bit.ly/3HES7fD
    Getting Started YouTube Playlist: https://www.youtube.com/watch?v=HfYkEnvPJdo&list=PLKNxpFOU7ITc6BrH_EHl4DuHqWqdUoTZU
    What's Working 2024 Guide: http://bit.ly/3GwXQAS
    Play Cafe Academy & Play Makers Socity: http://bit.ly/3HES7fD
    Fund Your Indoor Play Business: http://bit.ly/38KbYbz
    Courses & Consulting: http://bit.ly/3N7bPAI
    Indoor Playground Business Courses: https://bit.ly/37yCxAC
    Michele’s Instagram: https://bit.ly/3Ia4PTK
    Michele’s Website: https://www.michelecaruana.com
    YouTube Channel: https://bit.ly/3JDkSe7
    FREE 14-DAY Active Campaign Trial: https://bit.ly/3rjp5bP
    ETSY Template Shop: https://bit.ly/40RF5D4
    Recession Prep Playlist: https://www.michelecaruana.com/recessionprep

    Play Cafe Academy & Play Makers Socity: http://bit.ly/3HES7fD
    Questions and Support: Support@michelecaruana.com 

    • 36 min
    280: From Quiz to Conversion: How Quizzes Can Drive Sales for Indoor Playground Businesses With Lindsay Roberts

    280: From Quiz to Conversion: How Quizzes Can Drive Sales for Indoor Playground Businesses With Lindsay Roberts

    In this episode, Lindsay Roberts of Fem Frontier dives into the strategy of using fun and simple quizzes to build and segment email lists (and entire customer bases!) specifcally for indoor playground owners. She highlights the importance of creating engaging quizzes, promoting participation, and segmenting lists for highly-personalized, targeted marketing. Lindsay shares practical tips and best practices to empower you to leverage QUIZZES for (automated!) business growth.



    Try Interact (Our Recommended QUIZ Software): https://bit.ly/43DFKtG

    Lindsay's Quiz: https://www.femfrontier.com/take-quiz

    Lindsay's Website:  www.femfrontier.com

    Instagram: @FemFrontier



    Michele’s Instagram: https://bit.ly/3Ia4PTK



    OTHER RESOURCES:

    Getting Started YouTube Playlist: https://www.youtube.com/watch?v=HfYkEnvPJdo&list=PLKNxpFOU7ITc6BrH_EHl4DuHqWqdUoTZU

    What's Working 2024 Guide: http://bit.ly/3GwXQAS

    Play Cafe Academy & Play Makers Socity: http://bit.ly/3HES7fD

    Fund Your Indoor Play Business: http://bit.ly/38KbYbz

    Courses & Consulting: http://bit.ly/3N7bPAI

    Indoor Playground Business Courses: https://bit.ly/37yCxAC

    Michele’s Instagram: https://bit.ly/3Ia4PTK

    Michele’s Website: https://www.michelecaruana.com

    YouTube Channel: https://bit.ly/3JDkSe7

    FREE 14-DAY Active Campaign Trial: https://bit.ly/3rjp5bP

    ETSY Template Shop: https://bit.ly/40RF5D4

    Recession Prep Playlist: https://www.michelecaruana.com/recessionprep













    Play Cafe Academy & Play Makers Socity: http://bit.ly/3HES7fD
    Questions and Support: Support@michelecaruana.com 

    • 51 min
    279: Texting Trends: Modern SMS Marketing Techniques for Indoor Playgrounds

    279: Texting Trends: Modern SMS Marketing Techniques for Indoor Playgrounds

    14-Day SMS Marketing Trial: https://www.salesmessage.com/?fp_ref=nzfbw



    OTHER RESOURCES:

    Play Cafe Academy & Play Makers Socity: http://bit.ly/3HES7fD

    What's Working 2024 Guide: http://bit.ly/3GwXQAS

    Play Cafe Academy & Play Makers Socity: http://bit.ly/3HES7fD

    Fund Your Indoor Play Business: http://bit.ly/38KbYbz

    Courses & Consulting: http://bit.ly/3N7bPAI

    Indoor Playground Business Courses: https://bit.ly/37yCxAC

    Michele’s Instagram: https://bit.ly/3Ia4PTK

    Michele’s Website: https://www.michelecaruana.com

    YouTube Channel: https://bit.ly/3JDkSe7

    FREE 14-DAY Active Campaign Trial: https://bit.ly/3rjp5bP

    ETSY Template Shop: https://bit.ly/40RF5D4

    Recession Prep Playlist: https://www.michelecaruana.com/recessionprep



    Play Cafe Academy & Play Makers Socity: http://bit.ly/3HES7fD
    Questions and Support: Support@michelecaruana.com 

    • 42 min
    278: Hosting A Successful (And Profitable!) Mother's Day Vendor Event At Your Brick and Mortar

    278: Hosting A Successful (And Profitable!) Mother's Day Vendor Event At Your Brick and Mortar

    Hosting vendor shopping events at your indoor play space can be a great way for a quick cash boost AND to begin building a relationship with other local businesses owners and makers. However, the success of your first event is CRITICAL when it comes to enticing shoppers and booking vendors for any future subsequent events. So ensure you don't make these very common mistakes (many of which I have lived and learned from myself!) so you can create a smashingly successful Mother's Day event for your customers, your vendors, and your own indoor playground business.



    Get Event Visuals on YouTube: https://www.youtube.com/watch?v=jiBxLBF1EyE&t=51s

    Michele’s Instagram: https://bit.ly/3Ia4PTK

    Michele's Email: Michele@michelecaruana.com



    OTHER RESOURCES:

    Getting Started YouTube Playlist: https://www.youtube.com/watch?v=HfYkEnvPJdo&list=PLKNxpFOU7ITc6BrH_EHl4DuHqWqdUoTZU

    What's Working 2023 Guide: http://bit.ly/3GwXQAS

    Play Cafe Academy & Play Makers Socity: http://bit.ly/3HES7fD

    Fund Your Indoor Play Business: http://bit.ly/38KbYbz

    Courses & Consulting: http://bit.ly/3N7bPAI

    Indoor Playground Business Courses: https://bit.ly/37yCxAC

    Michele’s Instagram: https://bit.ly/3Ia4PTK

    Michele’s Website: https://www.michelecaruana.com

    YouTube Channel: https://bit.ly/3JDkSe7

    FREE 14-DAY Active Campaign Trial: https://bit.ly/3rjp5bP

    ETSY Template Shop: https://bit.ly/40RF5D4

    Recession Prep Playlist: https://www.michelecaruana.com/recessionprep



    Play Cafe Academy & Play Makers Socity: http://bit.ly/3HES7fD
    Questions and Support: Support@michelecaruana.com 

    • 28 min

Customer Reviews

5.0 out of 5
115 Ratings

115 Ratings

Kayla Schadegg ,

Amazing Tips!

I’ve been listening to Michelle’s podcast and YouTube videos for a few months now and have learned so much! She does such a great job about covering EVERYTHING from the top to the bottom of your business and from all stages across her platforms — whether you’re just considering opening a business or you’re an active owner. Even as someone with almost 12 years in the kids activity industry, I still learn things from her daily!

Classy QT ,

New Business Owner

This cafe podcast is clutch. As a new business owner opening a indoor play cafe I was all over the place trying to find a persons whom as been where I been. This was literally a breath of fresh air to know I had a podcast and YouTube channel to look to go help. This is amazing. Thanks

Intelligent12B ,

Awesome programs and USEFUL information!

If you’re looking to start a business in the area of play, Michelle is definitely the guru and you have come to the right place! In addition, she’s so very generous with the information. It’s been so helpful to me on my journey to starting my business in soft play and eventually a brick and mortar indoor playground. Definitely glad I found her!

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