2 episodes

A Podcast from Edelman and Advertising Week

The TrustMakers Edelman and Advertising Week

    • Business
    • 5.0 • 6 Ratings

A Podcast from Edelman and Advertising Week

    The Growing Role of Business in Society in 2022 with Frank Cooper, Global CMO of BlackRock

    The Growing Role of Business in Society in 2022 with Frank Cooper, Global CMO of BlackRock

    This week, CEO Richard Edelman speaks with Frank Cooper III, Global Chief Marketing Officer of BlackRock, to unpack the findings of the recently released 2022 Edelman Trust Barometer Report. Among all institutions studied, business was revealed as the big trust winner of this year’s report, while government and media were seen to be fueling a cycle of distrust. Richard and Frank discuss the societal obligations now incumbent on business to help pick up the slack. As Frank notes: “Business can’t do it alone. We need government to step up and fill the void.”

    • 33 min
    Meet The TrustMakers with Antonio Lucio

    Meet The TrustMakers with Antonio Lucio

    Principal of 5S Diversity and Executive Fellow at Yale School of Management. Richard and Antonio focus on the role business must play as today’s most trusted institution, the significance of brands in people’s lives, and how they can address societal issues with purpose-driven action.

    • 21 min

Customer Reviews

5.0 out of 5
6 Ratings

6 Ratings

Go Sixt! ,

Fantastic!

This is simply outstanding.

Top Podcasts In Business

Ramsey Network
BiggerPockets
Jocko DEFCOR Network
NPR
Andy Frisella #100to0
The Black Effect and iHeartPodcasts

You Might Also Like