25 episodes
Total Retail Talks Total Retail
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- Business
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4.5 • 20 Ratings
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Total Retail Talks is for retail executives who crave the knowledge and insights needed to stay successful in today's fast-paced industry. Through engaging talks and focused interviews, listeners take away useful information and practical advice from a full roster of retail experts, influencers and leaders.
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Next-Gen Personalization for Dogs: How Bark Treats Every Pup Uniquely
In episode 460, Editor-in-Chief Joe Keenan interviews Kristen Elmer, senior director of e-commerce and lifecycle marketing at Bark, the world’s most dog-centric company offering the best products, services and content for dogs and dog parents, including its BarkBox monthly subscription. Listen in as Elmer provides an overview of the Bark business (0:50), her role (3:10),…
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Zero-Party Data Makes The Vitamin Shoppe's Loyalty Program Healthier
In episode 459 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Brett Herskowitz, senior manager of loyalty at The Vitamin Shoppe, the global, omnichannel specialty retailer and wellness lifestyle company. Listen in as Herskowitz provides an overview of The Vitamin Shoppe's revamped loyalty program, Healthy Awards (1:20), the factors that influenced the new program setup…
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How Lowe's is Delivering a Hat Trick for Soccer Fans With Lionel Messi
In episode 458 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Gerardo Soto, vice president of brand marketing and sports partnerships at Lowe's, a FORTUNE® 50 home improvement company serving approximately 16 million customer transactions a week in the United States. Listen in as Soto details the retailer's partnership with global soccer star Lionel Messi,…
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Movado President Margot Grinberg on Balancing Innovation and Heritage
In episode 457 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Margot Grinberg, president of Movado, an iconic Swiss watch brand recognized for design innovation and excellence, and senior vice president of e-commerce for Movado Group, one of the world's premier watchmakers. Listen in as Grinberg provides an overview of the Movado brand and her…
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West Marine Exec on CRM Marketing ROI: 'Consider Both Quantity and Quality'
In episode 456 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Alok Jain, senior director of CRM, loyalty and marketing analytics at West Marine, the nation's leading omnichannel provider in the marine aftermarket. Listen in as Jain discusses his career background in the loyalty space (1:00), an underutilized aspect of CRM (customer relationship management) data…
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Honda Loyalty Exec on Keeping Customers Engaged During the Car Buying Journey
In episode 454 of Total Retail Talks, Editor-in-Chief Joe Keenan interviews Allison Ferguson, head of customer loyalty at Honda, a manufacturer of automobiles, motorcycles, and battery-powered equipment. Listen in as Ferguson discusses her role at Honda (0:50), what she enjoys about working in loyalty at the company (1:35), how Honda is engaging with its customers…
Customer Reviews
Hey! I'm motivated!
Thanks, Joe, for presenting a mix of guests with new ideas, great stories, and motivation.
I like stories of how people find powerful ways to meet adversity. I enjoyed Saatchi Art's story of responding to Covid and how they've changed the stuffy and intimidating world of art buying by helping buyers discover what they like and want. Much appreciated!
Da s
We’ve CDs in it huh it’s e
Retail Revolutionaries!
Joe and his incredibly knowledgeable guests shine the brightest of lights on the retail industry and the hardworking people in it! Informative, encouraging, and engaging are just a few of the words I'd use to describe the time you'll spend with them. Thanks so much for putting out such a superb show Joe - keep up the great work!