20 episodes

Disruption, reinvention, pushing the boundaries – these are the currency of advertising, marketing and modern business, and traits possessed by guests interviewed on the Advertising Week stage. Hear thought provoking ideas – from former heavyweight boxers to pop stars and cinematic legends – through people having an outsized impact on our world.

Uncommon Thinking Advertising Week

    • Business
    • 5.0 • 3 Ratings

Disruption, reinvention, pushing the boundaries – these are the currency of advertising, marketing and modern business, and traits possessed by guests interviewed on the Advertising Week stage. Hear thought provoking ideas – from former heavyweight boxers to pop stars and cinematic legends – through people having an outsized impact on our world.

    Branding With Hart: Getting to the “Hart” of Consumer Interest

    Branding With Hart: Getting to the “Hart” of Consumer Interest

    African culture has driven an explosion of strategic investments from entertainment brands looking to reach a projected audience of 15 million video-on-demand consumers by 2026. In this session from Advertising Week Africa, Amazon and Hartbeat talk about the upcoming global Prime Video release of Die Hart The Movie and the importance of consumer power in […]

    • 32 min
    The Global Creative Economy + African Diaspora Youth: Building the Future We Want to Live In

    The Global Creative Economy + African Diaspora Youth: Building the Future We Want to Live In

    In this session from Advertising Week Africa, you’ll hear some of the leading minds in creativity, innovation and the next wave of digital monetization as they address the intersection of culture, creativity and community. How do community-driven technologies spawn new creative business models? What does the future hold for creators? And will these technologies live […]

    • 29 min
    Sustainable Advertising: Just a Fad or Here to Stay?

    Sustainable Advertising: Just a Fad or Here to Stay?

    Our industry is now being called on when it comes to pitching corporate sustainability transformations, both by our clients and consumers. How do we create real change to ensure sustainability  doesn’t become another marketing buzzword? In this session from Advertising Week New York We will explore what makes media sustainable or not, how the industry […]

    • 32 min
    TV Streaming’s Next Frontier: Commerce

    TV Streaming’s Next Frontier: Commerce

    The next big thing in TV advertising? Shoppable ads and first-to-market partnerships. On this episode of Uncommon Thinking, taken from Advertising Week New York 2022, learn how leading brands are making streaming TV a commerce platform today.

    • 25 min
    A Positive Transformation Is Happening in Media (and No, It’s Not the Metaverse)

    A Positive Transformation Is Happening in Media (and No, It’s Not the Metaverse)

    In this episode, recorded at Advertising Week LATAM 2022, R/GA’s Global Head of Media and Connections, Ellie Bamford speaks to three positive shifts happening in media right now, and every company’s power and responsibility to act on these changes.

    • 28 min
    Insider Interview with Sir Martin Sorrell

    Insider Interview with Sir Martin Sorrell

    In this episode of Uncommon Thinking, recorded at Advertising Week LATAM last fall, legendary founder of WPP and current Executive Chairman of S4 Capital Sir Martin Sorrell comes to Mexico for a live Insider interview to discuss digital advertising and tech-led business opportunities.

    • 40 min

Customer Reviews

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3 Ratings

3 Ratings

Rogue Ninja ,

Great conversations!

I subscribed for the talk with Ant Middleton and found so much more! Great podcast and very insightful discussions. Such a rarity these days.

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