25 episodes

Words To Win By* takes listeners on a journey around the globe with renowned communications researcher and campaign advisor Anat Shenker-Osorio as she unpacks real-world narrative shifts that led to real-world victories.

*Formerly called Brave New Words

Words To Win By Wonder Media Network

    • News
    • 4.9 • 385 Ratings

Words To Win By* takes listeners on a journey around the globe with renowned communications researcher and campaign advisor Anat Shenker-Osorio as she unpacks real-world narrative shifts that led to real-world victories.

*Formerly called Brave New Words

    From the Fight for $15 to Hot Labor Summer: Working Class Wins to Win Over the Working Class - United States

    From the Fight for $15 to Hot Labor Summer: Working Class Wins to Win Over the Working Class - United States

    In 2012, the Fight for $15 and a Union launched, catalyzing a mass movement of low wage working people that helped raise wages across the country and plant the seed for today's resurgence of the power of working people in union. In this episode, hear how the Fight for $15 and a Union got folks across the country to walk out despite the precarity of their jobs and clapped back at the standard divide and distract tactics of the opposition. And learn how doing an end-run around corporate controlled media by spotlighting working people’s real lives paves the way for wins and offers a vital lesson for Democrats looking to woo working class voters.

    • 38 min
    Don't Buy It: The Trouble With Talking Nonsense about the Economy - United States

    Don't Buy It: The Trouble With Talking Nonsense about the Economy - United States

    Voters consistently rank the economy as their top issue. And despite the fact that Democratic administrations routinely deliver far better economic outcomes, voters credit Republicans with better handling of the economy over Democrats. In this episode, we delve into what it means to manage the economy well, what’s behind voters’ distrust of Democrats on economic matters, and research-backed solutions to reframe this debate on our terms and win over voters.

    • 42 min
    Speak Yourself: Mobilizing Youth to Win Elections - Brazil

    Speak Yourself: Mobilizing Youth to Win Elections - Brazil

    In 2022, Brazilians faced a match-up between far-right incumbent, Jair Bolsonaro, aka ‘Trump of the Tropics’, and progressive Luiz Inácio Lula da Silva. In the end, Lula triumphed by a fraction of a percent. That hard fought victory was thanks in no small part to youth voters and the campaign that increased their participation by 47%. Listen in on how organizers unleashed the power of BTS fandom, democracy trainings, celebrity endorsements, and carefully calibrated messaging to create a polyvocal campaign to get this absolutely critical - yet understandably cynical - voting block to the polls.

    • 34 min
    Maintaining a Ban on Fossil Fuel Exploration - Costa Rica

    Maintaining a Ban on Fossil Fuel Exploration - Costa Rica

    Costa Rica is an international icon in all things environmental, and mitigating climate change is no exception. But when Rodrigo Chaves Robles assumed the presidency in 2022, he put this policy into peril. Savvy strategists and campaigners have flexed the power of Costa Rican identity and dedication to conservation to get businesses, activists and policymakers to work together to keep Costa Rica “libre de perforación” or free of perforation. Hear how Costa Rican advocates are mobilizing young people, calling BS on the opposition’s tired economy versus environment arguments, and securing a future free of fossil fuels.

    • 34 min
    Can You See Me Now? Legal Status for Ireland’s Undocumented Immigrants - Ireland

    Can You See Me Now? Legal Status for Ireland’s Undocumented Immigrants - Ireland

    In 2022, Ireland granted legal status to undocumented immigrants who had been in the country for at least four years. This landmark achievement was ten years of fearless undocumented leadership and constant campaigning in the making. Thanks to the courageous coming out of undocumented leaders, supported and sustained by Migrant Right Centre Ireland, the Justice for Undocumented Campaign rewrote the rules and led the government to grant legal status to 11,000 people. Learn how undocumented leaders and native Irish organizers illuminated the invisible, activated national history, and ramped up political pressure under COVID quarantine to secure big wins.

    • 32 min
    Protecting Our Freedoms: Defeating MAGA Republicans in the 2022 Midterms - United States

    Protecting Our Freedoms: Defeating MAGA Republicans in the 2022 Midterms - United States

    In the 2022 Midterms, Americans defied polling, pundits and precedent to stave off the predicted Republican “Red Wave” takeover. Despite significant challenges, Democrats were able to hold the Senate, minimize House losses, and flip or retain key battleground state legislatures and governorships. In this episode, we delve into why conventional wisdom about politics doesn’t just miss the mark, but actively impedes what we must do to prevail against right-wing efforts to seize and hold power. Hear about the research, ad making, organizing and strategy that helped deliver key Democratic victories by reminding us of the collective power we have to decide our own future.

    • 41 min

Customer Reviews

4.9 out of 5
385 Ratings

385 Ratings

Ldgourmet ,

Taking notes, giving gratitude

As the founder of a nonprofit, an AAPI daughter of an immigrant and lifelong DEM, this is the pod I needed. Action items noted from each episode. Sharing widely. No more hand-wringing action dispels helplessness!

targetugh ,

Words to Motivate

I do have the power to make our world better. It maybe hard work but our generation has the power to make a difference. Like reading Jesus’s words, I learn about the tool and words that delivers if not salvation, Democracy.

Coachlinda57 ,

Freedom Fight Finds its Formula here!

Learned about Words to Win By from a recent interview on Meidas Touch Network. All I can say is excellence attracts excellence.

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