18 episodes

Words To Win By* takes listeners on a journey around the globe with renowned communications researcher and campaign advisor Anat Shenker-Osorio as she unpacks real-world narrative shifts that led to real-world victories.

*Formerly called Brave New Words

Words To Win By Wonder Media Network

    • News
    • 4.9 • 292 Ratings

Words To Win By* takes listeners on a journey around the globe with renowned communications researcher and campaign advisor Anat Shenker-Osorio as she unpacks real-world narrative shifts that led to real-world victories.

*Formerly called Brave New Words

    Changing the Narrative About First Nations - Australia

    Changing the Narrative About First Nations - Australia

    Starting in 2019, Aboriginal and Torres Strait Islander advocates began an ambitious two year effort to flip the script on sovereignty, self-determination and justice for First Nations. Now, after comprehensive communications training and robust messaging research, campaigners are making new gains on land rights and tackling damage to the climate.

    • 32 min
    Flipping the Senate through Georgia Runoffs - United States

    Flipping the Senate through Georgia Runoffs - United States

    In 2020, Georgia selected a Democrat for president for the first time since 1992. But the organizers who made this happen, having registered 800,000 new voters, had an arguably more daunting task ahead: winning two Senate runoff elections two months later. With unwavering commitment to Black, Latino and Asian American communities, organizers deployed best practices in voter mobilization across mediums to win both races and flip the balance of power in Congress.

    • 37 min
    Legalizando el aborto - Argentina

    Legalizando el aborto - Argentina

    A las 4 de la mañana del 30 de diciembre del 2020, mientras las multitudes estaban reunidas al frente del Congreso esperando el voto final, Argentina legalizó el aborto. Se hicieron realidad las expectativas y se validó el trabajo arduo de las organizadoras y abogadas, políticos y proveedores de atención médica, líderes feministas veteranas y activistas adolescentes recientemente comprometidas.

    • 37 min
    Legalizing Abortion - Argentina

    Legalizing Abortion - Argentina

    At 4 a.m. on December 30th 2020, as crowds gathered in front of Congress awaiting the final vote, Argentina legalized abortion. This realized the hopes and validated the hard work of organizers and lawyers, politicians and medical providers, veteran feminist leaders and newly engaged teenage activists.

    • 34 min
    Striking for Public Education - West Virginia and Arizona

    Striking for Public Education - West Virginia and Arizona

    As we witness today’s rightwing attacks on our public schools, we consider what the 2018 educator strikes can teach us about formulating an effective response. This movement to secure better healthcare, classroom funding, and more equitable pay ignited in states you might not expect: West Virginia, Oklahoma, and Arizona. And from there, it took off and delivered wins across the nation.

    • 31 min
    Buena Política - La República Dominicana

    Buena Política - La República Dominicana

    En el 2020, un grupo tenaz de organizadores y activistas veteranos propulsaron a José Horacio Rodríguez desde la oscuridad hasta ganar un escaño en el Congreso, con más votos que ningún otro candidato de su circunscripción en el distrito central en la República Dominicana. Combatiendo partidos arraigados en un sistema corrupto de recibir pago para jugar a la política, la campaña de José Horacio desencadenó el poder de lo positivo bajo el título ‘Buena Política’.

    • 36 min

Customer Reviews

4.9 out of 5
292 Ratings

292 Ratings

NiniWhite45 ,

Ultra important clarity

The WORDS TO WIN BY podcast matters for all of us who don’t want to evaporate in hopelessness over the political situation in the US. Episodes are filled with intelligent, practical, actionable clarity. This podcast is a non-stop collection of ideas that matter and will make a huge difference. THANK YOU!!!

Silent protester ,

Inspiring, Empowering, Actionable

I’ve followed as much as I can of Anat Shenker-Osorio’s groundbreaking research on messaging for the past few years and as an organizer and activist I know it’s entirely spot on and effective. For those concerned about “Democrats’ message”, it’s right here and it’s up to US as the base to share it in our networks. We have to talk about what we’re FOR, and Anat shows us how through these inspiring and empowering stories from around the world. Listening to new episodes has been the highlight of winter days with morning coffee when so much of the news is demoralizing. These messages remind me that we have the power to make a difference and that gives me the discipline to persevere!

Laz0320 ,

Essential listening for EVERYONE!

Candidates, organizers, advocates, voters, and anyone who wants others to understand progressive values, this podcast is for you.

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