Why Not Now? with Amy Jo Martin

Amy Jo Martin
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You know that thing you've been thinking about doing? Why Not Now? Amy Jo Martin, a New York Times Best-Selling Author and Personal Branding pioneer, created this show because she believes the world will be a better place if more people ask themselves, "Why Not Now?". Each episode you'll hear from Amy Jo herself and a professional Why Notter - guests like Mark Cuban, Jessica Alba, Tony Robbins, Barbara Corcoran, Billy Corgan and more - and learn how they answered the question then took action, so you can too.

  1. May 18

    Confessions of an AI Optimist: Curiosity & Action Over Fear (Ep 350)

    What if the biggest risk with AI isn't the technology itself, but staying on the sidelines while the world changes around you? In this solo episode of Why Not Now?, forever the technology optimist, Amy Jo Martin challenges the fear-driven narrative surrounding artificial intelligence and offers a more practical, human-centered perspective: AI as a tool for increasing agency, momentum, clarity, and quality of life. Drawing from personal stories, recent speaking engagements, parenting, entrepreneurship, the fast-moving reality of AI adoption and her Renegade Experiment, Amy Jo breaks down how artificial intelligence can help people stop overthinking, move through fear, and take meaningful action in both business and life. Instead of focusing on all the doom and gloom that seems to be littered across the media these days, she explores how curiosity, self-awareness, and intentional use of AI can create a competitive edge in a rapidly changing world. You'll learn: How to use AI to overcome procrastination and identify what's actually blocking your next move. Practical prompts that can help pressure test excuses, clarify decisions, and spark momentum in under 10 minutes. The difference between bandwidth and capacity - and why AI may free up more than just your calendar. How Amy Jo uses tools like ChatGPT and Claude in everyday life, from planning family logistics to making higher-quality decisions under pressure. This episode is a call to action for leaders, parents, creators, and anyone wondering how to stay relevant, intentional, and human in the age of AI.   Amy Jo Martin speaks globally on Humanizing AI, Leadership, Decision-Making, and the Future of Work. Learn more about keynote topics and availability: amyjomartin.com/speaking   Learn more about Amy Jo: https://amyjomartin.com/ Get Amy Jo's newsletter: https://amyjomartin.com/newsletter Watch Amy Jo's Speaking Reel: https://amyjomartin.com/speaking   Follow Amy Jo… Instagram: https://www.instagram.com/amyjomartin/ X/Twitter: https://twitter.com/amyjomartin Facebook: https://www.facebook.com/AmyJoMartin/ YouTube: https://www.youtube.com/@AmyJoMartinRenegade Why Not Now? Instagram: https://www.instagram.com/whynotnow/ Buy Amy Jo's book: https://amyjomartin.com/book Follow Renegade Global: https://www.instagram.com/renegade_global

    23 min

  2. May 12

    Money in the Age of AI: Markets, Mindset & Investing with Lisa Detanna

    Lisa Detanna has spent decades helping families, founders and executives navigate wealth, markets and uncertainty - and in this episode of the Why Not Now? podcast, she joins Amy Jo Martin for a candid conversation about AI, investing, financial psychology, and what the future of money may actually look like.   As Managing Director and Senior Vice President of Investments at Raymond James, Lisa has guided clients through multiple market cycles, economic shifts and technological revolutions.   Together, Amy Jo and Lisa unpack some of the biggest misconceptions surrounding artificial intelligence and the economy, including whether AI is truly replacing jobs, how companies are reallocating capital toward innovation, and why market volatility doesn't always mean panic.   They also explore the emotional side of money: behavioral finance, psychological safety, decision-making under pressure and how AI tools are beginning to help people better understand not just their finances, but their time, habits and energy.   You'll hear Lisa's practical insights on investing during periods of uncertainty, diversification, retirement planning, compounding wealth, longevity planning to age 120 (yes, 120!), and why staying informed matters more than reacting to headlines.   This episode is both grounding and forward-looking - a conversation about embracing change without losing perspective. If you've been trying to make sense of AI's impact on markets, careers, investing and everyday life, this discussion offers clarity, context and a refreshing dose of calm.    Learn more about Lisa here.    Amy Jo has a professional partnership with Lisa and her team at Raymond James via the Renegade Multi Family Office. If you'd like to learn more about working with Lisa, reach out to Amy Jo at amy@amyjomartin.com.   Amy Jo Martin speaks globally on Humanizing AI, Leadership, Decision-Making, and the Future of Work. Learn more about keynote topics and availability: amyjomartin.com/speaking   Learn more about Amy Jo: https://amyjomartin.com/ Get Amy Jo's newsletter: https://amyjomartin.com/newsletter Watch Amy Jo's Speaking Reel: https://amyjomartin.com/speaking   Follow Amy Jo… Instagram: https://www.instagram.com/amyjomartin/ X/Twitter: https://twitter.com/amyjomartin Facebook: https://www.facebook.com/AmyJoMartin/ YouTube: https://www.youtube.com/@AmyJoMartinRenegade Why Not Now? Instagram: https://www.instagram.com/whynotnow/ Buy Amy Jo's book: https://amyjomartin.com/book Follow Renegade Global: https://www.instagram.com/renegade_global

    42 min

  3. Apr 17

    Using AI for Stress, Decision-Making & Quality of Life - Amy Jo Martin

    What happens when you run an AI experiment during a season of real-life stress?   In this solo episode of Why Not Now?, Amy Jo Martin shares an update from Q1 of her year-long AI experiment - right as an unexpected personal challenge introduces sustained emotional and cognitive strain. Instead of pausing, she keeps the experiment running, capturing what AI actually looks like in the middle of it, not in ideal conditions.   That's where the most valuable insights are showing up.   By feeding millions of data points - biometrics, sleep, spending, emotions, and daily decisions - into AI, Amy Jo is starting to see clear patterns. During higher-stress periods, intentional AI use helps her regulate faster, think more clearly, and avoid getting stuck in mental loops.   The results aren't just about efficiency. Her spending has dropped by 66%. Her self-awareness has increased. And she's making cleaner decisions with less recovery time afterward.   More importantly, AI becomes a way to pressure-test her thinking; helping her separate what's actually happening from the stories she's telling herself, and move forward without spinning.   In this episode, you'll hear how to:   Work through emotional overwhelm in real time Catch patterns and blind spots earlier Get out of indecision and into action Evaluate the real cost of where your time and energy are going Use AI as a tool for clarity, not just as a vending machine.   This experiment isn't about doing more. It's about thinking better, especially when things aren't going smoothly. Amy Jo Martin speaks globally on Humanizing AI, Leadership, Decision-Making, and the Future of Work. Learn more about keynote topics and availability: amyjomartin.com/speaking   Learn more about Amy Jo: https://amyjomartin.com/ Get Amy Jo's newsletter: https://amyjomartin.com/newsletter Watch Amy Jo's Speaking Reel: https://amyjomartin.com/speaking   Follow Amy Jo… Instagram: https://www.instagram.com/amyjomartin/ X/Twitter: https://twitter.com/amyjomartin Facebook: https://www.facebook.com/AmyJoMartin/ YouTube: https://www.youtube.com/@AmyJoMartinRenegade Why Not Now? Instagram: https://www.instagram.com/whynotnow/ Buy Amy Jo's book: https://amyjomartin.com/book Follow Renegade Global: https://www.instagram.com/renegade_global

    26 min

  4. Mar 13

    The AI-Driven Leader: Geoff Woods on Human Skills, Strategy, and the Next Era of Leadership

    Artificial intelligence is everywhere, but most leaders are still asking the wrong question.   Instead of focusing on tools, Geoff Woods believes the real shift is happening at the leadership level: how we think, how we make decisions, and how teams execute in a world where intelligence is suddenly abundant.   In this episode of Why Not Now?, Amy Jo Martin sits down with Geoff Woods, author of the #1 international bestseller The AI-Driven Leader and founder of AI Leadership. Geoff's work helps leadership teams rethink how they align strategy, prioritize decisions, and operate at the speed AI now makes possible.   The conversation begins with Geoff's own "Why Not Now?" moment. Despite feeling unqualified to write about artificial intelligence, he committed to the process anyway—using the book itself as a forcing function to research, experiment, and go deep. Five months later, The AI-Driven Leader was finished and on its way to becoming a global bestseller.   From there, Amy Jo and Geoff unpack what's really happening inside companies right now. Many organizations believe they've "adopted AI" simply because employees have access to tools like ChatGPT. But according to Geoff, that's only the starting point. The real opportunity is using AI as a strategic thought partner—one that helps leaders ask better questions, challenge assumptions, and unlock entirely new ways of solving problems.   Along the way, you'll hear why the most valuable leadership skills in the next decade won't be technical at all. They'll be human: judgment, creativity, emotional intelligence, and the ability to synthesize complex ideas.   In other words, the leaders who win in the AI era won't be the ones who adopt the most tools.   They'll be the ones who redesign how their teams think and work.   Learn more about Geoff: https://aileadership.com/   Amy Jo Martin speaks globally on Humanizing AI, Leadership, Decision-Making, and the Future of Work. Learn more about keynote topics and availability: amyjomartin.com/speaking   Learn more about Amy Jo: https://amyjomartin.com/ Get Amy Jo's newsletter: https://amyjomartin.com/newsletter Watch Amy Jo's Speaking Reel: https://amyjomartin.com/speaking   Follow Amy Jo… Instagram: https://www.instagram.com/amyjomartin/ X/Twitter: https://twitter.com/amyjomartin Facebook: https://www.facebook.com/AmyJoMartin/ YouTube: https://www.youtube.com/@AmyJoMartinRenegade Why Not Now? Instagram: https://www.instagram.com/whynotnow/ Buy Amy Jo's book: https://amyjomartin.com/book Follow Renegade Global: https://www.instagram.com/renegade_global

    58 min

  5. Jan 30

    I interviewed my own AI: Amy Jo Martin's Live, Unscripted AI Experiment (Ep 346)

    Have you ever heard a human interview their own AI—live, unscripted, and in real time?   In this groundbreaking episode of the Why Not Now? podcast, Amy Jo Martin flips the script and welcomes a never-before-seen guest: her own ChatGPT AI, trained over years with millions of words of personal data, reflections, physiological metrics, and real-life context. The result is a raw, fascinating conversation that pulls listeners directly into the "petri dish" of a year-long AI integration experiment.   Together, Amy Jo and her AI thought partner explore what it actually looks like to collaborate with artificial intelligence beyond productivity hacks—using it as a mirror and a decision-support system. They unpack emerging patterns around identity, nervous system regulation, self-worth, and the hidden cost of always being "the one who figures it out."   The episode also reveals how Amy Jo uses multiple AI models — including ChatGPT, Claude, and Gemini — as a personal "AI board of directors" to pressure-test insights, surface alignment, and reduce bias.   You'll hear how AI can identify blind spots before you consciously notice them, help translate data into self-awareness, and support more intentional choices — without replacing human agency.   The conversation challenges common assumptions about AI collaboration and offers a simple prompt anyone can try today.   If you're curious about AI, personal growth, high performance, or the future of human–machine partnership, this episode is a must-listen — and a bold glimpse into what's possible when curiosity leads the way.   Amy Jo Martin speaks globally on Humanizing AI, Leadership, Decision-Making, and the Future of Work. Learn more about keynote topics and availability: amyjomartin.com/speaking   Learn more about Amy Jo: https://amyjomartin.com/ Get Amy Jo's newsletter: https://amyjomartin.com/newsletter Watch Amy Jo's Speaking Reel: https://amyjomartin.com/speaking   Follow Amy Jo… Instagram: https://www.instagram.com/amyjomartin/ X/Twitter: https://twitter.com/amyjomartin Facebook: https://www.facebook.com/AmyJoMartin/ YouTube: https://www.youtube.com/@AmyJoMartinRenegade Why Not Now? Instagram: https://www.instagram.com/whynotnow/ Buy Amy Jo's book: https://amyjomartin.com/book Follow Renegade Global: https://www.instagram.com/renegade_global

    26 min

  6. Jan 12

    Quantified Soul: Week 1 Field Notes | Can AI Improve Quality of Life?

    Can AI improve your quality of life, not just your productivity?   Keynote speaker Amy Jo Martin explores leadership, AI, and human-centered decision-making.  In this solo episode of the Why Not Now? Podcast, Amy shares early field notes from The Reinvention Experiment, a year-long AI self-experiment exploring vitality, clarity, and what it means to live well and lead effectively in an AI-driven world.   Rather than biohacking or performance optimization, Amy introduces the concept of Quantified Soul, combining hard data like sleep tracking, screen time, biometrics, and wearable data with qualitative inputs including journaling, emotional regulation, gratitude, and relationship check-ins.   Key insights include why "a wobble is data, not drama," how journaling with AI can help regulate the nervous system, and why cognitive load often creates more stress than conflict. Amy also breaks down what she's tracking, the AI prompts she uses daily, and how AI can surface blind spots instead of reinforcing existing narratives.   This episode is intentionally raw and unfinished. You're stepping inside the experiment itself and exploring how AI can support better decision-making, reflection, and long-term fulfillment, not just efficiency.   Amy Jo Martin speaks globally on Humanizing AI, Leadership, Decision-Making, and the Future of Work.  Learn more about keynote topics and availability: https://amyjomartin.com/speaking   Get Amy Jo's newsletter: amyjomartin.com/newsletter
 Watch Amy Jo's Speaking Reel: amyjomartin.com/speaking
 Learn more about Renegade: www.renegade.global/
 Follow Amy Jo…
 Instagram: www.instagram.com/amyjomartin/
 X/Twitter: twitter.com/amyjomartin
 Facebook: www.facebook.com/AmyJoMartin/
 YouTube: www.youtube.com/@AmyJoMartinRenegade
 Why Not Now? Instagram: www.instagram.com/whynotnow/
 Buy Amy Jo's book: amyjomartin.com/book
 Follow Renegade Global: www.instagram.com/renegade_global

    37 min

  7. Jan 1

    Personal Update: My 2026 Experiment

    What happens when you turn your life into a living laboratory? In this special episode, the host becomes the guest. Amy Jo Martin sits down with Sam Gooder to reveal her next big leap: The Reinvention Experiment, a yearlong, open-source quest to rethink time, wealth, wellbeing, and passion by putting herself inside a data-driven Petri dish. After two decades of entrepreneurial wins, burnout cycles, and reinvention after reinvention, Amy Jo felt an unmistakable signal: she was craving aliveness again. A moment on a plane—and one brutally honest "super prompt" to AI—confirmed it was time. Now she's shifting from expert mode to student mode. Listeners get a front-row seat. Amy Jo shares how she's tracking everything from sleep scores and screen time to joy, relationships, and biological age. She outlines her personal board of directors, her collaboration with AI as analyst and therapist, and why she's willing to publish her metrics publicly at amyjomartin.com. Nothing staged. No veneer. Just real data, real feelings, and real experimentation in motion. The Reinvention Experiment isn't a stunt. It's a blueprint in progress for anyone questioning their relationship with work, time, relevance, or what "success" even means anymore. Amy Jo opens up about parenting shifts, identity shifts, pausing major business lines, and the fear of becoming "irrelevant"—and why she's doing it anyway. If you've been craving a new map for your next chapter, this episode offers a rare behind-the-scenes look at what it looks like to create one from scratch. Get Amy Jo's newsletter: amyjomartin.com/newsletter
 Watch Amy Jo's Speaking Reel: amyjomartin.com/speaking
 Learn more about Renegade: www.renegade.global/
 Learn more about the Renegade Accelerator: www.renegadeaccelerator.com   Follow Amy Jo…
 Instagram: www.instagram.com/amyjomartin/
 X/Twitter: twitter.com/amyjomartin
 Facebook: www.facebook.com/AmyJoMartin/
 YouTube: www.youtube.com/@AmyJoMartinRenegade
 Why Not Now? Instagram: www.instagram.com/whynotnow/
 Buy Amy Jo's book: amyjomartin.com/book
 Follow Renegade Global: www.instagram.com/renegade_global

    27 min

  8. 09/30/2025

    Don Yaeger on Michael Jordan's Drive & the 1% Playbook

    What do elite athletes, top CEOs, and unforgettable teams really have in common? On this week's Why Not Now? with Amy Jo Martin, 12-time New York Times bestselling author and award-winning keynote speaker Don Yaeger pulls back the curtain on how world-class performers think, lead, and compound small wins into big outcomes.   Don shares the spark behind his Corporate Competitor Podcast and the research that started it all: a striking link between women in the C-suite and sports participation. He then unpacks a powerful interviewing framework built on three moves: know your audience, find real common ground, and ask the question only preparation earns. That approach led to one of the most human stories you will ever hear about Michael Jordan and the fuel behind his relentless drive.   Inside the episode: A simple annual exercise to upgrade your "inner circle" and protect your energy. How Coach K rebuilt USA Basketball's purpose before a gold-medal run, and how to create "feel it" moments that bond any team. The Savannah Bananas blueprint for reinventing a stale customer experience by solving the ten things fans hate most. A practical take on AI for writers and leaders: use it as a high-level editor and coach to tighten thinking, not as a crutch. If you want a playbook for getting 1% better every day, building teams that care, and leading with courage and curiosity, this episode will light a fire.   Learn more about Don: https://donyaeger.com/   Get Amy Jo's newsletter: amyjomartin.com/newsletter
 Watch Amy Jo's Speaking Reel: amyjomartin.com/speaking
 Learn more about Renegade: www.renegade.global/
 Learn more about the Renegade Accelerator: www.renegadeaccelerator.com   Follow Amy Jo…
 Instagram: www.instagram.com/amyjomartin/
 X/Twitter: twitter.com/amyjomartin
 Facebook: www.facebook.com/AmyJoMartin/
 YouTube: www.youtube.com/@AmyJoMartinRenegade
 Why Not Now? Instagram: www.instagram.com/whynotnow/
 Buy Amy Jo's book: amyjomartin.com/book
 Follow Renegade Global: www.instagram.com/renegade_global

    57 min
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4.7
out of 5
301 Ratings

About

You know that thing you've been thinking about doing? Why Not Now? Amy Jo Martin, a New York Times Best-Selling Author and Personal Branding pioneer, created this show because she believes the world will be a better place if more people ask themselves, "Why Not Now?". Each episode you'll hear from Amy Jo herself and a professional Why Notter - guests like Mark Cuban, Jessica Alba, Tony Robbins, Barbara Corcoran, Billy Corgan and more - and learn how they answered the question then took action, so you can too.

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