The Wealthy Coach

Kendra Perry | Health Business Mentor

Welcome to the Wealthy Coach Podcast where established coaches, practitioners and professionals learn to become wealthy AF in business, in mindset, in clients, and in life! Kendra Perry, FDN-P, is a former Functional Health Coach turned online business strategist for established health & wellness practitioners. She is on a mission to help you a build freedom-based business and transform the health of the planet. In her weekly episodes, Kendra provides business strategy, tips, mindset hacks, and personal development gems to grow a virtual practice that gives you financial freedom while changing lives! 

  1. MAR 16

    323: What my 55lb Weight Loss Tells Me About Your Success

    In this episode, Kendra Perry shares the story of how she lost 55 pounds and the surprising lesson it revealed about business success. For years, she believed her metabolism was broken. She experimented with fasting, elimination diets, continuous glucose monitoring, and a wide range of biohacking strategies, yet nothing seemed to work. When she finally returned to the research and began accurately tracking her calories, the weight started coming off almost immediately. That experience highlighted an important parallel between health and business. Often, people convince themselves that something complex or invisible is broken. They blame hormones, the algorithm, the market, or their niche. Meanwhile, the simple fundamentals that actually drive results are being overlooked. In business, those fundamentals are traffic, leads, conversions, and fulfillment. If a business isn’t growing, it’s often because one of those pieces is missing. In this episode, Kendra breaks down why so many coaches chase complicated strategies instead of fixing the basics, and why focusing on these “boring” fundamentals may be the fastest path to consistent growth and sales. How Health Coaching Beliefs Led to Unexpected Weight Gain (00:17)When Discipline Applied to the Wrong Strategy Makes Things Worse (05:47)The Four Fundamentals Every Successful Business Needs (07:07)Why Paid Ads Can Be the Fastest Way to Get Traffic and Leads (12:33)The Embarrassingly Simple Truth About Getting Results (11:11)Focus on Fundamentals Over Complex "Secret Strategies" (13:48) WATCH ON YOUTUBE Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

    15 min
  2. MAR 9

    322: Is Automated Selling Dead?

    A few years ago, Kendra swore she’d never do another sales call. After years of running them as a health coach, she built a business designed to sell without them. But recently, she’s brought them back—and the reason reflects a bigger shift happening in the online space. In this episode of The Wealthy Coach Podcast, Kendra breaks down the growing trust gap in online business and why automated selling isn’t converting the way it used to. Buyers are more skeptical, more cautious, and looking for real connection before they invest. She shares why live experiences, conversations, and simple “test-drive” opportunities are becoming essential again—and how coaches can adapt their sales strategies to keep attracting clients in today’s market. In This Episode, You’ll Learn: • Why the old automated sales model is breaking down—and why live, human connection is becoming essential in today’s coaching market  (00:15)  • What’s really happening inside buyers’ minds right now and why rebuilding trust is the key to getting clients to say yes  (04:32)  • The one sales mechanism every coaching business needs to create consistent clients, momentum, and predictable growth  (09:43) • Why traditional “teaching-style” webinars aren’t converting like they used to—and how to turn them into interactive experiences that actually sell (11:26)  • Creative ways to let potential clients “test drive” your coaching through things like office hours and low-ticket offers  (19:07)    WATCH ON YOUTUBE    Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

    25 min
  3. MAR 2

    321: The BIGGEST Shift to How You Niche Just Happened

    The rules of getting attention online have changed. Consumers are filtering thousands of messages a day, which means generic niches and demographic-based messaging simply don’t cut through anymore. In this episode, Kendra explains why the online space has reached a saturation tipping point and why your marketing must evolve if you want to stay visible and relevant.  You’ll learn why niching based on demographics like age or gender is no longer enough, and what actually works now: identity-driven marketing rooted in real lived experience. Kendra breaks down how to define a profitable problem, how to identify the shared daily reality that connects your audience, and why speaking to specific “micro moments” is what builds trust and drives sales. When people feel deeply seen, they buy.  This episode walks you through the practical shift from broad positioning to hyper-specific messaging so you can create content that resonates, builds connection, and converts in today’s crowded market. If your niche feels blurry or your messaging feels flat, this conversation will help you refine who you serve and how you speak to them so your marketing actually works again. Covered in this episode:  Why More Choices Mean Your Marketing Must Be Hyper-Specific (02:33) The Shift From Demographics to Identity-Based Niching That Actually Converts (08:30) How “Micro Moments” Reveal What Your Audience Really Needs (11:30) How to Evolve Your Niche Without Burning Down Your Business (15:36) Clarifying Identity So Your Messaging Drives Real Sales (16:52)  Mentioned in this episode: Grab the Micro-Moment Method Guide: https://go.kendraperry.net/micro-moment-method WATCH ON YOUTUBE  Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

    18 min
  4. FEB 23

    320: Andromeda: The New Meta Ads AI Update You MUST Pay Attention To

    If your Meta ads suddenly got expensive, glitchy, or just stopped working… you’re not imagining it. In this episode of The Wealthy Coach Podcast, Kendra breaks down the Andromeda update and why it quietly changed how ads perform across Meta platforms. This isn’t about “fixing your targeting” or endlessly tweaking audiences. The real shift is happening inside the ad engine itself. Kendra explains what Andromeda actually does, why creative volume now matters more than audience hacks, and how outdated ad strategies are driving up your cost per lead without you realizing it. If you’re running ads for your coaching or wellness business, this episode will help you understand what changed, what still works, and how to adapt your creative strategy so you’re not paying more for worse results. What We Cover in This Episode: What the Andromeda update is and why it’s being compared to the iOS 14 disruption (02:33)Why previously high-performing ads can suddenly stop converting (04:15)How Meta’s “Creative Similarity” factor can increase your ad costs (05:20)The new creative volume strategy Kendra uses (and why one ad is no longer enough) (08:17)How Dynamic Creative helps Meta optimize performance automatically (11:35)Why audience tweaking is no longer the main lever for improving results (16:38)  >> WATCH ON YOUTUBE Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy

    17 min
  5. FEB 16

    319: Bill 36 is Coming for Your License (and what you can do about it)

    If you’re a licensed health professional in British Columbia, this episode breaks down why the upcoming shift from the Health Professions Act to the Health Professions and Occupations Act (HPOA) could significantly impact how you practice, what you can say, and even whether you can keep your license. Kendra walks through the key provisions raising concern for practitioners, including government-appointed regulatory boards, expanded enforcement powers, and the potential consequences for non-compliance.  Beyond explaining what’s changing, this conversation explores the bigger question many practitioners are quietly asking: what happens when the rules of your profession change after you’ve already built your career around them? Kendra shares why more licensed professionals are exploring alternative practice models and what it can look like to build a business outside traditional regulatory structures.  This episode is ultimately about awareness, choice, and professional autonomy. Whether you plan to stay within the regulated system or consider a different path, Kendra encourages practitioners to understand what’s coming, think critically about their options, and make decisions that align with how they want to practice long-term. What We Cover in This Episode What the HPOA Actually Changes and Why Practitioners Are Paying Attention (00:50)The Real Risks to Your License, Income, and Professional Autonomy (05:05)Why More Practitioners Are Exploring Online Health Coaching Models (09:30)How to Transition Safely Without Burning Down Your Current Career (12:00)Why Waiting Could Cost You Options (Timing Matters More Than You Think) (15:30)  Resources mentioned: Apply for HCA: https://go.kendraperry.net/apply-hca    Leave the podcast a 5-star review: https://ratethispodcast.com/wealthy WATCH ON YOUTUBE

    18 min
5
out of 5
111 Ratings

About

Welcome to the Wealthy Coach Podcast where established coaches, practitioners and professionals learn to become wealthy AF in business, in mindset, in clients, and in life! Kendra Perry, FDN-P, is a former Functional Health Coach turned online business strategist for established health & wellness practitioners. She is on a mission to help you a build freedom-based business and transform the health of the planet. In her weekly episodes, Kendra provides business strategy, tips, mindset hacks, and personal development gems to grow a virtual practice that gives you financial freedom while changing lives! 

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