The Game Changing Attorney Podcast with Michael Mogill

Michael Mogill

How can you become a game changer? Michael Mogill, Founder and CEO of Crisp, has used his mastery of marketing for lawyers to grow his company to an 8-figure powerhouse. In just a few years, Crisp has helped thousands of attorneys adapt to the new legal landscape, differentiate themselves from the competition, and earn millions in new revenue. In every episode, you’ll hear from law firm entrepreneurs and market leaders — people who flourish in the face of adversity, challenge the status quo, and define what it means to be a game changer. We investigate success stories and business growth and scalability strategies that can help you attract your ideal clients. Plus, discover hidden insights and actionable advice on how company culture and employee engagement, marketing and advertising, and management and hiring fit into the big picture. What do all our guests have in common? These successful attorneys and business owners prove that the key to innovation is a game-changing mindset. If you want to run your law firm like an entrepreneur, achieve a greater ROI, and build a world-class organization that stands the test of time, then you’re in good company. Subscribe to the Game Changing Attorney Podcast and get ready to take your business to the next level. For more information, visit https://www.crisp.co/podcast/

  1. 1d ago

    480. AMMA — The Cost of Following Wrong Advice

    The advice you respect most might be the exact thing keeping your firm stuck. In this AMMA episode of The Game Changing Attorney Podcast, Michael and Jessica Mogill tackle one of the hardest questions in growth: whose advice do you actually follow? Sparked by a listener stuck between her own instinct to get ahead of AI and a respected managing partner telling her to "let everyone else be the guinea pig," Michael breaks down why waiting out a technological shift is a decision you'll regret, why the source of advice matters as much as the content, and why doing great work means nothing if you don't market it. Here's what you'll learn: Why waiting on AI is a permanent competitive disadvantage rather than a safe hold How to tell when a mentor's advice fits your season and when it's holding you back What it takes to turn great work into the visibility that actually wins the best cases Your competitors aren't waiting for permission, and neither should you. (00:00:00) Introduction (00:07:18) The claw machine lesson (00:11:26) Q1: Should we wait on AI? (00:12:02) Early vs. late adopters (00:15:47) Growing or dying (00:17:27) Q2: A mentor says slow down (00:18:11) Right advice, wrong season (00:21:23) Why balance can cost you (00:23:54) Q3: The worst advice (00:25:50) Best cases go to marketers (00:27:43) You can't be hired in secret ---- Links & Resources: Apple Vision Pro Maslow's Hierarchy of Needs ---- Learn what sustainable growth can look like for your firm at crispcoach.com. ---- Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: 477. The Nitty Gritty of AI From an Attorney and AI Expert with Mike Brown 345. AMMA - The AI Advantage: What to Automate, What to Keep Human, and How to Stay Ahead 268. AMMA - Resilience in the Face of Uncertainty

    480. AMMA — The Cost of Following Wrong Advice
  2. 3d ago

    479. Using Sports Psychology in the Business World with Tom Mitchell

    You clawed your way to the top. So why does the fire that got you there feel like it's going out? In this episode of The Game Changing Attorney Podcast, Michael Mogill sits down with Tom Mitchell, the sports psychologist who spent 14 years with the Golden State Warriors and co-authored “The Winning Spirit” with NFL legend Joe Montana. They dig into how elite performers keep their edge long after the money and titles roll in, why the best leaders coach with questions instead of commands, and how one conversation can turn locker-room friction into championship chemistry. It's a masterclass in the mental game, built for the court and the boardroom alike. Here's what you'll learn: Why owning your strengths (not fixing your weaknesses) is what actually gets you paid How to have courageous conversations that eliminate partnership friction instead of letting it fester Why a relentless inner "burn" outlasts raw talent, and how to reignite it when a team gets comfortable Pressure is a privilege, and this episode will change how you carry it. (00:00:00) Introduction (00:02:23) Tom's Path to the Warriors (00:05:06) Discovering the Mental Edge (00:08:43) Courageous Conversations (00:12:43) Coaching vs. Advice Giving (00:15:00) The Question Behind the Question (00:17:49) What Joe Montana Taught Him (00:22:56) Non-Negotiable Standards (00:25:04) Five Principles of Greatness (00:30:58) Reigniting the Burn (00:33:03) Knicks vs. Spurs Breakdown (00:36:33) What Being a Game Changer Means ---- Links & Resources: The Winning Spirit: 16 Timeless Principles That Drive Performance Excellence by Joe Montana and Tom Mitchell Golden State Warriors Los Angeles Lakers Tom Mitchell Joe Montana Billie Jean King Phil Jackson Chris Mullin Mickey Hart Gregg Popovich Sugar Ray Leonard ---- Learn what sustainable growth can look like for your firm at crispcoach.com. ---- Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: 418. Why Discipline Without Toxicity Wins Every Time with Dominique Dawes 255. Joe De Sena - The Spartan Mindset: Embracing Discomfort and Unleashing Mental Toughness 176. George Foreman III - The Fighter’s Mentality

    479. Using Sports Psychology in the Business World with Tom Mitchell
  3. Jul 9

    478. AMMA — The Side Effects of Achieving Business Success and Growth

    Why does hitting the goal so often kill the drive that got you there? In this AMMA episode of The Game Changing Attorney Podcast, Michael and Jessica Mogill answer three questions from law firm owners who all made it to the other side of success and found something missing. Michael offers advice beyond the usual "set a bigger goal" answer, getting into the mechanics of sustaining performance, why running at full throttle stops working as you scale, and knowing when the grind is actually the right move. Here's what you'll learn: How to rebuild drive when achieving the goal leaves you flat instead of fulfilled Why "simplify complexity" is the first move when growth outpaces your systems How to pace a team for consistent output instead of burning it out at full intensity If you've won the thing you set out to win and it feels quieter than you expected, this one recalibrates what comes next. (00:00:00) Introduction (00:02:40) Triathlon Race Recap (00:10:09) Post-Race Pop Up Bagels (00:14:12) Q1: Disconnected After a Big Win (00:15:33) Why Hitting the Goal Feels Empty (00:17:19) Q2: When Growth Outpaces Your Systems (00:20:03) Scaling From $5M to $16M in Three Months (00:21:33) Protect What the Client Feels (00:22:26) Q3: When Calm Is the Problem (00:25:20) Consistency Beats Intensity (00:27:16) Outro ---- Links & Resources: Ironman Growing Pains ---- Learn what sustainable growth can look like for your firm at crispcoach.com. ---- Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: 446. AMMA - How to Know If Hard Work Is Worth It 431. Branding Secrets Your Firm Needs to Scale with Rory Vaden 403. AMMA - How To Scale Beyond Growth Basics

    478. AMMA — The Side Effects of Achieving Business Success and Growth
  4. Jul 7

    477. The Nitty Gritty of AI From an Attorney and AI Expert with Mike Brown

    There are about to be two kinds of professionals: the ones who command AI, and the ones who get commanded by it. In this episode of The Game Changing Attorney Podcast, Michael Mogill sits down with Mike Brown, a personal injury attorney with zero coding background who taught himself to build with AI agents and then beat 15,000+ applicants to win Anthropic's 2026 Global Claude Code Hackathon. They dig into why so many lawyers are waiting for AI to mature while a small group is already compounding a serious advantage, and why the real dividing line has nothing to do with technical skill. It comes down to curiosity, discipline, and a willingness to be bad at something for one uncomfortable week. Here's what you'll learn: What "vibe coding" actually is and why you don't need to know how to code How to prevent hallucinations, protect client privilege, and actually trust the output you get What it takes to go from overwhelmed to automated with a three-week plan any firm owner can run The people pulling ahead with AI are not the technical ones. They are the curious ones. (00:00:00) Introduction (00:03:04) What vibe coding actually is (00:06:15) Why he bet on ChatGPT early (00:09:03) How the models evolved (00:14:29) Producers vs. consumers (00:15:48) Could AI run a whole firm? (00:19:39) Fixing the housing permit crisis (00:22:26) Will AI kill jobs or create them? (00:26:33) Robotics and the hardware layer (00:34:04) AI for health and longevity (00:43:16) Beating AI's confirmation bias (00:48:18) Wrap-Up ---- Links & Resources: Crossbeam Anthropic Boris Cherny Gary Tan Andrew Huberman ---- Learn what sustainable growth can look like for your firm at crispcoach.com. ---- Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: 392. How One Startup Is Rewriting the Rules of PI Law with Ray Mieszaniec 345. AMMA - The AI Advantage: What to Automate, What to Keep Human, and How to Stay Ahead 321. Kyle Bachus - Harnessing Technology for Legal Success

    477. The Nitty Gritty of AI From an Attorney and AI Expert with Mike Brown
  5. Jul 2

    476. AMMA — Why Your Lack of Ownership is Killing Your Firm

    Most firm owners think they have a strategy problem. What they actually have is a standards problem. In this episode of The Game Changing Attorney Podcast, Michael and Jessica Mogill take on three questions every growth-minded firm owner eventually faces: why a six-figure software implementation still isn't sticking, whether to make a major hire before everything feels "ready," and what to do when an org chart that hasn't changed in years stops fitting the business. Michael makes the case that waiting, outsourcing, and settling for "fine" are all the same problem wearing different clothes, and that the fix starts with owning the standard yourself. Here's what you'll learn: Why outsourcing leadership lets your standards slip, and how to pull them back How to tell the difference between being responsible and just procrastinating on a decision you've already made What it really takes to know whether your team and structure can carry you to the next level Stop waiting for the right time, the right hire, or the right consultant to save you: this episode is your push to own the standard yourself. (00:00:00) Introduction (00:01:47) What Michael's Reading & Watching (00:09:15) Q1: A Software Fix That Won't Stick (00:09:56) You've Outsourced Your Standards (00:12:14) Why Projects Never Ship (00:13:45) Q2: The Hire He Keeps Procrastinating (00:14:49) Waiting for Ideal Conditions (00:16:52) Q3: An Org Chart Frozen For Years (00:18:55) Why Scaling Demands a New Org (00:20:10) Would You Rehire Everyone? (00:20:47) Outro ---- Links & Resources: Earned by Chris Pronger Dungeon Crawler Carl by Matt Dinniman Widow's Bay Pantheon Ready Player One by Ernest Cline Tony Robbins ---- Learn what sustainable growth can look like for your firm at crispcoach.com. ---- Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: 456. AMMA - Why It’s Your Fault If Your Team Isn’t Performing 345. AMMA - The AI Advantage: What to Automate, What to Keep Human, and How to Stay Ahead 240. Jessica Mogill - Why Hiring A-Players is Important

    476. AMMA — Why Your Lack of Ownership is Killing Your Firm
  6. Jun 30

    475. The Psychology of Bias, Morality, and Unlearning with Dr. Dolly Chugh [Encore Edition]

    What if loving something (your country, your work, your own self-image) actually requires being brutally honest about its flaws? In this encore episode of The Game Changing Attorney Podcast, Michael Mogill sits down with Dr. Dolly Chugh, social psychologist, behavioral scientist, and bestselling author, to unpack why our brains are wired for consistency instead of objectivity, and how guilt and shame can become engines for real growth. They get into the "psychology of good people," the trap of the flawless narrative, and what it takes to keep getting better instead of defending a story that no longer fits. It's a conversation about replacing brittle perfection with something far more durable. Here's what you'll learn: Why a "good person" is a fragile identity, and what to build instead How to give a real apology that actually resets the relationship What the "long time ago illusion" is, and how it distorts your judgment The version of yourself you're defending might be the thing holding you back. This one will make you rethink it. (00:00:00) Introduction (00:02:48) Becoming a psychologist (00:05:29) The psychology of good people (00:07:29) No one is good all the time (00:09:02) Canceling and growth (00:14:52) Home team bias (00:17:09) The gritty patriot (00:20:40) Guilt vs. shame (00:29:52) The "long time ago" illusion (00:35:32) What makes an apology work (00:36:53) George Takei's story (00:41:13) Being a game changer ---- Links & Resources: A More Just Future by Dr. Dolly Chugh Dr. Dolly Chugh Grit by Angela Duckworth The Power of Us by Jay Van Bavel and Dominic Packer Mindset by Carol Dweck Caste: The Origins of Our Discontents by Isabel Wilkerson George Takei Little House on the Prairie by Laura Ingalls Wilder Buffalo Soldier by Bob Marley ---- Learn what sustainable growth can look like for your firm at crispcoach.com. ---- Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: 330. Jay Van Bavel - Bias, Belonging, and the Battle for Truth 275. Kim Scott - The Power of Radical Respect 121. Ben Crump - Speaking Truth to Power: The Fight for Social Justice in America

    475. The Psychology of Bias, Morality, and Unlearning with Dr. Dolly Chugh [Encore Edition]
  7. Jun 25

    474. AMMA — You Are Not Right About Everything

    If your team has stopped challenging you, that’s not alignment, it’s a warning sign. In this episode of The Game Changing Attorney Podcast, Michael and Jessica Mogill unpack what really happens when decisiveness turns into dismissiveness. From ignored warnings and bad assumptions to ego-driven leadership and the cost of fake collaboration, Michael breaks down why strong leaders don’t just make decisions fast, they stay open to what they’re not seeing. Here’s what you’ll learn: Why decisiveness can become dangerous when you stop listening to the people closest to the work How to create a culture where your team brings you hard truths before problems explode What it takes to hold strong opinions without letting ego override better ideas and better data If you want better decisions, stop acting like your perspective is the only one that matters. (00:00:00) Introduction (00:03:55) Q1: Decisive without dismissive (00:04:31) Ego is the real blind spot (00:07:52) Q2: Don't train your team to be silent (00:09:09) Worry about what you can't see (00:09:48) Strong opinions, loosely held (00:12:56) Q3: When input is just theater (00:15:29) Give people a chance to fail (00:16:06) Why great ideas come from the team (00:17:57) Outro ---- Links & Resources: “Strong opinions, loosely held” (Paul Saffo) First principles thinking ---- Learn what sustainable growth can look like for your firm at crispcoach.com. ---- Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: 433. Everything You Need To Know to Overhaul Your Firm’s Culture with Cy Wakeman 389. AMMA - Stop Fixing $5 Problems and Start Solving $1M Ones 158. Alex Hormozi - The Power of Humility in Achieving Entrepreneurial Success

    474. AMMA — You Are Not Right About Everything
  8. Jun 23

    473. Future-Proofing Your Brain Against Cognitive Decline with Dr. Tommy Wood

    What if everything you believe about your brain inevitably slowing down with age is simply wrong, and you have far more control than you ever imagined? In this episode of The Game Changing Attorney Podcast, Michael Mogill sits down with neuroscientist, performance coach, and self-described "elite-level professional nerd" Dr. Tommy Wood to dismantle the myth that cognitive decline is destiny. Drawing on his work treating brain injury, advising Formula 1 drivers, and his new book, “The Stimulated Mind,” Dr. Wood lays out a simple framework for keeping your brain sharp at any age, and explains why the small, daily inputs matter far more than you think. For high performers running hard and recovering little, this is the wake-up call your brain has been waiting for. Here's what you'll learn: Why your brain can adapt and improve at any age, and how your expectations alone can change the outcome How to apply the three-S model (stimulus, supply, support) to protect cognitive function for life What it takes to use AI as a tool that sharpens your skills instead of quietly eroding them Your brain is not on a fixed downward path, and this episode is your blueprint for proving it. (00:00:00) Introduction (00:02:27) Becoming a Neuroscientist (00:05:32) What Is a Healthy Brain? (00:07:56) Does Aging Slow You Down? (00:11:30) The 3-S Model for Brain Health (00:17:59) Shifting the Aging Mindset (00:22:40) The Minimum Effective Dose (00:28:16) Does AI Make You Dumber? (00:36:59) Learning Faster as an Adult (00:42:38) Why Your Brain Needs Connection (00:49:56) Inside the Minds of F1 Drivers (00:55:42) Where to Start (00:57:48) Being a Game Changer ---- Links & Resources: The Stimulated Mind: Future-Proof Your Brain from Dementia and Stay Sharp at Any Age by Tommy Wood Why Brains Need Friends by Ben Rein Hintsa Performance ---- Learn what sustainable growth can look like for your firm at crispcoach.com. ---- Do you love this podcast and want to see more game changing content? Subscribe to our YouTube channel. ---- Past guests on The Game Changing Attorney Podcast include David Goggins, John Morgan, Alex Hormozi, Randi McGinn, Kim Scott, Chris Voss, Kevin O’Leary, Laura Wasser, John Maxwell, Mark Lanier, Robert Greene, and many more. ---- If you enjoyed this episode, you may also like: 461. Mastering Biological Fundamentals for Elite Performance with Dr. Kristen Holmes 364. How to Train Your Brain for Unbelievable Success 116. Steven Kotler - Harnessing Neuroscience for Peak Performance

    473. Future-Proofing Your Brain Against Cognitive Decline with Dr. Tommy Wood
5
out of 5
538 Ratings

About

How can you become a game changer? Michael Mogill, Founder and CEO of Crisp, has used his mastery of marketing for lawyers to grow his company to an 8-figure powerhouse. In just a few years, Crisp has helped thousands of attorneys adapt to the new legal landscape, differentiate themselves from the competition, and earn millions in new revenue. In every episode, you’ll hear from law firm entrepreneurs and market leaders — people who flourish in the face of adversity, challenge the status quo, and define what it means to be a game changer. We investigate success stories and business growth and scalability strategies that can help you attract your ideal clients. Plus, discover hidden insights and actionable advice on how company culture and employee engagement, marketing and advertising, and management and hiring fit into the big picture. What do all our guests have in common? These successful attorneys and business owners prove that the key to innovation is a game-changing mindset. If you want to run your law firm like an entrepreneur, achieve a greater ROI, and build a world-class organization that stands the test of time, then you’re in good company. Subscribe to the Game Changing Attorney Podcast and get ready to take your business to the next level. For more information, visit https://www.crisp.co/podcast/

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