The Real Jason Duncan Podcast

The Real Jason Duncan

The Real Jason Duncan Podcast is a conversation about what's actually real. Every guest gets the same question at the center of the episode: what did you use to believe that turned out to be completely wrong? The people in the chair have earned a point of view. Entrepreneurs, athletes, artists, pastors, investors, builders of things that worked and things that didn't. They talk about the lies they were told by family, culture, or their own industry, the years they spent believing them, and what finally changed their mind. Host Jason Duncan is an entrepreneur, author of Exit Without Exiting, and founder of The Exiter Club™. He asks direct questions and doesn't let easy answers slide. Every episode ends the same way: what do you know now that you wish the world knew? New episodes every week.

  1. 19h ago

    401 - Are Rich People Really Evil?

    You know how rich people got rich. Somebody got cheated, somebody smaller got stepped on. My guest grew up believing every word of that, then became a millionaire himself and found out who's actually funding the help he used to need. Anthony Trucks went into foster care at three years old and was adopted at fourteen. He grew up in a house where the rule about money got said out loud, more than once: if somebody has a million dollars, they burned somebody to get it. He earned a football scholarship, reached the NFL, lost that to a shoulder injury, built a gym business on the other side of it, and now coaches people through what he calls identity shift. Somewhere in that climb, the rule stopped matching anything he was actually seeing. In this conversation, Anthony names where the belief came from and why it was so comfortable to keep. He walks through the slow erosion of it: the college donors who had no reason to be kind and were anyway, the agents and neighbors who had money and weren't villains, the business owners making a million a year who turned out to be decent people. He and Jason get into why the lie survives, from a misread verse about the love of money to the political version of bread and circuses to the fact that the billionaire is the bad guy in almost every movie we buy a ticket to watch. Anthony talks about what it was like to receive help as a foster kid and believe he was just collecting what he was owed, and what changed when he understood that nobody owed him anything. He explains the law of marginal utility with hamburgers, describes what most people with real money actually look like, and puts two men side by side at fifty: one who kept the belief and stayed clean and broke, and one who didn't. His answer on what that belief costs over another five years is the part worth sitting with. This is Anthony's second time on the show. He was here in 2021, back when it went by a different name. CONNECT WITH ANTHONY TRUCKS Website: anthonytrucks.com Website: DarkWork.com Instagram: @anthonytrucks LinkedIn: linkedin.com/in/anthonytrucks Email: atrucks@anthonytrucks.com Subscribe to What's Real?: therealjasonduncan.com/articles Book Jason to speak: therealjasonduncan.com/speaking Get the book: therealjasonduncan.com/book The podcast: therealjasonduncanpodcast.com Episode page: therealjasonduncan.com/podcast/401 This episode is sponsored by Dubb, the video sales platform Jason has used since 2018: therealjasonduncan.com/dubb Learn more about your ad choices. Visit megaphone.fm/adchoices

  2. 5d ago

    400 - You Can't Buy Back Your Time. No One Ever Has.

    Benjamin Franklin wrote "time is money" in 1748 as advice to a shopkeeper about a wasted afternoon. America turned it into a way of life, and the research says it's been costing us ever since. This is episode 400, and the first Wednesday edition Jason has ever put on video. Every hundred episodes he's done something different, and this time he opens with why the show exists at all: what he noticed in 350 interviews with successful people, why he changed the format, what's happened to the audience since, and why you have his permission to disagree with him. Then this week's What's Real? edition. Jason walks through what Franklin actually meant, how the sentence got inflated into a philosophy, and what Sanford DeVoe and Jeffrey Pfeffer found when they studied people who put a dollar figure on their hours: more rushed, less generous, less able to enjoy a piece of music. He takes apart the "buy back your time" formula, admits he's used the phrase himself, and lays out a simple test that shows time and money were never the same kind of thing. Also in this one: the 1719 London newspaper that printed the phrase before Franklin did, the Einstein objection and why it doesn't apply to you, the one thing money actually buys, and Ephesians 5:15-16, which sounds like Franklin until you look at what the time is being bought out of. Subscribe to What's Real?: therealjasonduncan.com/articles Read this week's edition: therealjasonduncan.com/articles/400 Book Jason to speak: therealjasonduncan.com/speaking Get the book: therealjasonduncan.com/book The podcast: therealjasonduncanpodcast.com This episode is sponsored by Dubb. Get 50% off your first two months with code TRJD50 at therealjasonduncan.com/dubb Full episode page: therealjasonduncan.com/podcast/400 New episodes every Monday and Wednesday. Learn more about your ad choices. Visit megaphone.fm/adchoices

  3. Oct 5

    399.Does Running a Business Ever Get Easy?

    Every business owner believes there's a stage where it finally gets easier. Build the systems, hire the right people, and one day the thing runs without you. Erik Huberman has spent twelve years building a company that has scaled more than 5,000 brands, and he says that stage does not exist. Erik Huberman is the founder and CEO of Hawke Media, which he started with no outside money in 2014 and still owns 100 percent of today. Before Hawke, he founded and sold two e-commerce companies by the age of 26. He's the author of The Hawke Method. Erik traces the lie back to what he calls the internet charlatans, the ones posting from a beach about the team running everything back home. Nobody is going to run your company the way you run it, because nobody else has what you have on the line. If your COO blows up the business, he gets another job. If you lose it, you lose everything. Erik brought in a full executive team years ago and believed the day-to-day was finally handled. They were telling him what he wanted to hear while the company went into a downward spiral. It cost millions, six months of bracing for the next thing to fall, and a year and a half to feel like himself again. It landed the same week he lost his dad, with his first child two months away. Jason doesn't let all of it stand. He tells Erik that passive is a fantasy, but twenty hours a week isn't, and that his clients get there without losing revenue or profit. Erik takes the point and draws his own line. There's no version of this where you still care how the business grows and somebody else runs it. If you want out, build something a buyer wants, sell it, and be done. What changed for Erik wasn't finding the exit. He spent two years rebuilding the CEO job into one he no longer wants out of. Also in this one: the only two reasons businesses fail, the 8 p.m. phone call that shows the gap between an owner and an employee, what 25 acquired agencies and 250 employees did to his week, and the Greek restaurant line his head of sales uses on him. Erik closes by telling you to go in with your eyes open about what happens when you hand your company to someone else. Connect with Erik Huberman: Website: erikhuberman.com LinkedIn: linkedin.com/in/erikhuberman Instagram: instagram.com/erikhuberman X: x.com/ErikHuberman Email: e@hawkemedia.com Subscribe to What's Real?: therealjasonduncan.com/articles Book Jason to speak: therealjasonduncan.com/speaking Get the book: therealjasonduncan.com/book The podcast: therealjasonduncanpodcast.com This episode is sponsored by Bank On Yourself. Book a confidential session at therealjasonduncan.com/bankonyourself Full episode page: therealjasonduncan.com/podcast/399 New episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

  4. Sep 30

    398. Retirement Is a Government Program

    Somewhere in your phone or on a whiteboard in your office, there's a number and a date. The number is what you think you need. The date is when you finally get to stop. But say the word retire out loud and try to describe what it actually means for a Tuesday in your life. Most people can describe the picture from the commercial. Very few can describe the Tuesday. Jason traces where the idea actually came from, and corrects the version almost everybody repeats wrong. Germany set the first pension age at seventy, not 65. Bismarck was 74. America didn't copy him, and the number came out of an actuarial calculation about what was affordable. Nobody in that story ever asked what a good final chapter looks like for a human being. It was a benefit built for industrial workers whose bodies had been used up, and roughly ninety percent of covered German workers left on disability before they ever reached seventy. The alternative isn't working until you drop. It's building something that produces without you standing in it. Show Notes Full blog post: https://therealjasonduncan.com/articles/398 Episode page: https://therealjasonduncan.com/podcast/398 Subscribe to What's Real?: https://therealjasonduncan.com/articles Book Jason to speak: https://therealjasonduncan.com/speaking Get the book: https://therealjasonduncan.com/book The Real Jason Duncan Podcast: https://therealjasonduncanpodcast.com Sponsor - Dubb: https://therealjasonduncan.com/dubb Numbers 8:23-26 Proverbs 6:6-8 Instagram: https://instagram.com/therealjasonduncan YouTube: https://youtube.com/therealjasonduncan New episodes every Wednesday. Learn more about your ad choices. Visit megaphone.fm/adchoices

  5. Sep 28

    397. Is Loyalty Overrated?

    Work hard enough and stay loyal to what you built, and it will work out. Rich Tarity believed that right up until he sat down with his two business partners at a Philadelphia cheesesteak joint and slid a separation agreement across the table. Rich Tarity has spent 27 years building technology companies. He has founded, scaled, and exited multiple businesses, including one he grew past $10 million in revenue. Today he is the co-founder and CEO of truCX and the bestselling author of The Intelligence Within, a book about getting organizations out of thinking that stopped being true a long time ago. But the lie he came on this show to take apart is the one that cost him the most, and it is the one nobody warns you about, because it does not look like a lie. It looks like character. He started his first company at 26, two months after buying his first car and his first townhome. He brought in the VP of sales who had hired him, then another top rep, and split the cap table into thirds. Three and a half years later he was doing most of the selling and most of the building, and the resentment was stacking up faster than the revenue. He took a fair buyout at one of the least profitable points in the company's history, sat out a full year on a non-compete, and started over. Six months into the new business, with two employees, he was at $1.5 million in revenue with a seven-figure Viacom deal and accounts including Clarks, CEI Group, MTV and CMT. In this conversation, Rich walks through the lunch where he ended the partnership and what he had to stop believing about himself to say it out loud. He explains why splitting equity into equal thirds at 27 was a mistake he would never repeat, and how he now decides who earns equity based on value creation instead of revenue generation alone. Jason connects it to a concept called escalation of commitment, where a decision stops working and you respond by committing harder. Rich names what finally replaced loyalty for him, and it is not ruthlessness. In the closing minute he makes a case that curiosity beats experience, and takes a swing at another business lie most people never question: that the customer is always right. CONNECT WITH RICH TARITY Website: richardtarity.com LinkedIn: linkedin.com/in/rtarity Email: rt@richardtarity.com truCX: trucx.net Book: The Intelligence Within, available on Amazon in hardcover, paperback and Audible Subscribe to What's Real?: therealjasonduncan.com/articles Book Jason to speak: therealjasonduncan.com/speaking Get the book: therealjasonduncan.com/book The Real Jason Duncan Podcast: therealjasonduncanpodcast.com This episode is sponsored by Dubb, the video sales platform Jason has used since 2018. Get started at therealjasonduncan.com/dubb Learn more about your ad choices. Visit megaphone.fm/adchoices

  6. Sep 23

    396.Money Isn't the Root of All Evil

    Somebody wealthy gets caught doing something rotten, and within a day you'll hear it. See? Money is the root of all evil. It gets said with a little satisfaction, usually by people who don't have much of it, and almost nobody who says it has ever looked up the verse they're quoting. Jason walks through First Timothy chapter six the way Paul actually wrote it, including the progression Paul builds from false teaching to using godliness for financial gain to wanting riches to loving money. Then he puts the dropped words back. Paul never said money is bad. He said the love of money is a root of all kinds of evils. From there it stops being a theological argument. Money is something human beings invented. In Mesopotamia five thousand years ago a silver shekel was fixed by decree against a measure of barley, and coins didn't show up for another twenty-four centuries. A human agreement has no will, no intent, and no moral weight of its own. The turn most people miss is that the love of money is fully available to people who don't have any. An empty bank account is no protection from it at all. Show Notes Full blog post: https://therealjasonduncan.com/articles/396 Episode page: https://therealjasonduncan.com/podcast/396 Book a call with Jason: https://therealjasonduncan.com/talk Sponsor – Bank on Yourself: https://therealjasonduncan.com/bankonyourself 1 Timothy 6:3-10 Proverbs 30:8-9 Instagram: https://instagram.com/therealjasonduncan YouTube: https://youtube.com/therealjasonduncan Subscribe to What's Real? – Jason's weekly newsletter: https://therealjasonduncan.com/articles New episodes every Wednesday. Learn more about your ad choices. Visit megaphone.fm/adchoices

  7. Sep 21

    395. You Don't Need the Big City to Build the Big Business

    You've heard this rule your whole career. If you want to build something real you have to be where it's happening, in a city that matters, close enough to the right people that they know your face. Cory Blumenfeld built an audience of 70,000 people and the company he runs today from a block off the beach in Playa del Carmen, Mexico. Cory Blumenfeld has started five companies and raised close to $5 million along the way. Today he runs BlueMoso, which matches business owners with virtual assistants so they can get their time back. His team is in the Philippines. One of his business partners is in Finland. He lives in Mexico. Nobody is in the same room, and that is the whole point. For his first three companies he believed the opposite. He was in Toronto, in health tech, in the startup programs everybody told him were the ones that mattered. He lost two hours a day to a commute, lived at home because rent was impossible on an entrepreneur's salary, and budgeted every trip down to the dollar. He and his co-founder once drove to Boston in a single day through a snowstorm because they couldn't afford the plane tickets. Nothing came of it. They flew out of Detroit when it was cheaper. Every investor they had access to was in Toronto, because access meant coffee. COVID broke it. He wasn't allowed to leave the house, his Canadian company sold into the US market, and the border was closed. Building relationships online stopped being a preference. He moved to Playa del Carmen, started posting on LinkedIn with zero followers, and built every relationship he has today from there. He tells Jason he has been more successful living abroad than he ever was in the city, and explains how being in a big city quietly locks your thinking to one geography. Jason doesn't accept the lie as submitted, and says so on tape. He lives thirty minutes outside Nashville and still believes physical proximity does something real. That pushback produces the sharpest turn in the episode. Cory reframes it: the people this lie actually costs are not the ones already in the city. They're the ones in small towns who won't start until they move, and that is five years of not building. Jason names it as an angle he hadn't considered and gets on board with it out loud. They also get into where venture money actually goes and why those hubs are loosening, how AI is making it cheaper to start a business and more crowded to run one, and the single thing Cory says matters most for a business owner in 2026: create content, so people already know who you are before you ever reach out. Connect with Cory: Website: bluemoso.com LinkedIn: linkedin.com/in/coryblumenfeld Instagram: @coryblumenfeld TikTok: @cory.blumenfeld Substack: substack.com/@coryblumenfeld Email: hello@bluemoso.com Subscribe to What's Real?: therealjasonduncan.com/articles Book Jason to speak: therealjasonduncan.com/speaking Get the book: therealjasonduncan.com/book The podcast: therealjasonduncanpodcast.com This episode is sponsored by Dubb. Get started at therealjasonduncan.com/dubb. New episodes every Monday. Learn more about your ad choices. Visit megaphone.fm/adchoices

  8. Sep 16

    394.Stop Saying Everything Happens for a Reason

    The deal dies three days before closing. You've got four months in it, you've already told your wife, and somebody who cares about you says the thing everybody says. Well, everything happens for a reason. Jason takes that sentence apart. Not the theology of it, and not whether God authors every event, but what the phrase actually does to the person hearing it, and what it does to you when you say it about your own life. Because we don't only say it to other people. We say it to ourselves after the hire we knew was wrong, the contract we didn't read, the client we kept three years too long. And the moment we do, we hand our own decisions to God and turn ourselves into passengers in our own failures. There's a truer version, and it costs more. There's a reason to be found inside everything that happens. Napoleon Hill called it the seed of an equivalent or greater benefit, and a seed isn't a benefit. It's the possibility of one, and it rots in the package if nobody plants it. Read the full post: https://therealjasonduncan.com/articles/394 Book a call with Jason: https://therealjasonduncan.com/talk New episodes every Wednesday. Show Notes Full blog post: https://therealjasonduncan.com/articles/394 Episode page: https://therealjasonduncan.com/podcast/394 Book a call with Jason: https://therealjasonduncan.com/talk Sponsor – Bank on Yourself: https://therealjasonduncan.com/bankonyourself Napoleon Hill, Think and Grow Rich Proverbs 25:20 Job 2:13 Instagram: https://instagram.com/therealjasonduncan YouTube: https://youtube.com/therealjasonduncan Subscribe to What's Real? – Jason's weekly newsletter: https://therealjasonduncan.com/articles Learn more about your ad choices. Visit megaphone.fm/adchoices

5
out of 5
54 Ratings

About

The Real Jason Duncan Podcast is a conversation about what's actually real. Every guest gets the same question at the center of the episode: what did you use to believe that turned out to be completely wrong? The people in the chair have earned a point of view. Entrepreneurs, athletes, artists, pastors, investors, builders of things that worked and things that didn't. They talk about the lies they were told by family, culture, or their own industry, the years they spent believing them, and what finally changed their mind. Host Jason Duncan is an entrepreneur, author of Exit Without Exiting, and founder of The Exiter Club™. He asks direct questions and doesn't let easy answers slide. Every episode ends the same way: what do you know now that you wish the world knew? New episodes every week.

You Might Also Like