Window Treatments for Profit with LuAnn Nigara

LuAnn Nigara

This podcast is specifically designed for window treatment professionals. If you are interested in doing what you do better, whether you are a retailer, installer, workroom, sales rep or from our industry partner community, you have found your people. We are going to talk about sales, marketing, hiring, efficiency, productivity and of course, profitability. Because why do any of it if you are not profitable, right? My name is LuAnn Nigara and I have been in the window treatment industry for 4 decades. With my husband Vince and our cousin Bill Campesi we’ve built our business, Window Works, from start up to over 4 million dollars in annual sales and to a team of 15. Vin, Bill and myself are also part of the ownership team at Exciting Windows. Exciting Windows is the industry leader in mentoring, supporting and inspiring window treatment professionals to build a better business. So I get you, I know what you do. I have spent my career doing it with you. So how about we get started making your business better, shall we?

  1. 6D AGO

    351: What Would Lu Do?: The Gap Between Knowing and Doing: A Q1 Reality Check Before We Go Any Further

    Today on Window Treatments for Profit You started the year with clear decisions. More profit.Faster decisions.A stronger team.Less chaos.Intentional growth. But now Q1 is behind you. So here’s the real question… What actually changed? In this episode, LuAnn walks you through a simple but honest Q1 review to help you assess what was implemented, what stalled, and where execution broke down. Because most business owners don’t have a knowing problem.They have a doing problem. This is not about judgment.It’s about awareness. You’ll identify where your decisions didn’t translate into action and learn how to start recognizing the exact moments where your business shifts off track. Before you can fix the pattern… you have to see it. Our Favorite Links ⁠⁠⁠⁠⁠⁠Windowworksnj.com⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Exciting Windows⁠⁠⁠⁠⁠⁠ What’s new with LuAnn Nigara ⁠⁠⁠⁠⁠⁠The Power Talk Friday Tour 2025⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Watch the Docuseries!⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠https://www.luannnigara.com/cob⁠⁠⁠⁠⁠⁠ Purchase LuAnn’s Books Here: Book 1: ⁠⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠⁠ Audiobook: ⁠⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠⁠ Book 2: ⁠⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠⁠⁠⁠Book 3: ⁠⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠⁠⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠ LuAnn’s ⁠⁠⁠⁠⁠⁠Blog⁠⁠⁠⁠⁠⁠ Like Us: ⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠ | Tweet Us: ⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠ | Follow Us: ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠ | Listen Here: ⁠⁠⁠⁠⁠⁠Podcast⁠⁠⁠⁠

    20 min
  2. 350: What Would Lu Do?: Part 5- Grow Intentionally, Not Accidentally.

    FEB 23

    350: What Would Lu Do?: Part 5- Grow Intentionally, Not Accidentally.

    Today on Window Treatments for Profit This is the fifth and final episode in our WWLD January series:Five Decisions That Change Profit, Time, and Control in Your Window Treatment Business. In this episode, LuAnn Nigara tackles the most overlooked leadership decision of all:What are you intentionally building? After walking through four foundational decisions around profit, leadership, team stability, and operational clarity, this final conversation zooms out to address direction. Because once your business becomes more stable and less reactive, the real danger is no longer chaos.It’s drift. In Grow Intentionally, Not Accidentally, LuAnn unpacks how smart, capable business owners end up overwhelmed not because they made bad decisions, but because they let momentum decide for them. You’ll hear: Why growth on its own is not a strategy How accidental growth quietly erodes profit, standards, and culture Why “saying yes” often feels responsible but costs more than you realize The identity-level questions every owner must answer to grow on purpose Practical action steps to break the cycle of reaction and lead intentionally LuAnn also references her earlier solo episode, WWLD Episode #337: Volume or Value, for listeners who want to go deeper into the tension between different growth models and how easily businesses drift between them without realizing it. This episode is not about growing faster.It’s about growing with clarity. Or deciding not to grow at all. Either way, it’s a decision. Listen in and bring the WWLD series full circle. Our Favorite Links ⁠⁠⁠⁠⁠⁠Windowworksnj.com⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Exciting Windows⁠⁠⁠⁠⁠⁠ What’s new with LuAnn Nigara ⁠⁠⁠⁠⁠⁠The Power Talk Friday Tour 2025⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠Watch the Docuseries!⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠https://www.luannnigara.com/cob⁠⁠⁠⁠⁠⁠ Purchase LuAnn’s Books Here: Book 1: ⁠⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠⁠ Audiobook: ⁠⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠⁠ Book 2: ⁠⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠⁠⁠⁠Book 3: ⁠⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠⁠⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠⁠ LuAnn’s ⁠⁠⁠⁠⁠⁠Blog⁠⁠⁠⁠⁠⁠ Like Us: ⁠⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠⁠ | Tweet Us: ⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠ | Follow Us: ⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠ | Listen Here: ⁠⁠⁠⁠⁠⁠Podcast⁠⁠⁠⁠ Other Shows Mentioned WTFP #337 WWLD: Volume or Value AWDB 475 Power Talk Friday: Desi Creswell: How to Create More Time AWDB 557 Power Talk Friday: Desi Creswell: Develop Your CEO Mindset AWDB 698: Power Talk Friday: Desi Creswell: Tactics to Beat Burnout and Overwhelm AWDB 777 Power Talk Friday: Desi Creswell: Leading from Your Future Self AWDB 871 Power Talk Friday: Desi Creswell: Out of Overwhelm: Why Time Management Begins With Your Mindset

    15 min

  3. FEB 9

    349: What Would Lu Do?: Part 4- Remove One Operational Bottleneck That Wastes Time Every Week

    Today on Window Treatments for Profit In Part 4 of the WWLD series, LuAnn Nigara breaks down how window treatment business owners unknowingly become the bottleneck and the one decision that restores time, clarity, and control. In this episode of Window Treatments for Profit, we continue the WWLD January series with Decision #4: Remove One Operational Bottleneck That Wastes Time Every Week. This is not about working harder or hiring faster.It’s about recognizing where you, as the owner, may be unintentionally slowing the business down. LuAnn walks through real-world scenarios that window treatment business owners experience every day: Orders delayed because the sale moved on but the backend didn’t Installer details living in the owner’s head instead of a system Schedule chaos caused by missing handoffs Sales teams and admins doing their best without clear processes Drawing lessons from candid conversations on A Well-Designed Business with Rebecca Hay, Beth Diana Smith, and Hilaire Pickett Martin, LuAnn connects the dots between anxiety, resistance, and leadership responsibility. You’ll learn: Why owner-operators often become the bottleneck without realizing it How undocumented processes quietly erode profit, trust, and time Why resistance to systems isn’t about being busy—it’s about fear How removing just one bottleneck can immediately restore control If your business relies on your memory, constant involvement, or last-minute fixes, this episode will hit close to home. This is CEO-level thinking for window treatment professionals who want fewer fires, clearer systems, and a business that runs well—even when they’re not in the room. Listen now and take the next step toward running your business like a business. Our Favorite Links ⁠⁠⁠⁠⁠Windowworksnj.com⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠Exciting Windows⁠⁠⁠⁠⁠ What’s new with LuAnn Nigara ⁠⁠⁠⁠⁠The Power Talk Friday Tour 2025⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠Watch the Docuseries!⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠https://www.luannnigara.com/cob⁠⁠⁠⁠⁠ Purchase LuAnn’s Books Here: Book 1: ⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠ Audiobook: ⁠⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠⁠ Book 2: ⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠⁠⁠Book 3: ⁠⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠⁠⁠⁠Website⁠⁠⁠⁠⁠ LuAnn’s ⁠⁠⁠⁠⁠Blog⁠⁠⁠⁠⁠ Like Us: ⁠⁠⁠⁠⁠Facebook⁠⁠⁠⁠⁠ | Tweet Us: ⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠ | Follow Us: ⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠ | Listen Here: ⁠⁠⁠⁠⁠Podcast⁠⁠⁠ Other Shows Mentioned • Episode 806 with Rebecca Hay • Episode 635 with Beth Diana Smith • Episode 864 with Hilaire Pickett Martin

    23 min

  4. JAN 26

    348: What Would Lu Do?: Part 3- Create a Stable Team That Doesn’t Rely on You

    Today on Window Treatments for Profit Hiring is exhausting.Training is expensive.And losing good people doesn’t set you back weeks. It sets you back months. In this episode of Window Treatments for Profit, we’re continuing our January WWLD series with Decision #3: Stabilize Your Team So You’re Not Constantly Starting Over. If you feel like you’re always retraining adults on the basics, this episode will challenge a hard truth: the issue usually isn’t effort. It’s leadership and systems. We talk about why retention has very little to do with perks and everything to do with expectations, standards, and clarity. You’ll hear why chaos drives good employees away faster than money, and how strong leadership creates teams that step up, protect your reputation, and carry the business forward even when you’re not in the room. This episode is for experienced owners who want: Fewer mistakes and less rework A team that understands the big picture Stability that holds up during busy seasons and hard moments Leadership systems that work week after week, not just during reviews This isn’t about being nicer.It’s about being clearer. And it’s one of the most overlooked decisions that changes profit, time, and control in your business. Shorten response time so problems don’t linger. Unresolved issues don’t just disappear. They get heavier. And the longer they sit, the more they cost you. In this episode, LuAnn explains why slow response times turn otherwise manageable problems into trust-breakers, how businesses unintentionally train themselves to be reactive instead of professional, and why silence is never neutral in the eyes of your customer. You’ll also learn three practical action steps to help you: Prevent problems from falling through the cracks Assign clear ownership instead of relying on memory Close the communication loop so customers feel informed, not ignored LuAnn shares real-world lessons from Window Works, including why some of her most loyal and referral-heavy clients were ones where something initially went wrong — and how fast, consistent follow-through made all the difference. This episode is not about perfection. It’s about intention, clarity, and leadership. And it’s one of the fastest ways to protect both your profit and your sanity. Our Favorite Links ⁠⁠⁠⁠Windowworksnj.com⁠⁠⁠⁠ ⁠⁠⁠⁠Exciting Windows⁠⁠⁠⁠ What’s new with LuAnn Nigara ⁠⁠⁠⁠The Power Talk Friday Tour 2025⁠⁠⁠⁠ ⁠⁠⁠⁠Watch the Docuseries!⁠⁠⁠⁠ ⁠⁠⁠⁠https://www.luannnigara.com/cob⁠⁠⁠⁠ Purchase LuAnn’s Books Here: Book 1: ⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠ Audiobook: ⁠⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠⁠ Book 2: ⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠⁠Book 3: ⁠⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠⁠⁠Website⁠⁠⁠⁠ LuAnn’s ⁠⁠⁠⁠Blog⁠⁠⁠⁠ Like Us: ⁠⁠⁠⁠Facebook⁠⁠⁠⁠ | Tweet Us: ⁠⁠⁠⁠Twitter⁠⁠⁠⁠ | Follow Us: ⁠⁠⁠⁠Instagram⁠⁠⁠⁠ | Listen Here: ⁠⁠⁠⁠Podcast⁠⁠ Other Shows Mentioned AWDB #68 Chad James AWDB #634 Jessica Harling AWDB #983 Kathy Kuo

    18 min
  5. 347: What Would Lu Do?: Part 2- Shorten the Time Between a Problem and a Decision

    JAN 12

    347: What Would Lu Do?: Part 2- Shorten the Time Between a Problem and a Decision

    Today on Window Treatments for Profit In Part 2 of this five-part WTFP series, LuAnn tackles a decision that quietly drains profit, damages reputation, and creates unnecessary stress in far too many window treatment businesses: Shorten response time so problems don’t linger. Unresolved issues don’t just disappear.They get heavier.And the longer they sit, the more they cost you. In this episode, LuAnn explains why slow response times turn otherwise manageable problems into trust-breakers, how businesses unintentionally train themselves to be reactive instead of professional, and why silence is never neutral in the eyes of your customer. You’ll also learn three practical action steps to help you: Prevent problems from falling through the cracks Assign clear ownership instead of relying on memory Close the communication loop so customers feel informed, not ignored LuAnn shares real-world lessons from Window Works, including why some of her most loyal and referral-heavy clients were ones where something initially went wrong — and how fast, consistent follow-through made all the difference. This episode is not about perfection. It’s about intention, clarity, and leadership. And it’s one of the fastest ways to protect both your profit and your sanity. Our Favorite Links ⁠⁠⁠Windowworksnj.com⁠⁠⁠ ⁠⁠⁠Exciting Windows⁠⁠⁠ What’s new with LuAnn Nigara ⁠⁠⁠The Power Talk Friday Tour 2025⁠⁠⁠ ⁠⁠⁠Watch the Docuseries!⁠⁠⁠ ⁠⁠⁠https://www.luannnigara.com/cob⁠⁠⁠ Purchase LuAnn’s Books Here: Book 1: ⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠ Audiobook: ⁠⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠⁠ Book 2: ⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠⁠Book 3: ⁠⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠⁠Website⁠⁠⁠ LuAnn’s ⁠⁠⁠Blog⁠⁠⁠ Like Us: ⁠⁠⁠Facebook⁠⁠⁠ | Tweet Us: ⁠⁠⁠Twitter⁠⁠⁠ | Follow Us: ⁠⁠⁠Instagram⁠⁠⁠ | Listen Here: ⁠⁠⁠Podcast⁠⁠

    24 min

  6. JAN 5

    346: What Would Lu Do?: Part 1- Increase Profit Without Increasing Chaos

    Today on Window Treatments for Profit What if this year wasn’t about setting better goals…but about making better decisions? This episode kicks off a five-part January series focused on five high-level decisions that materially change how a window treatment business runs. Not resolutions. Not wish lists. Real business decisions that impact profit, leadership, and personal satisfaction. In Part 1, LuAnn breaks down the first and most foundational decision: Increase profit without increasing chaos. If your revenue looks strong but you still feel short on time, margin, or breathing room, this episode will help you understand why. You’ll learn the difference between closed sales and profitable sales, how pricing decisions quietly shape your reputation, and why chasing volume often leads to more stress instead of more success. LuAnn also shares a proven, practical way to start improving margins immediately, based on systems she used for decades at Window Works and now teaches to Exciting Windows. Our Favorite Links ⁠⁠Windowworksnj.com⁠⁠ ⁠⁠Exciting Windows⁠⁠ What’s new with LuAnn Nigara ⁠⁠The Power Talk Friday Tour 2025⁠⁠ ⁠⁠Watch the Docuseries!⁠⁠ ⁠⁠https://www.luannnigara.com/cob⁠⁠ Purchase LuAnn’s Books Here: Book 1: ⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠ Audiobook: ⁠⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠⁠ Book 2: ⁠⁠A Well-Designed Business – The Power Talk Friday Experts⁠⁠Book 3: ⁠⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠⁠ Connect with LuAnn Nigara LuAnn’s ⁠⁠Website⁠⁠ LuAnn’s ⁠⁠Blog⁠⁠ Like Us: ⁠⁠Facebook⁠⁠ | Tweet Us: ⁠⁠Twitter⁠⁠ | Follow Us: ⁠⁠Instagram⁠⁠ | Listen Here: ⁠⁠Podcast⁠⁠

    20 min

  7. 12/22/2025

    345: Vanessa Shepherd: Pinterest SEO, Workflow, and Repurposing Strategy for WT Pros

    Today on Window Treatments for Profit In this crossover episode, Vanessa Shepherd breaks down how to use Pinterest without letting it take over your week. This is about workflow, SEO basics, and simple systems that help you turn each project into strong Pinterest content.Window treatment pros will appreciate how directly this translates to your world. One install can fuel weeks of high-performing pins when you follow a clear workflow. You’ll learn: How to build a sustainable Pinterest routine Which keywords matter and where to place them How to repurpose project images into multiple pins How to batch and schedule content for consistency What’s changed in Pinterest SEO for 2025 Download the Goodie to see updated best practices. Get the Goodies For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠here⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠ Audiobook: ⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠ Book 2: ⁠A Well-Designed Business – The Power Talk Friday Experts⁠ Pre-Order Book 3: ⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠ Connect with LuAnn Nigara LuAnn’s ⁠Website⁠ LuAnn’s ⁠Blog⁠ ⁠Power Talk Friday⁠ Like Us: ⁠Facebook⁠ | Tweet Us: ⁠Twitter⁠ | Follow Us: ⁠Instagram⁠ | Listen Here: ⁠Podcast⁠ Other Shows Mentioned: Amber De La Garza #385 Summer Tannhauser #292 Allison Fannin #223 Kate Ahl # 331 Other Resources mentioned: Website: primary: She’s Got Vision Blog  course microsite: learn.shesgotvision.com  Blog: She’s Got Vision Blog

    1h 18m

  8. 12/15/2025

    344: Kate Ahl: Using Pinterest to Understand Client Style and Strengthen Your Brand

    Today on Window Treatments for Profit In this re-air from A Well-Designed Business, Pinterest expert Kate Ahl walks us through how Pinterest can support not only your marketing but also your client communication.Window treatment pros can benefit from this just as much as designers. Pinterest reveals patterns, preferences, style direction, and functional priorities long before you step into a consultation. It helps you prepare smarter and present your work with clarity. You’ll learn: How client Pinterest boards reveal real style preferences What makes an image “Pinterest friendly” How to structure boards that reflect your brand How to curate content so clients understand your expertise What’s changed for 2025 in Pinterest’s visual and organizational tools Download the companion Goodie for up-to-date insights. What’s new with LuAnn Nigara ⁠luannuniversity.com⁠ ⁠https://www.luannnigara.com/cob⁠ Get the Goodies For checklists, resources, and extra goodies from A Well-Designed Business sign up for free ⁠here⁠. To Get on LuAnn’s Email List, text the word designbiz to 444999! Purchase LuAnn’s Books Here: Book 1: ⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠ Audiobook: ⁠The Making of A Well – Designed Business: Turn Inspiration into Action⁠ Book 2: ⁠A Well-Designed Business – The Power Talk Friday Experts⁠ Pre-Order Book 3: ⁠A Well-Designed Business – The Power Talk Friday Experts Volume 2⁠ Connect with LuAnn Nigara LuAnn’s ⁠Website⁠ LuAnn’s ⁠Blog⁠ ⁠Power Talk Friday⁠ Like Us: ⁠Facebook⁠ | Tweet Us: ⁠Twitter⁠ | Follow Us: ⁠Instagram⁠ | Listen Here: ⁠Podcast⁠ Other Shows Mentioned: ⁠Summer Tannhauser #292 Allison Fannin #223 Leslie Carothers (Savour Partnership) #209  Other Links Mentioned: Website: Simple Pin Media  Pinterest: Simple Pin Media  Facebook: Simple Pin Media  Twitter: Simple Pin Media  Podcast: Simple Pin Media Podcast

    1h 9m
See All (351)

5
out of 5
27 Ratings

About

This podcast is specifically designed for window treatment professionals. If you are interested in doing what you do better, whether you are a retailer, installer, workroom, sales rep or from our industry partner community, you have found your people. We are going to talk about sales, marketing, hiring, efficiency, productivity and of course, profitability. Because why do any of it if you are not profitable, right? My name is LuAnn Nigara and I have been in the window treatment industry for 4 decades. With my husband Vince and our cousin Bill Campesi we’ve built our business, Window Works, from start up to over 4 million dollars in annual sales and to a team of 15. Vin, Bill and myself are also part of the ownership team at Exciting Windows. Exciting Windows is the industry leader in mentoring, supporting and inspiring window treatment professionals to build a better business. So I get you, I know what you do. I have spent my career doing it with you. So how about we get started making your business better, shall we?

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